דרושים » פרסום שיווק ויחסי ציבור » Copywriting team lead

Artlist is where the creative arts meet technology. If there’s one thing we all have in common, it’s a love of music and film, which is why we build innovative products to help global brands and individual creators make amazing videos. We revolutionized the industry with a radical new music licensing model that has since become the global standard. Artlist is now the go-to platform for over 26M users worldwide. They range from top-tier global brands like Google, Apple, Amazon, Microsoft, and Calvin Klein to social creators, video editors, and more. Our products: Artlist: an all-in-one platform for video creation, including high-quality and curated royalty-free music, SFX, footage, templates, plugins, AI tools and more. Motion Array: the ultimate creator hub with top-tier templates, plugins, music, SFX, footage, AI voiceover, motion graphics, and more.
We’re looking for a hands-on Marketing Automation Manager to lead end-to-end campaign execution and optimization across the customer journey. You’ll play a key role in driving business impact through data-driven marketing, automation tools, and cross-team collaboration.
What You’ll Do: Campaign Management: Set up and manage automated campaigns, newsletters, user protocols, in-product and more channels across multiple products and audience segments. Performance Optimization : Monitor campaign impact, analyze results, and continuously improve performance through insights and prioritization. Cross-Team Collaboration : Work closely with product marketing, creative, content, data, and other teams to align campaigns with business goals. A/B Testing & Experimentation : Run ongoing A/B tests to optimize performance across emails and in-product touchpoints. Data & Segmentation : Manage user segmentation based on user status, behavior, demographics, and product usage to deliver relevant messaging. In-Product & Landing Page : Support in-app campaigns and landing page activities to drive feature adoption and improve performance. Tool & Feature Adoption : Test and implement new tools, features, and trends to keep our automation practices ahead of the curve.

Artlist is where the creative arts meet technology. If there’s one thing we all have in common, it’s a love of music and film, which is why we build innovative products to help content creators make amazing videos. We do this by giving them the best music, footage, sound effects, and editing software around. We also revolutionized the industry with a radical new music licensing model that has since become the global standard. Artlist now is the go-to platform for over 16M content creators across more than 160 countries. Our users range from beginner social creators to megabrands like Apple, Google, Nike, Coca-Cola, and Netflix. We’re looking for an exceptional Head of Growth Products to join our product leadership team in Tel-Aviv and take full ownership of the growth domain—spanning user acquisition, onboarding, subscription, billing, and expansion. This is a high-impact, cross-functional role at the heart of our product and business strategy. You’ll lead the vision, roadmap, and execution of our Growth product area, focusing on optimizing the customer journey and driving measurable improvements in conversion, retention, and revenue. You’ll manage a team of talented PMs and collaborate closely with engineering, design, data, marketing, sales, payments, and customer success teams. As part of the broader product leadership group, you’ll help shape our product vision and company priorities. Wake up for this: Lead the strategy and execution of the Growth product area - from first visit to paid subscription and billing.
* Manage, mentor, and grow a team of high-performing Product Managers.
* Partner with cross-functional teams to deliver experiments and features that improve the user journey and impact key business metrics.
* Drive product discovery and experimentation across funnels, pricing, onboarding, and payments.
* Own growth KPIs and lead data-driven decisions to identify and prioritize opportunities.
* Ensure clear alignment and communication across stakeholders and leadership.
* Contribute to broader product and company strategy as part of the product leadership team

part of the Optimax Eyewear grouphas rapidly grown into a leading direct-to-consumer online eyewear retailer in the U.S. With the largest selection of styles and brands, we make it easy for everyone to find their perfect pair. Our mission is to enrich lives by offering eyewear tailored to individual needs, style preferences, and budgets.

Through innovative technology and AI-driven solutions, reshaping the eyewear industry and delivering a seamless, personalized shopping experience. We ensure quality, affordability, and efficiency by controlling the full supply chainfrom product design and manufacturing to optical lens production and digital experience.

As an Influencer Marketing Manager, you will be responsible for the full life cycle, from initiation to execution of high quality and large-scale partnerships with US-Based Influencers on all social platforms, celebrity activations and cross company projects. Your goal is to deliver creative campaigns at scale that drive traffic, sales, and brand recognition.

