דרושים » פרסום שיווק ויחסי ציבור » Marketing Manager

We are looking for a strategic and hands-on Director of Marketing to scale our marketing impact and accelerate growth. This is a unique opportunity to join a category leader and help shape the go-to-market strategy of one of the most innovative companies in maritime technology.
Role Overview:
As Director of Marketing, you will play a central role in our companys go-to-market strategy. You will own the development of compelling messaging, drive market awareness, and generate pipeline through integrated marketing programs.
This role combines strategic leadership with hands-on execution. You will work closely with Sales, Product, and Customer Success to position our company effectively in the market, shorten sales cycles, and support expansion within existing customers.
You will lead a high-performing marketing team while also contributing directly to key initiatives - setting the bar for quality, speed, and storytelling across our companys most important campaigns.
Key Responsibilities:
Own and execute our companys marketing strategy to support brand growth, new logo acquisition, and customer expansion.
Drive demand generation through integrated campaigns across digital, content, events, paid media, social, PR, and partner channels.
Lead field marketing initiatives that support enterprise sales and industry engagement.
Develop compelling messaging and positioning that clearly communicate our companys differentiated value.
Partner closely with Sales to ensure strong alignment on pipeline generation, account-based marketing, and sales enablement.
Measure, analyze, and optimize marketing performance to maximize pipeline contribution and ROI.
Build, mentor, and scale a world-class marketing team across Content, Demand Generation, Community, Partnerships, and more.

Were looking for a versatile, hands-on Marketing Manager to lead and execute our global marketing activities.
In this role, you will:
Own and manage the full marketing calendar across campaigns, events, and content.
Oversee our digital presence, including website, social media, email marketing, and online brand consistency.
Plan and execute industry events and conferences, coordinating logistics, booth presence, speaking opportunities, and post-event follow-ups.
Drive brand awareness across multiple channels with high-impact, creative marketing initiatives.
Develop and execute global marketing campaigns that align with company goals and support revenue growth.
Collaborate closely with internal teams (Sales, Product, Leadership) to ensure messaging alignment and campaign effectiveness.
Work with external partners and agencies to deliver campaigns, manage assets, and enhance brand reach.
Measure and analyze campaign performance, reporting key insights, and optimizing future activities.

The Growth Marketing Lead will own how shows up in the market, and how we turn our product and engineering execution and outcomes with customers into momentum, demand, and qualified leads.

You will deeply understand our platform, our users, and our ICP, then translate that into messaging, content, campaigns, and distribution that consistently generate interest. This is not a role focused on process, decks, or maintaining a brand book. It is a builder role focused on speed, creativity, and outcomes.

You will decide what we publish, where we publish it, what narratives we lead with, and which events or conferences matter. You will move quickly, experiment constantly, and create leverage through AI and smart ideas. An idea that comes up in the morning can ship by the evening.

This role is ideal for someone who thrives in high autonomy environments, sees opportunities where others see constraints, and knows how to create momentum that makes hard to ignore.



Key Responsibilities

Narrative, Content, and Distribution

Translate complex product capabilities into simple, outcome-driven, clear stories that create curiosity and urgency
Identify what makes our ICP care, engage, respond, convert, and develop person-based messaging that matches the buying dynamics in health systems
Build a library of proof: case studies, before/after workflows, why now narratives, ROI/quality storylines
Own channel strategy and distribution across LinkedIn, email, partnerships, communities, and events


Growth, Funnel, and GTM Ownership

Build and run experiments to generate inbound leads and qualified meetings
Own performance across the funnel: awareness → interest → lead → meeting
Define which conferences, partnerships, and market moments matter , and lead execution


What Success Looks Like

A steady drumbeat of credible proof: success stories from hospital users and partners
Durable pipeline health. Diversified sources, strong ICP fit, and repeatable campaigns that reliably create opportunities.
Clear, repeatable messaging that can be used in the sales process, and which customers repeat

