דרושים » פרסום שיווק ויחסי ציבור » Sr. Product Marketing Manager, Data Security Platform

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05/05/2026
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Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a Product Marketing Manager, B2B Platforms to help drive the growth and market presence of our company technology platform business.

This role sits at the intersection of Product, Tech, Business Development, Marketing, and Executive Leadership. You will own product positioning, go-to-market communications, sales enablement, customer storytelling, and strategic marketing initiatives that support awareness, adoption, and revenue growth across our platform portfolio.

Success in this role requires the ability to quickly develop a deep understanding of complex products, technologies, and industry dynamics. You will serve as a bridge between technical and commercial teams, translating platform capabilities into compelling customer value, identifying market opportunities, and helping ensure customer and industry insights influence both go-to-market strategy and product direction.

This role is based in Israel and partners closely with colleagues across North America and Europe. Success in the role requires regular collaboration during overlapping hours with the US East Coast and the ability to work effectively across multiple teams, functions, and time zones.

Were looking for someone who is strategic, proactive, resourceful, and excited to build. The right person enjoys turning complex technology into compelling customer stories, shaping how products are brought to market, and identifying new ways to increase awareness, showcase customer success, support revenue growth, and elevate the visibility and impact of our platform business.



Responsibilities:

Own product positioning, messaging, and value propositions across our platform portfolio, including video, monetization, distribution, and publisher technology solutions.
Build and maintain deep knowledge of platform capabilities, customer needs, competitive dynamics, and industry trends through ongoing research, analysis, and industry monitoring, and translate it into clear, compelling customer-facing narratives.
Create and maintain customer-facing collateral including product decks, one-sheets, solution overviews, demo materials, and sales enablement content.
Partner closely with Business Development and Sales teams to support strategic opportunities, including RFPs, RFIs, partner proposals, customer presentations, and enterprise sales efforts.
Lead go-to-market planning and communications for new products, platform enhancements, and strategic initiatives.
Develop customer success stories, thought leadership, and proof points, and amplify them with Marketing, PR, and Commercial teams through content, partnerships, events, social channels, and customer advocacy.
Act as the voice of the customer and market inside the organization by partnering with Product and Tech to channel customer and competitive feedback into the roadmap, and identify opportunities that shape future priorities.
Apply AI-native workflows, automation, and emerging tools to accelerate research, content creation, competitive intelligence, sales enablement, and operational efficiency.
Requirements:
5+ years of experience in related roles including Product Marketing, Solutions Marketing, B2B Marketing, Sales Enablement, or a related role supporting technology products.
Experience bringing B2B technology products to market with experience of publisher technology ecosystems, monetization platforms, audience measurement, identity solutions, or advertising technology.
Exceptional written and verbal English communication skills, with the ability to communicate effectively across technical, commercial, and executive audiences.
Proven experience creating customer-facing presentations, product messaging, sales enablement materials, thought leadership content, and marketing collateral.
This position is open to all candidates.
 
