דרושים » פרסום שיווק ויחסי ציבור » Senior Web Performance Marketing Manager (B2C)

we are looking for a strategic, execution-focused Senior Manager, Global Campaigns to drive the next phase of our growth across global and regional markets. This is a hands-on, high-impact role at the intersection of campaign management, content strategy, and creative production, built for a digitally native marketer who thrives in fast-paced environments and knows how to scale campaigns and assets with speed and precision.
You will own the full lifecycle of integrated marketing campaigns, from intake and planning, through creative production and localization, to launch, optimization, and post-campaign analysis. Youll partner with global and regional stakeholders to adapt campaigns for local markets, build compelling content experiences, and ensure flawless delivery of digital-first assets across all channels.
Your work will directly impact pipeline acceleration and revenue growth, while shaping how we execute performance marketing at scale.
Campaign Execution & Performance
Own and manage the end-to-end project lifecycle of global campaigns and alignment of regionalisation with the Regional Marketing Managers.
Lead the architecture of global campaigns, defining targets, messaging, assets, channels, and funnel-stage CTA planning.
Drive performance asset creation with a 70/30 focus: ~70% on top-priority global campaigns and ~30% on business-as-usual production.
Ensuring alignment with marketing goals and collaborating with product marketing, brand, creative, web, and sales teams.
Ensure tracking, reporting, and optimization are in place (Salesforce, Tableau, analytics platforms).
Run structured post-mortems to capture insights and apply learnings for future campaigns.
Creative & Asset Production
Oversee production of performance creative assets (paid ads, banners, videos, landing pages, emails).
Project manage multiple timelines and workstreams across creative, content, and web to ensure flawless execution.
Leverage AI and creative automation tools (Figma, generative AI, Vibe Coding) to drive speed and scale in production.
Cross-Functional Collaboration
Serve as the connective tissue between Brand, PMM, regional marketing managers, demand generation and performance teams, and creative operations, ensuring global campaign themes are defined and localized effectively.
Shape and execute global campaigns with a strong regional footprint, maximizing resonance and imprint in each market.
Provide feedback to global stakeholders on regional performance, buyer behavior, and marketing competitive trends.

We are seeking a Social Acquisition Manager to lead and scale our paid social efforts on Meta and TikTok. These platforms are already among our top acquisition channels, and we are looking for someone who can double their performance within just a few months. This role is ideal for someone who combines creative vision with analytical expertise, thrives on working with diverse stakeholders, and is passionate about building and optimizing campaigns that deliver measurable growth



Key Responsibilities
Manage and optimize large-scale paid social campaigns across Meta and TikTok.

Partner closely with creative teams to develop compelling ad assets, messaging, and landing pages that resonate with target audiences.

Collaborate with design, product, analytics, sales and leadership teams to align campaigns with company strategy and goals.

Conduct market and competitor research to identify new growth opportunities and creative angles.

Build structured testing frameworks (A/B tests for creatives, copy, bidding strategies, funnels) and use insights to refine campaigns.

Continuously optimize campaigns toward KPIs such as CAC, ROAS, and LTV, ensuring efficiency and scalability.

Translate complex campaign performance data into clear, actionable insights for internal stakeholders.

Proactively identify and launch new initiatives across social platforms and emerging channels.

About us:
Founded in 2014, we are a leading flexible workspace provider with an expanding footprint in Europe, Israel and the US. Our design-led office spaces and on-demand offerings such as meeting rooms, event spaces and daily offices provide the ideal solution for enterprise companies, startups, small businesses and entrepreneurs adapting to todays fast-evolving hybrid work environment. we are considered a lifestyle brand that has been bringing hospitality into the world of work, always putting service and experience first. A profitable operator, we have over 15.000 members in more than 40 prime locations spread across cities such as San Francisco, New York, Miami, London, Berlin, Frankfurt, Amsterdam, Tel Aviv, Warsaw, Bucharest, and more.
Why youll love working with us?
We are a place where employees can thrive and further develop their skill set in an inspiring and nurturing environment: great vibe, employee wellbeing, diverse community, boutique design. Youll work with some of the best people in the industry, who love what they do. Youll be part of a global company with deep respect and understanding for the local culture of each of its markets. Our growth is intrinsically connected to that of our employees, and as our employee, youll be presented with long term career opportunities, globally.
About the position Are you passionate about the intersection of marketing, data, and technology? We are looking for a Marketing & data Operations Manager to drive the backbone of our marketing engine, ensuring our tools, systems, and data work seamlessly to fuel growth. In this role, you will connect the dots between strategy and execution, transforming data into actionable insights and building scalable automation that empowers our global marketing efforts. If you thrive in fast-paced, dynamic environments and love solving complex problems with elegant technical solutions, we would love to meet you. You will own and optimize our marketing technology stack, automation processes, and data infrastructure, managing a variety of marketing and analytics systems, building integrations, and translating complex data into insights that drive performance and growth. The ideal candidate is technically fluent, highly analytical, and a natural problem solver who can quickly understand new tools, connect systems, and ensure data flows seamlessly across our global marketing ecosystem. This role is versatile and requires the ability to adapt, context switch, and handle multiple processes and priorities simultaneously. Key Responsibilities:
* Own and optimize marketing technology platforms, including HubSpot, salesforce, GA4, GTM, Zapier, WordPress, and Looker, ensuring all systems are configured and utilized effectively to support campaigns, prospect acquisition, and customer engagement.
* Develop and maintain integrations between marketing tools, CRM, and analytics systems to streamline workflows, enhance visibility, and improve data accuracy.
* Manage and govern marketing data, ensuring consistency, integrity, accessibility, and compliance across all systems.
* Design and maintain dashboards and reports that provide full-funnel visibility from lead generation through revenue, enabling clear, data -driven decisions across marketing and sales.
* Analyze funnel performance to identify conversion bottlenecks, efficiency opportunities, and optimization strategies across the customer journey.
* Implement data hygiene and compliance processes, maintaining alignment with GDPR, CCPA.

