דרושים » ניהול ביניים » Senior Digital Product Manager - SW Platform

This role sits at the intersection of customers, Engineering, Data Science, GIS, Sales, Marketing, and Customer Success. You will translate validated market needs into scalable products, clear technical requirements, and prioritized roadmaps.

The ideal candidate combines strong product strategy, technical fluency, customer discovery, and hands-on product ownership, with experience building B2B technology products in data-rich or infrastructure environments.



Key Responsibilities


Product Strategy & Roadmap

Own and evolve the product roadmap in line with company and revenue goals.
Shape the positioning and evolution of Recover, EarthWorks, EO Discover, and future SaaS, DaaS, API, and AI offerings.
Prioritize scalable, recurring product opportunities over one-off customer requests.
Build business cases and define product KPIs to support investment and prioritization decisions.


Customer & Market Discovery

Conduct structured Voice of Customer research with utilities, engineering firms, agencies, and partners.
Translate customer workflows into clear problem statements, personas, and Jobs-to-be-Done.
Validate concepts through prototypes, MVPs, pilots, and market feedback.
Assess market size, adoption potential, and willingness to pay.


Product Ownership & Delivery

Translate strategy into epics, features, user stories, and acceptance criteria.
Own and prioritize the backlog based on customer value, strategic fit, dependencies, and effort.
Partner closely with Engineering, Data Science, UX, and GIS through planning, refinement, development, and release.
Coordinate UAT, define release criteria, and ensure clear traceability from customer problem to measured outcome.


Technical Product Leadership

Work across SaaS, cloud platforms, APIs, integrations, AI/ML, geospatial analytics, remote sensing, and SAR.
Translate technical capabilities into customer-facing products and workflows.
Understand architecture, data flows, integrations, and technical trade-offs well enough to work effectively with R&D.
Challenge technology-led development that lacks clear customer or market value.


Go-to-Market & Product Performance

Partner with Marketing, Sales, and Customer Success on ICPs, packaging, pricing, positioning, launches, pilots, and POCs.
Support strategic customer and partner engagements.
Track product success through adoption, retention, revenue, customer value, quality, and time-to-value.
Use customer feedback, product usage, and competitive insights to drive continuous improvement.


Product Operations

Improve intake, prioritization, release-management, and product governance processes.
Build practical templates and dashboards for roadmaps, business cases, launches, and product performance.
Strengthen coordination across Product, Engineering, Operations, Sales, Marketing, and Customer Success.

We are looking for an experienced Product Manager to lead NOCTA (NavGuard), our companys battle-proven electro-optical navigation system designed for GNSS-denied environments.
In this role, you will own the product strategy and lifecycle of a multidisciplinary system that combines electro-optics, computer vision, algorithms, software, sensors, and platform integration. You will work closely with customers, field operators, and cross-functional engineering teams to translate operational challenges into innovative, mission-critical capabilities.
This is a unique opportunity to drive the evolution of a mature operational product already deployed by defense and security organizations, while shaping the next generation of resilient navigation technologies for customers in Israel and around the world.
Responsibilities
Own the end-to-end lifecycle of the NOCTA (NavGuard) product line, from market and operational need identification through development, validation, deployment, and continuous improvement.
Define product strategy, roadmap, and priorities to support growth, scalability, and customer adoption.
Translate customer and mission needs into clear requirements for multidisciplinary teams including software, algorithms, systems, hardware, and integration.
Lead cross-functional collaboration with R&D, System Engineering, QA, Operations, and Business teams to ensure successful product delivery.
Support customer engagements, demonstrations, evaluations, and field activities while transforming feedback into product improvements.
Monitor market trends, emerging technologies, and competitive solutions to drive product innovation and positioning. Partner with business development and leadership to define product strategy, value proposition, and growth opportunities in Israel and global markets.

The Director of AI Enablement is both a builder and a transformation leader, someone who can identify opportunities, design and implement AI solutions, and drive adoption across the organization to create measurable business value.

Reporting directly to the CEO, this is a highly visible, hands-on leadership role at the intersection of business transformation, technology, and organizational change.

The successful candidate will lead AI roadmap, build practical AI solutions, drive adoption across functions, and help transform how work is performed throughout the organization.

What Will You Do?

Define and execute AI roadmap.

Identify, prioritize, and implement high-impact AI opportunities across the business.

Partner with business, operational, engineering, and corporate functions to understand workflows, pain -points and improvements opportunities.

Translate business challenges into practical AI use cases and measurable outcomes.

Design, build, pilot, and scale AI-powered solutions, including AI agents, copilots, automations, knowledge assistants, and business applications.

Partner with IT, Engineering, Infrastructure, and Security teams to ensure scalable, secure, and sustainable solutions.

Lead the transformation, not just the technology; drive AI adoption across departments and help leaders redesign processes and ways of working to maximize AI value.

Work hand-in-hand with HR and business leaders to lead the organizational transformation required to successfully adopt AI, build internal capabilities, and embed new ways of working across the company.

Establish and lead the core pillars of the AI Enablement program: Adoption, Infrastructure, and Solution Development.

Build and lead a community of AI Builders and Leaders across the organization.

Establish AI governance, Responsible AI practices, and security standards.

Measure and communicate business impact through adoption, productivity gains, efficiency improvements, time savings, and ROI.

Success is measured not only by building AI solutions, but by driving meaningful improvements in productivity, efficiency, quality, decision-making, and business performance across the organization.

Shape the future of insulin therapy in Israel - and help redefine what's possible for patients
living with diabetes.
Your new role
As Product Manager for Insulin, you will lead the strategic direction and commercial execution of one of our company's most innovative insulin products in the Israeli market. This is a role where you own the full marketing journey - from insight generation and strategy design through to launch excellence and sustained growth.
Your key responsibilities will include:
Designing and executing marketing strategies and tactical plans that leverage customer insights and competitive dynamics to drive measurable business impact
Leading the Insulin Team strategy cycle - from planning through action to follow-up - ensuring cross-functional alignment across Sales, Medical, MAPA, and Customer Experience
Developing customer-centric content and promotional materials for Endocrinologists, Diabetes Specialists, GPs, Internal Medicine physicians, and nurses, aligned with overall product strategy
Driving product differentiation and competitive advantage through bold, insight-driven positioning and agile responses to market activity
Planning and executing a successful product launch with clear timelines, KPIs, and engaged cross-functional stakeholders
Building and maintaining relationships with healthcare professionals, professional organisations, and external agencies to maximise campaign success
Leading insight generation and competitive intelligence integration to refine strategies and support evidence-based decision-making
Your new department
Within International Operations, the Israel affiliate is a dynamic and ambitious team focused on bringing our company's innovative portfolio to patients across the country. You will work closely with Sales, Medical, and cross-functional colleagues in an environment that values speed, collaboration, and bold thinking to ensure that new therapies reach the patients who need them.