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11/06/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Required Senior Product Manager
Description
We are redefining trust in blockchain through advanced, integrated security. Our on-chain security platform is trusted by leading Web3 companies-including Coinbase, MetaMask, Uniswap, Backpack, Stellar, and others-to detect, understand, and automatically prevent or minimize the impact of fraud, scams, hacks, and financial threats.
We are backed by top-tier global investors including Sequoia Capital, Ribbit Capital, and Cyberstarts-firms known for supporting the most innovative and influential companies in technology and cybersecurity.
As a Product Manager, you will be responsible for leading the development of core product features that enhance our on-chain security solutions. You will own the product lifecycle from vision to execution, ensuring the product aligns with our overall strategy and delivers value to our customers. Youll work closely with R&D, go-to-market teams, and customers, bringing together technical expertise, market insight, and leadership skills to deliver innovative solutions that meet the needs of the rapidly evolving blockchain space.
Your Chain of Impact:
Own the Product Vision and Roadmap: Define and drive the product roadmap in collaboration with leadership and cross-functional teams, ensuring alignment with our overall strategic objectives.
End-to-End Feature Ownership: Lead the ideation, development, and launch of key product features, ensuring they are delivered on time and exceed customer expectations.
Cross-Functional Collaboration: Work closely with R&D, engineering, and go-to-market teams to ensure seamless execution of product initiatives, managing trade-offs between customer needs and technical constraints.
Customer Focus: Build and maintain strong relationships with customers to deeply understand their pain points, use cases, and security needs. Leverage this understanding to inform product decisions and prioritize features that deliver the most value.
Data-Driven Decision Making: Analyze market trends, customer feedback, and competitive intelligence to make informed product decisions and identify new opportunities for innovation.
Drive Consensus and Communication: Act as the main point of contact between stakeholders, facilitating clear and effective communication across teams, including R&D, marketing, sales, and support.
Execution and Delivery: Prioritize rigorously, ensure timely delivery of product initiatives, working closely with engineering teams to track progress, manage risks, and communicate updates to stakeholders.
Stay ahead of industry trends, blockchain technologies, and security challenges, positioning us as a leader in Web3 trust and security.
Requirements:
Your Chain of Strengths:
5+ years of product management experience, preferably in the cybersecurity or Blockchain/Web3 space.
Strong ability to understand and engage with the technological fundamentals of the product domain, with a preference for blockchain and Web3 technologies. Ability to collaborate effectively with R&D teams on technical requirements, system architecture, and product feasibility.
Proven Track Record: Demonstrated experience in leading features from concept to launch, with a focus on delivering measurable business impact.
Customer-Centric Mindset: Proven ability to gather and prioritize customer feedback, translating customer needs into actionable product features.
Cross-Functional Leadership: Experience working in a cross-functional environment, with a track record of collaborating across R&D, marketing, and sales teams to deliver successful products.
Excellent Communication Skills: Strong verbal and written communication skills, with the ability to drive alignment and consensus across diverse stakeholders.
Analytical Skills: Ability to make data-driven decisions and leverage market insights to shape product strategy.
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are looking for an experienced Director of Product Marketing to articulate the value to the market, build successful GTM strategies and work at the intersection between product, marketing and sales.
Reporting to the Head of Product Marketing, you will join a team of product marketing leaders who own company and product messaging, market intelligence and positioning, analyst relations, effective marketing programs and sales enablement tools to empower GTM strategies. You will be the product evangelist and work cross-functionally to drive marketing campaigns, new product releases, joint value propositions with strategic alliances and enable sales to position and sell our platform across multiple personas.
This position is ideal for someone whos a leader at heart and has a proven track record as a B2B product marketer.
Responsibilities:
Develop messaging and positioning that differentiates and enforce it through creative presentations, collateral, website content, white papers and playbooks.
Lead product launch processes and deliverables to drive marketing success factors and sales growth
Stay up-to-date with industry developments and competitive analysis as a basis for new original content.
Research and understand target buyer personas and market segments to ensure our offering is designed and delivered to create value for them.
Communicate the value proposition of products to the sales team and develop the sales tools that support the selling process.
Actively engage in customer-facing activities such as customer conferences, virtual events and webinars, and analyst briefings.
Drive integrated marketing campaigns for new business acquisition as well as product adoption by our current customer base.
Requirements:
5-7 years of B2B enterprise product marketing experience in Cybersecurity
Proven ability to translate technical capabilities into real world value for target audiences and build an effective and engaging buyer journey that increases awareness and drives demand generation.
Customer-centric mindset, with a deep understanding of customers pains, translating product capabilities into compelling business value.
Excellent writing, storytelling and presentation skills in English
Organized, energized, works well cross-functionally
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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28/05/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are creating an entirely new market - Application Risk Management - by reinventing the Secure Development Lifecycle for agile and cloud-native development. Our message is resonating: we won the RSA Conference Innovation Sandbox Contest for the Most Innovative Startup and were also named a Gartner Cool Vendor in DevSecOps.

Reporting directly into the VP of Marketing, you will play a pivotal role in marketing plans, from positioning and messaging to sales and partner enablement. The ideal candidate thrives at the cutting edge of creating customer-facing solutions, has a deep understanding of software development, security, and DevSecOps, is an articulate presenter, a strong writer, and is ready to be a key face of the company. This is a completely new role with the ability to create, manage, and execute the Product Marketing function.

