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לפני 44 דקות
Location: Tel Aviv-Yafo
Job Type: Full Time
Fiverr Business Solutions’s Executive Director of Revenue will be responsible for driving business growth and maximizing revenues through effective acquisition, marketing, and retention strategies. It is a pivotal role that will develop and execute revenue-generating initiatives and processes, while leading and aligning cross-functional teams to achieve ambitious business objectives.


What am I going to do?:

* Develop and implement a comprehensive revenue growth strategy, aligned with Fiverr Business Solutions targets and goals, focusing on both short-term gains and long-term sustainability.
* Drive alignment between sales, customer success and operational functions to ensure seamless customer journeys and optimal revenue outcomes.
* Lead B2B acquisition strategy and execution, including business guidelines for in-product funnels, as well as lead-generation initiatives.
* Lead retention and expansion efforts, including overseeing the customer success team in maximizing portfolio’s revenue potential and ensuring high levels of customer satisfaction, retention and loyalty.
* Drive innovation and continuous improvement in all revenue-generating funnels, to optimize efficiency and effectiveness.
* Collaborate closely and effectively with different stakeholders in the company including product, brand marketing, Ops, talent supply and data to streamline customer experiences and maximize revenue opportunities.
* Establish key performance indicators (KPIs) and metrics to measure the effectiveness of revenue-related activities.
* Hire and manage and lead a winning team that strives to exceed expectations


Equal opportunities:
At Fiverr, we prioritize diversity. We celebrate difference and embed it into every aspect of our workplace and product, as well as our community. Fiverr is proud and committed to providing equal opportunity employment to all individuals regardless of race, color, religion, sex, sexual orientation, citizenship, national origin, disability, Veteran status, or any other characteristic protected by law. In addition, Fiverr will provide accommodation to individuals with disabilities or a special need.
Requirements:
* Proven track record of driving measurable revenue growth and consistently meeting or exceeding targets within B2B technology companies — mandatory
* 12+ years of experience in sales and customer success leadership roles within the tech industry.
* Exceptional leadership skills, with at least 8 years of experience managing sales and customer success teams, demonstrating the ability to inspire, motivate, and align cross-functional teams toward shared goals.
* Proven sales experience in mid-market environments.
* Bachelor's degree in Business, Marketing, or a related field (MBA preferred).
* Experience with measuring performance and working with aggressive targets.
* Strategic thinking with the ability to develop and execute innovative revenue-generation initiatives.
* Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies.
* Excellent communication and interpersonal skills to effectively collaborate with internal teams, clients, and partners.
* Willing and available to travel abroad approximately once per quarter.
At Fiverr, we’re not about checklists. If you don’t meet 100% of the requirements for this role but still feel passionate about the position and think you have the right skills and qualifications to excel at it, we want to hear from you.
This position is open to all candidates.
 
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27/10/2025
Location: Tel Aviv-Yafo
Job Type: Full Time
Fiverr is seeking a Senior Paid Acquisition Specialist to join our growing paid acquisition team. In this role, you’ll take full ownership of creating, scaling, and optimizing high-volume paid campaigns across various search channels, with a primary focus on Google Search. You’ll be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. We’re looking for someone who is AI-native and tech-savvy, able to integrate new tools and automation into daily work. As a Paid Acquisition Specialist, you’ll lead the development and execution of our paid search strategy, collaborating cross-functionally to deliver impactful, results-driven campaigns in a fast-paced, learning-oriented environment. We’re looking for someone who is super analytical, independent, a quick learner, and a creative problem-solver, with a proven ability to work with large datasets, extract insights at both macro and micro levels, and continuously improve performance. The ideal candidate takes ownership of campaigns, works proactively, and finds creative ways to drive growth and efficiency.