We are looking for a strategic, execution-focused Senior Global Campaign Manager to drive the next phase of our growth across global and regional markets. This is a hands-on, high-impact role at the intersection of campaign management, content strategy, and creative production, built for a digitally native marketer who thrives in fast-paced environments and knows how to scale campaigns and assets with speed and precision.
You will own the full lifecycle of integrated marketing campaigns, from intake and planning, through creative production and localization, to launch, optimization, and post-campaign analysis. Youll partner with global and regional stakeholders to adapt campaigns for local markets, build compelling content experiences, and ensure flawless delivery of digital-first assets across all channels.
Your work will directly impact pipeline acceleration and revenue growth, while shaping how we execute performance marketing at scale.
Why Join Us?
Be part of a globally recognized, people-first company revolutionizing HR.
Work with passionate, high-performing peers across the globe.
Drive regional and global impact, owning high-visibility initiatives.
Play a key role in scaling our performance creative and marketing engine.
Job responsibilities
Campaign Execution & Performance:
Own and manage the end-to-end project lifecycle of global campaigns and alignment of regionalisation with the Regional Marketing Managers.
Lead the architecture of global campaigns, defining targets, messaging, assets, channels, and funnel-stage CTA planning.
Ensuring alignment with marketing goals and collaborating with product marketing, brand, creative, web, and sales teams.
Ensure tracking, reporting, and optimization are in place (Salesforce, Tableau, analytics platforms).
Run structured post-mortems to capture insights and apply learnings for future campaigns.
Creative & Asset Production:
Oversee production of performance creative assets (paid ads, banners, videos, landing pages, emails).
Project manage multiple timelines and workstreams across creative, content, and web to ensure flawless execution.
Leverage AI and creative automation tools (Figma, generative AI, Vibe Coding) to drive speed and scale in production.
Cross-Functional Collaboration:
Serve as the connective tissue between Brand, PMM, regional marketing managers, demand generation and performance teams, and creative operations, ensuring global campaign themes are defined and localized effectively.
Shape and execute global campaigns with a strong regional footprint, maximizing resonance and imprint in each market.
Provide feedback to global stakeholders on regional performance, buyer behavior, and marketing competitive trends.

We are seeking a creative, results and data-driven Marketing Specialist to oversee the execution of marketing efforts, ensuring consistency, performance, and alignment with brand and business objectives. This role is responsible for managing social media channels, websites, SEO, GEO, marketing automation, new product launches, leveraging AI and emerging technologies, as well as immersive formats to expand brand reach and engagement.
Key Responsibilities:
Brand & Content Production: Lead the creation of marketing assets for product launches, including naming, brand language, and visual identity. Manage external vendors and designers while coordinating with Regulatory and the regions.
Social Media Management: Oversee our Social Media channels (Instagram Facebook and LinkedIn) by maintaining a content calendar, creating engaging posts, and collaborating with distributors and regions. Track performance and optimize content to enhance brand presence.
Digital Marketing Collaboration: Develop and implement a digital marketing plan to drive the companys brands growth. This includes managing and optimizing our websites and digital assets, focusing on user experience (UX), content, and SEO.
SEO & GEO Management: Lead and execute SEO strategy, including keyword research, on-page and technical optimization, performance tracking, and collaboration with content and web teams to drive organic traffic growth and improve search engine rankings.
Data-Driven Optimization: Monitor performance and analyze data to identify trends and opportunities for improvement. Monitor key social media metrics, generate reports that show progress and optimizations.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

We are seeking a hands-on Marketing Manager to drive our B2B growth in Israel. This role requires connecting strategy to execution, transforming ideas into practical assets, and generating business impact through lead conversion. The role reports directly to the Head of Marketing, Israel.
Day-to-day in this role youll:
Define the local marketing strategy, translating goals into clear positioning, messaging, and go-to-market plans, with a focus on hands-on execution.
Drive full-funnel B2B marketing, from market awareness and lead generation to product adoption across Israeli companies.
Establish our company as a trusted brand within the HR community in Israel through strategic campaigns, partnerships, and targeted content.
Develop and own all core marketing assets, including Sales Enablement materials (pitch decks, one-pagers), landing pages, and campaign messaging.
Plan and execute local B2B campaigns and events (meetups, conferences), utilizing LinkedIn as a primary B2B channel for awareness and demand generation.
Manage relationships with key agencies, suppliers, and partners for efficient execution.

Required Enablement & Competitive Intelligence Manager
Tel Aviv
About the role:
As our Enablement & Competitive Intelligence Manager, you will be the connective tissue between our product, sales, and SE teams, equipping them with the intelligence and training they need to win. Youll own our competitive intelligence landscape end-to-end, from managing battlecards and competitive tools to delivering high-impact enablement sessions that keep our field teams ahead of the market.
Youll partner closely with Product, Sales, and Solutions Engineering to translate product capabilities and competitive features into compelling narratives that drive pipeline and accelerate deals. This role is equal parts analyst, educator, and strategic advisor.
What youll do:
Competitive Intelligence:
Own and manage the companys competitive intelligence platform and tooling, ensuring data is current, accurate, and actionable.
Develop, maintain, and continuously refine battlecards for key competitors, incorporating positioning, differentiators, objection handling, and proof points.
Produce regular win/loss reports by gathering data from CRM, interviews, and deal debrief sessions; synthesize findings into strategic recommendations for sales and product leadership.
Monitor competitor product releases, pricing changes, marketing campaigns, and customer reviews to proactively identify threats and opportunities.
Deliver competitive briefings to sales and GTM stakeholders on a regular cadence.
Sales & SE Enablement:
Design and deliver structured enablement programs that train the Sales and Solutions Engineering teams on competitive positioning, objection handling, and differentiated value messaging.
Host regular sessions with SEs to walk through new product features and capabilities, ensuring the field is always current and confident in demos and technical conversations.
Create and maintain high-quality enablement assets including playbooks, cheat sheets, training decks, and on-demand learning resources.
Serve as the go-to resource for the field during active competitive deals, providing real-time intelligence and talk tracks.
Product & Cross-functional Collaboration:
Partner with Product Management and Product Marketing to deeply understand new features, roadmap priorities, and positioning as they evolve.
Translate product updates into field-ready messaging, ensuring Sales and SE teams can confidently articulate new capabilities from day one of launch.
Feed competitive insights and customer feedback back to the Product team to inform roadmap decisions and messaging strategy.
Collaborate with Marketing on external-facing competitive content and campaigns where appropriate.

