דרושים » פרסום שיווק ויחסי ציבור » User Acquisition Manager

We are Tailor Brands . We built a platform that builds businesses. From launching and managing to growing a business, Tailor Brands is the all-in-one solution that empowers any business owner. Our platform services over 40 million small businesses. Our "Guidance Engine" assesses each new business introduced to our platform and devises a tailored plan that allows you to manage all your business needs from a single dashboard. Through our business-building platform, we’re turning the process of starting, managing, and growing a business into a better experience; we’re simplifying the business journey. At Tailor Brands, we believe in more than just handing you another tool; we are dedicated to teaching you the art of building a business. About the role: We’re looking for a User Acquisition Manager to lead, strategize, and own Tailor Brands' acquisition marketing efforts. In this role, you’ll drive the growth of our marketing channels and execute flawless campaigns that generate measurable results. As the User Acquisition, you’ll identify new media opportunities, develop groundbreaking strategies, and analyze data to optimize efficiency and maximize growth. This is a unique opportunity to make a significant impact by shaping how we reach and engage millions of small business owners worldwide. Responsibilities: Lead and Strategize : Design and own growth marketing strategies, ensuring alignment with business goals while driving ROI and performance. Identify Opportunities : Research new media opportunities and trends to increase acquisition efficiency and explore untapped channels. Optimize Campaigns : Manage and optimize paid campaigns across platforms, focusing on KPIs like LTV/CAC, conversion rates, and ROAS. Analyze and Act : Leverage data insights to refine strategies, track performance, and present actionable recommendations to stakeholders. Collaborate Across Teams : Work closely with Design, Product, Finance, and Analytics to deliver compelling, high-impact marketing campaigns.

We are looking for a Social User Acquisition Manager to join our team!
As a Social User Acquisition Manager, you will manage large budgets and work in a fast-paced and dynamic environment alongside outstanding creative and marketing experts to help us boost our digital profile and reach.
Responsibilities:
Play a significant role in our growth and help the company reach its business goals.
Build, manage, and scale high-budget paid social and video campaigns (Meta+Linkedin) for B2B buyers, from strategy through execution to reporting.
Monitor and analyze big data on various KPIs to optimize performance.
Cultivate innovative ideas and discover new opportunities to scale up based on industry trends, new features, and possibilities of advertising platforms.
Run constant A/B tests on audiences, creatives, bidding strategies, and landing pages to improve conversion rate.
Manage cross-team and cross-department projects.
Present weekly performance analysis to stakeholders, highlighting trends and next steps.

Required Head of Brand Marketing
About The Position
As a core management leader, you will evolve our brand from awareness to measurable impact. You'll own and scale all brand performance activities, ensuring brand efforts directly drive user engagement, revenue growth, and customer trust across all touchpoints.
This role sits at the intersection of creativity, storytelling, and execution ensuring our stands out in a crowded + creative space. You'll lead a multidisciplinary team - including PR, social media, community, events, and studio production - to build a globally trusted brand with clear Impact. Reporting directly to the CMO, you'll collaborate closely with the Head of Growth and Acquisition to align the brand with performance goals.
Responsibilities
Lead, develop and execute global and localized brand and marketing strategies.
Lead and manage teams across social, events, content, PR, community, and studio.
Align brand storytelling with user acquisition and product adoption goals.
Build systems to track brand campaign effectiveness and business contribution.
Own brand performance metrics, reporting, and optimization.
Partner cross-functionally with Product, Sales, and CS to ensure consistency and cohesion.
Maintain brand integrity and voice across all touchpoints.
Identify creative opportunities to push brand visibility in new channels and geos.

