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25/08/2026
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30/09/2026
Location: Tel Aviv-Yafo
Job Type: Full Time
We're looking for a strategic Product Marketing & Go-to-Market leader to build the strategy that takes Movement Intelligence into new verticals. Working at the intersection of Product, Clinical, Sales, Customer Success, and Marketing, reporting to the Chief Growth and Marketing Officer, you'll shape vertical strategies, define how our value translates across different healthcare markets and turn complex product, clinical, and data capabilities into clear, compelling narratives that customers immediately understand and act on. You'll combine strategic thinking with exceptional storytelling, and build go-to-market plans that turn new market opportunities into scalable growth.
What youll lead
Help redefine how healthcare understands human movement.
Lead the go-to-market strategy and execution for new products and strategic initiatives.
Craft the strategic narrative behind every launch and go-to-market initiative, connecting customer challenges, clinical evidence, business outcomes, positioning, messaging, and commercial execution into one compelling story.
Build and execute go-to-market strategies for existing and emerging healthcare verticals, defining target segments, ideal customer profiles, priority use cases, buyer journeys, value propositions, and routes to market.
Own the end-to-end execution of go-to-market programs, orchestrating every launch across Product, Sales, Marketing, Clinical, and Customer Success to ensure every campaign component is delivered on time and performs as one cohesive experience.
Translate product and vertical go-to-market strategy into integrated, multi-channel campaigns, developing messaging and content across landing pages, emails, LinkedIn, webinars, PR, presentations, sales enablement, case studies and customer communications.
Conduct customer, market, and competitive research to identify market opportunities, customer needs, buying behaviors, market dynamics, growth opportunities and competitive differentiation.
Equip commercial teams with messaging, proof points, sales narratives, and storytelling frameworks, that help advance enterprise conversations and drive growth.
Identify opportunities to improve customer adoption and expansion throughout the customer journey, including patient and frontline employee engagement initiatives.
Establish scalable Product Marketing and Go-to-Market frameworks that support our company's continued growth while influencing product strategy and commercial success.
Requirements:
7+ years of experience in Product Marketing, Go-to-Market Strategy, Strategic Marketing, or Market Development within B2B technology, digital health, or healthcare.
Proven experience developing go-to-market strategies that opened new products, customer segments, or market opportunities, not just executing product launches.
Brings both strategic rigor and creative intuition. Comfortable using data to shape decisions without losing sight of the human story.
Ability to turn customer, market, and competitive insights into positioning, commercial strategy, and business decisions.
Comfortable moving between executive strategy discussions and hands-on execution.
Proven ability to build strong cross-functional partnerships across Product, Clinical, Sales, Customer Success, and Marketing.
Ability to thrive in a fast-paced startup environment and drive initiatives from strategy through execution.
This position is open to all candidates.
 
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15/10/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We're looking for a Director of Product Marketing to own story end to end- from market positioning and differentiation across our product lines (runtime protection/ADR, AI security, and runtime vulnerability management) to equipping our GTM teams to win.

This is a hands-on leadership role. You'll lead a small team while staying close to the work: crafting messaging, building launch plans, and presenting to customers and sellers.

Product Marketing sits within Product Management . You'll partner daily with PMs on roadmap and launches, and work closely with Sales, Marketing, and leadership on pipeline generation and enablement. You'll connect what we build with how the market understands its value.

Key Responsibilities

Lead the Function

Own positioning, messaging, and narrative across product lines, ensuring consistency as the product evolves.
Define the product marketing roadmap and priorities, aligned with product development and GTM goals.
Lead, coach, and develop a small team of product marketers.
Represent Product Marketing in cross-functional planning, bringing market insights and competitive intelligence into roadmap decisions.
Drive Execution

