דרושים » פרסום שיווק ויחסי ציבור » Account-Based Marketing Manager, ISV Marketing, EMEA, EMEA ISV Marketing & Partner Workloads

At our company, what you do matters. Every day, we protect over 100,000 organizations worldwide from increasingly sophisticated cyber and AI-driven threats, securing their AI transformation.
Our prevention-first approach safeguards hybrid networks, cloud environments, digital workspaces, and AI systems, stopping attacks before they happen.
This is where innovation meets real-world impact. Youll help customers across industries operate with confidence in a rapidly changing digital world, working alongside smart, curious people who take ownership, challenge assumptions, and solve complex problems.
Were proud to be recognized by TIME, Newsweek, and Forbes for excellence and workplace culture.
What really sets our company apart is the opportunity to grow, contribute, and help companies navigate their AI transformation securely.
If youre excited to work at the forefront of AI-driven security on a global scale, this is the place to do it.
Key Responsibilities
Own and execute the Israel field marketing strategy, aligned with the Global Marketing strategy, Business priorities, growth objectives and sales targets
Design and deliver integrated marketing programs, including ABM, demand generation, executive engagement and thought leadership initiatives
Partner closely with Sales teams to generate pipeline, accelerate opportunities and support strategic account growth
Build and strengthen relationships with customers, partners, industry influencers, startups and technology alliances across the Israeli ecosystem
Lead our company's presence at key cybersecurity, technology and innovation events, ensuring strong brand visibility and customer engagement
Develop executive-level experiences, roundtables, innovation forums and customer communities that position our company as a trusted cybersecurity advisor
Localize and amplify global campaigns to maximize relevance and impact in the Israeli market
Drive digital marketing initiatives across email, social, paid media and emerging channels
Manage local marketing budgets and investments based on business priorities, performance and ROI
Analyze campaign performance, pipeline contribution and business outcomes, continuously optimizing activities for greater impact
Coordinate agencies, vendors and cross-functional stakeholders to deliver world-class execution
Identify new market opportunities, trends and innovative engagement models to strengthen our company's leadership position
Contribute to broader regional and global marketing initiatives, sharing best practices and innovative ideas across the organization.

As a Demand Generation & ABM Lead at our company, you will own our enterprise demand generation and account-based marketing motion, turning priority accounts, buying groups, account intelligence, and coordinated Sales and Marketing plays into qualified pipeline.
You will identify the accounts we need to win, understand the buying groups inside them, recognize the signals that indicate when and how to engage, and build programs that move those accounts from awareness to conversation to opportunity. This is not a lead-volume or MQL role. Success is qualified meetings, opportunities, pipeline progression, and sourced or influenced pipeline.
This is a hands-on role. You will work closely with Sales on account strategy and activation, with Growth Marketing on paid and scalable channels, with Field Marketing on executive and account programs, and with GTM Engineering on signals, enrichment, automation, and account intelligence.
Responsibilities
Own ABM strategy for our companys priority enterprise accounts, including account selection, segmentation, tiering, and prioritization.
Design and execute 1:1, 1-to-many, and scalable account-based programs based on account value, buying-group complexity, and stage.
Map buying groups across executives, champions, users, influencers, and decision-makers, and build multi-threaded engagement strategies.
Partner closely with Sales to create joint account plans, engagement strategies, next-best actions, and coordinated plays that move priority accounts into qualified meetings, opportunities, and pipeline.
Use intent signals, engagement, company initiatives, leadership changes, and other triggers to determine when and how to activate an account.
Develop account-specific messaging, offers, and campaign concepts with Product Marketing and Content.
Partner with Growth Marketing and Field Marketing to activate priority accounts through paid, digital, events, executive programs, and other relevant channels.
Work with GTM Engineering to turn account intelligence and signals into scalable workflows, alerts, and personalized actions.
Own measurement from target account through buying-group engagement, qualified meetings, opportunities, and pipeline; continuously test plays, messaging, offers, signals, and personalization, and use AI to improve research, campaign development, analysis, and execution.

We're looking for a highly hands-on, AI-oriented Head of Marketing who will own the end-to-end GTM strategy while directly orchestrating campaigns, generating enterprise pipelines, and positioning us as a category leader. You will lead an agile core team (Design, Content, SEO) while staying close to the work balancing high-level strategic direction with daily execution.


