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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are seeking a data-driven Growth hacker / Growth Marketing Manager to own multi-channel demand generation campaigns and full-funnel optimisation. The ideal candidate combines classic demand-generation skills with a growth-hacker mindsetrapid experimentation, technical automation, and continuous iterationto increase brand awareness, generate qualified pipeline and lower customer-acquisition cost.
What you'll do:
Full, hands-on ownership of paid advertising in our company: Plan, execute, and optimize LinkedIn Ad campaigns, Google Ads, YouTube, and other B2B-relevant platforms.
Develop audience segmentation strategies, conduct A/B testing on ad creatives, messaging, and audience targeting to improve performance.
Monitor, measure, optimize and report on ROI and key performance indicators (KPIs)
Manage budgets, timelines, and campaign execution using project management tools (Asana, Google Sheets).
Build and maintain automated lead-capture, enrichment, analysis and scoring workflows using HubSpot, Salesforce, Zapier/Make, and custom scripts (Python/JavaScript/SQL).
Collaborate with content marketing and design teams to enhance user experience across landing pages, website assets, and ad content.
Work with the RevOps team to monitor and maintain data quality within the marketing database, ensuring accuracy, consistency, and reliability.
Research, evaluate, and implement new marketing technologies and tools to improve team performance and operational efficiency including applying lightweight technical solutions (e.g., scripting, automation, AI agents) to accelerate marketing initiatives.
Requirements:
3+ years of in-house experience in growth, demand generation, or performance marketing roles in a B2B SaaS growth stage tech company (Or similar experience with an agency working with B2B clients)
Proven hands-on expertise in LinkedIn Ads, Google Ads and programmatic advertising - campaign strategy, execution, and optimization.
Strong analytical skills and proficiency in Salesforce, GA4. Familiarity with PowerBI, Tableau or similar tools - an advantage
A geeky number cruncher who is comfortable and experienced in applying technical solutions (e.g., scripting, APIs, automation tools like Python, JavaScript, SQL, Zapier, Make) to drive growth initiatives.
Hands-on experience with email marketing automation platforms (e.g., HubSpot, Marketo, Pardot).
Superb project management, operational skills and attention to detail
Native or Native-equivalent English proficiency
Experience with SEO and website optimization - an advantage
If you dont meet every single requirement, we still encourage you to apply. Your unique experiences, skills, and passion may be exactly what were looking for.
This position is open to all candidates.
 
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4 ימים
Location: Tel Aviv-Yafo
Job Type: Full Time
As a Digital Marketing Manager, you will be responsible for planning, executing, and managing marketing acquisition campaigns to drive brand awareness, lead generation, and nurturing. You will also help our outbound team support our business objectives. You will be responsible for the overall campaign management, including research, target audience segmentation, content development and execution, digital marketing campaign performance, optimization, and reporting.

You will collaborate with cross-functional teams, including Sales Development, Sales, Product Marketing, and Communications, to drive results.

What you do

Campaign Strategy & Execution: Design, implement, and manage cross-channel marketing campaigns that captivate audiences, drive lead generation, and fuel growth.
Data-Driven Optimization: Monitor campaign performance, conduct A/B testing, and analyze customer data to identify trends and opportunities for improvement.
Digital Marketing Channels: Leverage email marketing, paid media, social media, and content marketing to maximize campaign reach and engagement.
Cross-functional collaboration: Partner with Sales, Product Marketing, and Communications teams to align messaging, amplify reach, and deliver measurable results.
Event Management: Plan and execute in-person and online events to nurture relationships with prospects and support lead conversion.
Creative Messaging: Develop compelling marketing content that resonates with target audiences and aligns with brand voice.
Requirements:
3+ years of B2B marketing experience, ideally in a global SaaS or tech company.
Proven success in campaign management with hands-on knowledge of tools like Google Ads, email platforms, and web analytics.
Strong verbal and written communication skills to craft engaging, brand-aligned messaging.
Ability to interpret data, identify trends, and make data-driven recommendations to optimize performance.
Familiarity with CRM and Marketing Automation tools (Salesforce and Marketo experience is a strong advantage).
Efficient at juggling multiple campaigns, meeting deadlines, and delivering exceptional results.
Self-motivated team player with excellent interpersonal skills and a drive to succeed.
This position is open to all candidates.
 
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19/05/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a talented Account-Based Marketing Manager to join us .