Product launches & campaigns: Lead end-to-end GTM for new products and features, from positioning and messaging to launch plans, sales enablement, and integrated campaigns.
Market & competitive intelligence: Track competitors across ADR, CNAPP, EDR, AppSec, and AI security, translating insights into positioning and product recommendations.
GTM enablement: Equip Sales, SEs, and partners with the training and tools they need to win, including battlecards, one-pagers, pitch decks, demo narratives, and ROI models.
Content & storytelling: Create product-led content across blogs, product tours, videos, launch assets, conferences, and analyst materials, ensuring consistent messaging across channels.
Requirements:
6+ years of Product Marketing experience in cybersecurity, including 2+ years leading or mentoring product marketers. Runtime security experience is a plus.
Proven track record of launching technical software products and driving adoption of new capabilities.
Strong technical acumen, with the ability to engage with engineers and security practitioners, understand detection architectures, and translate technical concepts into clear business value.
Exceptional writing, storytelling, and presentation skills, with the ability to make complex technical products compelling and relevant to buyers.
Strong understanding of enterprise software buyer journeys and complex, multi-stakeholder sales cycles.
Analytical mindset, with the ability to turn data and market insights into actionable recommendations.
Creative, energetic, and collaborative, with the ability to influence without authority and thrive in the ambiguity of a fast-growing company.
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across our product portfolio.

This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction.

We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences.

This position is based in Tel Aviv, Israel.

Responsibilities
Own product positioning, messaging, and value proposition across our product portfolio.
Lead the go-to-market strategy and execution for new products, features, and major releases.
Become our internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities.
Conduct market, customer, and competitive research to influence product strategy, roadmap, and commercial priorities.
Act as the voice of the customer by bringing market insights directly into Product discussions.
Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption.
Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging.
Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand.
Support Sales on strategic opportunities, customer presentations, and competitive deals.
Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy.
Requirements:
5+ years of experience in Product Marketing, Product Management, or a similar go-to-market role within a B2B technology company.
Proven experience marketing complex technical products - experience with cyber or similar deep-tech products is an advantage.
Experience marketing to US audiences is required.
Exceptional written, verbal, and presentation skills in English.
Proven experience developing product positioning, messaging, and go-to-market strategies for technical products.
Ability to translate complex technical capabilities into clear, compelling customer value.
Strong analytical skills with experience in market research, competitive analysis, and identifying market opportunities.
Experience working cross-functionally with Product, Marketing, Sales, and Customer Success.
Self-motivated, proactive, and comfortable taking ownership in a fast-paced environment.
Familiarity with the digital advertising or ad tech ecosystem - an advantage.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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12/10/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
What You'll Be Doing
Define and continuously refine messaging and positioning for our products and features, ensuring clarity and consistency across all channels and audiences.
Lead end-to-end GTM strategy for product launches, from naming and positioning through enablement, campaign orchestration, and post-launch measurement.
Own analyst relations completely, including managing relationships with firms like Gartner and Forrester, coordinating briefings and inquiries, responding to research requests, and ensuring we are accurately and favorably represented in relevant reports and evaluations.
Conduct win/loss interviews, competitive analysis, and customer research to sharpen positioning and keep the team ahead of market shifts.
Develop high-quality sales and customer-facing materials, including pitch decks, one-pagers, battlecards, and technical explainers.
Collaborate closely with Product, Sales, DevRel, and Content to ensure a unified narrative across the funnel.
Act as the voice of the market in roadmap planning, pricing discussions, and strategic initiatives.
Identify opportunities to incorporate AI tools into content creation, competitive research, and campaign workflows to increase speed and quality of output.
Track and report on PMM impact across pipeline influence, win rates, analyst positioning, and content usage.
Requirements:
4-6 years of B2B SaaS product marketing experience; devtools, infrastructure, or cloud experience is a strong plus.
Proven ability to translate complex technical concepts into strategic business narratives that resonate with both technical and executive audiences.
Exceptional writing and storytelling skills, with a developer-savvy tone and strong instincts for what lands with infrastructure buyers.
Experience owning product launches end-to-end, with a track record of driving measurable pipeline impact.
Hands-on experience managing analyst relations, including briefings, inquiries, and report participation with major firms.
Comfortable operating in a high-growth startup environment with a high degree of autonomy.
Deep knowledge of Kubernetes, cloud cost, or the DevOps ecosystem is required.
Curiosity about AI tools and how they can accelerate research, content, and go-to-market execution.
This position is open to all candidates.
 
