דרושים » פרסום שיווק ויחסי ציבור » email marketing Manager - iGaming

Were on the lookout for a passionate and results-driven Customer Marketing Manager to take ownership of programs that make an impact across every stage of the customer lifecycle. In this role, youll collaborate across teams to deliver initiatives that create engagement, deliver value, inspire advocacy, drive adoption, and generate measurable business resultsincluding upsell opportunities. Using data-driven insights, youll identify opportunities, develop strategies, and execute campaigns aligned with our global growth objectives. And because we believe that Customers eat first, every decision you make will put the customer at the top of your priority list

What youll do:
Develop and execute multi-channel marketing strategies and programs that create engagement, deliver value, and drive impact across all customer lifecycle stages within our growing customer install base.
Analyze data to understand customer pain points, engagement, customer experience, and product adoption and usage to identify growth opportunities and make recommendations for improvement.
Identify upsell and expansion opportunities and create targeted campaigns and motions to meet pipeline targetsacting as a key stakeholder in driving business growth alongside the customer revenue team.
Segment lists based on users behavior and engagement, and build effective conversion journeys.
Drive customer advocacy initiatives and lead the integration of customer stories, testimonials, and visuals across marketing channels.
Manage a program to drive traffic and positive reviews to third-party review sites to increase brand awareness and influence the buying process.
Plan and execute regular events (webinars) to deepen relationships with customers and partners and nurture leads.
Run ongoing A/B tests on different performance parameters and develop playbooks.
Regular tracking and reporting on campaign performance.

Were looking for a Lifecycle Marketing Manager to own and scale our retention engine: building journeys, automations, and campaigns that make customers fall in love with us again and again. If you love pairing data with creativity to turn one-time shoppers into loyal fans, this role is for you.
Responsibilities:
Own Retention KPIs: Drive repeat purchase, LTV, and engagement across email and SMS.
Build Smarter Flows: Create automated journeys that anticipate customer needs: from onboarding and replenishment to cross-sell, upsell, and winback.
Test & Optimize Relentlessly: Run A/B tests on subject lines, offers, design, and timing to maximize performance.
Segment & Personalize: Use data to deliver the right message at the right moment, making every interaction feel tailor-made.
Spot Growth Opportunities: Partner with product and merchandising teams to launch lifecycle-driven promotions and bundles that boost AOV and repeat purchase.
Be the Customer Champion: Map the customer journey, identify drop-offs, and build strategies that bring people back.

We are looking for a highly experienced data-driven PPC Campaign Manager to join our demand generation team and be an end-to-end responsible for managing paid media campaigns / media partner activities across our product portfolio.
Key Responsibilities
Develop performance and grow our broad portfolio of top-performing media channels (6Sense, Content Syndication, Product Reviews vendors - G2, Capterra, PeerSpot, Reddit, etc.)
Identify, explore, and cultivate new business opportunities with innovative media platforms and vendors.
Create, test, and optimize campaigns on different platforms to scale the lead generation activity.
Build and execute the growth strategy for managed channels.
Manage and monitor marketing budgets within an ROI-driven marketing strategy and run data-driven experiments and A/B tests to optimize our activity.
Collect and analyze campaign data to identify optimization steps for future campaigns and new opportunities.
Work closely with the Marketing Automation, SDR, BDR, Design, Marketing ops, BA, Product, and Content teams to constantly improve performance and marketing materials.
Negotiate and evaluate content syndication and media buying opportunities.

We are seeking a data-driven Growth hacker / Growth Marketing Manager to own multi-channel demand generation campaigns and full-funnel optimisation. The ideal candidate combines classic demand-generation skills with a growth-hacker mindsetrapid experimentation, technical automation, and continuous iterationto increase brand awareness, generate qualified pipeline and lower customer-acquisition cost.

What you'll do:
Full, hands-on ownership of paid advertising in Buildots: Plan, execute, and optimize LinkedIn Ad campaigns, Google Ads, YouTube, and other B2B-relevant platforms.
Develop audience segmentation strategies, conduct A/B testing on ad creatives, messaging, and audience targeting to improve performance.
Monitor, measure, optimize and report on ROI and key performance indicators (KPIs)
Manage budgets, timelines, and campaign execution using project management tools (Asana, Google Sheets).
Build and maintain automated lead-capture, enrichment, analysis and scoring workflows using HubSpot, Salesforce, Zapier/Make, and custom scripts (Python/JavaScript/SQL).
Collaborate with content marketing and design teams to enhance user experience across landing pages, website assets, and ad content.
Work with the RevOps team to monitor and maintain data quality within the marketing database, ensuring accuracy, consistency, and reliability.
Research, evaluate, and implement new marketing technologies and tools to improve team performance and operational efficiency including applying lightweight technical solutions (e.g., scripting, automation, AI agents) to accelerate marketing initiatives.

