דרושים » אינטרנט ודיגיטל » Marketing Automation Personalization Specialist

Own and execute the DTC product roadmap, translating business and customer needs into high?impact product initiatives.
Lead end?to?end delivery: discovery, requirements definition, UX collaboration, development coordination, QA, and launch.
Drive continuous improvement of the customer journey across browse, PDPs, checkout, subscriptions, fulfillment, and post?purchase.
Launch and scale SodaStreams DTC websites in new markets, balancing global standards with local needs.
Use data and experimentation (analytics, A/B testing, CRO) to measure impact, optimize performance, and inform decisions.
Communicate progress, insights, and recommendations to key stakeholders while gathering feedback to refine the product.
Stay current on e?commerce best practices and industry trends, proactively identifying opportunities for improvement.

Key Responsibilities

1. Online Store Management Daily Operations

Manage all technical and commercial aspects of the online store.
Update content, upload products, set promotions, and maintain catalog accuracy.
Monitor multiple websites to ensure a smooth, consistent, and error?free shopping experience.

2. system Enhancements Technological Upgrades.

3. Customer Journey UX / UI Optimization

4. QA Testing
5. Cross?Functional Collaboration

Work closely with internal teams and global markets.
Ensure alignment and smooth execution of Ecommerce tasks and projects.

6. Time Project Management

Manage multiple tasks simultaneously in a fast?paced environment.
Prioritize and plan work independently to meet deadlines.
Lead operational or digital projects from requirement definition to launch validation.