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28/09/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a Product Marketing Manager, part technologist, part storyteller, and deeply hands-on in turning complex cloud security concepts into clear, compelling narratives that resonate with engineers and security leaders. Youll think like a security engineer and write like a product marketer, creating technical content, product narratives, launch assets, and enablement materials that explain not just what we do, but how it works and why its architecturally different.
This is a hands-on, high-impact role where youll bring technical strategy to life through content. Youll report to the Head of Product Marketing and collaborate closely with Product, Engineering, Demand Gen, Sales, and leadership to turn complex innovation into market-ready messaging and assets that drive real pipeline impact.
What Youll Do:
Own the technical narrative for Go To Market Enablement. Partner with Product to define use cases, and build supporting assets and training material for new features and releases.
Create and execute high-impact technical content. From deep-dive technical blogs and solution guides to architecture explainers and product landing pages, youll produce content that security engineers and cloud teams actually want to read.
Partner closely with Content Marketing to translate complex messaging into creative content formats and experiences across written, social, video, etc.
Translate complex architecture into clear value. Turn runtime telemetry, eBPF instrumentation, Kubernetes metadata, identity context, and API flow mapping into differentiated, defensible positioning.
Support demand with technical credibility. Collaborate with Demand Gen to provide strong technical angles for campaigns, content offers, and field programs that educate buyers over time, not just capture leads.
Develop competitive and market POVs. Analyze the CNAPP and cloud security landscape to create technically grounded differentiation and comparison assets that stand up to scrutiny.
Keep our technical voice sharp. Ensure our product storytelling is precise, modern, and human, authoritative when discussing architecture, and approachable when discussing customer value.
דרישות:
3-6 years of experience in product marketing, technical marketing, solutions engineering, product management, or a related role at an enterprise SaaS company, ideally in cloud security or cloud infrastructure.
Deep curiosity about how things work. Youre comfortable reading architecture docs, asking engineers hard questions, and understanding runtime systems at a technical level.
Understands the full sales processes, from pitching, to Demo to POC to production.
Strong technical writing skills. You can take complex infrastructure concepts and turn them into structured, compelling narratives without oversimplifying or hiding behind jargon.
Experience marketing to technical audiences. Youve written for security engineers, DevOps teams, platform engineers, or CISOs and understand how to earn credibility with them.
Hands-on execution mindset. You dont just define positioning, you write the blog, build the page outline, create the sales asset, and help get it live.
Familiarity with cloud-native environments. Kubernetes, containers, APIs, IAM, vulnerability management, runtime security, CNAPP, CSPM, CWPP, code, application security, Shift Left, Sast or related domains.
Comfort working cross-functionally. You can translate between Engineering, Sales, and Marketing without losing clarity or technical accuracy.
Fluency in modern marketing tools. Comfortable with CMS platforms, marketing automation tools like HubSpot, web tools like Webflow, analytics platforms, and enablement systems. Bonus for experience with demo tools, Storylane, or technical visualization tools.
Data-informed and impact-driven. You care about adoption, engagement, and pipeline influence, and you refine messaging based on real feedback from the field.
Comfortable with ambiguity and speed.#E המשרה מיועדת לנשים ולגברים כאחד.
 
