דרושים » פרסום שיווק ויחסי ציבור » Senior Monetization Manager - Disney Solitaire

Manage full-cycle in-app campaign calendar, including planning short & long-term activities, defining goals, executing, and analyzing performance. Possess a deep understanding of existing game mechanics and how to best utilize them within Monetization tools.

Develop quarterly, monthly, and daily promotional plans according to the monetization strategy.
In charge of the implementation of promotions through the campaign design and creative creation in all communication channels.
Responsible for the operational launch of campaigns, QA, monitoring results, reacting accordingly, analyzing the campaigns, and bringing insights for optimization.
Leverage product features and marketing tools to drive revenue growth and provide a good game experience to our players.
Constantly coming up with exciting new innovative ideas.
Constantly improving and optimizing in a data-driven manner the game experience and performance in order to hit the company KPIs.
Collaborate with the creative team, operations team, economy team, BA, and product managers in order to execute in-game events & promotions.

We are looking for a talented Account-Based Marketing Manager to join us .

As the ABM Manager, you will be responsible for developing and executing account-based marketing strategies to engage high-value prospects and existing customers. You will collaborate closely with sales, content, and digital marketing teams to create highly personalized campaigns that generate pipeline and drive revenue.

Key Responsibilities
Develop and implement a strategic ABM framework to target key accounts and drive engagement.
Work closely with sales teams to identify high-priority accounts and create personalized marketing strategies.
Create and execute multi-channel ABM campaigns, including email, paid media, direct mail, events, and personalized content.
Manage and monitor marketing budgets within an ROI-driven marketing strategy.
Leverage data, insights, and analytics to track campaign performance and optimize for ROI.
Collaborate with content and creative teams to develop targeted messaging and assets.
Align marketing initiatives with sales goals to ensure seamless coordination and effectiveness.
Utilize ABM tools and platforms (such as Demandbase, 6sense, or Terminus) to scale and measure campaign success.
Track and report on key ABM metrics, including engagement, pipeline contribution, and revenue impact.
Stay up to date on industry trends and best practices in ABM to continually refine strategies.

We are looking for a Senior Growth Marketing Manager.
The Senior Growth Marketing Manager will be responsible for developing high-velocity growth in online sign-ups, consumption, and revenue, through best-in-class growth marketing strategies and execution and across all of our different products.
Youll own and evaluate the best way to get to the goal and then execute towards it by conducting research, formulating hypotheses, producing content, running tests and driving great insights. You will work closely with stakeholders from across the business, including product, engineering, design, finance, operations, and more to drive the business forward.
Strong creative and performance marketing skills, familiarity and comfort with different channels, analytics and data, a natural desire to be part of a team, and a positive, engaged attitude are all imperative.
What Youll Do:
Develop growth marketing funnels that accelerate self-sell sign-ups and consumption
Identify creative messaging, design language and value offerings that resonate with the market and drives action
Run experiments at scale, analyze and share results, trends, and insights
Produce world-class creative content
Work with engineering, product, sales, and broader marketing to align on strategy and deliver rapid iterations
Manage relationships with agencies and other 3rd parties as needed

One of the worlds most popular sports applications, serving tens of millions of passionate fans across the globe with Real-Time scores, personalized updates, and immersive content. Backed by our strategic partnership with Entain and fueled by cutting-edge technology, we operate a diverse portfolio of mobile products across both Android and IOS. We are now seeking a Senior Monetization Manager with a proven track record in mobile ad monetization, Adx optimization, and advanced GAM configurations to help lead the next phase of our monetization strategy.
Responsibilities:
As a Senior Monetization Manager, youll take a central role in optimizing ad revenue across our mobile apps. Youll lead adx operations, implement high-performing monetization strategies, and serve as a key driver of experimental A/B testing and partner integrations. Youll work cross-functionally with product, dev, and analytics teams while managing a sophisticated infrastructure of over 100 ad yield groups. Key Responsibilities- Strategic Ad Operations
* Manage and optimize over 100 Yield Group (YG) configurations across platforms.
* Plan and execute ad stack experiments, including frequency capping, format strategy, and bidding vs. waterfall logic.
* Design and analyze A/B tests with statistical rigor to drive revenue-impacting decisions. Google Ad Manager (GAM) Expertise
* Deploy, configure, and QA new ad units in GAM while maintaining a clean & scalable ad unit & placement architecture.
* Manage multisize bidding strategies and pricing floor libraries.
* Work with Prebid integration teams to ensure efficient and fair competition between demand sources.
* Analyze Prebid auction behavior and support optimization of bidder performance, latency, and overall impact on CPM and fill. Partner & Performance Management
* Onboard and integrate new SSP partners, including documentation and QA validation.
* Monitor ongoing performance of ad partners, identifying and blocking problematic creatives or demand sources.
* Lead debugging efforts for ad issues, latency, or session anomalies using MANUAL QA tools and in-app session testing. Cross-Functional Project Leadership
* Work closely with the product team to define, scope, and spec out new monetization initiatives.
* Contribute to the roadmap of automation tools, smart waterfall systems, and AI-powered optimization.
* Track and document every monetization setup, partner config, and experimental result for full operational transparency.