What am I going to do?:

* Monitor and optimize large-scale paid search campaigns across multiple channels (primarily Google Search), ensuring alignment with business objectives.
* Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
* Continuously explore and implement AI-driven methods to improve campaign performance and team productivity.
* Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
* Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
* Develop and manage monthly budget plans to optimize ROI.
* Serve as the paid acquisition team’s main point of contact for the external data & analytics team, aligning on measurement strategy, data access, and performance modeling.
* Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

Equal opportunities:
At Fiverr, we prioritize diversity. We celebrate difference and embed it into every aspect of our workplace and product, as well as our community. Fiverr is proud and committed to providing equal opportunity employment to all individuals regardless of race, color, religion, sex, sexual orientation, citizenship, national origin, disability, Veteran status, or any other characteristic protected by law. In addition, Fiverr will provide accommodation to individuals with disabilities or a special need.
Requirements:
* 3+ years of hands-on experience in paid search or performance marketing, with a strong track record in data-driven campaign execution and optimization.
* High level of AI fluency, including the use of automation and AI tools to streamline workflows, optimize campaign execution, and improve analytical processes.
* Proven ability to manage and scale campaigns in Google Ads with clear performance ownership.
* Proficient in Excel & Google Sheets, with experience organizing and analyzing large sets of data to generate actionable insights that support business decisions. Familiarity with SQL is a plus.
* Experience with data visualization tools such as Tableau, Looker, Power BI, or similar platforms is a plus.
* Comfortable conducting both ad hoc and in-depth analyses, identifying trends, performance gaps, and making projections to support strategic planning.
* Strong communication skills, including the ability to present complex data clearly and deliver actionable insights and recommendations to senior stakeholders.
* Strong problem-solving skills, with an innovative mindset and the ability to adapt quickly in a fast-paced, dynamic en
This position is open to all candidates.
 
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28/10/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and Russian Speakers
Required Growth Performance Manager
The opportunity
As a Performance Manager, you will leverage our advertising platform to optimize key strategic gaming accounts, driving revenue growth through advanced data analytics and strategic insights. This role requires a high level of analytical expertise, strategic thinking, and a deep understanding of game economies.
What you'll be doing
Conduct data analysis to identify trends and insights, executing strategies to optimize user acquisition activity.
Collaborate with account management teams to support and optimize key gaming accounts, ensuring client satisfaction and success.
Communicate with advertisers on providing suggestions to optimize campaigns and improve user acquisition strategy.
Work closely with internal teams to implement improvements, develop new features, and adjust strategies to ensure client success.
Develop and present client-facing materials, including partnership decks, case studies, and presentations to drive business development efforts.
Requirements:
Analytical Skills: Exceptional analytical and problem-solving skills with proficiency in data analysis tools such as Excel, Imply, or Looker.
Strategic Thinking: Ability to approach problems strategically and execute strategies cross-functionally.
Strong team player with excellent collaboration and interpersonal skills.
Communication Skills: Excellent written and verbal communication skills in English, with the ability to present complex data insights clearly and effectively.
Industry Knowledge: Previous experience working on mobile gaming or in the ad tech/gaming industry.
Ability to multitask and prioritize in a fast-paced environment.
Excellent verbal and written communication skills in English.
You might also have
Familiarity with mobile app tracking and attribution analytics platforms.
Advantage - Russian speaker.
This position is open to all candidates.
 
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13/11/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a hands-on, results-driven Event Manager to plan and execute impactful events across the US and Europe - from industry trade shows and partner events to Mine-hosted experiences

This role is all about executional excellence, lead generation, and measurable ROI. Youll be responsible for every detail - from logistics to post-event follow-up, ensuring every event drives business growth and brand awareness.