We are seeking a creative, results and data-driven Marketing Specialist to oversee the execution of marketing efforts, ensuring consistency, performance, and alignment with brand and business objectives. This role is responsible for managing social media channels, websites, SEO, GEO, marketing automation, new product launches, leveraging AI and emerging technologies, as well as immersive formats to expand brand reach and engagement.
Key Responsibilities:
Brand & Content Production: Lead the creation of marketing assets for product launches, including naming, brand language, and visual identity. Manage external vendors and designers while coordinating with Regulatory and the regions.
Social Media Management: Oversee our Social Media channels (Instagram Facebook and LinkedIn) by maintaining a content calendar, creating engaging posts, and collaborating with distributors and regions. Track performance and optimize content to enhance brand presence.
Digital Marketing Collaboration: Develop and implement a digital marketing plan to drive the companys brands growth. This includes managing and optimizing our websites and digital assets, focusing on user experience (UX), content, and SEO.
SEO & GEO Management: Lead and execute SEO strategy, including keyword research, on-page and technical optimization, performance tracking, and collaboration with content and web teams to drive organic traffic growth and improve search engine rankings.
Data-Driven Optimization: Monitor performance and analyze data to identify trends and opportunities for improvement. Monitor key social media metrics, generate reports that show progress and optimizations.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

We are looking for a Social User Acquisition Manager to join our team!
As a Social User Acquisition Manager, you will manage large budgets and work in a fast-paced and dynamic environment alongside outstanding creative and marketing experts to help us boost our digital profile and reach.
Responsibilities:
Play a significant role in our growth and help the company reach its business goals.
Build, manage, and scale high-budget paid social and video campaigns (Meta+Linkedin) for B2B buyers, from strategy through execution to reporting.
Monitor and analyze big data on various KPIs to optimize performance.
Cultivate innovative ideas and discover new opportunities to scale up based on industry trends, new features, and possibilities of advertising platforms.
Run constant A/B tests on audiences, creatives, bidding strategies, and landing pages to improve conversion rate.
Manage cross-team and cross-department projects.
Present weekly performance analysis to stakeholders, highlighting trends and next steps.

we are seeking a Senior Paid Acquisition Specialist to join our growing paid acquisition team. In this role, youll take full ownership of creating, scaling, and optimizing high-volume paid campaigns across various search channels, with a primary focus on Google Search.
Youll be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. Were looking for someone who is AI-native and tech-savvy, able to integrate new tools and automation into daily work.
As a Paid Acquisition Specialist, youll lead the development and execution of our paid search strategy, collaborating cross-functionally to deliver impactful, results-driven campaigns in a fast-paced, learning-oriented environment.
Were looking for someone who is super analytical, independent, a quick learner, and a creative problem-solver, with a proven ability to work with large datasets, extract insights at both macro and micro levels, and continuously improve performance.
The ideal candidate takes ownership of campaigns, works proactively, and finds creative ways to drive growth and efficiency.
What am I going to do?
Monitor and optimize large-scale paid search campaigns across multiple channels (primarily Google Search), ensuring alignment with business objectives.
Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
Continuously explore and implement AI-driven methods to improve campaign performance and team productivity.
Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
Develop and manage monthly budget plans to optimize ROI.
Serve as the paid acquisition teams main point of contact for the external data & analytics team, aligning on measurement strategy, data access, and performance modeling.
Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