We are looking for a Growth Marketing Manager to join our expanding marketing team.

As a Growth Marketing Manager, you will be responsible for developing and executing multi-channel demand generation campaigns that drive brand awareness, lead acquisition, and prospect engagement at every stage of the buyers journey, fueling our sales pipeline. You will take a data-driven approach to optimize paid advertising campaigns, to attract and nurture high-quality leads.

You have hands-on experience managing LinkedIn campaigns and a strong background in lead generation, funnel optimization, and performance-driven marketing in a tech environment.

If you thrive in a fast-paced, collaborative environment and want to be part of a dynamic team driving innovation in the construction tech industry, wed love to hear from you!

What you'll do:
Full, hands-on ownership of paid advertising in our company: Plan, execute, and optimize LinkedIn Ad campaigns as the main platform, as well as Google Ads, YouTube, and other B2B-relevant platforms.
Develop audience segmentation strategies, conduct A/B testing on ad creatives, messaging, and audience targeting to improve performance.
Work with content and design teams to develop and manage email marketing campaigns that engage leads and accelerate the sales pipeline.
Continuously optimize conversion paths to maximize lead capture and engagement.
Monitor, measure, optimize and report on ROI and key performance indicators (KPIs) using HubSpot, Salesforce, and other tools.
Manage budgets, timelines, and campaign execution using project management tools (Asana, Google Sheets).
Collaborate with content marketing and design teams to enhance user experience across landing pages, website assets, and ad content.
Work with cross-functional teams to ensure deliverables are on time, accurate and aligned with demand generation activities, campaigns, events and other key demand initiatives.
Work with the RevOps team to monitor and maintain data quality within the marketing database, ensuring accuracy, consistency, and reliability.
Research, evaluate, and implement new marketing technologies and tools to improve team performance and operational efficiency.

Insight Generation: Analyze and interpret complex marketing data (customer behavior, campaign results, market trends) to identify key insights and opportunities for optimization.
Data Exploration: Leverage large and diverse datasets to uncover patterns, trends, and potential growth drivers across all marketing channels and initiatives.
Performance Optimization: Monitor key performance indicators (KPIs) to evaluate campaign effectiveness, identify areas for improvement, and drive continuous optimization of user acquisition and engagement efforts.
Reporting & Dashboards: Design, develop, and maintain intuitive dashboards and recurring reports that effectively communicate key findings and recommendations to stakeholders and leadership.
Cross-Functional Collaboration: Partner closely with marketing managers, product teams, analysts, and data engineers to provide analytical support for strategic decision-making and business planning.
Advanced Analytics: Apply advanced analytical and statistical techniques (e.g., regression analysis, cohort analysis) to identify growth opportunities and improve marketing ROI.
Process Improvement: Proactively identify opportunities to optimize marketing analytics processes, automate reporting, and enhance data accuracy.

Are you passionate about creating marketing strategies that drive growth? Do you love working with cross-functional teams to make big ideas happen? Join as aMarketing Manager and take charge of the marketing funnel for one of our core product lines.
Youll develop and execute marketing programs that attract leads, engage prospects, and drive conversions. Youll also collaborate with teams across the company to ensure everything we do aligns with our goals and resonates with our customers.
were big on collaboration, innovation, and inclusivity. If youre a data-driven marketer whos ready to make an impact, wed love to hear from you!
What Youll Do:
Lead Demand Gen Efforts: Own the strategy and execution of demand generation campaigns across North America and collaborate with local teams in EMEA and ANZ.
Build Full-Funnel Campaigns: Create marketing strategies that cover everything from brand awareness to lead generation and nurturing.
Collaborate Across Teams: Work closely with Product Marketing, Content, Sales, Design, and more to ensure campaigns are aligned and impactful.
Create Campaigns That Work: Use channels like email, social media, search, and events to attract new leads and grow our pipeline.
Track & Optimize Performance: Use metrics like MQLs, SQLs, and ROI to measure success and tweak campaigns for better results.
Become a Product Expert: Understand the ins and outs of the product you support, including what sets it apart and what customers need.
Manage Tools & Platforms: Oversee systems like HubSpot, Salesforce, and Amplitude to streamline lead management and reporting.

