דרושים » אינטרנט ודיגיטל » Mobile User Acquisition Manager

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23/02/2026
משרה זו סומנה ע"י המעסיק כלא אקטואלית יותר
מיקום המשרה: תל אביב יפו ובאר שבע
סוג משרה: משרה מלאה
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Job Type: More than one
Develop and implement multi-channel marketing campaigns aligned with business objectives.
Identify target audiences and tailor messaging for maximum engagement and conversion.
Oversee end-to-end campaign execution across email, social media, search engines, and display advertising.
Collaborate with designers, copywriters, and internal teams to create highquality marketing assets
Performance Optimization Analytics
Continuously monitor and optimize campaigns to improve KPIs and maximize ROI.
Utilize data analytics tools to track performance and generate actionable insights.
Conduct A/B testing on creatives, messaging, and targeting strategies to enhance conversion rates
Budget Management Reporting
Allocate and manage campaign budgets efficiently to maximize reach and impact.
Present campaign performance reports and insights to senior management and stakeholders.
Requirements:
Bachelor's degree in Marketing, or a related field.
5+ years of experience in campaign management, preferably in fintech, online gaming, or sweepstake casinos.
Proven track record of successfully managing and optimizing digital marketing campaigns.
Strong expertise in performance marketing across various platforms (Google Ads, Meta, X, Taboola etc.).
Strong analytical skills with the ability to interpret data.
Familiarity with SEO, SEM, and PPC best practices

שליחת קורות חיים או הגשת מועמדות מהווה הסכמה לכך שחברת גוב ספייס בעמ תשמור ותשתמש בפרטיך, לרבות למטרת פנייה אליך בנוגע למשרות נוספות ודומות ולהעברת פרטיך למעסיקים פוטנציאליים בעתיד.
השימוש במידע ייעשה בהתאם למדיניות הפרטיות של החברה ובה גם מידע על זכויותיך.
ניתן לסרב לשימוש עתידי כאמור במידע בשליחת תמחקו אותי או לפנות בכל שאלה או בקשה בנושא לכתובת המייל.
This position is open to all candidates.
 
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הגשת מועמדות
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12/04/2026
חברה חסויה
Job Type: Full Time and Hybrid work
were looking for a User Acquisition Manager to join our growing team and drive success through search-based platforms.This role requires expertise in Google app campaigns, Apple Search Ads, and scaling successful mobile apps.
If you thrive in a data-driven, fast-paced environment and are passionate about mobile app growth, wed love to hear from you!
Responsibilities:
Hands-on campaign management for search platforms like Google Ads (UAC), Apple Search Ads, and others.
Execute and manage multi-million dollar campaigns / large-scale campaigns for mobile apps across search-based platforms, ensuring optimal performance and ROI.
Develop and implement strategies for scaling successful apps while maintaining efficiency and achieving KPIs.
Create and analyze data-driven reports, drawing actionable insights to drive growth and improve results.
Conduct A/B testing to measure performance uplift and optimize conversion rates.
Monitor and optimize campaign performance based on data, trends, and industry benchmarks.
Stay up-to-date with developments in mobile advertising platforms and identify new growth opportunities.
Collaborate with the creative team to develop high-performing ad assets tailored to the platform and audience.
Requirements:
4+ years of experience in mobile user acquisition with a focus on search platforms.
Proven expertise managing Google UAC campaigns and Apple Search Ads with budgets exceeding $1M.
Strong familiarity with Firebase, mobile attribution tools (e.g., Adjust, AppsFlyer), and campaign analytics.
A deep understanding of the app ecosystem and experience scaling successful mobile apps.
Highly technical and analytical: ability to dissect ad performance and make data-backed decisions.
Hands-on experience optimizing campaigns on platforms like Google Ads, Apple Search Ads, and other search-based channels.
A proactive, self-directed approach to managing performance, identifying trends, and driving results.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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12/04/2026
חברה חסויה
Job Type: Full Time and Hybrid work
were looking for a User Acquisition Manager to join our growing team and drive success through search-based platforms.
This role requires expertise in Google App Campaigns, Apple Search Ads, and scaling successful mobile apps. If you thrive in a data-driven, fast-paced environment and are passionate about mobile app growth, wed love to hear from you!
Responsibilities:
Hands-on campaign management for search platforms like Google Ads (UAC), Apple Search Ads, and others.
Execute and manage multi-million dollar campaigns / large-scale campaigns for mobile apps across search-based platforms, ensuring optimal performance and ROI.
