דרושים » מוצר » Product Marketing Manager

we are looking for a Product Marketing Lead.
As a Product Marketing Lead youll help define how our products show up in the market and tell the story of how we drive real value for our customers.
Key Responsibilities:
Develop go-to-market strategies for new product launches and feature releases, ensuring alignment across Product, Sales, and Marketing teams.
Create clear and compelling product messaging and positioning that communicates value to target audiences.
Collaborate closely with Product Management to translate technical capabilities into customer-centric stories and use cases.
Enable Sales and Customer Success teams with effective collateral, training, and competitive insights.

Required Enablement & Competitive Intelligence Manager
Tel Aviv
About the role:
As our Enablement & Competitive Intelligence Manager, you will be the connective tissue between our product, sales, and SE teams, equipping them with the intelligence and training they need to win. Youll own our competitive intelligence landscape end-to-end, from managing battlecards and competitive tools to delivering high-impact enablement sessions that keep our field teams ahead of the market.
Youll partner closely with Product, Sales, and Solutions Engineering to translate product capabilities and competitive features into compelling narratives that drive pipeline and accelerate deals. This role is equal parts analyst, educator, and strategic advisor.
What youll do:
Competitive Intelligence:
Own and manage the companys competitive intelligence platform and tooling, ensuring data is current, accurate, and actionable.
Develop, maintain, and continuously refine battlecards for key competitors, incorporating positioning, differentiators, objection handling, and proof points.
Produce regular win/loss reports by gathering data from CRM, interviews, and deal debrief sessions; synthesize findings into strategic recommendations for sales and product leadership.
Monitor competitor product releases, pricing changes, marketing campaigns, and customer reviews to proactively identify threats and opportunities.
Deliver competitive briefings to sales and GTM stakeholders on a regular cadence.
Sales & SE Enablement:
Design and deliver structured enablement programs that train the Sales and Solutions Engineering teams on competitive positioning, objection handling, and differentiated value messaging.
Host regular sessions with SEs to walk through new product features and capabilities, ensuring the field is always current and confident in demos and technical conversations.
Create and maintain high-quality enablement assets including playbooks, cheat sheets, training decks, and on-demand learning resources.
Serve as the go-to resource for the field during active competitive deals, providing real-time intelligence and talk tracks.
Product & Cross-functional Collaboration:
Partner with Product Management and Product Marketing to deeply understand new features, roadmap priorities, and positioning as they evolve.
Translate product updates into field-ready messaging, ensuring Sales and SE teams can confidently articulate new capabilities from day one of launch.
Feed competitive insights and customer feedback back to the Product team to inform roadmap decisions and messaging strategy.
Collaborate with Marketing on external-facing competitive content and campaigns where appropriate.

As a Product Marketing Manager at our company, you will play a key role in planning and executing the product marketing strategy for our data security offerings. You will be the expert, voice, and go-to-market driver for our companys data security capabilities. You will drive positioning, messaging, content creation, and sales enablement for the product line that you are responsible for. You will work closely with stakeholders from product management, sales, field marketing, and technology partners to develop and execute your strategy and advance our mission.
Your Impact
Apply your data security knowledge to translate product capabilities into simple, compelling messages and tools that resonate with customers, with a clear understanding of the target markets and buyer personas
Work closely with Product Management to build a shared market and product vision, and a cooperative relationship that forms the foundation of all product marketing activities
Author compelling, high-quality content, both at a business and a technical level, in a variety of formats including print, web, social media, and video. You like to write and present
Launch products and collaborate with field teams to execute marketing campaigns; be a subject matter expert and a go-to resource for the sales and field marketing teams
Effectively work at building and executing plans that cross different functional groups, including product management, business development, and sales
Represent the company in customer engagements and at events, to evangelize our point of view
Track the data security market and competitive landscape in collaboration with product, marketing, and sales leadership.

