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As a Marketing Manager, you will turn strategy into execution across campaigns, content, and product storytelling.

Working closely with the VP of Marketing, Director of Product Marketing, and cross-functional teams, you'll own day-to-day marketing initiatives that drive awareness, pipeline, and product adoption.

This role is ideal for someone who thrives in a fast-paced environment, enjoys building and shipping, and knows how to translate complex product capabilities into clear, compelling narratives that resonate with finance and operations leaders.

You'll play a key role in shaping how our products show up in the market across our website, campaigns, launches, events, PR, and partner channels.

Responsibilities
Content & Social Media

Create and manage high-quality marketing content (landing pages, blogs, reports, etc.)
Create and manage social media content that reinforces product positioning, builds brand credibility, and drives awareness, while continuously testing and optimizing performance.
Collaborate with Demand Gen to develop and launch high-impact campaign assets that drive pipeline

Website Experience
Own and continuously improve the website as a core growth channel, ensuring pages and key journeys are clear, up to date, and optimized for conversion. Collaborate with Product, Design, and Demand Gen to launch new pages, test messaging and layouts, and use data and AI tools to improve performance and user experience.

Email marketing
Plan and execute targeted email campaigns across the funnel from event promotions to lifecycle and nurture sequences, optimizing for engagement and conversion.

We're looking for a Content & Social Media Manager to help tell that story. It's a hands-on role for a marketer who loves the craft of content, knows digital, and wants their work to mean something.

Working closely with the Head of Marketing, you'll drive our content, social, and SEO-driven campaigns across US health systems and clinics.

If you're a continuous learner who takes pride in strong brand communication and thrives on a collaborative team, we'd love to hear from you.

Key Responsibilities

Content Creation

Own the content plan and calendar that executes the marketing strategy set by the Head of Marketing, keeping everything on-brand across channels.

Write high-quality content across all channels: thought leadership pieces, blog posts, newsletters, and executive messaging.

Translate complex clinical and technical concepts into clear, compelling content for multiple audiences, including clinicians, health plan leaders, and patients.

Draft and distribute press releases in coordination with the Head of Marketing.

Use design tools (Canva, Adobe Suite, AI) to create on-brand graphics and marketing materials.

Use AI where it adds leverage (research, repurposing, SEO/GEO passes, ideation), while owning the quality, accuracy, and brand voice of everything that ships.
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Social Media

Execute the company social media strategy across relevant platforms to drive engagement, follower growth, and brand authority.

Plan, create, and publish content consistently, maintaining a strong and recognizable brand voice.
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SEO, GEO & Website Management

Implement and maintain SEO and GEO best practices across website content and published materials to strengthen organic visibility across traditional and AI search engines.

Manage day-to-day website updates and content publishing.

Liaise with external contractors for advanced website design and development needs.

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Analytics & Reporting

Track and report on content, social, and SEO/GEO performance using analytics tools.

Share insights with the team to inform content priorities and ongoing optimization.