Develop and implement strategies for scaling successful apps while maintaining efficiency and achieving KPIs.
Create and analyze data-driven reports, drawing actionable insights to drive growth and improve results.
Conduct A/B testing to measure performance uplift and optimize conversion rates.
Monitor and optimize campaign performance based on data, trends, and industry benchmarks.
Stay up-to-date with developments in mobile advertising platforms and identify new growth opportunities.
Collaborate with the creative team to develop high-performing ad assets tailored to the platform and audience.
Requirements:
4+ years of experience in mobile user acquisition with a focus on search platforms.
Proven expertise in managing Google UAC campaigns and Apple Search Ads with budgets exceeding $1M.
Strong familiarity with Firebase, mobile attribution tools (e.g., Adjust, AppsFlyer), and campaign analytics.
A deep understanding of the app ecosystem and experience scaling successful mobile apps.
Highly technical and analytical: ability to dissect ad performance and make data-backed decisions.
Hands-on experience optimizing campaigns on platforms like Google Ads, Apple Search Ads, and other search-based channels.
A proactive, self-directed approach to managing performance, identifying trends, and driving results.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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09/04/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
As we expand, we're​ ​looking for​ ​a​ ​Mobile User Acquisition Manager to join our amazing Marketing team.
Responsibilities
Acquire new and high-quality players for the games in an efficient and profitable manner.
Adjust campaign bids, targets, and audience settings based on performance data to maximize efficiency and improve player quality.
Manage campaigns by optimizing and maximizing ROI across large-scale media platforms such as Facebook, Twitter, Instagram, and various Video Networks.
Make recommendations on campaign enhancements including retargeting, bid automation, etc
Improve performance by conducting A/B testing with new creatives and tools.
Monitor campaign metrics and identify key trends and anomalies to ensure budgets are spent effectively while maximizing performance.
Identify and implement new customer acquisition channels while influencing strategies for key digital marketing initiatives.
Requirements:
2 + years in mobile user acquisition and ad buying analysis experience at scale
Campaign management on self-served platforms - a Must
Highly analytical and technical: Understands components of ad calls across various channels
Ability to manipulate and analyze large quantities of data and present it in reports
Deep understanding of mobile attribution
Willingness to learn and use third party ad systems such as ad servers, DSPs, and analytics tools
Ability to take on multiple projects at the same time
Strong organizational, analytical, presentation and problem solving skills
Profound knowledge of MS-Office Products (Excel in particular)
Fluent English - verbal and written.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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מודים לך שלקחת חלק בשיפור התוכן שלנו :)
Location: Tel Aviv-Yafo
Job Type: Full Time
Required Client Solutions Manager (Domestic Market)
Responsibilities:
Team Intro
The Domestic team partners with Israels largest and most iconic brands across all verticals from Retail and CPG to Finance and Automotive driving their success within the local ecosystem. We act as strategic advisors to the market's leading advertisers, executing full-funnel strategies that span from high-impact brand awareness to performance-driven results. By leveraging data-driven insights and best-in-class support, we empower the biggest players in the Israeli market to maximize their growth and cultural impact.
Responsibilities
- Manage and grow long-term relationships with Israels largest brands and market leaders, providing strategic guidance to scale their domestic presence.
- Execute and optimize full-funnel strategies, monitoring auction ad campaigns from high-impact brand awareness to performance-driven conversions.
- Analyze campaign performance data to deliver actionable, data-driven business insights, helping clients achieve both branding and performance KPIs.
- Establish long-term relationships with key clients and make sure their business needs are taken care of by cross-functional team.
- Drive education on our ecosystem, sharing product updates and best-in-class creative and measurement practices tailored to the Israeli market.
- Conduct regular business reviews using a consultative approach to build deep-rooted partnerships and drive long-term growth in collaboration with the sales team.
- Share marketplace feedback to influence our advertising strategy and consistently drive product feature adoption based on local market needs.
- Investigate and troubleshoot technical client issues by working directly with product and engineering teams to ensure seamless campaign execution.
- Develop automated reports and performance frameworks utilizing internal data tools to track and visualize client success.
Requirements:
Minimum Qualifications:
- Experience in the Israeli digital advertising ecosystem, with a proven track record of managing and scaling large-scale domestic clients or working within leading local agencies.
- Deep understanding of full-funnel marketing strategies, with experience managing campaigns across the entire consumer journey from brand awareness and engagement to performance-driven conversions.