We are looking for a Marketing Programs Manager with both creative and technical depth - someone who can design and lead high-impact marketing programs at the forefront of scientific and technological innovation. This role blends advanced B2B marketing expertise with creative thinking and the ability to learn, understand, and communicate complex hardware and software concepts.
You will shape the content strategy for your programs - defining key messages, ensuring accuracy, and guiding the creation of impactful assets. You will own each program from concept and messaging through content planning, execution, and measurement, working closely with product solution physicists, design, digital, and operations teams.
Success in this role requires immersing yourself in our technology, market, and competitive landscape to become an expert on our products and the challenges our customers face. A background in engineering or a related technical field is highly preferred to help you hit the ground running.
Main Responsibilities :
Develop and lead integrated marketing programs from idea to measurable results, ensuring alignment with business goals.
Build creative concepts and campaign strategies that engage highly technical audiences.
Define and oversee the content strategy for each program, ensuring messaging accuracy, technical depth, and alignment with campaign objectives.
Work with product solution physicists to develop accurate, compelling content and messaging frameworks.
Coordinate cross-functional execution with design, digital, and operations to deliver programs on time and on brand.
Manage the creation of campaign assets (written, visual, and multimedia) by providing clear briefs and direction to writers, designers, and other contributors.
Activate programs across multiple channels, including web, social, email, events, and partnerships.
Monitor performance against KPIs, report insights, and continuously optimize campaigns.
Maintain a deep understanding of QMs technology, market trends, customer challenges, and competitive positioning.

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (our company Ads, AdSense, our company Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
In this role, you will lead and execute go-to-market campaigns and product programs initiatives as a Waze's experienced and visionary Head of Go-to-Market (GTM) are focusing on 2026 and long-term growth.
Waze Marketing is responsible for creating the overall Waze experience starting with the brand, messaging, communications, design, social media, multi-media and more. As part of the product team, we work side by side with R&D to initiate and create new projects and products. We strive for simple, leveled up communications and excellent brand management. We are looking for self-starters with an entrepreneurial edge, and a strong inclination towards design and visual.
The US base salary range for this full-time position is $211,000-$297,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at our company.
Responsibilities
Develop, plan, and execute comprehensive go-to-market strategies and campaigns for new Waze features and product updates, aiming for a significant increase in usage and feature adoption.
Collaborate with product teams to align GTM strategies with the product roadmap and ensure effective product launches.
Drive user acquisition initiatives through paid evergreen campaigns in key markets, with continuous monitoring and optimizations.
Manage budget allocation for various GTM initiatives, including local feature promotion, seasonal campaigns, community engagement and professional driver programs.
Build a high-performing culture of collaboration and communication within Waze and the broader Geo organization.