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07/10/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are looking for a Head of Product.
As Head of Product , reporting to the VP Product, youll own our product strategy and direction while remaining deeply hands-on in product discovery, definition, and execution.
This is a player-coach role: youll lead a senior product team while personally driving key product initiatives from customer problems and discovery through prioritization, execution, launch, and adoption.
Youll operate at the intersection of technology, customers, and business - working closely with R&D, GTM, customers, and company leadership to determine where we invest, what we build, and how our products evolve as we scale.
This is a highly technical product role, requiring a deep understanding of APIs, data infrastructure, and software systems, alongside strong business judgment and customer orientation.
Responsibilities:
Own and continuously evolve product strategy, translating company goals, customer needs, market opportunities, and technical capabilities into clear product priorities and direction.
Own the product roadmap and prioritization process, making thoughtful trade-offs between customer needs, business opportunities, technical investments, and long-term scalability.
Stay deeply hands-on in product work, personally leading strategic product initiatives from discovery and problem definition through requirements, execution, launch, and iteration.
Lead and grow the Product team, setting a high bar for product thinking and hiring as we scale.
Lead product discovery, working directly with customers, prospects, partners, R&D, and GTM teams to identify problems, validate opportunities, and define solutions.
Identify and validate new markets and product layers, taking new technical products from discovery to first paying customers.
Develop a deep understanding of our customers and market, using customer insights, product usage, competitive intelligence, and market trends to guide product decisions.
Partner closely with R&D leadership and engineering teams, translating customer and business needs into clear product requirements and navigating technical trade-offs around architecture, scalability, performance, and feasibility.
Drive product execution and outcomes, ensuring strong alignment between Product and R&D, clear requirements and priorities, effective delivery, and successful adoption.
Define and track product success metrics, including adoption, usage, customer impact, and relevant technical KPIs, and use them to continuously improve product decisions.
Build strong relationships with strategic customers and partners, acting as a senior product counterpart while remaining close to their day-to-day needs and challenges.
Partner closely with GTM, supporting product positioning, launches, and strategic opportunities and ensuring Sales and Customer Success have a clear understanding of our product capabilities, roadmap, and value proposition.
Build and continuously improve Vetrics product function, establishing scalable processes while maintaining the speed, ownership, and hands-on approach of a growing startup.
דרישות:
6+ years of product management experience, with significant ownership of technical B2B products and product strategy.
Experience leading Product Managers and raising the bar on product thinking, while remaining personally involved in hands-on product work.
Strong technical background, with a B.Sc. in Computer Science, Software Engineering, or equivalent technical experience, and the ability to deeply understand APIs, data infrastructure, backend systems, and software architecture.
Proven track record of personally taking complex technical products and features from discovery and definition through execution, launch, adoption, and iteration.
Experience bringing a new technical product to market, from discovery to first paying customers.
Fluent with AI tools in your own day-to-day product work.
Experience working closely with engineering teams and making product decisi המשרה מיועדת לנשים ולגברים כאחד.
 
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04/10/2026
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a Senior Product Manager (Cloud WAF & API Security) to take end-to-end ownership of a core domain within our companys cloud application security portfolio. This role sits at the heart of how modern enterprises protect internet-facing applications and APIs across cloud and hybrid environments-delivering security outcomes without slowing delivery teams.
our companys security products are award-winning and industry-leading, trusted by thousands of customers worldwide. As the Product Manager for Cloud WAF and API Security, you will define the product vision and strategy end-to-end: from deeply understanding customer needs and attacker/market trends, through defining the roadmap and guiding execution, to ensuring successful adoption and long-term value.
You will work closely with engineering, UX, research, product marketing, sales, and customer success-leading complex initiatives across multiple teams. This role requires strong product judgment, the ability to lead through ambiguity, and a passion for building scalable, high-quality cloud security products that solve real customer problems.
A key success factor in this role is strong Agile/SAFe leadership, including experience driving or influencing Agile transformation to improve flow, predictability, and customer impact
Key Responsibilities
Lead the product strategy, vision, and roadmap for Cloud WAF and API Security (WAAP) capabilities, aligned with company goals, customer outcomes, and evolving attacker techniques.
Own customer discovery and problem validation: engage enterprise security teams, platform teams, and developers to understand workflows, constraints, and adoption blockers across cloud environments.
Drive a roadmap that addresses key WAAP areas such as:
Cloud WAF policy and rule management, tuning, and false-positive reduction
API discovery and inventory (including shadow/zombie APIs)
API behavioral anomaly detection
Auth and abuse patterns (e.g., broken auth, BOLA, scraping, credential stuffing) in partnership with bot/abuse controls
Integrations with CI/CD, API gateways, ingress controllers, service mesh, and cloud-native tooling
Observability and analytics (security visibility, attack forensics, risk posture)
Own requirements and prioritize delivery; ensure crisp execution using SAFe/Agile best practices (backlog readiness, PI planning support, dependency management, clear acceptance criteria, outcome-based prioritization).
Contribute to or drive Agile transformation efforts across teams: improve operating cadence, delivery predictability, cross-functional alignment, and measurable outcomes.
Work closely with UX/UI to deliver intuitive workflows for both security and platform teams (policy authoring, onboarding, triage, tuning, and incident response).
Drive end-to-end product delivery from concept to launch: user stories, validation, beta programs, release readiness, and launch execution.
Define success metrics and iterate post-launch using data (adoption, efficacy, performance, cost signals, support escalations, retention/expansion).
Collaborate with product marketing on positioning, messaging, and go-to-market planning for releases and major launches.
Engage with customers, sales, and customer success to gather feedback, address concerns, and identify growth opportunities.
דרישות:
Bachelors degree in Computer Science, Engineering, Business, or related field (MBA a plus).
5+ years of Product Management experience in cybersecurity or adjacent cloud infrastructure domains; experience in enterprise-grade products is strongly preferred.
Cloud WAF / API Security experience with strong understanding of modern web and API threats (e.g., OWASP Top 10 and API Top 10), and practical awareness of how protection works in production environments.
Strong technical foundation in cloud and application delivery concepts (e.g., Kubernetes/ingress, API gateways, microservices, CI/CD, observability, identity signals המשרה מיועדת לנשים ולגברים כאחד.
 