Were looking for a Product Marketing Lead to join our growing team in Tel Aviv. In this role, youll develop strategies and go-to-market (GTM) plans that drive product adoption, engagement, and growth across key segments and industries.
Youll work cross-functionally with different Product and Marketing teams to ensure our market and our existing members not only understand what we build, but love using it. Youll own positioning, messaging, and market insights that shape how we bring us to market and create real impact.
This is a hands-on role that requires both strategic thinking and flawless execution - turning insights into campaigns that move the needle.
AI Fluency is a Must
AI Fluency means being able to leverage AI tools and automations to dramatically accelerate your work - turning processes that once took days into hours (or less). Its the ability to communicate ideas not just with words, but through prototypes, visual mockups, and AI-generated demos or clips that bring concepts to life.
We know not everyone has worked in an AI-first culture like us- and thats okay. What matters most is a proven track record of curiosity, experimentation, and self-driven learning when it comes to new technologies.
Here are a few of the things you will do:
Develop and execute GTM strategies and campaigns for priority segments and verticals.
Define clear product positioning, messaging, and value propositions that differentiate us in the market.
Partner with Product Managers to align on roadmaps and build adoption strategies for new features and launches.
Lead cross-functional teams to execute marketing programs that drive awareness, consideration, and conversion.
Conduct market and customer research to uncover insights, pain points, and barriers to adoption.
Build vertical buyer personas and map customer journeys to inform strategy and optimize campaigns.
Monitor and analyze adoption, funnel conversion, and competitive trends to continuously improve performance.
Create marketing content tailored to different customer segments.
Develop testing and learning plans to refine GTM initiatives over time.

Were looking for a hands-on Product Marketing Manager to join our Product Marketing Team. This role sits at the intersection of technical product depth and clear storytelling: translating complex capabilities into clear, compelling value for prospects and customers.

You will work closely with Product, Marketing, Sales, and Customer Success to bring new features to market, sharpen messaging, and produce high-quality product content that drives demand and supports adoption. This is an execution-heavy role for someone who moves fast, stays organized, and sweats the details.

What youll do:
Product messaging: Drive and maintain core messaging and value propositions across key features and use cases. Partner with Product and Marketing to ensure consistent narratives across channels.

Manage product launches: Execute go-to-market plans for new feature releases, working directly within the Product organization to align marketing motions with development cycles.

Content Development: Create technical marketing assets and blogs, white papers, and solutions content that educate practitioners and explain complex features clearly.

Website & Digital Presence: continuously update and optimize the website messaging to reflect new product capabilities and ensure clear communication of value to inbound visitors.

Market and competitive research: Monitor the market and competitors, identify differentiation, and translate insights into messaging and practical materials (e.g., comparisons, lightweight battlecards).

Measure Performance: Report on the effectiveness of product content and messaging, tracking top-of-funnel metrics and engagement with product materials.

Cross-functional execution: Coordinate timelines and stakeholders across Product, Design, Growth/Demand Gen, Sales/RevOps, and CS to deliver high-quality outputs on time.

Were looking for a Senior Product Manager to join our product team and guide products from conception to launch.

Product development is an extremely collaborative effort between engineering, design, and business teams. In your day-to-day you will define product requirements based on a deep understanding of our clients mobility operations and work closely with R&D during the development and release cycle. Youll meet with customers and remain in close contact with the operations and business teams, keeping an ear to the ground of developing trends.

Things here move quickly, so youll need the ability to think on your feet, breaking down complex problems into steps that drive product development at high velocity.



What youll do:
Play a key role at every stage of the product life cycle, from planning the roadmap, defining needs and writings PRDs, to working closely with the R&D team and managing releases to production
Meet with clients to make sure that our goals are aligned with their needs
Conduct industry research, defining problems and needs and discovering new opportunities
Build wireframes and work closely with our designers, making sure that our products have top-notch usability, meet requirements and look great
Manage the QA and release process of features
Monitor the adoption of new functionality and measure against the defined KPIs
Proactively communicate project status, issues and risks to the business team
Keep in close contact with our clients, making sure that we continue to deliver value, enhance our products, and learn from our clients experience.

As a Product Manager, you will own a product domain and play a key role in defining its vision, strategy, and execution. Youll work with engineering, data science, security, and go-to-market teams to build impactful solutions that drive our companys mission forward.
This role is broad and flexible, welcoming candidates from various backgrounds who have experience building scalable SaaS products, cloud-based platforms, security tools, or data-driven applications. We want to hear from you whether your expertise lies in product strategy, system architecture, API development, cloud security, AI/ML, or enterprise SaaS.
What Youll Do
Define and execute product strategy, ensuring alignment with customer needs and business goals.
Work closely with engineering teams to develop technical solutions that are scalable, secure, and easy to use.
Collaborate with cross-functional teams, including R&D, UI/UX, Sales, Marketing, and Customer Success, to bring features from concept to launch.
Translate complex technical challenges into product requirements and user-friendly solutions.
Own the product roadmap, prioritize features, and drive execution while balancing speed and quality.
Lead go-to-market efforts, ensuring successful adoption, engagement, and impact.
Stay ahead of industry trends in cloud computing, data security, and AI-driven automation to inform future product direction.
Use data and customer insights to continuously optimize and improve the product experience.