What Youll Do
GTM & Growth Strategy: Own and execute the global GTM strategy to drive scalable, data-driven enterprise pipeline growth.
Demand Gen & ABM: Build, launch, and optimize targeted Account-Based Marketing (ABM), inbound, and outbound programs for enterprise clients.
Digital & Content Performance: Own digital growth across SEO, GEO, website conversion, paid acquisition, and content marketing.
Marketing Ops & Automation: Manage our HubSpot stack, marketing automation workflows, email nurturing campaigns, and performance analytics.
Sales Enablement: Partner closely with Sales to create high-impact enablement assets, including case studies, pitch decks, and customer success stories.
Brand & Thought Leadership: Increase brand authority through webinars, PR, industry events, analyst relations, and co-marketing initiatives with strategic partners.
AI Integration: Actively apply AI tools to accelerate content generation, market research, workflow automation, and performance reporting.
KPIs & Budget Management: Manage the marketing budget, measuring clear KPIs including marketing-sourced pipeline, influenced pipeline, ROI, and conversion metrics.

We are looking for a Head of Marketing Operations to build, scale, and optimize our marketing technology stack and revenue infrastructure. Reporting directly to the Sr. Director of Demand Generation, this strategic operational role will own full-funnel optimization, act as the primary marketing point of contact for HubSpot, drive advanced analytics, manage tool procurement, and ensure cross-functional alignment with Sales and Data Science. You will act as the operational backbone for the marketing team, turning data into actionable insights and ensuring frictionless lead-to-revenue execution.
What youll do:
Funnel Optimization: Map, analyze, and continually optimize the end-to-end marketing and sales funnel to eliminate drop-off, increase conversion rates, and accelerate pipeline velocity.
Digital Channel Management: Execute and optimize digital channel campaigns across digital channels like email, paid media, paid social, search and display advertising, ensuring campaigns launch on schedule and meet established KPIs.
HubSpot Marketing Operations: Serve as the Marketing main point of contact for HubSpot marketing operations, partnering with system admins to manage marketing workflows, lead scoring models, email campaign execution, and lifecycle stage tracking.
Analytics, GA4 & Advanced Reporting: Build, maintain, and deliver robust reporting dashboards using Google Analytics 4 (GA4) and HubSpot; establish multi-touch attribution models to evaluate ROI across campaigns.
Data Analyst & Sales Alignment: Partner closely with Data Analysts and Revenue Operations to standardize tracking metrics, streamline lead handoff SLAs with Sales, and ensure data integrity across systems.
Tool Operations & Procurement: Own the marketing technology ecosystem, including evaluation, procurement, implementation, and ongoing optimization of martech platforms and AI tools; lead cross-functional adoption and training; maintain performance standards and drive continuous improvement.
Comprehensive People Management: Manage a distributed global team; set clear goals and performance metrics; drive accountability, provide coaching and development, and create processes that enable team effectiveness across geographies and functions.
Operational Project Management: Oversee all marketing operations projects, providing cross-functional technical support to demand generation, content, and growth teams.

We are looking for a Head of Marketing, that will lead the go-to-market strategy and execution for the company globally.
If you want to make a real impact in a huge and fast-growing market while improving lives of millions of patients and working in a global and innovative environment, this is your opportunity!
Key responsibilities:
Drive the brand presence online and offline, by establishing effective marketing infrastructures and supporting campaigns that will be deployed across the business globally
Lead digital strategy, activities and online presence: responsible for websites development and performance, share of voice online and lead generation through organic and paid efforts on PPC, social, inbound marketing
Responsible for Corporate and Divisional branding - B2B2C. Maintain, develop and refresh and brand book and work with the regional and product teams on a coherent implementation to ensure a coherent brand presence on all touch points
Collaborate with product leads to define the go-to-market strategy and its implementation globally
Work closely with regional marketing teams and actively drive the relationship, and translation of global marketing strategy to regional strategy
Collaborate with product teams to develop the products' key messaging throughout the customer journey and develop relevant collateral to support sales, marketing and customer success in the field
Perform marketing/business intelligence, market & competitive analysis and translate them into actionable business goals; Constantly explore, recommend, use and optimize communication methods, vehicles and technologies to engage with various audiences
Responsible for deployment of partners portal to ensure deployment of marketing and training materials in the best way possible to employees and partners
Lead and develop the global Marketing team, setting strategic direction, providing guidance, removing obstacles, and ensuring effective execution of key marketing priorities and initiatives.