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05/10/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We're hiring our first Head of Product to own product : the vision, the roadmap, and the business outcomes they drive. Today product is founder-led, and you'll take it over.

We're not looking for a backlog manager or a spec writer. We're looking for someone who thinks like a founder: sets the direction, makes the hard calls on what we won't build, and owns the result. Most of your time will be spent outside the building, with the legal teams who use Chamelio, the buyers evaluating it, and the market we're shaping. When it matters, you'll still go deep on the work yourself.

You'll be the bridge between our customers and R&D, and you'll build the product function as we scale. If you want to define what AI-native contract management looks like for in-house legal, and own the outcome, we want to hear from you.

What You'll Do
Own Chamelio's product vision, strategy, and roadmap end to end, and the outcomes they're measured by adoption, expansion, and retention

Own product metrics and usage: define what success looks like for every capability, make sure it's measured, and track activation, adoption, and depth of usage across every customer account. Use that data, alongside what you hear from customers, to decide what to build, double down on, or kill, and make it the shared scoreboard for the company

Spend most of your time with in-house legal teams (GCs, legal ops, commercial counsel) and turn what you learn into opinionated product decisions

Be the face of the product to customers and prospects: lead strategic customer conversations, executive briefings, and design partnerships

Own how Chamelio shows up in the market, partnering with sales and marketing on positioning, pricing, packaging, and launches

Track the legal tech and AI landscape closely, and turn competitive and market signals into where we play and how we win

Define how AI shows up in the product: where agents act on their own, where humans stay in the loop, and what "good enough to trust" means for legal work

Partner with R&D, design, and our R&D attorneys to take what you hear from the market to production, fast

Hire and grow the product team as we scale
Requirements:
Passion to own and deliver - you take full responsibility for product outcomes, not just outputs, and drive them from idea to adoption

Curiosity and adoption of AI tools - you use tools like Claude, Cursor, or Claude Code in your own work and have a point of view on how AI is changing how products get built

8+ years in product management, including owning product strategy and roadmap (not just a feature area) in B2B SaaS

A strong customer-facing presence: you're credible in front of GCs and executive buyers, and comfortable leading high-stakes customer and sales conversations

A track record of shipping AI-powered products where outputs aren't deterministic and you had to define what "correct" means

Experience building for enterprise buyers with complex, high-stakes workflows

Executive-level judgment: you can set direction for the company, defend it to founders and the board, and change course when the evidence says so

A clear writer and communicator who creates clarity out of ambiguity in a fast-paced startup environment
This position is open to all candidates.
 