As the ABM Manager, you will be responsible for developing and executing account-based marketing strategies to engage high-value prospects and existing customers. You will collaborate closely with sales, content, and digital marketing teams to create highly personalized campaigns that generate pipeline and drive revenue.

Key Responsibilities
Develop and implement a strategic ABM framework to target key accounts and drive engagement.
Work closely with sales teams to identify high-priority accounts and create personalized marketing strategies.
Create and execute multi-channel ABM campaigns, including email, paid media, direct mail, events, and personalized content.
Manage and monitor marketing budgets within an ROI-driven marketing strategy.
Leverage data, insights, and analytics to track campaign performance and optimize for ROI.
Collaborate with content and creative teams to develop targeted messaging and assets.
Align marketing initiatives with sales goals to ensure seamless coordination and effectiveness.
Utilize ABM tools and platforms (such as Demandbase, 6sense, or Terminus) to scale and measure campaign success.
Track and report on key ABM metrics, including engagement, pipeline contribution, and revenue impact.
Stay up to date on industry trends and best practices in ABM to continually refine strategies.
Requirements:
4+ years of experience in ABM, B2B marketing, or demand generation.
Experience managing paid campaigns in large scales (over $100K a month), on either: Google Ads / Facebook / LinkedIn / Taboola / Outbrain / Etc.
B.A./B.Sc. in Statistics / Math / Engineering / Economy or other quantitative fields.
Highly proficient in spoken and written English - a must
Experience in SaaS, B2B, Cyber Security Company - a huge advantage.
Strong understanding of account-based marketing principles and best practices.
Experience with ABM platforms (6sense, TechTarget, etc.), CRM (Salesforce, etc.), and marketing automation tools (HubSpot, Marketo, etc.).
Experienced in working with marketing analytics tools (Google Analytics, GTM, Looker, PowerBI, etc.)
Proven ability to work cross-functionally with sales and marketing teams.
Data-driven mindset with the ability to analyze campaign performance and optimize for results.
Excellent communication and project management skills.
This position is open to all candidates.
 
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28/05/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are seeking a dynamic Marketing Operations Manager to join our team. The ideal candidate will have deep experience with operations management and will play a critical role in optimizing marketing processes and technologies, managing lead flow, and analyzing the marketing performance to drive conversions.
Key Responsibilities:
Lead Management & Sales Coordination
Own the lead management lifecycle: track and monitor incoming leads, analyze funnel performance, and ensure seamless handoffs between marketing and sales teams to maximize conversion and pipeline efficiency.
Marketing Technology Ownership
Oversee the marketing technology stack: manage current tools, evaluate and implement new solutions, and lead user access, configuration, and adoption across platforms to support marketing goals.
Website & Conversion Optimization
Manage and optimize technical infrastructure such as HubSpot pop-ups and Intercom workflows, driving improvements in website and landing page conversion rates.
Marketing Process Management
Drive operational excellence by supporting and improving core marketing processes, onboarding new team members, and collaborating with finance to manage marketing budgets and expenses effectively.
Marketing Analytics & Strategic Insights
Conduct deep-dive analyses to identify trends and address emerging needs across the funnelsuch as changes in lead quality, demo completion rates, and campaign performancesupporting data-driven decision-making across the team.
Event Operations & Logistics
Plan and execute marketing-led events, including webinars, conferences, and partner initiatives. Coordinate logistics, drive registration and attendance, and ensure event data is integrated into lead workflows for maximum impact.
Requirements:
1-2 years of experience in marketing operations, project management or equivalent.
Familiarity in working with Monday, Hubspot and automation tools like Zapier and Make.
Experience with lead management processes, pipeline reporting is an advantage.
Analytical mindset with a data-driven approach to problem-solving and decision-making.
Excellent communication and collaboration skills, with the ability to work cross-functionally across marketing, sales, and operations teams.
Experience with other marketing technologies (e.g., Google Analytics, Salesforce, data visualization tools) is a plus.
Effectively plans, executes, and tracks multiple projects with strong attention to detail and deadlines.
Comfortable managing several priorities and workstreams at the same time in a fast-paced environment.
Quickly absorbs new tools, processes, and technologies with minimal guidance.
Takes ownership, works autonomously, and proactively drives initiatives forward.
This position is open to all candidates.
 