Responsibilities
Own the end-to-end execution of global events - including shows, summits, and customer dinners, across the US and Europe.
Manage all operational and logistical details, such as booth setup, shipping, vendor coordination, registration, and travel arrangements.
Collaborate with marketing and sales teams to define event goals, target audiences, and KPIs that tie directly to pipeline and revenue outcomes.
Drive post-event follow-up processes - ensuring all leads are properly captured, enriched, and handed off to sales for timely follow-up.
Partner with marketing operations to measure event ROI, monitor lead conversion, and optimize future event strategies based on performance insights.
Create detailed event plans and budgets, ensuring flawless execution within timelines and cost constraints.
Coordinate event marketing assets (booth materials, signage, swag, and collateral) to maintain strong brand presence.
Negotiate and manage vendor relationships, ensuring quality, reliability, and efficiency across multiple regions.
Represent Mine with professionalism and energy - whether managing logistics on-site or engaging directly with customers and partners.
Stay up to date on industry event trends and opportunities, proposing new formats or markets to expand Mines presence globally.
Requirements:
3+ years of experience managing corporate or B2B events, ideally in a SaaS or high-growth tech environment.
Proven ability to plan and execute international events in both the US and Europe, including vendor and agency management.
Strong project management and organizational skills, with meticulous attention to detail.
Demonstrated success in post-event lead capture and follow-up coordination with sales or SDR teams.
Experience using CRM and marketing automation tools (e.g., HubSpot, Salesforce, or similar) to track event performance.
Excellent budget management, vendor negotiation, and multitasking abilities.
Highly collaborative and proactive, with a can-do attitude and ownership mindset.
Fluent in English; additional European languages a plus.
Willingness to travel internationally as required (up to 30%).
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a sharp, strategic, and execution-focused Senior Growth Lead to own the growth trajectory of our Car insurance business. Youll translate company objectives into actionable plans, define and execute the growth strategy, and lead a cross-functional squad to unlock our next stage of performance.

Youll sit at the intersection of marketing, product, and business, bringing together teams, data, and channels to drive impact. As the senior growth leader for Car, youll not only shape the roadmap for your domain, but also serve as a key member of our broader growth and company leadership. This role is critical for scaling our Car product and driving significant impact at a pivotal moment for the company.

In this role youll:
Define the Car Insurance growth strategy, balancing short- and long-term objectives, and aligning it with company-wide priorities

Translate that strategy into a clear, executable growth plan, using paid and non-paid channels, lifecycle marketing, partnerships, and more

Own the key business metrics and growth objectives for Car

Lead the go-to-market strategy for new launches, campaigns, and initiatives, including segmentation, channel mix, messaging, and marketing planning

Serve as the growth lead for the Car squad, collaborating closely with performance marketers, product managers, analysts, and content marketers to ship impactful initiatives

Influence and shape broader company strategy and planning through your work, insights, and leadership

Be a thought partner to senior stakeholdersmaking the complex simple, and backing your recommendations with clear analysis and conviction
Requirements:
7+ years in growth, performance marketing, product, or strategy roles, with a focus on owning and scaling a key product or business line.

Proven track record in driving measurable growth via paid and non-paid channels, and strong business acumen (understanding the connection between acquisition, CAC, LTV, and retention).

Experience working on a D2C product in a fast-paced, test-and-learn environment, with comfort navigating complex, regulated industries (insurance/fintech experience is a plus).

Demonstrated ability to set a strategic vision and break it into concrete goals, experiments, and roadmaps.

High fluency in data, able to interrogate dashboards, run analysis, and partner with analysts to uncover insights and make decisions, and experience leading cross-functional teams or pods, setting priorities, aligning stakeholders, and driving high-velocity output.

Excellent communication skills. You can navigate tough conversations, influence stakeholders, and represent your team at all levels of the org.

Ability to work in an office environment a minimum of 3 days a week
This position is open to all candidates.
 
