דרושים » פרסום שיווק ויחסי ציבור » 970205 Head of Marketing, תל אביב

Were seeking a highly skilled Marketing Manager to join our marketing team. In this role, you will manage all our social media channels, digital assets, support product launches, and be responsible for business growth.

We are seeking a creative, results and data-driven Marketing Manager to oversee the execution of digital marketing efforts, ensuring consistency, performance, and alignment with brand and business objectives. This role is responsible for managing social media channels, websites, SEO, marketing automation, driving digital customer journeys, leveraging AI and emerging technologies, as well as immersive formats to expand brand reach and engagement.

Key Responsibilities
Social Media Management: Oversee our Social Media channels (Instagram, TikTok, Facebook, and LinkedIn) by maintaining a content calendar, creating engaging posts, and collaborating with doctors and influencers. Track performance and optimize content to enhance brand presence.
Digital Marketing Collaboration: Develop and implement a digital marketing plan to drive brand growth. This includes managing and optimizing our websites and digital assets, focusing on user experience (UX), content, and SEO.
SEO Management: Lead and execute SEO strategy, including keyword research, on-page and technical optimization, performance tracking, and collaboration with content and web teams to drive organic traffic growth and improve search engine rankings.
Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awareness. Manage and improve marketing automation, CRM engagement, and email campaigns.
Data-Driven Optimization: Monitor campaign performance and analyze customer data to identify trends and opportunities for improvement. Monitor key social media metrics, generate reports that show progress and optimizations.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

We are seeking a creative, results and data-driven Marketing Specialist to oversee the execution of marketing efforts, ensuring consistency, performance, and alignment with brand and business objectives. This role is responsible for managing social media channels, websites, SEO, GEO, marketing automation, new product launches, leveraging AI and emerging technologies, as well as immersive formats to expand brand reach and engagement.


Key Responsibilities:

Brand & Content Production: Lead the creation of marketing assets for product launches, including naming, brand language, and visual identity. Manage external vendors and designers while coordinating with Regulatory and the regions.

Social Media Management: Oversee our Social Media channels (Instagram Facebook and LinkedIn) by maintaining a content calendar, creating engaging posts, and collaborating with distributors and regions. Track performance and optimize content to enhance brand presence.

Digital Marketing Collaboration: Develop and implement a digital marketing plan to drive the companys brands growth. This includes managing and optimizing our websites and digital assets, focusing on user experience (UX), content, and SEO.

SEO & GEO Management: Lead and execute SEO strategy, including keyword research, on-page and technical optimization, performance tracking, and collaboration with content and web teams to drive organic traffic growth and improve search engine rankings.

Data-Driven Optimization: Monitor performance and analyze data to identify trends and opportunities for improvement. Monitor key social media metrics, generate reports that show progress and optimizations.

Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.

Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.

Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

We are seeking a dynamic and innovative Social Media Manager to lead our social media strategy as maternity leave coverage. As an experienced professional, you will be responsible for managing all social media platforms and content . This role requires a deep expertise in social media management, leveraging AI and emerging technologies as well as immersive formats to expand brand reach and engagement. A creative thinker, you will work independently while collaborating across teams to drive impactful campaigns that position our brand as a leader in the tech space.


This is a temporary position for ~9 months with the possibility to extend.

What You'll Own
Strategy Development:

Design and implement a comprehensive social media strategy aligned to business goals and target audience.
Optimize audience personas to target decision-makers effectively on platforms like LinkedIn and X.
Stay ahead of trends by conducting market research and identifying emerging technologies and platforms to enhance reach and engagement.
Set measurable objectives and KPIs to track campaign success.
Innovative Content Creation & Management:

Develop and curate engaging content across platforms (e.g., LinkedIn, X, Instagram) including text, images, videos, infographics, and interactive posts.
Manage a content calendar for consistent and timely posting.
Ensure brand consistency by collaborating with design, marketing, and product teams.
Utilize AI tools to streamline content creation and optimize campaigns.
Experiment with innovative formats to create impactful experiences.
Analytics and Reporting:

Monitor performance using analytics tools (e.g., Sprinklr, BlueOcean, LInkedin Analytics) to measure engagement, reach, impressions, click-through rates, and conversions.
Provide actionable insights through monthly reports to senior management.
Continuously optimize strategies based on data-driven findings.
Community Engagement:

Build relationships with followers by responding promptly to comments, messages, and inquiries.
Foster partnerships with influencers and industry leaders to amplify brand presence.
Manage online reputation by addressing customer feedback professionally.
Trend Monitoring:

Stay updated on the latest social media trends, tools, algorithms, and best practices.
Identify new growth opportunities based on industry developments.

we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, we enable creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, we provide a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. The Role As the Social media Manager, you are the visual alchemist behind our presence on TikTok, instagram, and YouTube. You are a generative AI maven who understands that our industry is in a massive state of transition. Our goal is to build our company as the top brand bringing AI production level creation at scale to creatives everywhere. We aren't looking for an editor: we are looking for an idea machine who can harness different stakeholders and understands the alchemy of the For You feed. You have the ability to see a visual trend and automatically know how to flip it into a moment that out-performs the original. Wake up for this: Own the For You feed. Create videos that explode by grabbing creators in the first 1.5 seconds.Act as a Scientist of attention by testing new visual hooks and editing rhythms to maintain high retention. Flip visual trends. Watch what works and instantly use our assets and AI tools to recreate visual styles and make them hit harder. Sync with Paid Media. Identify top performing organic videos and coordinate with paid campaign managers to optimize spending and reach. Direct our AI flows. Showcase our new AI capabilities to the world and prove that our company is the future of professional video creation. Lead short form production. Concept, shoot, and edit 3 to 5 high impact vertical videos every week using the latest AI and editing techniques. Collaborate with stakeholders. Work closely with Product Marketing, Sales, and Partnerships to ensure video assets support global company goals. Manage content operations. Maintain a content calendar and use management software to ensure consistent, timely, and impactful posting. Drive data backed campaigns. Analyze asset data to understand what resonates and use those insights to adjust strategies for better growth and retention. Win the comment section. Use video replies and strategic comments to play the algorithm and maximize brand perception.

we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, our company enables creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, our company provides a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. The Role As the Social media Manager, you are the strategic mastermind behind our presence on YouTube and long-form video platforms. You are a generative AI maven who understands that our industry is in a massive state of transition. Our goal is to build our company as the top brand bringing AI production level creation at scale to creatives everywhere. You arent here to just manage a channel: you are here to build a destination for the creative community. We are looking for an idea machine who can harness different stakeholders and bridge the gap between culture and brand, turning long-form inspiration into execution. Wake up for this: Own the YouTube ecosystem. Build and execute a long form strategy that turns our channel into a primary destination for creative education and inspiration. Master the packaging. Direct the strategy for titles and thumbnails to maximize CTR and win the Home Feed. Sync with Paid Media. Coordinate with paid campaign managers to leverage long form content for advertising and cohesive brand messaging. Direct our AI flows. Use our AI tools to show 50 million creators how to navigate the future of video production, making complex workflows look professional. Lead the production pipeline. Coordinate with editors and creatives to produce high quality content that demonstrates the power of the company. Collaborate with stakeholders. Partner with Product Marketing, Sales, and SEO teams to ensure our videos meet both brand and growth goals. Audit and optimize. Conduct regular audits of channel performance and use YouTube Analytics to provide recommendations for retention and growth. Manage content operations. Maintain a strict content calendar and ensure every video is optimized with proper metadata and SEO.