דרושים » פרסום שיווק ויחסי ציבור » Product Analyst

We are on the search for a Marketing Data Analyst who will join our Data team in Tel Aviv. As a Marketing Data Analyst in a Data-Driven company, you will have a significant opportunity for impact and drive the company to new heights. You will influence decision-making processes throughout marketing budget decisions, new user journeys, be a partner to cross-functional teams within data, marketing & Top of Funnel, and drive strategic business decisions that shape the direction of the company.
Here are a few of the things you will do:
Own end-to-end analytics for marketing and product growth initiatives, directly supporting business strategy and growth, including and not limited to acquisition, lifecycle, and user onboarding.
Act as the primary data owner for the planning, monitoring, and measuring a variety of marketing initiatives, ensuring accuracy, consistency, and trust in decision-making across stakeholders, enabling your stakeholders to learn from data and iterate with confidence.
Translate complex datasets from multiple sources into clear, actionable insights with measurable business impact.
Proactively initiate and perform ad hoc research and deep-dive analyses to surface unknown business opportunities to inform strategic and operational decisions.
Partner with marketing, product, finance and company leadership to drive cross-functional, data-driven outcomes.
Design, improve, and scale analytics infrastructure, data pipelines, and workflows to suit your analytics needs; work hands-on using tools such as SQL, DBT, Looker, and partner closely with Data Engineering and Data Science teams.
Design, execute, and evaluate A/B tests using rigorous statistical methods and well-defined KPIs, including ownership of appropriate KPI selection.
Present insights and recommendations to senior stakeholders with clarity and influence, through written communication, presentations, and via dashboards.
Contribute expertise to shared analytics standards, best practices, and knowledge forums (e.g., Data Guild).

The leading global financial news & data platform, is looking for a User Acquisition Analyst to drive measurement, insights, and optimization for our paid acquisition efforts across channels, with a clear focus on growing our subscription product.
What we are looking for: someone who understands paid marketing deeply (search, social, display, affiliates, etc.), can navigate the realities of attribution and tracking, and can translate multi-channel performance into decisions that improve CAC, ROAS, LTV, and payback. You should also be highly fluent with AI-driven analysis, confident inside each platforms native analytics, and able to use visualizations + AI to communicate insights and support data-driven decision making.
What youll be doing
Own analytics for paid user acquisition across channels (paid search, paid social, display/programmatic, affiliates, partnerships, etc.) and across platforms (web, iOS, Android)
Build and maintain end-to-end performance visibility: click -> landing -> activation -> paywall -> purchase -> renewal/retention
Develop and refine measurement approaches including:
attribution models (last-click, first-click, data-driven where available)
cross-channel cannibalization detection and analysis
incrementality and lift thinking (geo tests/holdouts/controlled experiments where possible)
Use AI tools to accelerate analysis, explore hypotheses, detect patterns/anomalies, and generate high-quality insights
Leverage each platforms native analytics tools (Google Ads, Meta, TikTok, DSPs, affiliate platforms, etc.) to understand what drives performance and to diagnose what is actually changing inside campaigns (creative, audiences, bidding, placements, pacing, attribution)
Monitor and optimize core performance KPIs tied to subscriptions: CAC, ROAS, CVR, LTV, payback period, churn/retention cohorts
Own ongoing monitoring to proactively detect drops, tracking glitches, attribution breaks, spend/performance anomalies, and funnel issues, and drive resolution with relevant stakeholders
Partner with UA managers and channel owners to identify opportunities, size impact, and prioritize actions (creative, targeting, bidding, landing pages, offers, paywall flows)
Deep dive into funnel drop-offs and cohort behavior by channel/campaign/audience/geo/device to explain whats driving performance
Design and analyze A/B tests (creative tests, landing tests, offer/trial mechanics), ensuring clean measurement and clear conclusions
Create recurring reporting and executive-ready narratives using strong visualizations: what changed, why it changed, and what we should do next
Improve data quality and tracking: event definitions, UTM governance, campaign naming, source-of-truth reconciliation across platforms.

we are looking for an experienced Data Analyst to work with us to drive insights and create stronger visibility in the organization. You will join an innovative, high-performance team and work with cutting-edge technologies in a dynamic environment.
Key Responsibilities:
The role is focused on the marketing domain, working closely with growth, performance marketing, and user acquisition teams.
You will analyze marketing funnels, campaign performance, and attribution models to optimize ROI and drive scalable growth.
This position requires a strong understanding of marketing metrics (CAC, LTV, conversion rates) and the ability to translate data into actionable marketing insights.
Build Specialization-specific operational dashboards.
Develop an analytics framework in collaboration with business process improvement and operations management.
Quarterly planning and roadmapping in collaboration with operations management and product team.
Write monthly Specialization-specific performance reports; written reports should show methodology with detailed statistical analysis, a summary of key findings, and recommendations.
Incubate, operationalize, and streamline Product launches; including Friction Optimization to improve user experience.