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01/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are building a new AI-first product for frequent business travelers and is seeking a Senior Growth Marketing Manager to own and drive the early-stage growth engine.
You will lead funnel management, website development, beta group operations, early acquisition initiatives, and SEO coordination setting the foundation for scalable growth. This role is perfect for someone who is data-obsessed, entrepreneurial, and thrives in a builders environment.
You'll kickstart and operationalize growth activities before we onboard dedicated SEO and acquisition specialists.
What Youll Do:
Own and optimize the marketing funnel from awareness through activation and early retention.
Lead the beta group recruitment and engagement, building valuable user feedback loops.
Manage the buildout and optimization of the early web presence, working with internal and external teams.
Launch and manage early performance marketing experiments (search, social, partnerships) to find scalable acquisition channels.
Coordinate with the SEO team to execute early SEO strategy (content roadmap, technical needs, reporting).
Build and maintain dashboards to track KPIs and deliver actionable insights to the marketing and leadership teams.
Partner closely with Product, Product Marketing, and Content teams to align growth initiatives with user journey milestones.
Test, learn, and iterate across channels, messaging, landing pages, and onboarding flows.
Requirements:
4+ years of experience in growth marketing, ideally in a B2C space
Strong data and analytics skills highly fluent in marketing attribution, funnel metrics, and experiment design.
Experience launching or managing high-converting web assets.
Hands-on experience running early-stage paid media campaigns (Meta, Google Ads, LinkedIn, etc.).
Highly collaborative and able to work independently in a dynamic, fast-paced environment.
Analytical thinker with a strong bias toward experimentation and iteration.
Comfortable working in an early-stage environment where systems and processes are still being built.
This position is open to all candidates.
 
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8200061
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11/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
As the Head of eCom Affiliation, you will lead affiliation activity across multiple channels. You will also be responsible for building strategies, setting targets, and achieving business growth goals.

You will oversee the affiliation digital ad spend across multiple platforms, be in charge of all product aspects, content production, and optimization, and manage your team to optimize campaigns and articles and continuously improve performance.

The ideal candidate is passionate about performance marketing, thrives in a fast-paced environment, and has a strong track record of managing and optimizing successful campaigns.



Key Responsibilities:

Lead our E-commerce team across all channels.
Develop and execute comprehensive PPC strategies across multiple paid media platforms, including Google Ads, Facebook, Outbrain, and others.
Manage the daily routine of the PPC analysts and content specialists.
Explore new opportunities and revenue channels.
Utilize a test and learn approach to all paid media activities, focusing on improving KPIs like conversions, CPA, ROAS, and other key performance metrics.
Work closely with the content team on content planning and creative practices, monitor performance, and oversee content creation and optimization.
Analyze and interpret complex data to present detailed performance reports, identify trends, and provide actionable insights to improve ROI.
Stay updated on the latest industry trends, deepening your expertise in advertising methodologies and optimization tools.
Manage relationships with media vendors, negotiate optimal rates, and secure placements for maximum exposure.
Ensure campaigns are aligned with broader marketing goals, contributing to overall business growth.
Requirements:
3-6 years of hands-on experience in PPC management, with strong expertise in Google and Meta platforms.
Proven track record of leading and managing PPC teams.
Experience using analytics tools to monitor content performance and make data-driven decisions.
Proven track record of developing and executing successful digital marketing strategies.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Proficiency in tools like Google Analytics, Excel, and various PPC management platforms.
Excellent interpersonal skills and ability to work across teams and with various stakeholders.
A passion for learning, growth, and achieving excellence in every campaign.
High-level proficiency in English (both spoken and written).
Strong knowledge of search or affiliation is an advantage.
Experience in Amazon affiliation paid activities - high advantage.
This position is open to all candidates.
 
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8214898
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09/06/2025
Location: Tel Aviv-Yafo
Job Type: Full Time
the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide including Brex, Rippling, Navan, Qantas, SHEIN and many more with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

Proudly founded in Melbourne, we have a team of over 1,700 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world-leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, leading the charge in building the global payments and financial platform of the future. If youre ready to do the most ambitious work of your career, join us.

Were looking for a Marketing Manager to lead Israel and the Middle East, responsible for the full funnel, all marketing channels and acting as the brand champion for the region.

Based in Tel Aviv, you will lead B2B marketing, covering online and offline initiatives, to scale our customer acquisition efforts and brand building across SME and Enterprise customers. Although this role will focus on Israel, you will also support ;presence across the Middle East.

