At PassportCard, we combine technology, data, and smart marketing to create a more precise and effective Customer Experience. This role is part of the Digital team within the Marketing department and works closely with the data, Product, and Development teams.
If you're excited about working with Marketing Automation systems, analyzing data, building customer journeys, and turning data into processes that drive real impact - this is the place for you.
What you'll do
Ongoing management and operation of the Marketing Automation system
Building, managing, and optimizing Customer Journeys
Building and managing audiences, segments, and triggers
Analyzing campaign and customer journey performance, and generating insights for improvement
Defining measurement and tracking requirements with Product and Development teams
Ongoing collaboration with Marketing, Digital, data, Product, and
Requirements: What we're looking for
Experience in Marketing Automation, Digital Marketing, CRM, or MarTech
Experience building and managing Customer Journeys and Marketing Automation processes
Experience working with GA4 and GTM
Technical orientation and ability to work with development and product teams
data analysis skills and ability to generate business insights
Analytical thinking, independence, and strong learning ability
High level of English
Sounds like a fit? Send us your resume - we'd love to meet you!
This position is open to all candidates.