XM Cyber is a global leader in hybrid cloud security. XM Cyber brings a new approach that uses the attacker’s perspective to find and remediate critical attack paths across on-premises and multi-cloud networks. The XM Cyber platform enables companies to rapidly prioritize and respond to cyber risks affecting their business-sensitive systems. As XM Cyber continues to grow its global customer base and recurring revenue, we recognize the strategic importance of deepening relationships with existing customers. We’re looking for a passionate and results-driven Director of Customer Advocacy to lead our customer marketing initiatives and turn satisfied customers into loyal advocates. In this role, you will design and execute scalable marketing programs that drive engagement, satisfaction, retention, expansion, and advocacy across our customer base. You will be at the forefront of creating meaningful connections between our brand and our customers, ensuring they feel informed, appreciated, and inspired to grow with us. Responsibilities 1. Advocacy & Community Building
* Build and scale a robust Customer Advocacy Program , including testimonials, reviews, referrals, and case studies.
* Develop and manage user groups, roundtables, community initiatives, and online/offline community initiatives to foster peer networking and brand connection.
* Lead the planning and execution of key 1:N programs such as user events The Exposure Room webinars monthly newsletters , and customer gifts 2. Events & CX Touchpoints
* Oversee the full execution of user and CAB events, including content, logistics, and communications with customers and internal stakeholders (e.g., Sales, CX, and Execs).
* Drive the planning and orchestration of internal CX events to improve alignment and visibility of customer programs/initiatives.
* Ensure strategic customer touchpoints like Executive Business Reviews (EBRs) and Kickoff decks reflect current messaging and positioning. Ensuring the templates are up to date with the latest marketing and product materials 3. Loyalty & Rewards Programs
* Design and manage programs that recognize and reward customer loyalty—delivering perks, recognition, and exclusive experiences. 4. Expansion & Retention Campaigns
* Collaborate with Marketing, Product, Sales, and Customer Success to support upsell and cross-sell activities as required. Design materials that promote new features, services, or solutions to existing customers that CSMs can leverage..
* Launch targeted lifecycle programs that address key stages in the customer journey to improve satisfaction and reduce churn.
* Create and run campaigns tailored to existing customer segments, focused on loyalty, and upsell opportunities. 5. Customer Advocacy Strategy & Execution
* Work with Marketing to build and maintain a content marketing calendar targeting customer personas, including newsletters, webinars, success stories, and product education.
* Develop and execute a customer marketing strategy that maximizes Customer Lifetime Value (CLTV) and supports retention and growth.

A eCommerce group is looking for a Creative Performance Marketing Lead to join our creative team. Were seeking someone passionate, hands-on, and experienced in performance-driven creative strategy for paid social platforms.
This role is ideal for someone with a background in creative marketing, eCommerce, or digital-native brandswhos excited about creative automation, testing, and scaling campaigns across channels.
Responsibilities
Develop high-performing, direct response creatives for paid social campaigns (Meta, TikTok, YouTube).
Work closely with designers, editors, and writers to deliver engaging visuals and compelling copy.
Lead the end-to-end process: from creative concept to execution, iteration, and performance analysis.
Experiment, test, and implement new formats, angles, and creative strategies.
Collaborate cross-functionally to optimize campaign performance using data insights.
Build scalable, automated creative systems with performance top of mind.
Stay on top of AI tools, platform trends, and audience behavior to keep our creative edge sharp.

We are looking for a talented and experienced Demand Generation & ABM Manager to join our Global team.

What Will You Do?
Own ABM strategy and execution for target account lists in partnership with sales, including multi-touch campaigns, outbound support, and 1:1 or 1:few initiatives.
Plan and launch lead generation programs across digital channels (email, paid social, content syndication, webinars, etc.) to drive MQLs and SQLs.
Develop audience segmentation, messaging, and content strategies that align with buyer personas and journey stages.
Use tools like 6sense, Marketo, and Salesforce to track engagement, score leads, and optimize campaign performance.
Collaborate closely with Sales and RevOps to ensure proper lead handoff, tracking, and follow-up.
Test, measure, and optimizeconstantly refine campaigns based on performance metrics and feedback from the field.