An ideal candidate has passion for social media, ecommerce, retail, and fashion, has worked for digital marketing departments of retail brands or content marketing firms, and is experienced with negotiating, executing media campaigns, and optimizing using web analysis and data.

What Youll do?
Research, identify, acquire, and maintain new influencer contacts throughout our social media platforms.
Outreach influencers to expand our network and promote our program while proactively build strong relationships with past, current, and potential influencers.
Ability to negotiate various pricing models based on data analysis (CPM/Flat/CPC/CPA/Rev Share) and provide strategic insights, set campaign KPIs and ensure they are met.
Execute technical and operational aspects of campaigns (tracking, assets, follow-up, content review, results analysis).
Optimize ongoing campaigns incl. analyzing click-stream reports, changes suggestions, etc.

Were now looking for a Strategy & Operations Manager to join our team and help launch and scale a new business vertical in Israel. This is a high-impact role working closely with senior leadership to shape and execute key initiatives that drive growth.

What youll be doing:
Strategic Planning & Execution: Partner with the vertical lead to translate business goals into actionable workstreams, prioritize initiatives, and ensure strategic alignment with our objectives.
Operational Design & Optimization: Develop and improve scalable processes to support sales, onboarding, and account management. Remove operational bottlenecks and enable long-term growth.
Analytics & Insights: Lead performance monitoring by owning dashboards and reporting. Analyze key trends and deliver insights to improve customer experience, sales, and retention.
Commercial & Business Support: Provide analytical support and recommendations to guide decisions on pricing, partnerships, and new business opportunities.
Go-to-Market Enablement: Work closely with cross-functional teams to support segmentation, campaign planning, and go-to-market execution.
Cross-functional Leadership: Coordinate with Product, Legal, Finance, and other local and global teams to ensure smooth execution of strategic initiatives.
Youll lead cross-functional projects, develop scalable processes, and turn strategy into execution through data and insights.

Day-to-day in this role youll:
Translate business goals into actionable plans and priorities.
Design and optimize sales, onboarding, and account management processes.
Own dashboards and performance tracking to drive insights.
Support pricing, partnerships, and new business decisions.
Collaborate on go-to-market planning and execution.
Work with teams across Product, Legal, Finance, and more.

Our Marketing Team is looking for a dynamic and seasoned Senior PR Manager to drive our ambitious PR initiatives across the United States and United Kingdom. In this role, you will develop and execute strategic PR plans that elevate our brand, amplify its mission, and foster engagement with key stakeholders, including media outlets, influencers, and the broader health tech community. If youre a PR expert with a passion for storytelling, a proven ability to generate impactful media coverage, and someone who keeps their finger on the pulse of the latest news trends, this role is for you.
What youll be doing:
Develop and execute a comprehensive PR strategy to position us as a leader and innovator in the metabolic health space.
Build and nurture relationships with top-tier, consumer and trade media outlets, journalists, and high-profile influencers to ensure consistent and high-quality coverage.
Craft compelling press materials, including press releases, media pitches, and executive talking points.
Constantly monitor the news, identifying and capitalizing on media opportunities (newsjacking), including trends, thought leadership, and breaking news, to amplify our voice.
Create an editorial calendar for both seasonal and evergreen pitches.
Identify, track, and submit for award and speaking opportunities that position us as a leader and innovator in its field.
Oversee crisis communications and reputation management strategies to protect and strengthen our public image.
Collaborate closely with cross-functional teams, including marketing, product, and data teams, to align PR initiatives with broader company goals.
Work to build a data dashboard that enables you to pull quantifiable insights at a moments notice.
Build the profiles of our executives in the press via news opportunities, speaking opportunities, and awards.
Create briefing documents for interview opportunities that include a summary of the opportunity and key background info on the outlet and reporter and/or producer.
Manage third-party PR agencies as an extension of our PR function, ensuring monthly KPIs are met.
Measure and analyze the effectiveness of PR campaigns, using insights to optimize future efforts.
Help evolve our messaging map annually to align with its broader goals.
Represent us at industry events, conferences, and media engagements as needed.