Reporting directly to the Director of Marketing for EMEA, youll work with the EMEA marketing team, including Content, Brand, ABM, Campaigns, Partnerships, and Growth team members, and closely with global marketing and comms, commercial and strategy teammates, while partnering closely with the VP Middle East, and the local sales team.

This role requires an analytical and entrepreneurial individual who can undertake projects with minimal guidance. You need to be a self-starter, a keen problem solver, have a good mix of digital and field marketing skills, and make data-driven decisions.

What Youll Be Doing
Marketing Strategy & Execution:
Drive and implement the marketing strategy across both always-on and campaign-based initiatives to accelerate growth and customer acquisition across SME and Enterprise segments. Identify and activate opportunities within communities, events, and co-marketing partnerships and lead from concept to execution.

Event Leadership:
Own the end-to-end execution of events in Israel, including owned, partner-led, and sponsored engagements. Maximise impact through close collaboration with sales, partner teams, corporate affairs, and global stakeholders.

Community Building:
Develop and execute initiatives to collaborate with local communities in Israel, targeting specific industries, personas, and sectors. Enhance brand awareness and generate commercial impact within key networks.
Partner Marketing:
Lead partner marketing initiatives in collaboration with strategic and channel partner teams. Work alongside the commercial partnership teams and wider EMEA marketing team to develop and activate co-branded multi-channel campaigns and joint initiatives that are relevant in the market.
Content Localisation:
Collaborate with the EMEA content team to localise and create region-specific marketing assets that support both inbound and outbound motions.
Requirements:
6+ years experience in a marketing role (ideally in B2B) and experience with both online and offline marketing required, including events, partnerships and community management
Experience working in and with the Israel market and SME and Enterprises in the region
Experience in a fast-moving startup culture
Experience leading marketing projects
Strong analytical skills to make data-driven decisions for commercial and operational performance
Experience using Marketo or Salesforce
Entrepreneurial mindset and a willingness to move between strategic work and execution at events
Confident communication skills for reporting to stakeholders at different levels.
This position is open to all candidates.
 
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לפני 7 שעות
Location: Tel Aviv-Yafo
Job Type: Full Time
looking for a Sr Manager, Performance Marketing to join our User Acquisition team in Tel Aviv on a hybrid basis!
we care deeply about what we do and want to inspire play every day - whether in our work environments alongside our dedicated colleagues or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing and innovating the mobile games industry, connecting millions of people around the world daily.
The User Acquisition team is focused on driving player growth and efficiency across various digital marketing channels. The UA teams mobile advertising ecosystem is an always-changing, rapidly growing world, you'll play a key part in our next big leap in user growth. Our mission is to make experiences that our players love and keep coming back to time and time again.

What Youll Do
The ideal candidate is a marketing maven with a strong quantitative foundation who thrives on using both analytical and creative skills. With a passion for leadership and continuous improvement. If you're fervent about pioneering mobile growth strategies, deeply understand the mobile advertising landscape, and are committed to continuously evaluating and refining performance metrics, this opportunity is tailored for you
Independently handle performance marketing budgets across multiple channels to improve games growth and profitability
Strategize, implement and continually optimize mobile campaigns on every critical mobile platform, including Meta, Google, Ad Networks, DSPs, CTV, Influencer marketing, and much more
Locate, negotiate and develop creative and innovative solutions for user acquisition
Grow and handle marketing partnerships for UA efforts across the globe
Design and implement A/B & multivariate testing and present results to related teams
Contribute winning ad creative ideas and run creative testing, working closely with Marketing to complete breakthrough creative strategies to attract new users
Work cross-functionally with product, ad monetization, data, and creative teams to grow the portfolio and business through full-view lifecycle marketing
Be an expert in UA with key knowledge
Raise flags for future potential issues that might arise if we continue on course or due to expected changes based on our current methodology
Proactively source new partners to diversify portfolio
Requirements:
At least 4 years of marketing experience, with a minimum of 3 years passionate for media buying, user acquisition, or performance marketing, preferably in the mobile app space
People management experience
Strong proficiency with MMPs (e.g., Adjust, AppsFlyer) and performance marketing channels (e.g., Facebook Ads, Google Ads)
A hunger to be at the forefront of the mobile advertising space and the mobile app market
Creative problem-solving skill, as well as analytical rigor to verify or invalidate assumptions
Strong analytical skills and attention to detail
Strong proficiency with Excel required, SQL is a plus
Proven ability to effectively communicate with cross-functional teams
Strong understanding of funnel conversion metrics, retention rates and LTV predictions preferred
Ability to work in a fast-paced and collaborative environment, adapting to changing priorities
BA or BS degree, preferably in Economics, Mathematics, Marketing, Finance, Business Administration or a related field
This position is open to all candidates.
 
