Were hiring a Head of Social to build a social presence people genuinely want to follow. This role exists to significantly raise the bar on how our company shows up culturally, creatively, and strategically across social platforms.
This is not a traditional corporate social media role. Its for someone who deeply understands internet culture, knows how to engineer viral moments, and can turn social into a meaningful brand and growth lever. Youll own our companys global social strategy end to end, with the autonomy to build something distinctive and ambitious.
What youll do at our company
Own and evolve our companys global social strategy across TikTok, Instagram, LinkedIn, and X, with a clear point of view on the role each platform plays
Define and develop an ownable brand voice that feels fun, insightful, aspirational, and native to each platform
Build and operate a high-velocity content engine, balancing one-off cultural moments with a consistent always-on cadence
Lead creative partnerships with external agencies and creators as collaborators in shaping the brand
Lead and develop a small in-house social team (2-3 people), setting a high bar for taste, speed, and execution
Use social listening, cultural signals, and audience behavior to insert our company into relevant conversations in real time
Make smart, creative trade-offs, knowing when to take risks and when to protect brand integrity
Define success metrics for social and continuously iterate based on performance, engagement, and audience response.

Were looking for a highly strategic and innovative Paid Social Team Lead to join our team. To succeed in this role, youll need to be analytical, technically strong, and creatively minded, with a deep passion for the digital advertising ecosystem. Youll be responsible for planning and executing media budgets across one of the companys most strategic markets, requiring a strong understanding of the full digital landscape, as well as excellent technical and creative expertise.
Youll collaborate closely with marketing, conversion, and creative teams to drive efficiency and growth, ensuring we consistently meet and exceed our monthly performance targets.
Join our dynamic team and help shape the future of performance marketing.
Responsibilities
Lead the media strategy across paid social channels including Meta, Snapchat, X, Tik Tok and emerging platforms.
Manage and mentor a small team of senior campaign managers.
Define and scale content strategy, working with Creative to deliver scroll-stopping, high-converting content tailored to each platform and audience segment.
Oversee daily channel operations, from publishing and moderation to media buying and campaign optimization.
Collaborate cross-functionally with Creative, Brand and Data teams to ensure cohesion and amplification across channels.
Drive innovation and experimentation, testing new formats, features, and emerging platforms to stay ahead of trends.
Identify and capitalize on new opportunities for scaling campaigns, translating insights and previous performance into effective media plans.

we are looking for a User Acquisition Manager.
As a User Acquisition Manager at Similarweb, you will play a critical role in driving new customer growth through the strategic management and optimization of paid media channels. You will partner closely with Growth Marketing, Creative, Analytics, and Product teams to execute full-funnel acquisition strategies that align directly with Similarwebs business objectives.
In this role, you will be accountable for managing campaign budgets and optimizing cost-efficiency metrics like CAC and ROAS, ensuring that every marketing dollar contributes to scalable, high-quality user growth.
So, what will you be doing all day?
Plan and Execute Campaigns: Plan, execute, and optimize paid campaigns across Google, Meta, YouTube, and other emerging platforms to achieve monthly acquisition targets
Budget & Performance Management: Manage budget allocation and pacing to meet acquisition targets while continuously monitoring key metrics (CPC, CPA, ROAS, CAC) to implement optimizations
Creative Strategy: Partner with Creative and Web teams to develop and test creative assets and landing pages, maximizing conversion rates through data-driven experimentation
Testing & Optimization: Conduct A/B testing on audiences, creatives, and bidding strategies to improve performance and efficiency
Data & Attribution: Collaborate with the Analytics team to ensure proper tracking, attribution, and reporting accuracy across all UA channels (using tools like GA4, Appsflyer, and Similarweb data)
Strategic Reporting: Deliver data-driven insights and present weekly and monthly performance reports to management to inform campaign optimization and cross-functional growth initiatives

