דרושים » פרסום שיווק ויחסי ציבור » Senior Marketing Insights Analyst

Required Market Intelligence Consultant
We are looking for a highly skilled individual who will be responsible for the delivery of strategic insights and special initiatives.
By analyzing consumer digital data, you will uncover behavioral patterns, translate these into marketing opportunities, and act as the subject matter expert to ensure a top-quality delivery for our clients and prospects.
If youre passionate about data and insights, great at communicating them, and know your way around the digital marketing world, this position is right for you.
Responsibilities:
Analyze large sets of consumer behavioral data to uncover digital patterns and form a coherent story about their purchase behaviors
Present marketing insights and recommendations to senior stakeholders in a clear and concise manner
Support customized needs and requests beyond the off-the-shelf product to support product automation roadmap
Lead projects end-to-end, including: mapping business objectives, breaking down to business questions that can be developed into queries, identifying interesting patterns from the data, and bringing them forward as insights and recommendations in a storytelling way
Proactively approach and engage our clients with industry trends, best practices, and insights
Collaborate with multiple functions within the organization, including Customer Success, Product, and R&D.

We are looking for a highly motivated and experienced Marketing Analyst Position to join our company for the next phase of our fast-moving story.

Responsibilities

Design and monitor ongoing marketing data to drive key business decisions.

Analyze large and complex data sets to discover product insights and help translate them into actionable recommendations.

Translate business questions and requirements to structured analysis.

See beyond numbers and help influence and support our business decisions.

Locate gaps and opportunities in campaigns performance and budget management.

The position of a Product Marketing Manager in the gaming industry is pivotal for elevating the games to new heights by fostering synergies among various teams engaged in product development and marketing initiatives for Huuuge Casino and Billionaire Casino.

Collaboration Teams:
The role demands active collaboration with every sector within the organization, including game management (product teams), User Acquisition (UA), ad monetization, community engagement, organic growth, marketing creatives, Business Analysis (BA), and Business Intelligence (BI).

Responsibilities
Innovative Marketing: implement unique marketing strategies that stand out and capture the audience's attention
Organic vs. Marketing Initiatives: manage a blend of organic and paid marketing campaigns, such as burst campaigns, featuring, etc., to enhance visibility and engagement
Product Marketing: Identify growth opportunities by understanding seasonality, events, and market trends to align with product marketing efforts.
Comprehensive Product Knowledge: possess detailed knowledge about all the features of the companys games, understanding them from A-Z.
Bridge Role: act as the pivotal communication link between the marketing team and game studios, facilitating the integration of new product features into marketing activities and ensuring marketing needs like Firebase, Dormant protocols, FTUE, iOS pop-ups, etc., are implemented in game development.

User Engagement: engage in direct communication with users through various channels such as player services, community management, ASO, and VIP programs.
Market Trends Analysis: keep abreast of new media sources, marketing agencies, tools, and trends in user funnels to optimize marketing strategies.
Seasonal Promotions: leverage holidays, global events, and special sales to design targeted marketing initiatives.
Competitor Analysis: stay informed about competitors features, campaigns, and creatives to adapt and innovate marketing strategies accordingly.
Cross-functional Collaboration: work closely with teams across creative, UA, real-time bidding (RT), cross-promotion (Cross), ad monetization (Ad-Mon), product, and ASO to execute comprehensive marketing plans.
Marketing Plan Development: create and implement a detailed marketing plan in collaboration with the marketing team, outlining key activities, budgets, and strategies for user retention and acquisition.

Artlist is where the creative arts meet technology. If there’s one thing we all have in common, it’s a love of music and film, which is why we build innovative products to help global brands and individual creators make amazing videos. We do this by giving them the best music, footage, sound effects, and templates around. We also revolutionized the industry with a radical new music licensing model that has since become the global standard. Artlist is now the go-to platform for over 26M users worldwide. They range from top-tier global brands like Google, Apple, Amazon, Microsoft, and Calvin Klein to social creators, video editors, and more. Our products:
* Artlist: an all-in-one platform for video creation, including high-quality and curated royalty-free music, SFX, footage, templates, plugins, and more.
* Motion Array: the ultimate destination for creators, including high-quality video templates by the world’s top motion designers, presets, plugins, music, SFX, stock footage, graphics for design, motion graphics, and stock photos. We’re seeking a full-time User Acquisition Manager to join our Marketing Team. Wake Up For This
* Manage and expand performance-based and brand marketing campaigns with high budgets.
* Create smart ad targeting and compelling ad messaging.
* Identify and respond to changes in market trends and competition.
* Work closely with other departments to optimize performance.
* Finding opportunities to grow with new channels.
* Analyze data and find insights and conclusions.