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03/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
part of the Optimax Eyewear grouphas rapidly grown into a leading direct-to-consumer online eyewear retailer in the U.S. With the largest selection of styles and brands, we make it easy for everyone to find their perfect pair. Our mission is to enrich lives by offering eyewear tailored to individual needs, style preferences, and budgets.

Through innovative technology and AI-driven solutions, reshaping the eyewear industry and delivering a seamless, personalized shopping experience. We ensure quality, affordability, and efficiency by controlling the full supply chainfrom product design and manufacturing to optical lens production and digital experience.

In this hybrid role, you will play a key part in our retention and growth initiatives, owning and leading critical areas such as win-back strategies, post-purchase engagement, replenishment reminders, and customer reactivation. Youll also be responsible for orchestrating and executing multi-channel retention campaigns through email, SMS, push notifications, and more to engage and convert customers. As the go-to person for retention initiatives, you will work cross-functionally to drive business impact and customer loyalty.
Own, develop, and lead key retention marketing initiatives, becoming the companys expert in win-back strategies, post-purchase engagement, replenishment reminders, and customer reactivation.
Plan, execute, and optimize multi-channel retention campaigns (email, SMS, push notifications, etc.), ensuring the right message reaches the right customer at the right time.
Leverage AI tools like ChatGPT to refine automation, enhance customer journeys, and personalize messaging.
Conduct customer segmentation based on demographics, behavior, and purchase history to deliver targeted communications.
Craft compelling product messaging, positioning, and storytelling that highlight the value of our offerings.
Work cross-functionally with marketing, product, and design teams to align automation efforts with business objectives.
Optimize automated email workflows, lifecycle campaigns, and customer journey touchpoints using marketing automation platforms.
Lead A/B testing and performance analysis, continuously improving key metrics like deliverability, open rates, and conversions.
Stay ahead of market trends, customer insights, and industry benchmarks to refine marketing strategies.
Provide data-driven insights and performance reports, offering recommendations for ongoing optimization.
Requirements:
1+ years of experience in online marketing (eCommerce preferred), including CRM, lifecycle, performance, or content marketing.
Hands-on experience with marketing platforms and automation tools, such as Google Ads, Facebook Ads, Klaviyo, Braze, HubSpot, or Marketo or a strong willingness to learn.
A highly motivated, proactive mindset this is the most important part. Were looking for someone who takes ownership, pushes boundaries, and thrives in a fast-paced environment.
Passion for customer engagement and retention, with a data-driven approach to decision-making.
Creative and analytical skills to develop compelling marketing campaigns, test strategies, and optimize performance.
Strong storytelling, copywriting, and communication skills in English.
HTML/CSS proficiency for email customization (a plus).
Highly organized and detail-oriented, with the ability to manage multiple projects at once.
This position is open to all candidates.
 
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03/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
part of the Optimax Eyewear grouphas rapidly grown into a leading direct-to-consumer online eyewear retailer in the U.S. With the largest selection of styles and brands, we make it easy for everyone to find their perfect pair. Our mission is to enrich lives by offering eyewear tailored to individual needs, style preferences, and budgets.

Through innovative technology and AI-driven solutions,reshaping the eyewear industry and delivering a seamless, personalized shopping experience. We ensure quality, affordability, and efficiency by controlling the full supply chainfrom product design and manufacturing to optical lens production and digital experience.

As a Marketing Automation Manager, you will guide our customers' journey from browsing to becoming lifelong fans. You'll develop targeted email, SMS, and push notification campaigns to nurture and convert potential customers. By analyzing customer data, you'll uncover strategies to maximize customer lifetime value (LTV), personalize shopping experiences, recommend lens upgrades or designer frames, and design loyalty programs that drive repeat business and long-term loyalty.