What You Will Do

Develop and maintain positioning and messaging frameworks
Research industry trends to proactively recommend messaging and content that will resonate with target audiences
Create compelling assets to educate the market on risk-based application security and why it is essential for organizations of all types and sizes
Analyze competitors and develop battle cards
Understand the analyst landscape and helping to craft briefing materials and follow-up for them
Lead product launches, from building the message to overseeing the development and rollout of new collateral
Conduct regular conversations with our customers, prospects, and closed-lost deals to keep our pulse on the market
Lead sales and partner enablement
Work with cross-functional teams to develop persona-driven, high-performing content and content strategies to maximize conversion throughout the buyer journey
Requirements:
Enthusiastic about helping to build a game-changing company!
Ability to develop compelling messaging and razor-sharp positioning
Demonstrated ability to translate technical concepts into value-based messaging that resonates with both business and technical audiences
Flexible, well-rounded, and with the ability to adapt to changing priorities
5+ years of experience in B2B security, preferably SaaS-based
Excellent verbal and written communicator and creative thinker
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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02/06/2026
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a highly skilled Senior Product Manager to join our Product team and lead the Exposure Assessment domain of the platform.

As the Product Manager leading the Exposure Assessment domain, you will work closely with a highly skilled team of engineers, data stakeholders, and security researchers. Together, you will ensure our customers can continuously understand, manage, and reduce exposure across their external attack surface.

This role is ideal for experienced Product Managers with experience working on cybersecurity products, who love to collaborate and communicate with external and internal stakeholders, deeply understand the problems they are solving, and make decisions using customer insights and data.

