we are seeking an experienced and highly creative senior content expert to join our growing marketing team in Tel Aviv (hybrid). This role is ideal for a candidate with an extensive background in B2B content creation. Experience within the maritime or global supply chain ecosystems is a major plus.
The successful candidate will be a strategic and innovative thinker who excels at crafting compelling narratives across multiple formats, such as eBooks, white papers, web pages, case studies, brochures, and video scripts. This role requires a balance of creativity and analytical skills, with the ability to collaborate with the Product Marketing and Brand teams.
This is a fast-paced role that requires tracking and quickly adapting to breaking news stories.
Key Responsibilities:
Content creation: independently develop high-quality B2B content that generates leads and strengthens our brand
Analytical approach: analyze content performance to measure engagement and refine future strategies
Project management: maintain an organized and methodical approach to content planning, ensuring deadlines and quality standards are met
Generative AI integration: leverage AI-driven content tools to optimize workflows and scale content production effectively
Requirements: Native English speaker with exceptional writing and editing skills, including copy
5+ years of experience in B2B content creation
Proven ability to craft engaging, thought-provoking, and high-converting content across formats
Strong understanding of content marketing strategy and audience engagement
Team player that can closely coordinate with Product Marketing to translate complex product offerings into engaging narratives and with the Brand team to ensure consistent messaging
The ability to receive and provide constructive criticism
Highly organized and methodical, capable of managing multiple projects simultaneously
A keen eye for detail and a strong analytical mindset to measure content performance and optimize accordingly. Must be proficient in Google Analytics
A fast learner who embraces generative AI for content creation
This position is open to all candidates.