we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, Artlist enables creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, Artlist provides a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. For more information, visit artlist.io Artlist is looking for a strategic, hands-on, and fast-paced Senior Product Marketing Manager to lead our Go-To-Market (GTM) execution in a fast-moving, dynamic environment. In this role, you will define how our value connects with different creators and brands, turning our product, and creative tools into clear, compelling messaging that users instantly get. You'll operate at a fast pace, taking new ideas to market quickly and delivering the right message to creators across all our marketing channels. Youll act as the key driver who makes things happen-working closely with Product, Copy, Design, Growth Marketing, Social, Sales, and data teams to execute flawlessly. Additionally, you will lead our user communications across all touchpoints, leveraging modern AI platforms and workflows to scale your impact. What Youll Do
* Lead GTM Strategy & Execution: Drive end-to-end go-to-market launches and campaigns at high speed, turning new features, products, and AI capabilities into high-impact releases.
* Drive Business Impact: Turn GTM strategies and communications into measurable business results across user acquisition, conversion, retention, and revenue.
* Engage Existing & New Users: Build targeted messaging strategies to effectively reach, excite, and convert both current users and new audience segments across all relevant channels.
* Lead Cross-Channel User Communications: Own user communications across in-product, email, social, and web touchpoints to continuously boost product adoption, engagement, and retention.
* Make Things Happen Cross-Functionally: Serve as the central engine connecting Product, Copy, Design, Performance Marketing, PR, and Sales to orchestrate smooth, fast, and unified campaign executions.
* Leverage Next-Gen AI Platforms: Utilize new AI tools and platforms to move faster, optimize workflows, and scale how we produce collateral and reach users.
* Optimize Funnels & Drive Growth: Monitor campaign performance and user funnels to quickly iterate, reduce friction, and improve conversion at every step.
* Stay Ahead of Trends: Keep a close pulse on the fast-changing world of AI, creators, and competitors to keep our messaging fresh, relevant, and sharp.

We are looking for an experienced Growth Marketing Manager (Enterprise B2B) to join our Demand Generation Marketing team. In this role, you will own and scale our global digital demand engine, driving awareness, engagement, and pipeline growth across key markets.

You will lead performance marketing across multiple channels, working closely with content, Product Marketing, and Sales to deliver measurable business impact. This is a hands-on role for someone who combines strategic thinking with strong execution and is excited to scale a global B2B demand engine targeting enterprise healthcare clients. In this role you will manage external providers and agencies.

If you are passionate about growth marketing, data-driven decision making, and working in a fast-paced, collaborative environment, wed love to meet you.

Responsibilities
Implement the B2B demand generation strategy and quarterly planning across various channels
Build, manage, and optimize multi-channel campaigns across paid search, paid social, SEO/GEO, and ABM programs.
Lead SEO and GEO across search and LLM discovery, including strategy, technical SEO, keyword and entity mapping, monitoring performance, and visibility reporting.
Own website conversion optimization, continuously improving user journeys, landing pages, messaging, forms, CTAs, and overall conversion rates through data-driven experimentation.
Identify, evaluate, and scale emerging acquisition channels, technologies, and AI-powered marketing opportunities to drive efficient pipeline growth.
Collaborate with Marketing, Design, and the content team to develop high-performing ads, landing pages, and lifecycle content, including tailored ABM campaigns
Work with external agencies and vendors as needed to scale execution.
Stay up to date with emerging digital trends, tools, and AI to continuously improve performance and scale.

Were looking for a strategic, data-driven Customer Lifecycle Marketing Manager to build and own the lifecycle marketing motion for our companys existing customer base.
Your mission is to drive customer growth and expansion by connecting the right customers with the right products, features, and experiences at the right moment in their journey.
Youll define how we segment, engage, and nurture customers across the lifecycle using product behavior, customer data, and commercial signals to build scalable programs that increase adoption, uncover expansion opportunities, and contribute to Expansion ARR.
Youll also own the orchestration of customer communications across our company, creating a cohesive experience and ensuring we engage customers with relevance and intent.This is a highly cross-functional role at the intersection of Growth Marketing, Customer Marketing, Product, Customer Success, Account Management, and RevOps. Youll set the strategy and build the operating model, while remaining close enough to execution to turn ideas into measurable programs.
Job responsibilities
Build the Customer Lifecycle Strategy
Define and own our companys lifecycle marketing strategy for existing customers, identifying the key moments, behaviors, and signals that should trigger engagement.
Develop meaningful customer segments based on factors such as product adoption, lifecycle stage, customer profile, engagement, and expansion potential.
Identify opportunities across the customer journey to increase adoption, deepen engagement, and accelerate customer growth.
Drive Expansion
Build scalable, multi-channel lifecycle programs that generate demand for our companys add-on modules and create qualified expansion opportunities for Account Management.
Partner with Customer Marketing, AM, CS and Product to define audiences, qualification criteria, signals, and routing for expansion opportunities.
Continuously identify and test new lifecycle plays based on customer behavior, product usage, and commercial signals.
Accelerate Product & Feature Adoption
Design always-on adoption journeys for strategic modules and features across email, in-app, and other customer touchpoints.
Partner with Product and Product Analytics to identify adoption gaps, activation milestones, and behaviors associated with customer value and expansion.
Connect adoption programs to broader commercial outcomes, turning product engagement into a lever for retention and growth.
Orchestrate the Customer Experience
Own the strategic governance and orchestration of lifecycle communications across the customer base.