Responsibilities
Own the Exposure Analysis domain end-to-end, including strategy, roadmap, product flows, and execution.
Lead product discovery and problem definition, using methods such as user interviews, stakeholder interviews, competitive research, workflow mapping, and iterative validation.
Define domain success metrics (KPIs), track progress, and make data-informed decisions to drive measurable outcomes.
Work closely with Engineering, Design, Data, and Security Research to define initiatives, prioritize deliverables, and solve day-to-day product challenges.
Build and maintain strong relationships with customers to understand their security programs and workflows, identify pain points and opportunities, validate direction, and support successful adoption of new capabilities.
Translate product direction into clear, actionable requirements, and communicate them effectively to Engineering, Research, Design, and other stakeholders to enable high-quality execution.
Partner with Sales, Marketing, and Customer Success to align on priorities, support key opportunities, communicate upcoming deliveries, and drive go-to-market activities including enablement and launches.
Requirements:
5+ years of experience in Product Management, owning product areas or major capabilities from discovery through launch and iteration.
Experience working in a cybersecurity company, with strong familiarity in security products and customer use cases, and a solid understanding of the cybersecurity competitive landscape - preferably in EAP / CTEM, AEV, EASM, CAASM, VM, and ASCA.
Strong product discovery experience, including conducting user interviews and other qualitative and quantitative methods to validate problems, prioritize opportunities, and guide roadmap decisions.
Excellent communication skills in English (written and verbal), with the ability to write clear product documentation, align stakeholders, and present effectively to customers and internal teams.
Strong cross-functional leadership across Engineering, Research, Design, Sales, and Customer Success, with a demonstrated ability to drive alignment and execution.
Strong technical skills, and deep understanding of the underlying technology, including hands-on experience working with data and analysing data.
Experience collaborating with Sales and Marketing teams on feature launches, including sales enablement, packaging, and go-to-market planning. (Bonus).
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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Location: Tel Aviv-Yafo
Job Type: Full Time
Were hiring a Senior Product Marketing Manager to help define how platform is positioned, launched, adopted, and expanded as the company continues to evolve at the intersection of real estate, fintech, and AI.
Youll flex across different parts of the AI-driven Saas platform based on company priorities, working closely with Product, GTM, Customer, and leadership teams. Youll help translate complex workflows, customer needs, platform capabilities, and AI-driven product evolution into clear narratives, focused launches, and measurable business impact.
This is a high-impact, hands-on role that requires more than strong execution. As AI changes how companies work, buy, and scale, were looking for someone who can think deeply, operate in ambiguity, build conviction from incomplete information, and turn complexity into strategy, messaging, and action.
Key Responsibilities:
Go-to-Market Strategy & Execution:
Lead GTM strategy and execution for new capabilities, platform evolutions, and AI-driven workflows, from discovery through launch and post-launch optimization.
Translate product and market shifts into clear launch priorities, practical GTM plans, and cross-functional alignment.
Product Messaging & Positioning
Define and evolve Agoras platform and solution-level positioning across customer segments and lifecycle stages.
Translate complex workflows, data, and AI capabilities into clear, credible value narratives for buyers, users, and internal teams.
Customer Journey & Product-Led Growth
Own product marketing across the customer lifecycle, from awareness and onboarding to adoption, expansion, and retention.
Strengthen product-led growth and sales motions through in-product messaging, value moments, onboarding narratives, and upgrade paths.
Market, Customer & Competitive Insights
Gather and synthesize insights from customers, prospects, sales calls, win/loss analysis, market research, and product data.
Track competitors and market shifts to sharpen differentiation and inform product, GTM, and sales decisions.
Sales & Customer Enablement
Create high-impact enablement assets such as decks, battlecards, narratives, case studies, launch materials, and internal talk tracks.
Help teams sell the platform, not just features, while keeping messaging consistent across GTM motions.
Packaging, Metrics & Optimization
Partner on packaging, pricing, and monetization opportunities, aligning customer value with adoption and expansion.
Define success metrics, track performance, and continuously optimize product marketing initiatives based on data and feedback.
Requirements:
5+ years of B2B SaaS product marketing experience, ideally with complex platforms, vertical products, workflows, fintech, or multi-stakeholder products.
Proven experience leading GTM strategies for product launches, platform capabilities, or multi-solution offerings, from positioning and messaging through execution and optimization.
Strong product sense and strategic thinking, with the ability to understand complex workflows, customer problems, market dynamics, and platform-level value beyond individual features.
Outstanding messaging and storytelling skills, with a track record of simplifying complexity into clear, compelling narratives for customers, sales teams, and internal stakeholders.
Strong execution skills, with the ability to balance depth, quality, and speed across both strategic work and hands-on deliverables.
Strong cross-functional leadership skills, with the ability to influence without formal authority, build trust, drive alignment, and be someone others love working with.
Analytical and outcome-driven, comfortable using customer insights, market research, product data, and business metrics to shape decisions and measure impact.
Comfortable operating in ambiguity and fast-changing environments, with sound judgment, curiosity, and the ability to use AI thoughtfully as a leverage mechanism without losing originality or depth.
This position is open to all candidates.
 
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28/05/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
A Senior Product Marketing Manager (5+ years of experience) who will play a crucial role in helping us transform the day to day operations and tenant experience for the trillion dollar commercial and multifamily real estate industry.

You will own product marketing plans and content that increase brand awareness, drive demand, and generate leads for our solutions in the U.S. commercial real estate market. A love for the Real Estate world is a big plus. This is a full-time position based out of Tel Aviv (hybrid). If you're looking for a position with tremendous impact and room to add your personal touch, then it's time to come to VIsitt!

Responsibilities
Develop and execute product marketing plans that increase brand awareness, drive demand, and generate leads for our products.
Develop messaging and positioning that resonates with our target audience and communicates the unique value of our products.
Work closely with the sales team to create sales enablement materials that help them sell our products more effectively.
Lead GTM activities and cross-team collaboration to develop and execute successful product launches
Own all product communication, including newsletters, feature announcements, web and social media content and other ad-hoc communications
Conduct market research to gain a deep understanding of our target audience and the competitive landscape.
Partner with customers and prospects to create case-studies and demonstrate key use cases and value.
Requirements:
5 years experience within a B2B SaaS company as a Product Marketing Manager.
An all-around generalist marketer with the skills and instincts to deeply understand our target audience and their pain points.
You know how to get the job done from start to finish- building strategy, planning, hands-on execution and measuring results.
A strong analytical understanding that measures marketing activities aligned with overall business goals and impact.
Youre passionate about creating the right message, for the right audience, and know how to set the correct tone across multiple channels.
Ability to write your own marketing copy across the funnel
Impeccable, native-level English written & verbal communication skills - a must
A highly independent proactive team player.
This position is open to all candidates.
 