Responsibilities:
Develop and implement impactful email marketing strategies for enhanced customer engagement, conversion, and retention.
Lead SMS marketing initiatives for heightened customer engagement and tailored messaging campaigns.
Utilize AI tools like ChatGPT to optimize various marketing channels, including email.
Execute diverse email campaigns, covering lifecycle emails, promotions, newsletters, and customer segmentation.
Collaborate with the marketing team to align email initiatives with broader goals and brand messaging.
Employ marketing automation platforms for crafting automated email workflows, customer journeys, and lead nurturing.
Conduct A/B testing and analysis to refine email elements for improved performance.
Monitor key email metrics, including deliverability, open rates, click rates, and conversions.
Segment customer data for personalized communications based on demographics, behavior, and purchase history.
Work with the design team to create visually appealing email templates and graphics.
Stay updated on industry trends, best practices, and emerging technologies in email marketing automation.
Provide regular reports to the marketing team on email campaign performance, trends, and optimization suggestions.
Requirements:
Proven experience (minimum 1 year) in online marketing, preferably in the eCommerce sector.
Hands-on experience with digital marketing channels such as social media, content marketing, paid advertising, or SEO.
Strong analytical mindset with an understanding of audience segmentation, campaign optimization, and performance tracking.
Ability to leverage digital marketing tools and platforms to create engaging, data-driven campaigns.
Bonus points for experience with customer engagement strategies, including personalized marketing and automation-driven growth initiatives.
Analytical mindset with the ability to interpret and make data-driven decisions based on email marketing metrics.
Creative flair and design acumen to create visually appealing email templates and content.
Excellent written and verbal communication skills.
Ability to thrive in a fast-paced, deadline-driven environment, managing multiple projects concurrently.
Strong attention to detail and organizational skills.
Self-motivated and proactive, excelling both independently and as part of a team.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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עדכון קורות החיים לפני שליחה
8201409
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05/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are looking for Conversion Rate Optimization Manager (CRO) who is passionate about improving website and mobile app conversion rates to join our fast growing company and our growth unit. As a CRO you will be responsible to improve conversion of new and repeat buyers by identifying user experience opportunities through data insights and testing. As CRO you will need to articulate exactly what isnt working and what could be better and why. The key is using data to examine how visitors and prospects are using the site, what problems or bottlenecks they face, and how to overcome these issues to enable successful conversions through A/B tests, education, trust and more. The CRO partners with acquisition, retention, customer journey and product teams to drive conversion and quality experience for different segments.
What am I going to do?
Develop, execute, and manage A/B and multivariate testing strategies to optimize conversion rates, leveraging data-driven insights to identify friction points and opportunities for growth.
Conduct both qualitative and quantitative user research (via user testing, analytics, and competitive analysis) to gain deep insights into user behavior, pain points, and conversion drivers.
Own the end-to-end CRO process, from hypothesis generation and test execution to analysis and scaling, ensuring a structured and repeatable optimization framework.
Collaborate closely with Acquisition, Retention, Product Marketing, UX, and Creative teams to implement high-impact experiments that improve conversion rates across the full marketing funnel.
Enhance user experience by applying UX best practices, usability principles, and behavioral psychology to optimize digital touchpoints while maintaining brand trust and engagement.
Stay ahead of industry trends and conduct competitive research to benchmark conversion strategies, ensuring we implement cutting-edge CRO techniques.
Translate complex data into clear, actionable recommendations, simplifying insights for key stakeholders to drive alignment and decision-making.
Requirements:
46 years of experience in digital marketing, eCommerce, or a related field, with at least 3 years in CRO, demonstrating a strong track record of improving conversion rates through end-to-end planning and execution.
Strong data analysis skills with the ability to identify insights, test hypotheses, and drive measurable improvements.
Proficiency in web analytics such as Mixpanel, Quantum Metric, Google Analytics, Optimizely, VWO, or similar platforms for data-driven decision-making.
Proficiency in user testing tools such as usertesting.com, Lyssna (UsabilityHub), or similar platforms.
Experience conducting competitive research to benchmark conversion strategies and identify market opportunities.
Deep understanding of UX principles, usability best practices, and user psychology to create seamless and conversion-optimized experiences.
Proven ability to manage CRO initiatives end-to-end, from hypothesis generation to implementation, analysis, and scaling.
Strong understanding of marketing funnels and customer journeys, optimizing experiences from the first touchpoint to conversion and retention.
Proactive mindset with the ability to distill complex insights into clear, actionable strategies and communicate findings effectively to cross-functional teams.
Naturally curious and people-oriented, able to collaborate across teams and challenge assumptions to drive meaningful improvements.
BS or MS in Psychology, Math, Statistics, or a related quantitative field is an advantage.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
8206442
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