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לפני 16 שעות
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a strategic, execution-focused Senior Global Marketing Programs Manager to drive the next phase of our growth across global and regional markets. This is a hands-on, high-impact role at the intersection of campaign management, content strategy, and creative production, built for a digitally native marketer who thrives in fast-paced environments and knows how to scale campaigns and assets with speed and precision.
You will own the full lifecycle of integrated marketing campaigns, from intake and planning, through creative production and localization, to launch, optimization, and post-campaign analysis. Youll partner with global and regional stakeholders to adapt campaigns for local markets, build compelling content experiences, and ensure flawless delivery of digital-first assets across all channels.
Your work will directly impact pipeline acceleration and revenue growth, while shaping how we execute performance marketing at scale.
Why Join Us?
Be part of a globally recognized, people-first company revolutionizing HR.
Work with passionate, high-performing peers across the globe.
Drive regional and global impact, owning high-visibility initiatives.
Play a key role in scaling our performance creative and marketing engine.
Campaign Execution & Performance
Own and manage the end-to-end project lifecycle of global campaigns and alignment of regionalisation with the Regional Marketing Managers.
Lead the architecture of global campaigns, defining targets, messaging, assets, channels, and funnel-stage CTA planning.
Drive performance asset creation with a 70/30 focus: ~70% on top-priority global campaigns and ~30% on business-as-usual production.
Ensuring alignment with marketing goals and collaborating with product marketing, brand, creative, web, and sales teams.
Ensure tracking, reporting, and optimization are in place (Salesforce, Tableau, analytics platforms).
Run structured post-mortems to capture insights and apply learnings for future campaigns.
Creative & Asset Production
Oversee production of performance creative assets (paid ads, banners, videos, landing pages, emails).
Project manage multiple timelines and workstreams across creative, content, and web to ensure flawless execution.
Leverage AI and creative automation tools (Figma, generative AI, Vibe Coding) to drive speed and scale in production.
Cross-Functional Collaboration
Serve as the connective tissue between Brand, PMM, regional marketing managers, demand generation and performance teams, and creative operations, ensuring global campaign themes are defined and localized effectively.
Shape and execute global campaigns with a strong regional footprint, maximizing resonance and imprint in each market.
Provide feedback to global stakeholders on regional performance, buyer behavior, and marketing competitive trends.
Requirements:
5-7 years of experience in digital marketing roles.
Proven ability to execute integrated campaigns that deliver measurable results.
Strong background in digital performance marketing & multi channel creative production (landing pages, paid ads, videos).
Familiarity with digital channels and campaign best practices, including LinkedIn, Meta, Google, and Display.
Exceptional project management skills: able to manage multiple timelines, teams, and deliverables.
Proficiency in AI and creative tools, analytics dashboards, and campaign/project management systems.
Experience working in matrixed, global organizations, highly collaborative and data-driven.
Fluency in English required.
This position is open to all candidates.
 
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16/11/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and Hybrid work
We are looking for a Marketing Programs Manager with both creative and technical depth - someone who can design and lead high-impact marketing programs at the forefront of scientific and technological innovation. This role blends advanced B2B marketing expertise with creative thinking and the ability to learn, understand, and communicate complex hardware and software concepts.
You will shape the content strategy for your programs - defining key messages, ensuring accuracy, and guiding the creation of impactful assets. You will own each program from concept and messaging through content planning, execution, and measurement, working closely with product solution physicists, design, digital, and operations teams.
Success in this role requires immersing yourself in our technology, market, and competitive landscape to become an expert on our products and the challenges our customers face. A background in engineering or a related technical field is highly preferred to help you hit the ground running.
Main Responsibilities :
Develop and lead integrated marketing programs from idea to measurable results, ensuring alignment with business goals.
Build creative concepts and campaign strategies that engage highly technical audiences.
Define and oversee the content strategy for each program, ensuring messaging accuracy, technical depth, and alignment with campaign objectives.
Work with product solution physicists to develop accurate, compelling content and messaging frameworks.
Coordinate cross-functional execution with design, digital, and operations to deliver programs on time and on brand.
Manage the creation of campaign assets (written, visual, and multimedia) by providing clear briefs and direction to writers, designers, and other contributors.
Activate programs across multiple channels, including web, social, email, events, and partnerships.
Monitor performance against KPIs, report insights, and continuously optimize campaigns.
Maintain a deep understanding of QMs technology, market trends, customer challenges, and competitive positioning.
Requirements:
Education: BSc or MSc in physics, engineering, or a related technical field an advantage.
Experience:
Over 10 years in B2B marketing roles.
Past experience in a similar roles.
Experience with marketing hardware products.
Technical Aptitude:
Demonstrates proficiency in learning, understanding, and communicating complex scientific and engineering concepts.
Autodidact eager to master new technologies.
Advanced scientific or engineering domain experience an advantage.
Preferred Skills:
Skills & Competencies:
Strong creative instincts paired with strategic thinking and analytical skills.
Proven ability to translate complex technologies into clear, engaging narratives for highly technical audiences.
Excellent project management and organizational skills, with experience leading cross-functional initiatives.
Data-driven mindset with experience defining and tracking KPIs.
Team player with exceptional collaboration skills.
This position is open to all candidates.
 