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01/06/2026
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a strategic, high-energy Senior Product Marketing Manager to spearhead the growth and adoption of Edge. In this role, you sit at the cross-section of Product, Leadership, Marketing, and Legal, ensuring that our innovation is matched by bold, relevant messaging.
Your mission is to build a seamless product-to-market feedback loop that makes our roadmap feel as if it were written by our customers themselves. You will be the primary advocate for the business traveler, translating their needs into a visionary product story that feels human, not just technical.
What youll do
Own the Edge narrative: Develop the overarching product story, positioning, and value drivers. You will ensure we have a differentiated "customer promise" that cuts through the noise of the travel space.
Strategic GTM ownership: Define further buyer segmentation (ICP) and launch frameworks for new features and geographic expansions.
Cross-functional catalyst: Act as the connective tissue between Product, C-level stakeholders, Marketing, Legal, and external vendors/partners. You will align these departments to ensure our messaging is not only visionary but also compliant.
Community collaboration: Partner closely with our Brand Experience Manager to turn customer feedback into advocacy and ensure our community insights directly influence the product roadmap.
Sales and org enablement: Build the playbooks, talk tracks, and collateral that help our global teams navigate conversations about Edge with confidence and clarity.
Full-funnel optimization: Guide narrative direction across landing pages, lifecycle emails, and marketing funnels to improve conversion and feature adoption through constant testing and iteration.
Product roadmap influence: Use qualitative and quantitative customer research to uncover real motivations and objections, acting as a strategic advisor to Product leadership on what to build next.
Requirements:
5+ years of PMM excellence: Proven experience in end-to-end product marketing for B2B/B2C products, ideally within a fast-paced tech environment.
Native English speaker: Exceptional storytelling, copywriting, and verbal communication skills are non-negotiable. You must be able to articulate a vision that feels personal and intuitive.
AI savvy and quality obsessed: Experience integrating AI tools into your workflow to streamline research and content generation. You know how to prompt for efficiency while maintaining a high "quality bar" for the final output.
Community and user advocacy: Deep experience in "listening" to the market. You know how to leverage customer communities to gather insights and turn users into brand champions.
Presentation and design literacy: Expert-level ability to build narrative-driven decks. You can take a complex concept and turn it into a simple story that wins over both users and executives.
Stakeholder management: Demonstrated ability to influence executives and navigate complex cross-functional environments to get products to market.
Strategic and data-informed: Ability to use customer research and market signals to guide product priorities and GTM focus.
This position is open to all candidates.
 
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3 ימים
Location: Tel Aviv-Yafo
Job Type: Full Time
As a Sr Product Manager for Cortex Cloud Application Security (CAS), you will be at the forefront of securing the development ecosystem from code to deployment. You will help design, build, and ship industry-defining products that facilitate "shift left" security operations. Your work will directly empower application security teams and developers to build more secure cloud applications by identifying and remediating risks across IaC, source code, open-source libraries, and CI/CD pipelines.
Key Responsibilities
Build and launch enterprise class products throughout the entire product lifecycle - collect customers' feedback and hear their need, prioritize features and trade offs, write the product requirements and work closely with engineering group to deliver the roadmap
Lead core pillars within Cortex cloud CAS and grow them to new horizons by bringing innovative and disruptive approaches, and ensure that they can be effectively launch
Working effectively with all areas of the organization in a global company, from engineering to sales
Understand DevOps and Application security practitioners, often being able to directly relate to and understand use cases
Work closely with our customer success, marketing and sales teams on supporting existing customers, identifying common user problems and taking the solutions you define to market
Understand DevOps and Application security practitioners, often being able to directly relate to and understand use cases.
Requirements:
5+ years of experience in product management, with at least 2 years working on SaaS products.
3+ years of experience working in the application security and/or cloud security vendor space.
Bachelor's or Master's degree in Computer Science, or another relevant engineering or technical field.
A proven track record of delivering customer acquisition growth and optimizing key product metrics throughout the product lifecycle.
Preferred Qualifications
A strong desire to take ownership of new technology products and a drive to design new, innovative, and disruptive solutions.
Inherent passion for cybersecurity and a problem-solving mindset that aligns with challenging the status quo.
Articulate and effective communication skills, both in writing and verbally, with the ability to convey complex ideas to diverse audiences.
Demonstrates a collaborative, 'can-do' approach and works well within a team to achieve shared objectives.
This position is open to all candidates.
 