we are seeking a highly analytical and performance-driven Senior Marketing Analyst with deep expertise in Search advertising across Google Ads and Bing Ads. You will own and scale paid search acquisition globally, with a strong focus on efficiency, experimentation, and revenue growth. This role is ideal for someone with hands-on experience in B2C and/or Finance and/or Gaming marketing environments, who understands full-funnel performance and thrives in a fast-paced, data-led team.
Key Responsibilities:
Own end-to-end management of Search campaigns across Google Ads and Bing Ads
Plan, execute, and continuously optimize campaigns to meet CPA, ROAS, and growth targets
Conduct in-depth keyword research, query mining, and competitive analysis to identify new opportunities
Develop and refine bidding strategies, audience segmentation, and account structures
Run structured A/B tests across ad copy, landing pages, and bidding approaches
Monitor and analyze campaign performance, translating data into clear insights and actions
Collaborate with creative, product, and analytics teams to improve conversion funnels and messaging alignment
Build dashboards and reports to track performance and inform strategic decisions

We are looking for a highly motivated and experienced Marketing Analyst Position to join our company for the next phase of our fast-moving story.

Responsibilities:

Design and monitor ongoing marketing data to drive key business decisions.

Analyze large and complex data sets to discover product insights and help translate them into actionable recommendations.

Translate business questions and requirements to structured analysis.

See beyond numbers and help influence and support our business decisions.

Locate gaps and opportunities in campaigns performance and budget management.

We are looking for a sharp Marketing Analyst to join our Marketing Analytics team and help drive data-driven growth. In this role, you will combine marketing and business expertise with scalable analytical solutions and innovative measurement methodologies. You will collaborate with internal teams and external partners to enhance measurement capabilities, uncover growth opportunities, and support optimized investment decisions. This role is essential to scaling our marketing efforts through deep insights and strategic analysis. If you have previous experience in Paid Search and Affiliate marketing and are passionate about data-driven growth, this might be a good fit for you.

Roles and Responsibilities:
Analyze and measure marketing performance across Paid Search, Affiliate, and additional marketing channels.
Evaluate marketing investment efficiency and identify new optimization opportunities.
Build analytical frameworks and scalable data solutions for the Growth team.
Collaborate with affiliate partners and third-party vendors to evaluate performance, attribution, and partnership effectiveness.
Develop AI-driven analytical solutions and measurement capabilities.

our company helps game developers monetize their titles with ad placements that complement the gameplay. By monetizing the entire game session, developers benefit from consistent and reliable revenue streams. Supporting all major and custom-built game engines and a full-stack ad monetization solution that provides complete control over ad placements makes the preferred in-game ad monetization partner for developers worldwide.

Backed by Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, WPP, PayPal Ventures, and many other prominent investors, our company is on a mission to make advertising in games better. Better for brands, better for game developers, and better for gamers. Learn more.

WHAT WILL YOU DO?
Manage and monitor programmatic performance regularly, striving to consistently refine tactics and produce exceptional results for our customers
Provide regular reports (weekly, monthly, and quarterly) for the internal and external teams with goals, performance, and insights
Conduct weekly calls and QBRs while maintaining close relationships with our partners
Work closely and collaborate with the product, data, and finance teams on feature requests, product enhancements, and data analytics reports
Onboard new supply partners utilizing Prebid and oRTB protocols

We are looking for a bright, resourceful, and enthusiastic Bachelors degree graduate to join our Customer Success team as a b Performance Analyst. This position is especially suitable for graduates in Communications, Business Management, Economics, Marketing, or similar fields. This is an amazing opportunity to dive deep into the world of AI, online marketing, PPC, creative analysis, and reporting. This position requires a creative and outside-of-the-box mindset, with the ability to watch creatives and understand the thought and strategy behind them, in order to translate them into value.



Key Responsibilities

Ownership of all creative and analysis-related projects, including: Creative mapping, integration QA, reporting & analysis, and client presentations.
Existing client adjustments based on additional requests (internal and external) for more client value.
Feature standardization and taxonomy for all current and future Alison clients.
Studying new clients and meeting them for introductory sessions to understand their needs.
Collect and analyze data from marketing campaigns to measure their effectiveness and provide actionable insights for future strategies.
Additional ad-hoc assignments related to features, client requests, additional CSM projects, and technical projects.

we are looking for a PPC Search Specialist.
Responsibilities:
Hands-on campaign building and management
Full responsibility for more than $100Ks/Month account activity
Daily activity management, monitoring of results and optimization: Ads, keywords, SQR, QS and bidding.
Work with tight monthly goals
Expanding the activity regularly while focusing on revenue and business objectives
Weekly & Monthly reporting and Quarterly initiatives