דרושים » אינטרנט ודיגיטל » User Acquisition Manager

We are looking for a User Acquisition Specialist to drive growth by planning, launching, and optimizing performance-driven paid media campaigns. The role involves managing large budgets, analyzing data, running experiments, and collaborating closely with creative, product, and analytics teams to continuously improve acquisition efficiency.
This is a one-man show role with real impact on the companys growth, revenue and targets. You will be in touch with all parts of digital marketing, work with top marketing tools, and learn the full digital marketing process from A to Z.
Key responsibilities
Plan, launch, and manage end-to-end paid media campaigns across Google Ads, Meta, and LinkedIn, from setup to optimization according to KPIs & Targets
Manage and optimize monthly budgets of hundred thousands ILS across multiple campaigns and platforms
Monitor daily performance, analyze results, and implement optimizations
Run A B tests on creatives, audiences, funnels, and bidding strategies
Collaborate closely with creative, product, and analytics teams to improve performance
Track and analyze key KPIs such as CPI, CPA, ROAS, retention, and LTV
Work hands on with app analytics and attribution platforms, Firebase and AppsFlyer
Build reports, insights, and clear recommendations using Excel and Google Sheets
Launch marketing campaigns via marketing automation platform (braze)
Stay up to date with performance marketing trends, tools, and platform changes.

we are looking for a User Acquisition Manager.
As a User Acquisition Manager at Similarweb, you will play a critical role in driving new customer growth through the strategic management and optimization of paid media channels. You will partner closely with Growth Marketing, Creative, Analytics, and Product teams to execute full-funnel acquisition strategies that align directly with Similarwebs business objectives.
In this role, you will be accountable for managing campaign budgets and optimizing cost-efficiency metrics like CAC and ROAS, ensuring that every marketing dollar contributes to scalable, high-quality user growth.
So, what will you be doing all day?
Plan and Execute Campaigns: Plan, execute, and optimize paid campaigns across Google, Meta, YouTube, and other emerging platforms to achieve monthly acquisition targets
Budget & Performance Management: Manage budget allocation and pacing to meet acquisition targets while continuously monitoring key metrics (CPC, CPA, ROAS, CAC) to implement optimizations
Creative Strategy: Partner with Creative and Web teams to develop and test creative assets and landing pages, maximizing conversion rates through data-driven experimentation
Testing & Optimization: Conduct A/B testing on audiences, creatives, and bidding strategies to improve performance and efficiency
Data & Attribution: Collaborate with the Analytics team to ensure proper tracking, attribution, and reporting accuracy across all UA channels (using tools like GA4, Appsflyer, and Similarweb data)
Strategic Reporting: Deliver data-driven insights and present weekly and monthly performance reports to management to inform campaign optimization and cross-functional growth initiatives

were looking for a User Acquisition Manager to join our growing team and drive success through search-based platforms.
This role requires expertise in Google App Campaigns, Apple Search Ads, and scaling successful mobile apps. If you thrive in a data-driven, fast-paced environment and are passionate about mobile app growth, wed love to hear from you!
Responsibilities:
Hands-on campaign management for search platforms like Google Ads (UAC), Apple Search Ads, and others.
Execute and manage multi-million dollar campaigns / large-scale campaigns for mobile apps across search-based platforms, ensuring optimal performance and ROI.
Develop and implement strategies for scaling successful apps while maintaining efficiency and achieving KPIs.
Create and analyze data-driven reports, drawing actionable insights to drive growth and improve results.
Conduct A/B testing to measure performance uplift and optimize conversion rates.
Monitor and optimize campaign performance based on data, trends, and industry benchmarks.
Stay up-to-date with developments in mobile advertising platforms and identify new growth opportunities.
Collaborate with the creative team to develop high-performing ad assets tailored to the platform and audience.