One of the worlds most popular sports applications, serving tens of millions of passionate fans across the globe with Real-Time scores, personalized updates, and immersive content. Backed by our strategic partnership with Entain and fueled by cutting-edge technology, we operate a diverse portfolio of mobile products across both Android and IOS. We are now seeking a Senior Monetization Manager with a proven track record in mobile ad monetization, Adx optimization, and advanced GAM configurations to help lead the next phase of our monetization strategy.
Responsibilities:
As a Senior Monetization Manager, youll take a central role in optimizing ad revenue across our mobile apps. Youll lead adx operations, implement high-performing monetization strategies, and serve as a key driver of experimental A/B testing and partner integrations. Youll work cross-functionally with product, dev, and analytics teams while managing a sophisticated infrastructure of over 100 ad yield groups. Key Responsibilities- Strategic Ad Operations
* Manage and optimize over 100 Yield Group (YG) configurations across platforms.
* Plan and execute ad stack experiments, including frequency capping, format strategy, and bidding vs. waterfall logic.
* Design and analyze A/B tests with statistical rigor to drive revenue-impacting decisions. Google Ad Manager (GAM) Expertise
* Deploy, configure, and QA new ad units in GAM while maintaining a clean & scalable ad unit & placement architecture.
* Manage multisize bidding strategies and pricing floor libraries.
* Work with Prebid integration teams to ensure efficient and fair competition between demand sources.
* Analyze Prebid auction behavior and support optimization of bidder performance, latency, and overall impact on CPM and fill. Partner & Performance Management
* Onboard and integrate new SSP partners, including documentation and QA validation.
* Monitor ongoing performance of ad partners, identifying and blocking problematic creatives or demand sources.
* Lead debugging efforts for ad issues, latency, or session anomalies using MANUAL QA tools and in-app session testing. Cross-Functional Project Leadership
* Work closely with the product team to define, scope, and spec out new monetization initiatives.
* Contribute to the roadmap of automation tools, smart waterfall systems, and AI-powered optimization.
* Track and document every monetization setup, partner config, and experimental result for full operational transparency.

As a Client Solutions Manager (CSM), you will collaborate cross-functionally with teams across the organization to support leading Israeli B2C advertisers from diverse industries, with a primary focus on paid user acquisition. You will serve as a trusted advocate, connecting key stakeholders, providing inspiration and insights, and driving collaboration that fosters long-term client partnerships and growth. You will oversee day-to-day client relationships and ensure the success of advertiser investments. As a proactive partner, youll identify opportunities and offer solutions that exceed client expectations, securing future investments.

This role is based in Tel Aviv.

Responsibilities
- Manage and grow post-sale client relationships of auction ads offerings by monitoring and analyzing ad campaigns, and proactively take initiative to improve results.
- Proficient in campaign management, setting up and optimization.
- Analyze campaign performance data to offer clients data-driven business insights, at the same time use those insights to improve our advertising offerings.
- Establish long-term relationships with key clients and make sure their business needs are taken care of by cross-functional team.
- Drive education on product and company updates, and share company best practices as relevant to clients or agencies' business.
- Share marketplace feedback and guide our advertising strategy;
- Conduct regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the sales team;
- Investigate and work directly with product & engineering teams to help them troubleshoot client issues during a campaign.
- Responsible for improvement of product feature adoption and consistently drive the product improvement from market feedback.
- Be instrumental in the external narrative of us in the market.
- Collaborate cross functionally to ensure improvement for product, process and client relationships.
- Analyze campaign performance to constantly give feedback on optimised media solutions.