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Location: Tel Aviv-Yafo
Job Type: Full Time
The Product Marketing Manager (PMM) is a strategic role reporting to the Vertical Product Solutions & Operations Lead (PSO) and sits within the Regional Product Solutions & Operations (RPCS) organization. Our mission is to help businesses have seamless experiences with our advertising solutions, by crafting activations to push our most strategic ad solutions to market and identifying key product needs from our biggest clients.
The PMM leads go-to-market strategy and execution for our companys advertising solutions with a vertical-first lens, driving product education, adoption, and revenue growth. This role partners closely with in-market Sales teams, priority clients, cross-functional stakeholders, and HQ Product and Product Marketing teams in a fast-paced, high-growth environment.
Success in this role requires strong self-motivation, sharp prioritisation, the ability to translate data into actionable insights and opportunities, and the confidence to influence senior partners and clients. The ideal candidate brings experience in digital media and performance marketing, ideally within a product marketing or client solutions context.
Key responsibilities:
Go-to-Market & Product Adoption
- Own go-to-market strategy and adoption for our companys advertising solutions, with a vertical-first lens
- Design and execute in-market activations and programs to accelerate product adoption and revenue growth
- Identify opportunities to simplify, scale, and strengthen GTM execution across markets
Market & Vertical Expertise
- Serve as the in-market product expert by partnering closely with Sales to deeply understand client pain points, vertical needs, and business objectives
- Ensure all GTM strategies are grounded in market and vertical insights, and translate these into clear, scalable recommendations
Cross-Functional Leadership
- Collaborate with Sales, Product, PMMs, and other XFN partners to develop vertical strategies, including narratives, solution packages, and product recommendations
- Act as the voice of the market into Product, synthesising insights and influencing roadmap discussions with regional and global teams
Sales Enablement & Excellence
- Develop and drive a sales education strategy to raise the baseline of product knowledge across the Sales organisation
- Partner with product champions to ensure consistent, high-quality enablement and execution
Insight, Innovation & Growth
- Turn data and market signals into actionable insights that unlock growth opportunities
- Lead pilots, tests, and innovation programs to expand adoption and inform future product strategy
Operational & Strategic Impact
- Raise the floor: Establish and scale best practices to improve operational excellence across Sales
- Raise the ceiling: Guide teams on leveraging our companys solutions to drive vertical-specific growth and expansion opportunities
- Expand the room: Lead experimentation and new initiatives to open up incremental revenue streams
Core KPIs
- Vertical-first solution and product adoption
- Quality and impact of product insights and feedback
- New product tests and scaled learnings.
Requirements:
Minimum Qualifications:
- 4+ years in product marketing or client solutions within digital advertising, tech, or media
- Strong ability to translate data into insights, identify opportunities, and inform strategic decisions
- Proven ability to simplify, focus, and prioritise GTM efforts for maximum business impact
- Excellent storytelling, presentation, and stakeholder management skills
- Experience driving alignment across Sales, Product, Operations, and Strategy in complex, fast-moving environments
- Track record of delivering against ambitious performance goals
- Passion for navigating complexity and influencing Sales, XFN partners, HQ teams, and clients
Preferred Qualifications:
- Gaming industry expertise
- Performance marketing expertise.
This position is open to all candidates.
 
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