were looking for a User Acquisition Manager to join our growing team and drive success through search-based platforms.
This role requires expertise in Google app campaigns, Apple Search Ads, and scaling successful mobile apps. If you thrive in a data-driven, fast-paced environment and are passionate about mobile app growth, wed love to hear from you!
Responsibilities:
Hands-on campaign management for search platforms like Google Ads (UAC), Apple Search Ads, and others.
Execute and manage multi-million dollar campaigns / large-scale campaigns for mobile apps across search-based platforms, ensuring optimal performance and ROI.
Develop and implement strategies for scaling successful apps while maintaining efficiency and achieving KPIs.
Create and analyze data-driven reports, drawing actionable insights to drive growth and improve results.
Conduct A/B testing to measure performance uplift and optimize conversion rates.
Monitor and optimize campaign performance based on data, trends, and industry benchmarks.
Stay up-to-date with developments in mobile advertising platforms and identify new growth opportunities.
Collaborate with the creative team to develop high-performing ad assets tailored to the platform and audience.

we are seeking a Senior Paid Acquisition Specialist to join our growing paid acquisition team. In this role, youll take full ownership of creating, scaling, and optimizing high-volume paid campaigns across various search channels, with a primary focus on Google Search.
Youll be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. Were looking for someone who is AI-native and tech-savvy, able to integrate new tools and automation into daily work.
As a Paid Acquisition Specialist, youll lead the development and execution of our paid search strategy, collaborating cross-functionally to deliver impactful, results-driven campaigns in a fast-paced, learning-oriented environment.
Were looking for someone who is super analytical, independent, a quick learner, and a creative problem-solver, with a proven ability to work with large datasets, extract insights at both macro and micro levels, and continuously improve performance.
The ideal candidate takes ownership of campaigns, works proactively, and finds creative ways to drive growth and efficiency.
What am I going to do?
Monitor and optimize large-scale paid search campaigns across multiple channels (primarily Google Search), ensuring alignment with business objectives.
Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
Continuously explore and implement AI-driven methods to improve campaign performance and team productivity.
Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
Develop and manage monthly budget plans to optimize ROI.
Serve as the paid acquisition teams main point of contact for the external data & analytics team, aligning on measurement strategy, data access, and performance modeling.
Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

Responsibilities:
Plan, execute, and optimize large-scale performance-based campaigns - mainly on search and social media.
Collaborate with the acquisition, content, design, and tech functions to achieve goals.
Hands-on ability to build this role from scratch, from setting the platforms to the creation of work methods and funnels
Develop and execute UA strategy for mobile web and desktop platforms.
Create, manage, and optimize ad copy and landing pages to improve conversion rates.
Generate comprehensive reports and insights
Monitor campaign performance, analyze data, and make adjustments to maximize ROI.
Stay updated on the latest PPC trends, best practices, and platform updates.

We're looking for a highly talented, experienced, passionate, and data-driven Acquisition Search Team Lead to join our growing marketing team. A passionate marketer who is not deterred by doing hands on work while directing and guiding his team members and leading his teams strategy and projects.

Whats the job?

As an Acquisition Search Team Lead , you will help grow our acquisition efforts, be responsible for all the Search platforms from strategy and best practice to guiding his team members, monitor all the performance and date. Youll work closely with the bigger acquisition team, providing actionable insights and sharing best practices and knowledge.

What you'll be doing:

Manage all the search acquisition platform in order to scale search campaigns and achieve KPIs
Build strategy for this area and execute it with your team members.
Analyze performance based on ROI and engagement to drive actionable insights and performance.
Co-initiate and implement teams performance oriented projects, constantly seeking improvement opportunities
Initiate, structure and measure AB tests on landing pages
Lead all the data initiatives of your team with the analyst and platform teams.
Identify trends and constantly come up with new growth opportunities
Manages the team members, guide them, challenge them and create development plans for them.
Share actionable insights and knowledge with other Acquisition Team Lead.
Work together with CS, Sales and product to optimize every step of the funnel
Work closely with the creative and content teams

