The Commercial Portfolio Manager maximizes the value generation and access of its products portfolio through innovative go-to market models, commercial alliances & partnerships strategy and life cycle management. It ensures an efficient collaboration model with above- & in-country functions to execute strategies within resource constrained environment.
About the Role
Key responsibilities
Own the commercial performance and value optimization of assigned mature and end-of-lifecycle brands, including seamless onboarding from therapeutic areas and transfer of assets, budgets, analytics and stakeholder responsibilities.
Develop and execute brand strategies and annual plans aligned with portfolio objectives, market dynamics, customer needs and lifecycle stage, translating International and Regional strategies into locally relevant priorities.
Partner with Legal, V&A, Supply Chain and Finance to estimate post-loss-of-exclusivity volume and value erosion and to inform lifecycle and investment decisions.
Identify opportunities to maximize portfolio value through innovative commercial models, customer engagement approaches, lifecycle strategies, strategic partnerships and disciplined resource optimization.
Prioritize investments across brands based on business impact, customer value, growth opportunities and return on investment, while driving simplification and operational efficiency to reduce portfolio complexity.
Design and execute integrated omnichannel engagement plans, ensuring relevant messages reach priority customers through appropriate channels and maintaining compliant, current and effective digital content and assets.
Leverage digital tools, automation and promotional synergies with Therapeutic Area Heads to improve portfolio and priority-brand performance.
Manage portfolio budgets and forecasts, monitor brand performance and market trends, and use customer, market and performance insights to support timely, data-driven decisions.
Coordinate with Regulatory teams on risk-management-plan adjustments, respond to operational requests such as recalls and packaging queries, and partner with Supply Chain to minimize stock-outs and write-offs.
Role-model company Leadership Expectations, inspire transformation and performance, and demonstrate self-awareness and a growth mindset.
Requirements: University degree in science or business; an advanced degree in bioscience, medicine, business and/or management is preferred; fluency in English and Hebrew is mandatorily required
At least 2 years of experience in brand-management, marketing, commercial excellence, and portfolio management.
Experience in oncology would be an advantage but not mandatorily required.
Willingness to travel up to 40% (local travelling in Israel) and valid driver's license
Strong understanding of brand lifecycle management, including mature brands and loss-of-exclusivity planning.
Excellent communication, project management and execution skills, with the discipline to operate lean and align spend to investment guidelines.
Experience developing omnichannel customer engagement strategies and leveraging digital approaches to support commercial performance.
Strong analytical and financial acumen across forecasting, business planning, budget management and ROI-based investment
Ability to translate customer, market and performance insights into commercial decisions, clear KPIs and outcome-focused action.
This position is open to all candidates.