We're looking for a Performance Marketing Lead to own acquisition across paid media, lead a high-performance team, and partner deeply with creative, tech, and analytics to scale customer growth across channels.
This isnt a siloed PPC role. Its a high-leverage seat at the table where youll influence strategy, messaging, team structure, and growth planning. Youll work in tight loops with creative and brand teams to test big ideas quicklyand kill what doesnt work even quicker.
Responsibilities:
Lead paid growth strategy across core and emerging channels
Own the full-funnel acquisition roadmap across Meta, Google, and emerging platforms like TikTok and AppLovin
Set budget allocation, ROAS targets, and test plans based on CAC and LTV performance
Translate performance data into clear decisions across creative, messaging, and media mix
Drive performance through data, iteration, and experimentation
Build a testing engine across audiences, formats, offers, and creative angles
Work closely with analysts to build dashboards, interpret trends, and extract insights
Influence landing page and CRO strategy based on campaign performance (in collaboration with product and site teams)
Personally manage Meta (Facebook/Instagram) campaigns
You will own Meta hands-onstructure, scaling, retargeting, creative rotation, and budget pacing
Youve managed high 6- or 7-figure monthly budgets and know how to scale without compromising ROAS
You know when to pivot creative vs. when to hold, and how to brief creators to get what you need
Use AI + automation to scale smarter
Leverage AI tools for creative ideation, copywriting, research, and workflow optimization
Build a faster, leaner execution loop using automation and performance tooling
Lead and develop a lean performance team
Manage a cross-functional team including performance marketers and an influencer marketing lead
Set clear KPIs, coaching cycles, and accountability across all paid activity
Collaborate closely with brand, creative, tech, and product teams to stay aligned and move fast
WHY THIS ROLE MATTERS
Youll own the most important revenue-driving engine in the company
Youll work with real creative freedomtest quickly, iterate fast, and see results clearly
Youll shape the growth stack from acquisition through retention
Youll join a leadership team that values results over politics and tests over opinions.

Required Partnerships Manager (Temporary)
As a Partnership Manager, You will be responsible for designing and implementing a strategic partnership framework across priority English-speaking regions (USA, Canada, UK, Australia and New Zealand).
Your role will focus on driving partner acquisition, managing partnership lifecycles, and delivering measurable results. Collaboration with internal teams, strategic planning, and data analysis will be essential. Central to this role is identifying and building lasting relationships with partners to ensure mutual success. Proficiency in English is essential, with additional languages being a bonus.
Responsibilities
Strategic Channel Development: Develop and implement partnership acquisition strategies tailored to priority English-speaking markets. Define and optimize the partner funnel, ensuring alignment with revenue and growth objectives.
Identify and Secure Relevant Partners: Proactively identify high-potential partners, including influencers, affiliates, ambassadors, and brands, who align with our vision and goals. Lead negotiation and onboarding efforts, ensuring partnerships are mutually beneficial and structured within company guidelines.
Partner Campaign Management: Design and oversee collaborations with content creators, and affiliate partners. Ensure they align with product goals, channel objectives, and geographic priorities to maximize reach and engagement.
Comprehensive Partnership Management: Manage the entire partnership lifecycle, from identifying and onboarding partners to nurturing long-term relationships. Collaborate with content creators to deliver impactful campaigns, providing resources, messaging, and regular updates. Continuously evaluate performance to refine strategies and maximize partnership impact.
Event Advocacy at Events:: Represent us at key industry events and trade shows, taking a lead on planning partnership activities or sponsorships to foster partner engagement and increase brand visibility.
Performance Measurement and Optimization: Monitor key performance indicators, such as conversion rates, subscriber growth, and campaign ROI. Use data insights to refine partnership strategies and improve outcomes.
Cross-Functional Alignment: Partner with internal teams, including marketing, product, and ambassador teams, to align on strategies, campaigns, and partner needs. Ensure seamless communication and execution across departments.
Innovative Initiative Development: Identify creative opportunities to engage new audiences through innovative campaigns, events, or collaborations with content creators, educators, and brands. Drive experimental approaches to expand our footprint in key markets.

Fiverr is seeking a Senior Paid Acquisition Specialist to join our growing paid acquisition team. In this role, you’ll take full ownership of creating, scaling, and optimizing high-volume paid campaigns across various search channels, with a primary focus on Google Search. As a Paid Acquisition Specialist, you’ll lead the development and execution of our paid search strategy, collaborating cross-functionally to deliver impactful, results-driven campaigns in a fast-paced, learning-oriented environment. You’ll be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. We’re looking for someone who is super analytical, independent, a quick learner, and a creative problem-solver, with a proven ability to work with large datasets, extract insights at both macro and micro levels, and continuously improve performance. The ideal candidate brings a rare combination of campaign ownership, data analysis fluency, AI-first thinking, and a strong sense of collaboration and tooling. Someone who can own performance end to end while helping the team work smarter.

What am I going to do?:

* Monitor and optimize large-scale paid search campaigns across multiple channels (primarily Google Search), ensuring alignment with business objectives.
* Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
* Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
* Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
* Develop and manage monthly budget plans to optimize ROI.
* Serve as the paid acquisition team’s main point of contact for the external data & analytics team, aligning on measurement strategy, data access, and performance modeling.
* Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

Equal opportunities:
At Fiverr, we prioritize diversity. We celebrate difference and embed it into every aspect of our workplace and product, as well as our community. Fiverr is proud and committed to providing equal opportunity employment to all individuals regardless of race, color, religion, sex, sexual orientation, citizenship, national origin, disability, Veteran status, or any other characteristic protected by law. In addition, Fiverr will provide accommodation to individuals with disabilities or a special need.