Required Product Manager
About the Role
As a Product Manager for our Dispute Resolve solution, you will play a pivotal role in advancing our mission to help merchants manage chargebacks effectively, improve win rates, and scale their dispute operations.
Dispute Resolve enables merchants to handle disputes efficiently - from ingestion and analysis, through evidence generation and submission, to performance optimization - helping them improve win rates, reduce operational overhead, and make smarter decisions about which disputes to fight.
In this role, you will take part in shaping and driving key areas of the Dispute Resolve product, contributing to the definition, execution, and evolution of end-to-end dispute flows across multiple merchant setups, ensuring the product delivers clear value and measurable outcomes. As part of this, you will work on expanding system integrations and evolving our evidence capabilities to support scalable and effective dispute handling.

You will work closely with Engineering to deliver robust, scalable solutions, while balancing technical constraints with business priorities. You will also partner closely with Data and BI teams to drive performance analysis and continuous optimization.

In addition, you will collaborate closely with Go-to-Market (GTM) and Account Management teams to support product adoption, enable new deals, and ensure Dispute Resolve contributes to revenue growth, retention, and expansion. Your work will directly impact customer satisfaction, commercial success, and the long-term evolution of the Dispute Resolve roadmap.

What You'll Be Doing
Take part in defining, executing, and evolving end-to-end dispute management flows across different merchant setups.
Drive product strategy and execution for Dispute Resolve in close collaboration with Engineering, Product Design, Data, and BI teams.
Expand and optimize integrations with PSPs, gateways, and additional systems to enable scalable dispute ingestion and submission.
Contribute to the development and continuous improvement of our evidence capabilities, enhancing quality, coverage, and win rates across different reason codes and merchant verticals.
Translate complex dispute workflows and data challenges into scalable, intuitive product solutions that balance usability, automation, and performance.
Partner closely with GTM and Account Management teams to support product adoption, onboarding, and ongoing usage, ensuring Dispute Resolve supports growth and retention goals.
Engage directly with merchants and prospects to understand real-world workflows, validate solutions, and identify opportunities for improvement.
Contribute to backlog prioritization and roadmap execution, focusing on high-impact initiatives that improve operational efficiency and dispute performance.
Provide subject-matter expertise on dispute management, representment strategies, and product capabilities.

we are looking for a Product Manager.
As a Senior Product Manager on the Accounts Receivable team, youll own a critical product that helps millions of small businesses across the U.S. get paid faster, gain control over their cash flow, and focus on growing their business instead of chasing payments.
Youll work closely with engineering, data, UXR, risk, go-to-market teams and customers to define strategy, execute at scale, and deliver reliable, high-impact payment experiences. This is a highly cross-functional role with end-to-end ownership-from identifying customer problems and setting a bold product vision to shipping, measuring, and iterating on solutions in a complex financial ecosystem.
The ideal candidate has a strong background in product management and is passionate about solving problems and bringing real value to users. If you have a strong track record of product execution, thrive in collaborative environments, and are excited about shaping the future of payments, wed love to hear from you.

Our Product Management team is responsible for product planning and execution throughout the product lifecycle, including defining product vision, gathering and prioritizing product requirements, as well as working closely with customers, sales, R&D, solutions team, business development, and marketing to ensure successful product releases, high customer satisfaction and growth. The Platforms teams goal is expanding our product coverage for network security technologies such as Firewalls, SSE, SD-WAN, and cloud platforms.
You will join this team to impact the full product life cycle and shape the future of our integration capabilities with innovative solutions.
Key Responsibilities
Engage with customers to effectively gather needs, use cases, and requirements.
Analyze business opportunities through customer, market, and competitive research to ensure market leadership and high business impact.
Collaborate with sales, services, and customer success teams to align product priorities with common needs in the field.
Work closely with R&D teams to define, and plan new product capabilities.
Support marketing in creating sales enablement tools, product collateral, messaging briefs, and training, for impactful product launches and GTM success.
Develop subject matter expertise in your domain and represent it effectively through compelling presentations to customers and internal stakeholders.