we are a global leader in energy-based beauty and medical technology, renowned for pioneering innovations in the aesthetics and vision fields. Were seeking a highly skilled Marketing Manager to join our marketing team. In this role, you will manage all our social media channels, digital assets, support product launches, and be responsible for business growth.
Role Overview
We are seeking a creative, results and data-driven Marketing Manager to oversee the execution of digital marketing efforts, ensuring consistency, performance, and alignment with brand and business objectives. This role is responsible for managing social media channels, websites, SEO, marketing automation, driving digital customer journeys, leveraging AI and emerging technologies, as well as immersive formats to expand brand reach and engagement.
Key Responsibilities
Social Media Management: Oversee our Social Media channels (Instagram, TikTok, Facebook, and LinkedIn) by maintaining a content calendar, creating engaging posts, and collaborating with doctors and influencers. Track performance and optimize content to enhance brand presence.
Digital Marketing Collaboration: Develop and implement a digital marketing plan to drive brand growth. This includes managing and optimizing our websites and digital assets, focusing on user experience (UX), content, and SEO.
SEO Management: Lead and execute SEO strategy, including keyword research, on-page and technical optimization, performance tracking, and collaboration with content and web teams to drive organic traffic growth and improve search engine rankings.
Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awareness. Manage and improve marketing automation, CRM engagement, and email campaigns.
Data-Driven Optimization: Monitor campaign performance and analyze customer data to identify trends and opportunities for improvement. Monitor key social media metrics, generate reports that show progress and optimizations.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

We are looking for a strategic, execution-focused Senior Global Marketing Programs Manager to drive the next phase of our growth across global and regional markets. This is a hands-on, high-impact role at the intersection of campaign management, content strategy, and creative production, built for a digitally native marketer who thrives in fast-paced environments and knows how to scale campaigns and assets with speed and precision.
You will own the full lifecycle of integrated marketing campaigns, from intake and planning, through creative production and localization, to launch, optimization, and post-campaign analysis. Youll partner with global and regional stakeholders to adapt campaigns for local markets, build compelling content experiences, and ensure flawless delivery of digital-first assets across all channels.
Your work will directly impact pipeline acceleration and revenue growth, while shaping how we execute performance marketing at scale.
Why Join Us?
Be part of a globally recognized, people-first company revolutionizing HR.
Work with passionate, high-performing peers across the globe.
Drive regional and global impact, owning high-visibility initiatives.
Play a key role in scaling our performance creative and marketing engine.
Campaign Execution & Performance
Own and manage the end-to-end project lifecycle of global campaigns and alignment of regionalisation with the Regional Marketing Managers.
Lead the architecture of global campaigns, defining targets, messaging, assets, channels, and funnel-stage CTA planning.
Drive performance asset creation with a 70/30 focus: ~70% on top-priority global campaigns and ~30% on business-as-usual production.
Ensuring alignment with marketing goals and collaborating with product marketing, brand, creative, web, and sales teams.
Ensure tracking, reporting, and optimization are in place (Salesforce, Tableau, analytics platforms).
Run structured post-mortems to capture insights and apply learnings for future campaigns.
Creative & Asset Production
Oversee production of performance creative assets (paid ads, banners, videos, landing pages, emails).
Project manage multiple timelines and workstreams across creative, content, and web to ensure flawless execution.
Leverage AI and creative automation tools (Figma, generative AI, Vibe Coding) to drive speed and scale in production.
Cross-Functional Collaboration
Serve as the connective tissue between Brand, PMM, regional marketing managers, demand generation and performance teams, and creative operations, ensuring global campaign themes are defined and localized effectively.
Shape and execute global campaigns with a strong regional footprint, maximizing resonance and imprint in each market.
Provide feedback to global stakeholders on regional performance, buyer behavior, and marketing competitive trends.

We're looking for a highly talented, experienced, passionate, and data-driven Acquisition Search Team Lead to join our growing marketing team. A passionate marketer who is not deterred by doing hands on work while directing and guiding his team members and leading his teams strategy and projects.

Whats the job?

As an Acquisition Search Team Lead , you will help grow our acquisition efforts, be responsible for all the Search platforms from strategy and best practice to guiding his team members, monitor all the performance and date. Youll work closely with the bigger acquisition team, providing actionable insights and sharing best practices and knowledge.

What you'll be doing:

Manage all the search acquisition platform in order to scale search campaigns and achieve KPIs
Build strategy for this area and execute it with your team members.
Analyze performance based on ROI and engagement to drive actionable insights and performance.
Co-initiate and implement teams performance oriented projects, constantly seeking improvement opportunities
Initiate, structure and measure AB tests on landing pages
Lead all the data initiatives of your team with the analyst and platform teams.
Identify trends and constantly come up with new growth opportunities
Manages the team members, guide them, challenge them and create development plans for them.
Share actionable insights and knowledge with other Acquisition Team Lead.
Work together with CS, Sales and product to optimize every step of the funnel
Work closely with the creative and content teams