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09/11/2025
Location: Tel Aviv-Yafo
Job Type: Full Time
we are hiring a Senior Product Marketing Manager to play a critical role in shaping how we brings products to market and connects with customers. In this role, youll own the go-to-market strategy, product positioning, messaging, and customer insights across key initiatives. Youll work cross-functionally with Product, Sales, CS, and Marketing teams to create compelling narratives, support launches, and optimize user journeys across the funnel. If youre a strong individual contributor who thrives on driving clarity, insight, and adoption - this is the role for you.
Responsibilities:
Go-to-Market Execution & Product Positioning: Drive GTM planning and execution for product launches, feature releases, and key initiatives. Own product messaging and positioning, ensuring consistency across the funnel. Develop content that clearly communicates value, differentiators, and use cases. Collaborate with Product to translate roadmap into lead and customer-facing narratives
Market & Customer Insights: Conduct and synthesize customer, competitor, and market research to inform strategy. Build detailed personas, journey maps, and segmentation frameworks. Translate insights into actionable product and marketing recommendations
Enablement & Revenue Support: Partner with Sales and CS to create collateral, pitch decks, battlecards, and objection handling tools. Support training efforts with market insights, product updates, and messaging refreshes. Help identify growth opportunities through data, feedback, and funnel analysis.
Content & Campaign Collaboration: Collaborate with demand gen and lifecycle teams on campaigns that drive acquisition and retention. Contribute to thought leadership content, blog posts, or customer stories that support positioning.
Requirements:
57 years of experience in product marketing, ideally in B2B SaaS
Experience launching and supporting products across SMB and mid-market segments
Proven track record in messaging, positioning, GTM strategy, and enablement
Strategic thinker with strong analytical instincts and market curiosity
Exceptional communicatorable to distill technical concepts into compelling stories
Adept at managing multiple cross-functional projects with attention to detail
Strong collaborator with a roll-up-your-sleeves mindset
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Required Partnership Manager
The Partnerships Manager will be responsible for operationalizing, enabling, and scaling our partner ecosystem. This role supports the Director of Partnerships in managing day-to-day partner relationships, standardizing processes, and driving measurable partner performance across referral, co-sourcing, and reseller models.
This is a hands-on role designed to build the foundation of our partner infrastructure spanning partner onboarding, enablement, CRM hygiene, POC coordination, and performance reporting.
What your day would look like?
Partner Management & Enablement
Serve as the main operational contact for a portfolio of active partners (referral, co-sourcing, and resellers).
Support onboarding: contracts, documentation, enablement materials, training sessions.
Maintain cadence with partners (check-ins, reporting, pipeline updates).
Coordinate joint activities (co-marketing, webinars, shared leads, case studies).
Partner Operations
Own partner data in CRM (HubSpot/Salesforce): maintain deal attribution, referral tracking, and partner activity logs.
Develop scalable workflows for partner onboarding, referral submission, and deal registration.
Build internal dashboards to measure partner-sourced pipeline and performance metrics.
Collaborate cross-functionally with Sales, Marketing, and CS to align on partner processes.
Performance & Insights
Track KPIs per partner and consolidate monthly reports for leadership.
Identify bottlenecks or underperforming partnerships and propose optimization strategies.
Maintain visibility on active POCs and ensure follow-up actions are executed.
Program Infrastructure
Support rollout of the Trusted Partner Program and Partner Referral Program (launch readiness, tracking, documentation).
Create and maintain a central partner resource hub (playbooks, FAQs, templates).
Contribute to process improvement initiatives that enable partner scalability across new geographies.
Requirements:
3-5 year experience in partnerships in B2B SaaS.
Proven track record in building or managing partner programs and go-to-market processes.
Strong analytical and organizational skills; comfort with CRM tools and data reporting.
Excellent communication and relationship-building skills.
Self-starter who thrives in a fast-paced, cross-functional environment.
This position is open to all candidates.
 