- Experience in Account Management or Client Service roles, specifically working with Tier 1 brands across diverse industries (e.g., Retail, CPG, Finance, Automotive, or Tech).
- Strong expertise in media buying and campaign optimization, with the ability to manage both branding-oriented and performance-focused auction ads.
- Analytical mindset with the ability to translate complex data sets into actionable business insights and strategic recommendations for clients.
- Exceptional communication and stakeholder management skills, with experience navigating relationships between brands, agencies, and cross-functional teams
Preferred Qualifications:
- Proactive and entrepreneurial mindset, with the ability to thrive in a fast-paced environment and identify growth opportunities for leading Israeli brands.
- Deep familiarity with the local agency landscape, including existing relationships with media agencies and a strong understanding of their working models.
- Proven ability to manage diverse verticals simultaneously, showing adaptability and broad industry knowledge (from CPG to Finance and beyond).
- Exceptional storytelling and presentation skills, capable of presenting complex strategies to C-level executives and key decision-makers.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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Location: Tel Aviv-Yafo
Job Type: Full Time
Required Client Solutions Manager, Gaming - Global Business Solutions
Responsibilities
Team Intro:
Our Gaming Team aims to help gaming publishers unleash their creative side, connect with our audience, and drive revenue and growth. You will be part of a high performing team of Brand and Performance Partnerships Managers and Client Solution Managers covering the Gaming industry.
As a Client Solutions Manager, you will collaborate cross-functionally with teams across the organization to support leading advertisers from diverse industries, with a primary focus on paid user acquisition. You will serve as a trusted advocate, connecting key stakeholders, providing inspiration and insights, and driving collaboration that fosters long-term client partnerships and growth. You will oversee day-to-day client relationships and ensure the success of advertiser investments. As a proactive partner, youll identify opportunities and offer solutions that exceed client expectations, securing future investments.
Responsibilities:
- Manage and grow post-sale client relationships of auction ads offerings by monitoring and analyzing ad campaigns, and proactively take initiative to improve results.
- Proficient in campaign management, setting up and optimization.
- Analyze campaign performance data to offer clients data-driven business insights, at the same time use those insights to improve our advertising offerings.
- Establish long-term relationships with key clients and make sure their business needs are taken care of by cross-functional team.
- Drive education on product and company updates, and share company best practices as relevant to clients or agencies' business.
- Share marketplace feedback and guide our advertising strategy;
- Conduct regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the sales team;
- Investigate and work directly with product & engineering teams to help them troubleshoot client issues during a campaign.
- Responsible for improvement of product feature adoption and consistently drive the product improvement from market feedback.
- Be instrumental in the external narrative in the market.
- Collaborate cross functionally to ensure improvement for product, process and client relationships.
- Analyze campaign performance to constantly give feedback on optimised media solutions.
Requirements:
Minimum Qualifications:
- Experience in client facing roles, at least 2 years of experience in account management/client service roles in digital marketing.
- Experience in media buying / user acquisition positions focused on performance marketing and a track record of achieving and exceeding revenue goals.
- Experience working on app promotion and/or MMPs (Mobile Measurement Partner's).
- Excellent communication and presentation skills.
- Deep knowledge of digital advertising platforms and ecosystems with performance media buying and attribution models.
- Ability to analyze data and identify insights to assess campaign performance. In general, excellent data analytical skills in excel.
- Excellent verbal and written Hebrew and English language skills is a must.
Preferred Qualifications:
- Experience working in a global gaming company.
- Experience working in export marketing.
- Self-starter, fast learner with a start-up spirit.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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מודים לך שלקחת חלק בשיפור התוכן שלנו :)
13/04/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We're looking for a Performance Marketing Lead to own acquisition across paid media, lead a high-performance team, and partner deeply with creative, tech, and analytics to scale customer growth across channels.
This isnt a siloed PPC role. Its a high-leverage seat at the table where youll influence strategy, messaging, team structure, and growth planning. Youll work in tight loops with creative and brand teams to test big ideas quickly-and kill what doesnt work even quicker.
