דרושים » פרסום שיווק ויחסי ציבור » Growth & Demand Generation Manager

we are looking for a Demand Generation Manager to support our demand generation efforts. Reporting to the Head of Demand Generation, this hands-on role focuses on executing campaigns, optimizing marketing programs, and contributing to pipeline growth. This position is ideal for someone with experience marketing to technical audiences and a strong operational focus.

Key Responsibilities:

Assist in executing multi-channel demand generation campaigns across digital, paid media, email, content marketing, tradeshows, webinars, SEO, and ABM
Support ABM and enterprise marketing initiatives, helping target strategic accounts and key decision-makers
Collaborate with Sales, Product Marketing, and Content teams to align campaigns with business objectives
Track, analyze, and optimize campaign performance to improve ROI, engagement, and pipeline metrics
Help maintain marketing automation, CRM, and reporting workflows to ensure accurate tracking and attribution
Support paid advertising, retargeting, and performance marketing activities
Contribute to creative content, landing pages, and campaign assets to engage developer and technical audiences

We are looking for a versatile, hands-on Marketing Operations & Growth Specialist who can bridge strategic content creation with technical campaign execution and business operations.

This role is ideal for someone who combines creativity with operational and analytical thinking, a marketer who knows how to write compelling content, manage complex campaigns, connect marketing systems, analyze performance data, manage and maintain related tools, and execute across multiple inbound and outbound channels.

We are specifically looking for someone with proven experience in B2B SaaS, mission-critical enterprise software, and mid-market to enterprise environments in North America.

Responsibilities
Own the lead generation process, nurture programs, and GTM initiatives
Manage and optimize inbound and outbound marketing campaigns
Build and execute email sequencing and automation workflows
Manage HubSpot operations, CRM flows, and lifecycle automation
Create high-quality marketing content for campaigns, website, email, social media, and sales enablement
Connect and manage integrations between HubSpot and tools such as ZoomInfo, Gong, LinkedIn, and other sales/marketing platforms
Launch, monitor, and optimize paid digital campaigns across multiple channels
Build and maintain marketing and business BI reports and dashboards
Analyze campaign performance, funnel metrics, attribution, and ROI
Manage campaign budgets and operational execution
Work closely with Sales, Product, CS, and Leadership teams to align growth strategies
Assist in improving marketing processes, operational efficiency, and reporting structures

Required Demand Generation Manager- Base44
Job Description
As a Demand Generation Manager, you'll drive multi-channel demand programs, manage ABM strategies, and optimize conversion funnels to generate pipeline contribution and revenue influence. You'll work closely with sales and other teams to create and execute targeted campaigns while analyzing performance to ensure continuous improvement. You'll also collaborate with the Base44 B2C user acquisition team and creative team to create holistic and converting content and campaigns.
In your day-to-day, you will:
Own and execute multi-channel demand programs, running campaigns across paid, content syndication, and events targeting enterprise buyers
Lead ABM strategy and execution, identifying and tiering target accounts, coordinating with Sales, and running account-specific plays across platforms like LinkedIn and others
Manage the PLG-to-Enterprise conversion funnel, optimizing the path from self-serve sign-up to Sales-Qualified Accounts in collaboration with RevOps
Drive pipeline reporting and campaign analytics by building dashboards to track key metrics and inform decisions
Collaborate with Base44s B2C user acquisition and creative teams to create holistic and converting content and campaigns
Work with cross-functional teams to ensure successful execution of demand generation strategies.

Were looking for a highly analytical, execution-oriented CRO Expert to own and scale Ateras end-to-end conversion optimization program across our PLG, SLG, and ELG motions.

The role combines experimentation, analytics, behavioral insights, UX optimization, and technical tracking ownership to drive measurable impact across the customer journey - from first visit through signup, activation, and revenue generation.

You are obsessed with understanding user behavior and turning insights into growth. You are analytical, deeply data-driven, technically fluent, AI-fluent and constantly looking for opportunities to improve conversion performance at scale. You bring exceptional collaboration and communication skills, thrive in fast-paced cross-functional environments, and build strong relationships across teams through a positive, proactive, and low-ego approach.