We are looking for an exceptional Director of B2C Marketing & Monetisation to lead growth across a portfolio of B2C products operating across mobile apps, websites, browser extensions, and other digital platforms.
This is a full-stack B2C leadership role spanning growth, brand, and monetization. You will own marketing strategy and execution across multiple products, channels, business models, and funnels, while building a high-performing team that delivers scalable, measurable results.
What youll do
Own the end-to-end B2C marketing strategy across a multi-product portfolio, aligned with user growth, engagement, retention, revenue, and monetisation goals
Lead performance marketing, media buying, and paid acquisition across key channels, including Google, Meta, TikTok, search, display, video, programmatic, affiliate, and other paid sources
Drive organic growth through SEO, AEO/GEO, ASO, and content-led discoverability strategies across web, app, and emerging search surfaces
Build and scale user and data acquisition engines that expand reach, improve audience quality, and strengthen the companys first-party data assets and panel capabilities
Optimize the full customer lifecycle across acquisition, activation, engagement, retention, reactivation, loyalty, and conversion through lifecycle marketing, CRM, and marketing automation across email, push, in-app messaging, SMS, and remarketing channels
Own and evolve monetization strategy across subscriptions, freemium, upsell, cross-sell, ad monetization, pricing, promotions, partnerships, and conversion optimization
Build and scale partnership and distribution programs as meaningful growth levers
Own core marketing and business KPIs, including CAC, CPI, ROAS, conversion, retention, churn, LTV, payback, ARPU, and revenue contribution
Build a strong experimentation culture across creatives, offers, landing pages, onboarding flows, pricing, retention journeys, and monetization levers
Partner closely with Product, BI, Monetization, Creative, Operations, and senior leadership to translate business goals into scalable marketing execution.

We are looking for a Growth Conversion Manager to own A/B testing and personalization across our localized websites and support key organic and lifecycle initiatives. You will focus on improving lead generation and funnel progression by creating relevant, high-performing experiences for global audiences. Working closely with the SEO, Lifecycle, Localization, and Regional Marketing teams, youll ensure experiments align with regional needs and broader growth goals.
Owning CRO tools such as chatbots, overlays, and product tours, youll design, test, and optimize pop-ups, chatbot flows, and interactive demos to increase engagement and conversions. Youll use data and experimentation to identify opportunities, scale successful learnings, and continuously improve the user experience across markets while maintaining a thoughtful balance between speed, quality, and impact.
Your responsibilities:
Own A/B testing/Personalization planning, execution, and analysis - focus on:
Localized websites - partner with Localization Manager
Lead generation across all websites - partner with SEO
Support lifecycle team initiatives
Collaborate with RMMs on market-specific lead-gen activities
Lead and oversee website layovers strategy:
Trendemon
Strategize and deploy high-impact pop-ups and banner campaigns
Own A/B testing of popup and banner variants
Support personalization goals
Chatbot
Manage the Drift bot and new pilot tools (e.g AI bots) by identifying the right triggers, conversational paths, and handoff behaviors
Own A/B testing of chatbot variants
Navattic (product tour)
Take ownership of Navattic to improve website user experience.
Collaborate with PMM to leverage this tool for better product exposure on the website.

We are looking for a talented and passionate B2B Content Marketing Manager (Entry Level) to join our Elite Agency!

In this role, you will support the development and execution of content strategies that drive engagement, brand awareness, and business growth. You will gain hands-on experience in content creation, social media management, SEO optimization, and thought leadership development while working closely with marketing and sales teams.

This is a great opportunity for someone who is looking to grow in the field of content marketing within a global digital advertising technology company.

What You'll Be Doing
Assist in creating compelling marketing materials such as case studies, blog posts, and landing pages to support business objectives.
Support the development of thought leadership content by researching industry trends and transforming insights into engaging articles and reports.
Manage and grow LinkedIn presence, including content scheduling, engagement, and community building.
Help optimize website content for SEO, analyze organic traffic performance, and suggest improvements based on data.
Work closely with internal teams to align content strategies with marketing campaigns.
Stay updated on B2B content marketing trends and best practices to continuously improve content effectiveness.