Were hiring a Senior Product Marketing Manager to help define how platform is positioned, launched, adopted, and expanded as the company continues to evolve at the intersection of real estate, fintech, and AI.
Youll flex across different parts of the AI-driven Saas platform based on company priorities, working closely with Product, GTM, Customer, and leadership teams. Youll help translate complex workflows, customer needs, platform capabilities, and AI-driven product evolution into clear narratives, focused launches, and measurable business impact.
This is a high-impact, hands-on role that requires more than strong execution. As AI changes how companies work, buy, and scale, were looking for someone who can think deeply, operate in ambiguity, build conviction from incomplete information, and turn complexity into strategy, messaging, and action.
Key Responsibilities:
Go-to-Market Strategy & Execution:
Lead GTM strategy and execution for new capabilities, platform evolutions, and AI-driven workflows, from discovery through launch and post-launch optimization.
Translate product and market shifts into clear launch priorities, practical GTM plans, and cross-functional alignment.
Product Messaging & Positioning
Define and evolve Agoras platform and solution-level positioning across customer segments and lifecycle stages.
Translate complex workflows, data, and AI capabilities into clear, credible value narratives for buyers, users, and internal teams.
Customer Journey & Product-Led Growth
Own product marketing across the customer lifecycle, from awareness and onboarding to adoption, expansion, and retention.
Strengthen product-led growth and sales motions through in-product messaging, value moments, onboarding narratives, and upgrade paths.
Market, Customer & Competitive Insights
Gather and synthesize insights from customers, prospects, sales calls, win/loss analysis, market research, and product data.
Track competitors and market shifts to sharpen differentiation and inform product, GTM, and sales decisions.
Sales & Customer Enablement
Create high-impact enablement assets such as decks, battlecards, narratives, case studies, launch materials, and internal talk tracks.
Help teams sell the platform, not just features, while keeping messaging consistent across GTM motions.
Packaging, Metrics & Optimization
Partner on packaging, pricing, and monetization opportunities, aligning customer value with adoption and expansion.
Define success metrics, track performance, and continuously optimize product marketing initiatives based on data and feedback.
Requirements: 5+ years of B2B SaaS product marketing experience, ideally with complex platforms, vertical products, workflows, fintech, or multi-stakeholder products.
Proven experience leading GTM strategies for product launches, platform capabilities, or multi-solution offerings, from positioning and messaging through execution and optimization.
Strong product sense and strategic thinking, with the ability to understand complex workflows, customer problems, market dynamics, and platform-level value beyond individual features.
Outstanding messaging and storytelling skills, with a track record of simplifying complexity into clear, compelling narratives for customers, sales teams, and internal stakeholders.
Strong execution skills, with the ability to balance depth, quality, and speed across both strategic work and hands-on deliverables.
Strong cross-functional leadership skills, with the ability to influence without formal authority, build trust, drive alignment, and be someone others love working with.
Analytical and outcome-driven, comfortable using customer insights, market research, product data, and business metrics to shape decisions and measure impact.
Comfortable operating in ambiguity and fast-changing environments, with sound judgment, curiosity, and the ability to use AI thoughtfully as a leverage mechanism without losing originality or depth.
This position is open to all candidates.