Responsibilities
Own our full conversion funnel across acquisition, signup, activation, and expansion - continuously identifying friction points, drop-offs, and growth opportunities, driving improvements to trial starts, demo requests, onboarding completion, CVR, and lead quality.
Partner with Product, RevOps, Design, Development, SEO, Paid Media, and Growth teams to implement conversion initiatives; own website forms and lead-routing to ensure high-quality data capture.
Lead the end-to-end experimentation lifecycle - ideation, prioritization, implementation, QA, analysis, and reporting - building a scalable roadmap grounded in behavioral data, customer insights, and funnel analysis. Drive a culture of rapid testing and introduce new methodologies, tools, and personalization capabilities.
Own GA4 event tracking integrity, GTM environments (web, app, server-side), and BigQuery exports. Build dashboards and reporting frameworks; partner with BI and Data teams on funnel, attribution, and experimentation data; manage tracking vendor integrations including fraud/bot prevention (CHEQ).
Leverage quantitative and qualitative research (heatmaps, session recordings..) to uncover user pain points, translating insights into conversion recommendations.
Lead the strategy and optimization of landing pages and campaign experiences; optimize acquisition flows by channel intent, campaign type, and ICP segmentation; drive personalization initiatives based on user intent and audience signals.
Build clear CRO reporting for leadership and cross-functional stakeholders; use data storytelling to influence roadmap prioritization and growth decisions.

We are looking for a strategic and execution-oriented Director of Growth Marketing to lead and scale our global growth engine. This role is responsible for driving pipeline growth, marketing operations, digital performance, and AI-enabled marketing transformation across the organization.

The ideal candidate combines strong B2B demand generation expertise with operational rigor, analytical thinking, and a modern AI-first mindset. They understand how to build scalable growth infrastructure, optimize performance across the funnel, and align marketing directly to revenue outcomes.

This role partners closely with Sales, RevOps, Product Marketing, and Executive Leadership to drive measurable business impact.

What Youll Own:
Lead global growth marketing strategy focused on pipeline generation, conversion, and revenue impact.
Drive scalable inbound and outbound demand generation programs across digital channels.
Own marketing operations, automation, attribution, analytics, and funnel optimization.
Lead AI implementation across the marketing organization to improve scalability, efficiency, and performance.
Own website growth strategy including conversion optimization, SEO, and digital experience.
Build and lead a high-performing, data-driven growth marketing organization.

As a Marketing Manager at our company, you will turn strategy into execution across campaigns, content, and product storytelling.
Working closely with the VP of Marketing, Director of Product Marketing, and cross-functional teams, you'll own day-to-day marketing initiatives that drive awareness, pipeline, and product adoption.
This role is ideal for someone who thrives in a fast-paced environment, enjoys building and shipping, and knows how to translate complex product capabilities into clear, compelling narratives that resonate with finance and operations leaders.
You'll play a key role in shaping how our products show up in the market across our website, campaigns, launches, events, PR, and partner channels.
Responsibilities
Content & Social Media
Create and manage high-quality marketing content (landing pages, blogs, reports, etc.)
Create and manage social media content that reinforces product positioning, builds brand credibility, and drives awareness, while continuously testing and optimizing performance.
Collaborate with Demand Gen to develop and launch high-impact campaign assets that drive pipeline
Website Experience
Own and continuously improve the website as a core growth channel, ensuring pages and key journeys are clear, up to date, and optimized for conversion. Collaborate with Product,Design, and Demand Gen to launch new pages, test messaging and layouts, and use data and AI tools to improve performance and user experience.
Email marketing
Plan and execute targeted email campaigns across the funnel from event promotions to lifecycle and nurture sequences, optimizing for engagement and conversion.

we are seeking a Senior Paid Acquisition Specialist to join our growing paid acquisition team. In this role, youll take full ownership of creating, scaling, and optimizing high-volume paid campaigns across various search channels, with a primary focus on Google Search.
Youll be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. Were looking for someone who is AI-native and tech-savvy, able to integrate new tools and automation into daily work.
As a Paid Acquisition Specialist, youll lead the development and execution of our paid search strategy, collaborating cross-functionally to deliver impactful, results-driven campaigns in a fast-paced, learning-oriented environment.
Were looking for someone who is super analytical, independent, a quick learner, and a creative problem-solver, with a proven ability to work with large datasets, extract insights at both macro and micro levels, and continuously improve performance.
The ideal candidate takes ownership of campaigns, works proactively, and finds creative ways to drive growth and efficiency.
What am I going to do?
Monitor and optimize large-scale paid search campaigns across multiple channels (primarily Google Search), ensuring alignment with business objectives.
Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
Continuously explore and implement AI-driven methods to improve campaign performance and team productivity.
Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
Develop and manage monthly budget plans to optimize ROI.
Serve as the paid acquisition teams main point of contact for the external data & analytics team, aligning on measurement strategy, data access, and performance modeling.
Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

Were looking for a highly curious, AI-native, and execution-oriented marketer to help us build and launch campaigns across content, product marketing, events, webinars, thought leadership, lifecycle programs, and GTM initiatives.

