דרושים » אינטרנט ודיגיטל » Head of Digital Marketing

looking for an experienced CRM and Marketing Automation Manager with a strong focus on email marketing. This full-time role is crucial to elevate the marketing performance.

You will own the end-to-end email marketing operations and execution, working alongside the Marketing, Data & Product teams to drive engagement, retention, and conversion through email and other channels.

Your mission will be to set up and maintain the tools & technology used by our marketing team to drive retention and acquisition of users. This will include optimizing and creating new email flows, setting up proper A/B testing, improving segmentations and more. In addition, you will be in charge of building and maintaining a robust product <> marketing connection, aimed at leveraging production data and technology to drive highly targeted and personalized marketing activities.
Youll join our Marketing team based in our headquarters, Tel Aviv, Israel.

Key Responsibilities
Lead and execute the email marketing strategy of.
Build, improve, and maintain automated email flows to increase user engagement and retention.
Implement and continuously optimize A/B tests on subject lines, copy, design, and CTAs to improve open and conversion rates.
Develop advanced segmentation strategies to deliver personalized, relevant content to users.
Track and analyze email KPIs, ensuring data accuracy in Customer.io and Mixpanel.
Monitor and improve domain reputation, deliverability, and compliance with GDPR and privacy regulations.
Work closely with the Marketing & Product team and Data Analysts to align on email marketing priorities and goals.

Were looking for a Senior Product Manager to help define Sends strategic roadmap and deliver breakthrough features. Youll partner with engineering, design, marketing, customer success, and partners to ensure Send drives measurable growth for agencies and businesses alike.

About Send
Send is the all-in-one email & SMS marketing powerhousepairing intuitive automation, smart segmentation, and real-time analytics on a unified platform. Launch high-impact campaigns like cart recovery, welcome series, and win-backs in minutes, then watch revenue and engagement soarno heavy setup required.


What do we do?
the leading website building platform for WordPress professionals.
Our vision is to empower web creators - developers, designers, and marketers, with the ability to create their futures one pixel at a time. We provide our users with everything they need to become successful web creators.
A new website is created every 10 seconds
Since we launched in Israel in 2016, we have expanded to more than 160 countries, with more than 18M websites powered. More than 12% of all websites around the world are built

How do we do it?
we're building the future of web creation.
We believe in empowering both our employees and our users.
a place where you can truly grow professionally and personally.
Creativity, friendship, curiosity, motivation, and professionalism are the driving force behind our journey. We take great pride in constant scaling

Responsibilities
Roadmap Contribution - Shape and prioritize Sends product roadmap using customer insights, market trends, and competitive analysis.
Feature Leadership - Lead development of advanced automation: predictive segmentation, custom events, lifecycle pipelines.
CDP & CRM Expansion - Enhance Sends data platform with custom fields, event ingestion, and enrichment workflows.
Cross-Functional Collaboration - Align engineering, design, marketing, CS, and partners for smooth, high-quality releases.
Customer & Market Research - Drive user interviews, data analyses, and benchmarks to validate product direction.
Metrics & Performance - Define and monitor KPIs (activation, retention, CSat, ARR growth) and iterate based on real-time data.
Go-To-Market Support - Enable marketing and partnerships with launch plans, sales collateral, and success dashboards.
Quality Advocacy - Organize bug bashes, enforce QA standards, and lead post-release retrospectives.

Were looking for a strategic and creative Product Marketing Manager to drive the go-to-market success of our products. Youll own product launches end-to-end, craft compelling product narratives, and bring new features to life through powerful positioning and storytelling.

This role is perfect for a marketer who thrives at the intersection of product, sales, and customer insights, and loves translating complex features into simple, differentiated messaging that resonates.

Responsibilities
What Youll Be Doing

Own product launches: Plan and execute go-to-market strategies for new products and features - including launch briefs, enablement, messaging, and more
Develop compelling positioning & messaging: Craft clear, differentiated narratives that communicate value across personas and segments
Partner with Product: Stay close to the roadmap and influence development based on customer feedback and market insights
Enable Sales & CS: Create pitch decks, battlecards, one-pagers, and internal training materials
Conduct customer and market research: Understand target users, buyers, and competitors to inform everything you do
Collaborate cross-functionally: Work across Product, Design, Sales, and Comms to ensure consistency and impact