We are looking for an exceptional Director of B2C Marketing & Monetisation to lead growth across a portfolio of B2C products operating across mobile apps, websites, browser extensions, and other digital platforms.
This is a full-stack B2C leadership role spanning growth, brand, and monetization. You will own marketing strategy and execution across multiple products, channels, business models, and funnels, while building a high-performing team that delivers scalable, measurable results.
What youll do
Own the end-to-end B2C marketing strategy across a multi-product portfolio, aligned with user growth, engagement, retention, revenue, and monetisation goals
Lead performance marketing, media buying, and paid acquisition across key channels, including Google, Meta, TikTok, search, display, video, programmatic, affiliate, and other paid sources
Drive organic growth through SEO, AEO/GEO, ASO, and content-led discoverability strategies across web, app, and emerging search surfaces
Build and scale user and data acquisition engines that expand reach, improve audience quality, and strengthen the companys first-party data assets and panel capabilities
Optimize the full customer lifecycle across acquisition, activation, engagement, retention, reactivation, loyalty, and conversion through lifecycle marketing, CRM, and marketing automation across email, push, in-app messaging, SMS, and remarketing channels
Own and evolve monetization strategy across subscriptions, freemium, upsell, cross-sell, ad monetization, pricing, promotions, partnerships, and conversion optimization
Build and scale partnership and distribution programs as meaningful growth levers
Own core marketing and business KPIs, including CAC, CPI, ROAS, conversion, retention, churn, LTV, payback, ARPU, and revenue contribution
Build a strong experimentation culture across creatives, offers, landing pages, onboarding flows, pricing, retention journeys, and monetization levers
Partner closely with Product, BI, Monetization, Creative, Operations, and senior leadership to translate business goals into scalable marketing execution.

We are looking for a highly skilled User Acquisition Manager to join the Navan growth team. You will own our performance activity for Navan Edge, driving growth through scalable acquisition strategies across social and search platforms. The ideal candidate is a performance-driven professional with 3-4 years of experience who can balance technical campaign management with high-impact creative intuition.
What Youll Do:
Multi-Channel Ownership: Lead the planning and execution of performance campaigns across social discovery channels.
App Growth & Optimization: Drive the end-to-end strategy for direct app-installs and web-to-app campaigns, optimizing every touchpoint from the first ad impression to the final signup.
Data-Driven Analysis: Utilize a rigorous analytical approach to monitor campaign performance, identifying areas for cost reduction, efficiency improvements, and scaling opportunities.
Agile Performance Management: Utilize a rigorous analytical approach to monitor budgets and campaign performance, identifying immediate opportunities for efficiency and cost reduction.
Experimentation & Innovation: Continuously test new audience segments, bidding strategies, and ad formats to stay ahead of market trends and competition.
Creative Strategy: Partner with creative teams to produce trend-aware video content and UGC, using data-driven insights to iterate on high-performing hooks.

We are looking for a highly technical and creative User Comms Manager to lead our communication strategy across the entire user journey. Sitting within the Marketing team and working hand-in-hand with Product, you will own how we talk to our users-from the moment they discover AI to when they become power users.
This is a unique position at the intersection of Marketing, Product, Engineering, and AI. You won't just be writing copy; you will be the architect of our CRM ecosystem, building AI-driven flows that deliver deeply personalized messages based on a users specific lifecycle state. You are a self-starter who blends analytical rigor with a sharp eye for creative copy.
What Youll Do:
End-to-End Lifecycle Comms: Own the strategy and execution of all user communications across acquisition, activation, retention, and re-engagement channels.
CRM Architecture: Act as the power user and admin for our CRM stack (e.g., Braze, Customer.io), ensuring data is flowing correctly and journeys are optimized.
Technical Stack Management: Partner closely with Product and Engineering teams to manage and optimize our communication infrastructure and delivery tools.
AI-Personalized Messaging: Collaborate with AI teams to design and deploy automated flows that generate personalized messages tailored to each user's unique behavior and journey stage.
Experimentation & Optimization: Lead an aggressive A/B testing roadmap to improve key business metrics, including profitability, conversion rates, and long-term retention.

Plan, execute, and optimize large-scale performance-based campaigns - mainly on search and social media.
Collaborate with the acquisition, content, design, and tech functions to achieve goals.
Hands-on ability to build this role from scratch, from setting the platforms to the creation of work methods and funnels
Develop and execute UA strategy for mobile web and desktop platforms.
Create, manage, and optimize ad copy and landing pages to improve conversion rates.
Generate comprehensive reports and insights
Monitor campaign performance, analyze data, and make adjustments to maximize ROI.
Stay updated on the latest PPC trends, best practices, and platform updates.