We seek a strategic Marketing Operations Manager to optimize our marketing processes and technology stack while driving operational excellence. You'll ensure seamless execution by aligning automation, analytics, and lead management to accelerate growth.
The ideal candidate combines strong analytical skills with technical proficiency in marketing automation and CRM systems. You'll enhance internal operations, ensure cross-functional alignment, and drive efficiencies supporting lead generation and pipeline acceleration.
This role will also explore AI-driven tools and automation innovations to improve performance. You should be enthusiastic about leveraging predictive analytics and cutting-edge platforms to drive smarter marketing decisions.
Responsibilities
Own and optimize the marketing tech stack, including HubSpot, Zapier, Zoominfo LeanData, and other automation tools to streamline marketing workflows and data management.
Ensure seamless integration between HubSpot and Salesforce, improving lead flow, pipeline tracking, and campaign attribution.
Develop and manage marketing automation workflows, including lead routing, lead scoring, data enrichment, and nurture campaigns to enhance conversion rates.
Lead campaign setup, tracking, and reporting across marketing channels, including email marketing, paid campaigns, and events to improve performance visibility.
Drive Gloats website AI chatbot strategy to boost visitor engagement, increase demo requests, and generate actionable insights for GTM stakeholders.
Collaborate cross-functionally with teams including Demand Generation, Content, Events, RevOps, and Sales to optimize marketing operations and ensure alignment with business goals.
Create and maintain dashboards and reporting frameworks in Looker Studio, HubSpot, and Salesforce to track KPIs, analyze performance, and provide actionable insights.
Ensure compliance with data privacy regulations and implement best practices in data governance.
Partner with digital marketing teams, gaining hands-on experience in paid media execution, campaign optimization, and audience segmentation to expand your skill set.
Research and implement innovative marketing technologies, AI-driven tools, and automation advancements to enhance marketing effectiveness.
Growth Opportunity
This role provides a unique opportunity to gain hands-on experience in digital marketing and demand generation. Even if you dont have prior experience in paid media, youll collaborate with our digital marketing contractor, learning how to execute and optimize campaigns across LinkedIn, Google, and other paid channels. Over time, you can take on increasing responsibility in this area, making this an excellent opportunity for someone looking to expand their marketing expertise.

We are seeking a highly skilled and detail-oriented Studio Manager and Video Specialist to oversee the technical execution of video production and corporate webcast initiatives. This role requires hands-on expertise in studio operations, video editing, equipment management, and live broadcasting. The ideal candidate has a strong technical background, thrives in a fast-paced environment, and can manage multiple production workflows simultaneously to ensure high-quality, consistent output across platforms.

Key Responsibilities
Webcast & Webinar Management
Manage all aspects of corporate webcasts and webinars, both live and pre-recorded, ensuring seamless delivery, technical reliability, and high production value.

Video Editing & Production
Edit and produce a wide range of video content, including webinars, internal communications, and social media videos.
Support filming needs and implement workflows to improve studio efficiency and elevate production quality.
Studio Equipment Oversight
Oversee and maintain all studio equipment, including cameras, lighting, audio gear, and broadcasting tools, ensuring everything is functional, up-to-date, and ready for use.
Content Localization
Coordinate the localization of video content, including narration and captions, to support global accessibility.
Develop and manage workflows for translation, voiceovers, and captioning.
YouTube Management & Content Curation
Oversee the companys YouTube channel: curate and upload content, optimize performance, and ensure brand consistency.
Maintain and organize the production teams video repository.
Social Media Video Support
Support the creation and editing of short-form videos for social media, in collaboration with the brand and communications teams.
Ensure creative quality and consistency across all visual content.

We are building a new AI-first product for frequent business travelers and is seeking a Senior Growth Marketing Manager to own and drive the early-stage growth engine.
You will lead funnel management, website development, beta group operations, early acquisition initiatives, and SEO coordination setting the foundation for scalable growth. This role is perfect for someone who is data-obsessed, entrepreneurial, and thrives in a builders environment.
You'll kickstart and operationalize growth activities before we onboard dedicated SEO and acquisition specialists.
What Youll Do:
Own and optimize the marketing funnel from awareness through activation and early retention.
Lead the beta group recruitment and engagement, building valuable user feedback loops.
Manage the buildout and optimization of the early web presence, working with internal and external teams.
Launch and manage early performance marketing experiments (search, social, partnerships) to find scalable acquisition channels.
Coordinate with the SEO team to execute early SEO strategy (content roadmap, technical needs, reporting).
Build and maintain dashboards to track KPIs and deliver actionable insights to the marketing and leadership teams.
Partner closely with Product, Product Marketing, and Content teams to align growth initiatives with user journey milestones.
Test, learn, and iterate across channels, messaging, landing pages, and onboarding flows.