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04/10/2026
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for an experienced and strategic Product Manager to lead a core domain within our companys Cloud Firewall portfolio. This role is central to shaping how enterprises secure cloud environments at scale across hybrid and multi-cloud infrastructures.
our companys cloud security solutions protect some of the worlds largest organizations, and our Cloud Firewall capabilities are a critical part of helping customers enforce consistent, scalable, and intelligent network security in dynamic cloud environments.
As the Product Manager for a core Cloud Firewall capability, you will own the product vision, strategy, and execution end to end - from deeply understanding customer needs, market trends, and cloud platform evolution, through defining roadmap priorities and driving delivery, to ensuring strong adoption and long-term customer value.
You will work closely with engineering, architecture, UX, research, sales, marketing, and customer-facing teams in a highly cross-functional environment. This role requires a strong product leader with proven success in Agile product development, the ability to lead complex cross-functional programs, and a demonstrated record of influencing strategy and execution across engineering, business, and customer-facing teams.
This is an opportunity to influence a strategic cloud security domain and build high-impact products that solve real customer problems in one of the most important areas of cybersecurity.
Key Responsibilities
Define and own the product strategy, vision, and roadmap for our companys Cloud Firewall capabilities, aligned with company objectives, customer needs, and market opportunities.
Lead product discovery by analyzing customer pain points, industry trends, competitor offerings, and emerging cloud security requirements across AWS, Azure, GCP, and hybrid environments.
Work closely with engineering leadership and development teams to translate strategy into execution through clear priorities, well-defined requirements, and pragmatic tradeoff decisions.
Drive product development in a proven Agile environment, including backlog management, feature prioritization, user story definition, sprint planning support, and ongoing collaboration with R&D throughout the delivery lifecycle.
Demonstrate strong leadership across cross-functional teams, aligning engineering, UX, sales, support, and marketing around a shared product direction and successful business outcomes.
Partner with UX/UI teams to deliver intuitive, scalable, and efficient user experiences for cloud security administrators and enterprise operators.
Own the product lifecycle from concept through launch and iteration, including requirements definition, validation, rollout planning, and success measurement.
Collaborate with product marketing and field teams to define product positioning, messaging, and go-to-market plans for new capabilities and releases.
Engage directly with customers, partners, sales engineers, and support teams to gather feedback, validate priorities, and identify new product and business opportunities.
Monitor product adoption, customer satisfaction, usage trends, and competitive positioning, using data to drive continuous improvement and roadmap refinement.
Stay current with cloud platform evolution, cloud-native networking, and cybersecurity market trends to ensure the product remains innovative and differentiated.
Serve as a product leader and domain expert internally, helping drive alignment, clarity, and execution excellence across strategic initiatives.
דרישות:
Bachelors degree in Computer Science, Engineering, Business, or a related field. MBA or advanced degree is an advantage.
5+ years of product management experience in cybersecurity, cloud security, network security, or closely related domains.
Strong technical understanding of cloud networking, firewall technologies, network security controls, and cloud security architectures in AWS, Azure, and GCP environments.#ENGLI המשרה מיועדת לנשים ולגברים כאחד.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a Product Marketing Leader with deep strategic thinking and a passion for translating product value into clear, compelling customer narratives.
In this role, you will sit at the intersection of product strategy, customer insight, and marketing execution, owning the storytelling behind our most important initiatives and ensuring consistency across every customer touchpoint.
You will lead product value articulation end to end, from market and customer research, through defining core USPs and shaping launch narratives, to execution across landing pages, email, and full funnel marketing experiences.
We believe three things matter for every role: drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll:
Own positioning and messaging for new products, major features, and strategic initiatives, defining what is new, why it matters, and why now
Translate product strategy and capabilities into clear, differentiated customer value that resonates across segments
Shape launch narratives end to end, from early go-to-market alignment with product teams through post-launch optimization
Lead qualitative and quantitative customer research to uncover real motivations, needs, and objections, and use those insights to sharpen messaging
Guide copy and narrative direction across landing pages, lifecycle emails, and marketing funnels to ensure consistent and compelling product storytelling
Improve conversion and feature adoption by continuously testing, measuring, and refining how we communicate value
Reduce go-to-market friction by embedding messaging strategy early in the product development process
Partner closely with leadership and cross-functional teams to shape go-to-market strategy, align on product narratives, and strengthen customer-facing communication across channels.
Requirements:
What you'll need
7+ years of experience in product marketing, ideally in a product-led environment
Proven ability to own positioning and messaging for products and features, not just execute against an existing strategy
Strong track record of leading or heavily contributing to product launches, from narrative and go-to-market planning through launch performance and iteration
Strong customer research capabilities, with experience using qualitative and quantitative insights to shape positioning and messaging decisions
Demonstrated impact on conversion, adoption, or product understanding, with a data-informed approach to measuring messaging effectiveness
Excellent cross-functional partnership skills, with experience working closely with Product, Growth, Design, and Marketing teams
Ability to work from the office most days of the week.
This position is open to all candidates.
 
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