We seek a strategic Marketing Operations Manager to optimize our marketing processes and technology stack while driving operational excellence. You'll ensure seamless execution by aligning automation, analytics, and lead management to accelerate growth.

The ideal candidate combines strong analytical skills with technical proficiency in marketing automation and CRM systems. You'll enhance internal operations, ensure cross-functional alignment, and drive efficiencies supporting lead generation and pipeline acceleration.

This role will also explore AI-driven tools and automation innovations to improve performance. You should be enthusiastic about leveraging predictive analytics and cutting-edge platforms to drive smarter marketing decisions.

Key Responsibilities:
Own and optimize the marketing tech stack, including HubSpot, Zapier, Zoominfo LeanData, and other automation tools to streamline marketing workflows and data management.
Ensure seamless integration between HubSpot and Salesforce, improving lead flow, pipeline tracking, and campaign attribution.
Develop and manage marketing automation workflows, including lead routing, lead scoring, data enrichment, and nurture campaigns to enhance conversion rates.
Lead campaign setup, tracking, and reporting across marketing channels, including email marketing, paid campaigns, and events to improve performance visibility.
Drive our website AI chatbot strategy to boost visitor engagement, increase demo requests, and generate actionable insights for GTM stakeholders.
Collaborate cross-functionally with teams including Demand Generation, Content, Events, RevOps, and Sales to optimize marketing operations and ensure alignment with business goals.
Create and maintain dashboards and reporting frameworks in Looker Studio, HubSpot, and Salesforce to track KPIs, analyze performance, and provide actionable insights.
Ensure compliance with data privacy regulations and implement best practices in data governance.
Partner with digital marketing teams, gaining hands-on experience in paid media execution, campaign optimization, and audience segmentation to expand your skill set.
Research and implement innovative marketing technologies, AI-driven tools, and automation advancements to enhance marketing effectiveness.

Were looking for a Senior Global Marketing Manager to join our team and oversee the marketing strategy and deliver campaigns for the Market Research personas.

This role will report to the Global Marketing Team Lead.

So, what will you be doing all day?

Your role as part of the Senior Global Marketing team means your daily responsibilities may include:

Develop and implement short and long-term marketing strategies in order to increase brand awareness, lead generation, and pipeline creation.
Design and deliver highly effective campaigns to support - Product releases, business needs or conversion optimization.
Partnering with the field marketing programs to execute the marketing campaigns in the region.
Measure and analyze the effectiveness of marketing campaigns and adjust strategies accordingly to business needs and results
Work closely with the product marketing, content and design teams to create compelling collateral for our offering

We're looking for a Junior Publisher Managera bold strategist with a fearless vision and relentless execution. Someone who thrives on innovation, takes initiative to experiment, and drives fresh ideas into scalable success.You will blend the sharp eye of a data analyst with the bold heart of a business Developer. This role calls for someone who thrives in experimentation, owns outcomes, and sees every campaign as a living, evolving opportunity to drive growth.Who We Are: we are a fast-growing marketing technology firm focused on Growth, Tech, and Fun. We thrive on creativity and developing innovative solutions to help clients succeed in the mobile world.Your Day-to-Day ResponsibilitiesLaunch, TEST, and scale high-impact partnerships across digital platforms, optimizing for growth at every stage.Analyze performance data to uncover insights, spot trends, and drive smarter decisions across multiple campaigns and channelsTake full ownership of KPIsconstantly refining strategies to improve revenue, efficiency, and partner success.Collaborate with cross-functional teamsinternal and external, local and globalto align goals, solve challenges, and execute high-performing campaignsBuild and nurture strategic partner relationships, identifying upsell opportunities and unlocking long-term value.Stay ahead of industry trends and emerging platforms, always testing new models and pushing boundaries to remain a step ahead.Represent the company with intelligence and integrity, becoming a trusted advisor to partners while driving measurable results.Why Work With Us?Fast-paced, no-BS environment: we move quickly, adapt constantly, and get things done.Diverse, high-performing team: Collaborate with talented professionals from around the world.Autonomy & impact: Take ownership, make decisions, and drive innovation.Endless opportunities to experiment: we encourage bold ideas and outside-the-box thinkers and back them with resources.Competitive rewards & growth: Performance is recognized, and career growth is limitless.Office in the center of Tel Aviv.Fresh fruit and snacks at the office.Fun and friendly environment with talented marketers from over 21 different countries and more!