דרושים » פרסום שיווק ויחסי ציבור » AI Growth Marketer - Base44

Were looking for a Senior Growth Content Marketing Manager to own performance messaging end-to-end, from insight and concept through execution and iteration.

This is a maternity leave replacement role for a period of six months, with an option to extend.

This role is responsible for developing messaging framework and delivering high-performing copy that drives lead generation and conversion across ads, emails, landing pages, and partner marketing assets. You will shape and evolve positioning for weight loss and GLP-1 audiences, translating insights, strategy, and performance data into clear, compelling messaging that can be deployed and iterated at scale.

This is a hands-on role that requires strategic thinking, strong execution, and use of AI to scale both the quality and quantity of performance content. You will have direct ownership of copy quality, consistency, and iteration, and operate as a core partner to Acquisition, Lifecycle, CRO, and Partnerships.

Responsibilities

Own messaging across paid ads, emails, landing pages, and partner marketing assets
Write, test, and iterate conversion-focused copy for paid ads (static copy and video scripts), emails, landing pages, and partner marketing assets
Design and use AI-powered workflows to accelerate ideation, variation, versioning, and iteration of copy while maintaining quality
Develop hooks, angles, value propositions, objections, and narratives for performance marketing
Translate performance data, user insights, and growth priorities into clear creative concepts and copy hypotheses
Iterate copy based on performance feedback and clearly connect changes to outcomes
Create partner-ready copy for co-branded assets, landing pages, emails, and enablement materials
Adapt core messaging for different audiences, channels, and partner contexts
Stay informed on content marketing trends, competitor messaging, and category best practices to inform positioning and copy decisions

We are looking for a Lifecycle Marketing Manager to take ownership of retention and CRM efforts across both hands-on execution and strategic design.

In this role, you will run and optimize lifecycle programs, owning the full customer journey end-to-end, across key lifecycle touchpoints, while also defining how retention should be structured and scaled.

You will design segmentation frameworks, automation workflows, and engagement logic, and translate real CRM insights into systems that will power our AI-driven Lifecycle & Retention Agent. Working closely with Product, Data, and Engineering, you will operate at the intersection of execution and architecture - turning lifecycle marketing into a scalable, intelligent retention system.

What you'll do
Own and execute lifecycle programs across different customer communication channels - managing segmentation, creative, and messaging end-to-end.
Build and scale ZyG's CRM and retention infrastructure from the ground up.
Define and lead lifecycle strategy, including journey design, audience segmentation, and channel prioritization - aimed at increasing LTV, and driving long-term engagement.
Translate CRM insights into structured inputs that power and improve our AI Lifecycle & Retention Agent.
Take ownership of retention KPIs - LTV, churn, repeat rate, engagement - analyze performance, translate insights into continuous improvements, and communicate results clearly to leadership.


Work closely with Engineering, Data, and cross-functional teams (performance, CRO, creative, partnerships) to align and scale growth.

Reporting to the Senior Marketing Manager of Israel and MENA, this role will be instrumental in shaping and executing a field marketing strategy that drives brand awareness and accelerates business growth in the region. You will support our marketing efforts in Israel during this rapid growth phase, working closely with the Israel commercial team and the EMEA Marketing team to deliver impactful, locally relevant initiatives. To support our fast growth, this role requires a proactive mindset, strong project management skills, and effective cross-functional collaboration to keep initiatives moving and ensure high-quality execution.
This is an amazing opportunity to help shape the next phase of our growth in the region.


What Youll Do:

Own field marketing initiatives across Israel and the Middle East including event sponsorships, exhibitions, roundtables, dinners, and webinars.

Partner with the Channel Partnerships Manager and Head of Startups to help execute high impact measurable co-marketing activities.

Lead the end-to-end execution of field activities, from project management through operations, ensuring smooth delivery and execution.

