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Join us to reimagine the future of transportation!
What will you do?
As a Content & Social Media Specialist, in our marketing department, you will define, and execute strategies across social and content channels to grow our brand awareness and social reputation, which should lead to growth. You will be both creative - creating written and visual media content, and data-driven, as you take ownership of measuring and reporting key KPIs and metrics to continuously challenge the status quo and improve performance across all marketing channels.
Develop and execute our social media strategy across all platforms (Facebook, LinkedIn, Instagram, YouTube, etc.) to grow brand awareness and engagement.
Create engaging written, visual, and video content, collaborating with designers and videographers as needed.
Manage social channels, including community building and responding to comments/messages.
Identify and engage influential content creators to further amplify our reach.
Plan and execute all aspects of marketing events, from logistics and vendor relationships to pre- and post-event analysis.
Continuously analyze social media data and event outcomes to optimize strategies and improve performance.
Ability to develop compelling marketing content that highlights company benefits, including case studies, blog posts, social media posts, and website copy.

We are looking for a highly experienced Paid Acquisition Lead to own and lead our Paid Search channels (Google Ads, Bing Ads, and more). This role is a hands-on, strategy-to-execution role with the goal of driving ambitious YoY ARR growth, creating, scaling, and optimizing high-volume PPC campaigns in various search channels.
As PPC Lead, you will:
Plan, execute, and optimize the performance of large-scale search campaigns.
Analyze and identify the paid acquisition tactics, strategies, and journeys that effectively drive channel and business KPIs.
Constantly research, test, iterate, and report on opportunities to improve KPIs with Google Ads, Bing Ads, and new search channels.
Own day-to-day Google Ads, Bing Ads, and directories strategy and management, making data-driven optimizations to campaigns at every level.
Create and execute data-driven experiments on new and existing PPC channels to maximize ARR and ROAS.
Own and report on search channels performance, budget, and resources to the CMO, VP of Growth, Marketing Operations Director, and other company stakeholders (executives, employees, etc.).
Review daily, weekly, and monthly reports to ensure that channels are pacing to meet budget and revenue goals.
Identify opportunities and make data-rooted recommendations to maximize paid channel performance and efficiency based on KPIs (ARR, ROAS, CAC).
Audit Google & Bing Ads to identify underperforming keywords, negative keyword opportunities, and keyword gaps, then implement, measure, and report on actions accordingly.
Collaborate cross-functionally with CRO, Lifecycle, Paid Social, Content, and Design teams to build, monitor, and report on multi-channel campaigns.
Maintain a regular communication cadence with other paid channel owners, including the VP of Growth and Paid Social Manager, to ensure optimal efficiency, ARR/Spend, and ROAS across all paid channels.
Collaborate with the VP of Finance and CMO to support budgeting and forecast processes.
Stay on top of the latest digital marketing trends, events, and best practices and implement those across all paid channels.

one of the most popular mobile sports apps globally, is looking for a Senior Monetization Manager to join our fast-growing app monetization team. our company rapidly growing sports app and a developer and operator of online media products for millions of sports fans worldwide. With tens of millions of DAUs, across various different products, we have firmly established ourselves as one of the most widely used sports mobile apps globally. Leveraging substantial resources from our partnership with gaming powerhouse Entain, we are committed to driving pioneering research and expansion initiatives.

Responsibilities:

* Setup & maintenance of complex Direct and Programmatic ad campaigns using Google Ad Manager and internal tools.
* Work closely with Sales, Account Managers and ad agencies to effectively launch and maintain all campaigns.
* Own communication with internal and external stakeholders. Address day-to-day issues and questions from internal and external clients, follow up on open tasks, and ensure requests are resolved within our SLAs.
* Keep our campaigns tracking tool organized and up to date - Follow up tasks, dates, statuses, budgets, formats, reminders, etc.
* Handle both strategic and technical aspects of the monetization operating system.
* Monitor and track KPIs to assess the effectiveness of different users in our app.

Overview: As a Senior Social Brand Manager, you will play a pivotal role in shaping and executing our brand's social media strategy. You'll be responsible for managing and growing our online presence across various social platforms, ensuring consistency in messaging and brand identity. This role requires a creative thinker with a keen understanding of social media trends, excellent communication skills, and a passion for building engaging brand experiences. Key Responsibilities: Social Media Strategy: Develop and execute comprehensive social media strategies aligned with the overall brand objectives. Storytelling: Create compelling & creative, on-brand content for social media platforms, including posts, videos, graphics, and other multimedia assets. Community Engagement: Foster meaningful interactions with our audience, responding to comments, messages, and inquiries in a timely and professional manner. Analytics and Reporting: Monitor social media metrics, track performance, and provide regular reports to assess the effectiveness of campaigns and initiatives. Cross-Functional Collaboration: Work closely with marketing, PR, and product teams to ensure alignment and consistency across all brand communications. Stay Updated: Stay abreast of industry trends, platform updates, and emerging technologies to continuously optimize our social media efforts.