Responsibilities
Lead paid growth strategy across core and emerging channels:
Own the full-funnel acquisition roadmap across Meta, Google, and emerging platforms like TikTok and AppLovin
Set budget allocation, ROAS targets, and test plans based on CAC and LTV performance
Translate performance data into clear decisions across creative, messaging, and media mix
Drive performance through data, iteration, and experimentation:
Build a testing engine across audiences, formats, offers, and creative angles
Work closely with analysts to build dashboards, interpret trends, and extract insights
Influence landing page and CRO strategy based on campaign performance (in collaboration with product and site teams)
Personally manage Google campaigns:
You will own Google hands-on-structure, scaling, retargeting, creative rotation, and budget pacing
Youve managed high 6- or 7-figure monthly budgets and know how to scale without compromising ROAS
Use AI + automation to scale smarter
Leverage AI tools for creative ideation, copywriting, research, and workflow optimization
Build a faster, leaner execution loop using automation and performance tooling
Lead and develop a lean performance team
Manage a cross-functional team, including performance marketers and an influencer marketing lead
Set clear KPIs, coaching cycles, and accountability across all paid activity
Collaborate closely with brand, creative, tech, and product teams to stay aligned and move fast
WHY THIS ROLE MATTERS
Youll own the most important revenue-driving engine in the company
Youll work with real creative freedom-test quickly, iterate fast, and see results clearly
Youll shape the growth stack from acquisition through retention.
Requirements:
Must-Haves
4+ years in performance marketing with direct, hands-on Google Ads experience
Track record of scaling campaigns across Google with high 6 or 7-figure monthly budgets
Experience leading small performance teams and working cross-functionally
Strong analytical chops (GA4, post-purchase data, attribution logic, etc.)
Proven ability to translate data into creative strategy and actionable insights
Comfort using and adapting AI tools in daily workflow
High-level English, written and spoken
Bonus Points For:
Experience scaling across Meta, TikTok, YouTube, AppLovin, or other emerging platforms
Background in D2C lifestyle, fashion, or jewelry
Familiarity with UGC/influencer seeding and whitelisting strategy
Experience in high-growth, fast-iteration environments
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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מודים לך שלקחת חלק בשיפור התוכן שלנו :)
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a User Acquisition Manager to optimize our tech sales funnel, build a team, reach new audiences, and expand to new territories. This role involves strategizing, executing, and optimizing user acquisition efforts across multiple platforms to drive engagement and user growth from the start to the finish of the entire marketing funnel. The ideal candidate will have a proven track record in user acquisition and team management, a strong understanding of analytics, and the ability to collaborate with cross-functional teams to achieve aggressive growth targets.

What You'll Be Doing
Manage the full funnel from awareness to conversion, including testing and deploying various tactics to increase conversion rates and user engagement.
Work closely with product teams, developers, and marketing to ensure a seamless user experience and maintain brand consistency.
Launch, manage, and optimize campaigns across various channels, including social media, search engines, and digital ad platforms.
Design and implement comprehensive user acquisition strategies that align with our overall business objectives
Monitor campaign performance, analyze key metrics, and provide actionable insights and detailed reporting to stakeholders.
Stay abreast of industry trends, emerging technologies, and competitor strategies to adapt and refine user acquisition strategies continually.
Requirements:
A Bachelors degree in Marketing, Business, Product, or a related field
2+ years of experience in user acquisition, preferably in a tech-focused or digital advertising environment
Strong understanding of user acquisition funnels and subscription-based business models (SaaS)
Hands-on Experience with multiple user acquisition channels (including Google, Meta, LinkedIn, Taboola, Outbrain, etc.)
Excellent organizational and project management skills, capable of leading multiple projects simultaneously
Creative thinker with a problem-solving, can-do attitude.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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עדכון קורות החיים לפני שליחה
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סגור
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תודה על שיתוף הפעולה
מודים לך שלקחת חלק בשיפור התוכן שלנו :)
Location: Tel Aviv-Yafo
Job Type: Full Time
Required Client Solutions Manager (Aggregators) - Global Business Solutions
Responsibilities
Our Aggregators team aims to help advertisers from various industries unleash their creative side, connect with our audience, and drive revenue and growth. You will be part of a high performing team of Brand and Performance Partnerships Managers and Client Solution Managers working on the most exciting opportunity of Aggregators.
As a Client Solutions Manager, you will collaborate cross-functionally with teams across the organization to support leading advertisers from diverse industries, with a primary focus on paid user acquisition. You will serve as a trusted advocate, connecting key stakeholders, providing data driven insights, and driving collaboration that fosters long-term client partnerships and growth. You will oversee day-to-day client relationships and ensure the success of advertiser investments. As a proactive partner, youll identify opportunities and offer solutions that exceed client expectations, securing future investments.