Collaborate with EMEA marketing teams, together with local Sales teams, to develop localised sales and marketing collateral, shape event messaging, and define pre- and post-event engagement plans for the Israel market.

Drive strong event ROI by setting clear objectives and KPIs for each activity, ensuring lead follow-up, tracking performance, gathering feedback, and identifying opportunities to optimise the field marketing funnel.

Represent us on-site with professionalism and energy, acting as a trusted point of contact for customers, partners, and internal stakeholders.

We are looking for a versatile, hands-on Marketing Operations & Growth Specialist who can bridge strategic content creation with technical campaign execution and business operations.

This role is ideal for someone who combines creativity with operational and analytical thinking, a marketer who knows how to write compelling content, manage complex campaigns, connect marketing systems, analyze performance data, manage and maintain related tools, and execute across multiple inbound and outbound channels.

We are specifically looking for someone with proven experience in B2B SaaS, mission-critical enterprise software, and mid-market to enterprise environments in North America.

Responsibilities
Own the lead generation process, nurture programs, and GTM initiatives
Manage and optimize inbound and outbound marketing campaigns
Build and execute email sequencing and automation workflows
Manage HubSpot operations, CRM flows, and lifecycle automation
Create high-quality marketing content for campaigns, website, email, social media, and sales enablement
Connect and manage integrations between HubSpot and tools such as ZoomInfo, Gong, LinkedIn, and other sales/marketing platforms
Launch, monitor, and optimize paid digital campaigns across multiple channels
Build and maintain marketing and business BI reports and dashboards
Analyze campaign performance, funnel metrics, attribution, and ROI
Manage campaign budgets and operational execution
Work closely with Sales, Product, CS, and Leadership teams to align growth strategies
Assist in improving marketing processes, operational efficiency, and reporting structures

We are looking for a Growth Marketing Specialist with experience in B2B healthcare marketing in the US market. This is a hands-on, onsite role based in New York (US) or Tel Aviv (IL).

The ideal candidate is both analytical and creative, fluent in using digital tools like HubSpot, Lemlist, Mailchimp, and others to build and execute multichannel campaigns. You will play a key role in generating qualified leads, optimizing funnels, and helping our Health scale its commercial presence in the U.S. market.

Responsibilities:

Plan and execute B2B lead generation campaigns targeting U.S. healthcare providers, payers, and partners.

Build and manage email nurturing sequences using tools like HubSpot, Lemlist, and Mailchimp.

Own and optimize marketing automation workflows, campaign segmentation, and A/B testing.

Develop and manage landing pages, drip campaigns, and lead magnets to improve conversion rates.

Work closely with Sales, Product, and Clinical teams to align messaging, targeting, and positioning.

Track and report on campaign performance across key KPIs (open rates, CTRs, CPL, CAC, SQLs, etc.).

Conduct market and competitor research to refine messaging and audience targeting.

Support brand awareness efforts via newsletters, thought leadership, and event marketing.

were looking for a User Acquisition Manager to join our growing team and drive success through search-based platforms.This role requires expertise in Google app campaigns, Apple Search Ads, and scaling successful mobile apps. If you thrive in a data-driven, fast-paced environment and are passionate about mobile app growth, wed love to hear from you!
Responsibilities:
Hands-on campaign management for search platforms like Google Ads (UAC), Apple Search Ads, and others.
Execute and manage multi-million dollar campaigns / large-scale campaigns for mobile apps across search-based platforms, ensuring optimal performance and ROI.
Develop and implement strategies for scaling successful apps while maintaining efficiency and achieving KPIs.
Create and analyze data-driven reports, drawing actionable insights to drive growth and improve results.
Conduct A/B testing to measure performance uplift and optimize conversion rates.
Monitor and optimize campaign performance based on data, trends, and industry benchmarks.
Stay up-to-date with developments in mobile advertising platforms and identify new growth opportunities.
Collaborate with the creative team to develop high-performing ad assets tailored to the platform and audience.