Were looking for a Communications and Content Lead to define and amplify how we sound and show up externally, and deliver high-performing campaigns that drive brand awareness, lead generation, and lead conversion.
Reporting to the Director of Integrated Marketing, you'll lead brand strategy, thought leadership, PR, content, social media, and influencer marketing. Youll help shape our positioning as a trusted, established, and differentiated category leader.
This is a hands-on role that requires strategic thinking, strong execution, and the use of AI to scale both the quality and quantity of brand and performance content. Youll have direct ownership of copy quality, consistency, and iteration, and work closely with Product Marketing, Growth, and Partnerships.
What You'll Do:
Own our communications and content strategy
Lead our upcoming company rebrand to redefine our positioning, messaging, voice, and differentiation in the market.
Write and edit copy for paid channels, marketing emails, website content, landing pages, blogs, guides, organic socials, and customer stories.
Own social media strategy and execution: content calendar, voice, posting, and engagement across channels.
Manage PR and media relations hands-on, without relying on an external agency: building relationships with journalists, analysts, and industry voices directly, and driving high-impact earned media.
Launch and run our influencer program: identify, recruit, and manage relationships with relevant real estate, fintech, and proptech influencers and creators to expand our reach and credibility.
Build executive visibility, working with the CEO, CMO, and leadership team on speaking opportunities, thought leadership, media, awards, and executive communications.
Design and use AI-powered workflows to accelerate ideation, variation, versioning, and iteration of copy while maintaining quality.
Define and measure communications, brand, and performance KPIs, including awareness, trust, share of voice, social engagement, market perception, new customers acquired, and customer expansion.

We are seeking a GTM Business Analyst with strong marketing analytics expertise to help Marketing make faster, more measurable growth decisions. You will partner with the CMO, Marketing Operations, SDR leadership, RevOps, Sales, Finance, and Data/BI to create a trusted view of marketing impact and investment efficiency.
This hands-on role combines digital and web analytics, attribution, campaign optimization, and data storytelling in a high-growth B2B SaaS environment.

Responsibilities

Marketing Analytics & Insights

Analyze performance across digital channels, campaigns, segments, regions, and the customer journey.
Build measurement frameworks for awareness, engagement, lead generation, conversion, campaign effectiveness, and marketing ROI.
Develop and improve attribution models that assess the contribution of marketing touchpoints and inform investment decisions.
Analyze direct, indirect, partner, affiliate, paid, organic, and field marketing activities to optimize channel mix and ROI.
Measure channel marketing performance, including partner-sourced activity, co-marketing initiatives, partner engagement, and contribution to demand generation.
Identify opportunities to improve targeting, audience segmentation, campaign conversion, and marketing investment efficiency.
Analyze SDR productivity, lead follow-up, capacity, conversion, and marketing-to-SDR handoff effectiveness.

Data & Analytics Operations

Build a scalable marketing data domain integrating campaign, web, CRM, marketing automation, partner, product, and commercial data.
Develop reliable data models and analytical datasets using dbt, Snowflake, and SQL.
Create self-service dashboards using Tableau, Looker, Power BI, or comparable visualization tools.
Partner with Marketing Operations and Data/BI on tracking, campaign taxonomy, data quality, governance, and metric definitions.
Use Generative AI and modern analytics tools to automate reporting and accelerate insight generation.

Cross-Functional Collaboration

Act as a trusted partner to Marketing leadership on planning, budget allocation, and performance management.
Work closely with Marketing Operations, SDR, Channel, RevOps, Sales, Finance, and Data/BI teams to align measurement and improve execution.
Present clear, executive-ready insights and recommendations.