This is a hands-on role for someone early in their career who wants real ownership and exposure across multiple areas of modern B2B marketing.

Youll work closely with leadership on everything from campaign strategy and messaging to content creation, operational execution, event coordination, performance analysis, and launch management.

Were specifically looking for someone who naturally uses AI to move faster, think better, create stronger work, and execute at a high level across everything they do.

What Youll Do
In this role, youll help:
manage demand generation activities across multiple channels and platforms
build and launch marketing campaigns end-to-end
support webinars, virtual events, and field marketing initiatives
create content across LinkedIn, blogs, email, landing pages, presentations, and campaign assets
support campaign operations and execution across multiple channels
manage and optimize paid campaigns and distribution efforts
analyze campaign performance and identify opportunities to improve results
coordinate launches, workflows, and campaign execution across platforms
work confidently across CRM, marketing, video, design, and AI platforms
support website content, SEO, AEO and administration
collaborate with Sales, Product, and CS teams for content and campaign effectiveness
use AI to accelerate research, content creation, analysis, creative iteration, and operational execution
work with US teams and in US time zones on a daily basis
work in a startup wearing many hats, constantly switching tasks, with high output operations
This role is ideal for someone who enjoys both creativity and execution, someone who likes turning ideas into shipped campaigns, and appreciates goal setting and measurable outcomes.

We are seeking a strategic and data-driven Marketing Operations Manager (Temporary position for Maternity Leave)  to be responsible for optimizing, scaling, and tracking the performance of our marketing engine. This is a high-impact role responsible for ensuring that our marketing systems, data, and processes operate at peak efficiency. 
Youll oversee the marketing automation infrastructure (especially Marketo, Salesforce) and ensure its fully leveraged to drive demand, optimize performance, and align with GTM goals. Your work will directly shape how campaigns are executed, how attribution is measured, and how insights fuel revenue growth. You will have deep GTM processes understanding and constantly look for optimizing operational processes and proactive data insights using AI agents 
Responsibilities:
Process Optimization & AI 
Standardize and streamline operational processes for marketing, SDR and sales 
Continuously refine workflows to maximize productivity and minimize friction.
Lead dashboarding project management initiatives, ensuring on-time and successful delivery of cross-functional marketing programs.
Act as a change agent for AI operational excellence and cross-functional alignment. 
Systems & Automation
Own and manage the marketing tech stack (Marketo, Salesforce, Asana, Zoominfo, Make.com, Clearbit, Lusha, Dreamdata, Chili piper, Demandbase etc)
Design, implement, and optimize Marketo workflows to automate and scale lead management, nurturing, and campaign execution.
Serve as a Salesforce professional, ensuring accurate data, reporting, and integration across GTM systems.
Enhance marketing automation, lead scoring, nurturing workflows, and data synchronization.
Support and optimize email marketing programs, ensuring scalability, performance, and alignment with demand-gen and ABM strategies. 
Analytics & Reporting
Develop and maintain dashboards and reporting frameworks for campaign performance, funnel health, and marketing-sourced pipeline.
Manage attribution modeling efforts to identify high-impact initiatives.
Ensure data quality, integrity, and usability across all marketing systems.

Were looking for a Web Dev/Marketing Operations Manager to lead the strategy, design, and execution of personalized digital journeys across our website, HubSpot and Salesforce and to assist in the move of our CRM from HubSpot to Marketo later on in the year.
In this role, you will be a key player in creating, managing, and optimizing the user journey while executing impactful campaigns that enhance engagement across various channels.
Youll have the chance to enhance your skills, expand your expertise, and directly impact the growth and success of our organization.
Key Responsibilities
Own end-to-end marketing automation initiatives: from ideation and segmentation to execution, analysis, and optimization.
Own website optimization of our WordPress website, including page development, plugin updates and more.
Create Landing pages, emails, forms and other marketing elements.
Design and execute complex user journeys across our website, HubSpot, Salesforce, and connected CRMs, with a deep understanding of data structures and flows.
Track, analyze, and report on marketing performance across platforms using dashboards and data analysis tools.
Apply data-driven optimization: run structured A/B tests, monitor trends and behaviors, and optimize KPIs across segments and regions to improve engagement and retention.
Identify and implement AI-driven improvements to replace or augment manual marketing ops workflows, including documentation and performance measurement.
Collaboration with global stakeholders (marketing, sales, data, and engineering) to translate business goals into scalable MarTech solutions.
Support marketing operations as needed, including ad hoc tasks and conference preparation.