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30/10/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a Lifecycle Marketing Manager to own and scale our retention engine: building journeys, automations, and campaigns that make customers fall in love with us again and again. If you love pairing data with creativity to turn one-time shoppers into loyal fans, this role is for you.

Responsibilities
Own Retention KPIs: Drive repeat purchase, LTV, and engagement across email and SMS.
Build Smarter Flows: Create automated journeys that anticipate customer needs: from onboarding and replenishment to cross-sell, upsell, and winback.
Test & Optimize Relentlessly: Run A/B tests on subject lines, offers, design, and timing to maximize performance.
Segment & Personalize: Use data to deliver the right message at the right moment, making every interaction feel tailor-made.
Spot Growth Opportunities: Partner with product and merchandising teams to launch lifecycle-driven promotions and bundles that boost AOV and repeat purchase.
Be the Customer Champion: Map the customer journey, identify drop-offs, and build strategies that bring people back.
Requirements:
3+ years in lifecycle/CRM/retention marketing (email & SMS focus).

Hands-on experience with platforms like Klaviyo (or similar).

Strong analytical mindset and a love for testing and iterating.

Creative thinker who knows how to balance brand voice with performance.

Self-starter who thrives in fast-paced environments and loves owning results.

Bonus points:

Experience in eCommerce, lifestyle, or gifting brands.

Familiarity with advanced segmentation, predictive analytics, or AI-driven personalization.

Passion for home décor, interiors, or creating memorable customer experiences.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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לפני 18 שעות
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were hiring a Senior Marketing Operations Manager who thinks like a go-to-market engineer and builds like a developer to lead our HubSpot ecosystem and drive marketing performance through AI, smart tech, automation, and analytics. This isn't just about managing HubSpotyou'll be our automation pioneer, using AI tools to create systems that were impossible just months ago. Youll architect the marketing stack end-to-end and build the data infrastructure that powers our AI-first observability platform.

Key Responsibilities:
Hubspot & AI Automation
Own all HubSpot operations: workflows, lead scoring, nurture, campaign tracking
Evaluate, implement, and optimize AI tools like GPT integrations, automation platforms (Moveworks, String.com), and intelligent workflow builders
Design adaptive, real-time automations based on user behavior
Optimize lead handoff and sync between HubSpot and Salesforce
Marketing Tech Stack
Manage and evolve the full stack: Salesforce, Clearbit, Segment, attribution, etc.
Implement AI-powered tools to automate, personalize, and accelerate execution
Build infrastructure for fast GTM launches, campaigns, and optimization loops
Data & Attribution
Optimize scalable lead routing and lifecycle processes
Define and maintain multi-touch attribution models
Build dashboards combining leading and predictive metrics
Analyze data to drive funnel efficiency, CAC reduction, and ROI growth
Cross-Functional Collaboration
Align with Product, Sales, and RevOps on data, GTM workflows, and campaign planning
Ensure unified reporting and share KPIs across systems
Requirements:
5+ years in Marketing Ops (B2B SaaS / developer tooling preferred)
Deep hands-on expertise with HubSpot and Salesforce (Marketo a plus) with lead level, contact level, custom objects, automation rules, and reporting
Experience with AI automation platforms (Clay, Zapier, Moveworks, String.com, etc)
Proven track record in tech stack optimization, automation, form optimization, conversion tracking and data hygiene
Analytical mindset with experience in dashboarding and tracking
Experienced with designing scalable architectures supporting rapid growth and complex GTM motions
Comfortable working cross-functionally in fast-moving teams
SQL skills, automation and BI tools, and the ability to turn data into actionable insights
Webhooks, custom integrations, and marketing tool orchestration
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
8437689
סגור
שירות זה פתוח ללקוחות VIP בלבד