- Manage and grow post-sale client relationships of auction ads offerings by monitoring and analyzing ad campaigns, and proactively take initiative to improve results.
- Analyze campaign performance data to offer clients data-driven business insights, at the same time use those insights to improve our advertising offerings.
- Establish long-term relationships with key clients and make sure their business needs are taken care of by cross-functional team.
- Drive education on product and company updates, and share company best practices as relevant to clients or agencies' business.
- Share marketplace feedback and guide our advertising strategy;
- Conduct regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the sales team;
- Investigate and work directly with product & engineering teams to help them troubleshoot client issues during a campaign and provide technical support.
- Responsible for improvement of product feature adoption and consistently drive the product improvement from market feedback.
- Develop automated reports utilizing the company's internal data tools and Excel.
Requirements:
Minimum Qualifications:
- Experience in media buying / user acquisition positions focused on performance marketing.
- Experience in account management/client service roles in digital marketing.
- Ability to analyze data and identify insights to assess campaign performance.
- Proactive attitude with excellent data analytical skills in Excel
- Deep knowledge of digital advertising platforms and ecosystems with performance media buying and attribution models.
- Excellent communication and presentation skills
- Excellent verbal and written Hebrew and English language skills is a must.
Preferred Qualifications:
- Experience in managing campaigns/accounts in the Lead Gen/Aggregators field.
- Experience working in export marketing.
- Self-starter, fast learner with a start-up spirit.
- Excellent data analytical skills in SQL is a plus.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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עדכון קורות החיים לפני שליחה
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מודים לך שלקחת חלק בשיפור התוכן שלנו :)
24/03/2026
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for an exceptional Director of B2C Marketing & Monetisation to lead growth across a portfolio of B2C products operating across mobile apps, websites, browser extensions, and other digital platforms.
This is a full-stack B2C leadership role spanning growth, brand, and monetization. You will own marketing strategy and execution across multiple products, channels, business models, and funnels, while building a high-performing team that delivers scalable, measurable results.
What youll do
Own the end-to-end B2C marketing strategy across a multi-product portfolio, aligned with user growth, engagement, retention, revenue, and monetisation goals
Lead performance marketing, media buying, and paid acquisition across key channels, including Google, Meta, TikTok, search, display, video, programmatic, affiliate, and other paid sources
Drive organic growth through SEO, AEO/GEO, ASO, and content-led discoverability strategies across web, app, and emerging search surfaces
Build and scale user and data acquisition engines that expand reach, improve audience quality, and strengthen the companys first-party data assets and panel capabilities
Optimize the full customer lifecycle across acquisition, activation, engagement, retention, reactivation, loyalty, and conversion through lifecycle marketing, CRM, and marketing automation across email, push, in-app messaging, SMS, and remarketing channels
Own and evolve monetization strategy across subscriptions, freemium, upsell, cross-sell, ad monetization, pricing, promotions, partnerships, and conversion optimization
Build and scale partnership and distribution programs as meaningful growth levers
Own core marketing and business KPIs, including CAC, CPI, ROAS, conversion, retention, churn, LTV, payback, ARPU, and revenue contribution
Build a strong experimentation culture across creatives, offers, landing pages, onboarding flows, pricing, retention journeys, and monetization levers
Partner closely with Product, BI, Monetization, Creative, Operations, and senior leadership to translate business goals into scalable marketing execution.
Requirements:
5-10+ years of experience in B2C marketing leadership roles, with a strong track record in performance-driven environments
Proven success managing multi-channel marketing across performance marketing, media buying, programmatic, affiliate, search, SEO, brand, and funnel optimisation
Strong analytical capabilities, including experience with attribution, incrementality, experimentation, forecasting, and marketing analytics
Experience working across multiple products, funnels, KPIs, and growth models
Strong understanding of B2C monetisation models, including subscription, freemium, ad-supported, and hybrid businesses
Proven people leadership experience, including building and managing strong teams; experience managing managers is a plus
Strategic thinker with a hands-on approach and strong operational discipline
Excellent communication and stakeholder management skills
Fluent English, written and verbal
Bachelors degree in Marketing, Business, Economics, or a related field; MBA is an advantage
Strong advantages
Experience in app-first businesses and mobile growth
Experience in marketing browser extensions or web utilities
Experience in international, multi-geo marketing operations
Experience in high-growth, multi-product B2C environments
Familiarity with AI-native marketing workflows, automation, and creative optimization systems.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
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