We are looking for a highly strategic and innovative professional to join our team as Senior Paid Social Campaign Manager. To succeed, you'll need to be analytical, technical, and creative, with a deep passion for the digital advertising ecosystem. The ideal candidate is a self-starter with a results-driven mindset, capable of planning, executing, and reporting on performance campaigns. You'll collaborate closely with our marketing, conversion, and creative teams to drive efficiency and growth, ensuring we meet and exceed our monthly targets.
Join our dynamic team and help shape the future of performance marketing!
Responsibilities:
Plan, manage, optimize, and scale Paid Social Campaigns across Meta, Snapchat, Tik Tok and other major networks.
Continuously monitor campaign performance, conduct in-depth data analysis, and provide actionable insights to drive ongoing improvement and optimization.
Take ownership of campaign measurement and reporting, producing detailed weekly and monthly reports across all relevant channels.
Stay ahead of industry trends by exploring different social platforms and emerging technologies, identifying opportunities to drive growth and innovation.
Collaborate closely with cross-functional teams, including Growth, Creative, and Analytics, to ensure seamless alignment and synergy across all marketing initiatives.
Identify and capitalize on new opportunities for scaling campaigns, translating insights and previous performance into effective media plans.
Stay informed about competitor activities, including best practices, creative strategies, conversion funnels, and offers, to maintain a competitive edge.

We are looking for a Senior SEO/GEO Specialist to take full ownership of our brands discoverability. Your goal is to ensure we rank #1 on traditional search engines (Google) and serve as the "primary source" for AI Answer Engines (ChatGPT, Perplexity, Gemini). You will manage the entire ecosystem - from on-site content to off-site reputation and sentiment.



So, what will you be doing all day?

GEO: Optimize brand footprint to ensure high visibility and citation frequency within AI-generated responses and LLM summaries.
SEO: Lead technical SEO, schema architecture, and a high-authority content strategy that establishes topical dominance.
Reputation & Sentiment Ownership: Manage the brand's presence across all review platforms (G2, Trustpilot, Google Business) and community threads (Reddit, Quora) to influence the data AI agents crawl.
Agent Ranking & Tracking: Monitor and improve our ranking across "AI Agents"- ensuring our brand is the top recommended entity for industry-relevant queries.
Integrated Content Strategy: Create SEO-driven content that is structured specifically for "Answer Engine" retrieval (RAG-friendly formats).

As a Product Marketing Manager focused on our mobile app experience, you will drive new ARR from subscriptions sold on our massively popular products and act as a key focal point between Product and Marketing teams. You will collaborate with internal teams across product, user experience, marketing, R&D, customer success, and more, to drive go-to-market and growth strategies for the apps.

What youll be doing:

Collaborate and become the liaison for mobile app product managers to fuel decision-making with marketing understanding and insights.
Craft compelling positioning and messaging frameworks that articulate the unique mobile apps value propositions, across different user segments.
Orchestrate comprehensive GTM strategies for new app features and launches, aligning cross-functional stakeholders to deliver impactful multi-channel campaigns.
Analyze market trends, competitor landscapes, and user behaviors to serve as the voice of the customer, turning deep insights into actionable recommendations for the product roadmap.
Drive adoption, retention, and growth KPIs by optimizing marketing funnels and collaborating closely with UA, ASO, and CRM teams on user acquisition and lifecycle initiatives.
Collaborate with the pricing team to define subscription tier positioning and packaging strategies that maximize revenue and user value.
Develop robust product onboarding and education experiences that bridge the gap between complex technical features and the optimal customer experience.

were looking for a User Acquisition Manager to join our growing team and drive success through search-based platforms.This role requires expertise in Google app campaigns, Apple Search Ads, and scaling successful mobile apps. If you thrive in a data-driven, fast-paced environment and are passionate about mobile app growth, wed love to hear from you!
Responsibilities:
Hands-on campaign management for search platforms like Google Ads (UAC), Apple Search Ads, and others.
Execute and manage multi-million dollar campaigns / large-scale campaigns for mobile apps across search-based platforms, ensuring optimal performance and ROI.
Develop and implement strategies for scaling successful apps while maintaining efficiency and achieving KPIs.
Create and analyze data-driven reports, drawing actionable insights to drive growth and improve results.
Conduct A/B testing to measure performance uplift and optimize conversion rates.
Monitor and optimize campaign performance based on data, trends, and industry benchmarks.
Stay up-to-date with developments in mobile advertising platforms and identify new growth opportunities.
Collaborate with the creative team to develop high-performing ad assets tailored to the platform and audience.

Were looking for a Web Developer Team Lead to own and evolve our global, multilingual marketing website built on WordPress. This role sits at the intersection of marketing, brand, and technology and is accountable for website performance, scalability, and reliability across regions and languages.
This is a hands-on leadership role.
Youll lead a small web development team, actively contribute code, and set the technical direction for how we build, ship, test, and scale our marketing web platform. Youll work closely with Marketing, Design, and external partners to deliver a best-in-class digital experience while continuously growing the teams technical maturity.