We are a leader in the chargeback automation industry, providing hands-free solutions to help merchants reclaim their revenue. Our innovative AI-driven platform addresses payment disputes efficiently and accurately, allowing our clients to focus on their core business activities. We are a forward-thinking company that values innovation, responsibility, and fairness. This is a career-defining opportunity to own the lifecycle marketing function for a fast-scaling fintech company. As our Lifecycle Marketing Manager, you'll architect how we guide prospects through their journeycreating programs that engage, educate, and drive action at every stage. This is a hands-on, high-impact IC role where you own lead nurturing, engagement strategy, and sales alignment end-to-end. You'll work with real data and resources to build sophisticated, scalable programs. As the company scales rapidly, you'll scale with itthis is a role with serious growth potential for a marketer ready to make their mark. What will you do? Lead Nurturing Programs: Design and manage campaigns (email, events, webinars, targeted content) to guide leads through the funnel. Prospect Communications: Ensure timely and relevant messaging for all prospects, aligned with their stage in the journey. Sales Collaboration: Work closely with Sales teams to ensure leads are followed up effectively and messaging is consistent. Performance Analytics: Measure the impact of campaigns, analyze engagement, and optimize programs for meaningful interactions. ABM Support: Contribute to account-based marketing efforts by nurturing high-value target accounts. Cross-Functional Alignment: Collaborate with Product Marketing, Demand Generation, and Content teams to deliver cohesive campaigns.
Why join us?
* Be the driving force in nurturing and converting enterprise leads at a fast-growing startup.
* Opportunity to grow your role as the company scales and take on more ownership.
* Competitive compensation, benefits, and a collaborative, ambitious team culture.
* Play a central role in aligning marketing and sales to accelerate revenue growth.

We're looking for a creative Content Marketing Manager to join our team and help shape our story. You'll be the creative force behind our content engine, creating a wide variety of assets that fuel our growth across all marketing funnels and channels.

As a Content Marketing Manager at our company, you will:
Own end-to-end content creation process, from ideation to execution, for written and visual marketing assets, including videos, emails, social media, ads, and lead magnets.
Develop and execute content to support product-led and partner-led growth motions.
Champion the creation and use of AI tools to streamline content creation, optimize processes, and uncover new opportunities.
Own the execution of our content calendar across all owned and earned media channels.
Collaborate with design and product teams to produce compelling content that resonates with our target audience.

We are seeking a Lifecycle Marketing Specialist to drive customer engagement, retention, and revenue growth across our owned channels. This role will focus on email, SMS, and on-site messaging (pop-ups) to create personalized, data-driven campaigns that enhance the customer journey from first touch to repeat purchase.

The ideal candidate is both creative and analytical someone who understands how to craft compelling content, but also how to test, measure, and optimize for performance.

Responsibilities
Own Campaign Execution: Plan, build, and deploy email newsletters, automated flows (welcome, abandoned cart, post-purchase, win-back, reactivation), SMS campaigns, and site pop-ups.

Customer Journey Management: Map and optimize lifecycle touchpoints to maximize engagement, repeat purchases, and long-term customer value.

Segmentation & Personalization: Leverage customer data to create targeted segments and deliver relevant, personalized messages.

Performance Optimization: Run A/B tests on subject lines, creative, copy, and send times to improve KPIs such as open rate, CTR, conversion rate, and unsubscribe rate.

Cross-Channel Alignment: Work with marketing, product, and merchandising teams to align lifecycle campaigns with promotions, launches, and seasonal campaigns.

Analytics & Reporting: Track and report on lifecycle KPIs, providing insights and recommendations for continuous improvement.

Compliance & Deliverability: Ensure all campaigns follow GDPR, CAN-SPAM, and TCPA guidelines, and maintain high deliverability standards.

our company (traded on the Tel Aviv Stock Exchange) is a leading, well-established company in Israel, providing cutting-edge technological solutions in FinTech, Invest Tech, Legal Tech, and Business Tech (BT).
We are seeking a creative, data-driven, and business-oriented Marketing & Social media Manager to join our team. This role is dynamic and impactful, responsible for overseeing diverse marketing initiatives and driving innovative, high-performance strategies to support business growth.
Responsibilities:
Produce high-quality content, including digital writing (website, articles, posts), video materials, and innovative campaigns.
Analyze activity data, monitor performance, and generate actionable insights for continuous improvement.
Manage the companys social media presence, including content creation, audience engagement, and campaigns, with a deep understanding of platform dynamics and Facebook group activities.
Plan and execute ROI-focused marketing campaigns across leading digital platforms.
Oversee and manage media suppliers, ensuring alignment with marketing goals and effective campaign delivery.
Collaborate with internal departments to align marketing initiatives with strategic business objectives.
What We Offer:
A dynamic, innovative work environment.
A chance to collaborate with a professional team at the forefront of fintech.

Were seeking someone passionate, hands-on, and experienced in performance-driven creative strategy for paid social platforms.

This role is ideal for someone with a background in creative marketing, eCommerce, or digital-native brandswhos excited about creative automation, testing, and scaling campaigns across channels.

Responsibilities
Develop high-performing, direct response creatives for paid social campaigns (Meta, TikTok, YouTube).
Work closely with designers, editors, and writers to deliver engaging visuals and compelling copy.
Lead the end-to-end process: from creative concept to execution, iteration, and performance analysis.
Experiment, test, and implement new formats, angles, and creative strategies.
Collaborate cross-functionally to optimize campaign performance using data insights.
Build scalable, automated creative systems with performance top of mind.
Stay on top of AI tools, platform trends, and audience behavior to keep our creative edge sharp.