דרושים » פרסום שיווק ויחסי ציבור » Head of Product Growth - Investments

Were seeking a highly skilled Marketing Manager to join our marketing team. In this role, you will manage all our social media channels, digital assets, support product launches, and be responsible for business growth.
We are seeking a creative, results and data-driven Marketing Manager to oversee the execution of digital marketing efforts, ensuring consistency, performance, and alignment with brand and business objectives. This role is responsible for managing social media channels, websites, SEO, marketing automation, driving digital customer journeys, leveraging AI and emerging technologies, as well as immersive formats to expand brand reach and engagement.

Key Responsibilities:
Social Media Management: Oversee our Social Media channels (Instagram, TikTok, Facebook, and LinkedIn) by maintaining a content calendar, creating engaging posts, and collaborating with doctors and influencers. Track performance and optimize content to enhance brand presence.
Digital Marketing Collaboration: Develop and implement a digital marketing plan to drive brand growth. This includes managing and optimizing our websites and digital assets, focusing on user experience (UX), content, and SEO.
SEO Management: Lead and execute SEO strategy, including keyword research, on-page and technical optimization, performance tracking, and collaboration with content and web teams to drive organic traffic growth and improve search engine rankings.
Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awareness. Manage and improve marketing automation, CRM engagement, and email campaigns.
Data-Driven Optimization: Monitor campaign performance and analyze customer data to identify trends and opportunities for improvement. Monitor key social media metrics, generate reports that show progress and optimizations.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

Were looking for a driven and strategic Content Vertical Lead to take the reins of a complex and high-impact media buying and mass content operation. This role is ideal for someone with strong leadership experience in publisher-side marketing and a deep understanding of how data, tech, and business goals align.
Youll be at the heart of our internal processescollaborating closely with data scientists, developers, product managers, and external partnerswhile also overseeing day-to-day operations and leading a sophisticated marketing infrastructure. This role demands both operational excellence and the ability to translate strategy into execution.
Responsibilities:
Lead and manage the full scope of our Content Vertical operation - from marketing, content, engineering and growth.
Own the Consumer Business Line P&L, ensuring profitability and alignment with company-wide financial goals.
Become a focal point and foster collaboration and alignment across heterogenic teams - R&D, data, product, media acquisition, and BI
Help create and oversee multiple concurrent tests on monetization, acquisition, and product experiences.
Oversee the end-to-end process of taking features and initiatives into production.
Drive the expansion of resources by recruiting, onboarding, and retaining top talent to support future growth.
Serve as the primary point of contact for clients.
What We Offer:
A vibrant, innovative work environment where your ideas matter.
Opportunities for professional growth in the exciting field of real-time advertising.
Flexible hybrid working model for work-life balance.
Fun workplace perks such as gaming rooms, gym membership, team-building events, and more.
If you're ready to lead from the front in a fast-paced, data-rich environment, and youre excited about shaping the future of publisher marketinglets talk.

Were looking for a Senior FP&A Analyst to join our finance team and play a critical role in driving and impacting business success through data-driven insights. As a Senior FP&A, you will partner with our Go-To-Market and will have a direct impact on revenue growth strategies, sales efficiency, and ROI by managing key SaaS performance indicators.
This role will work closely with our Sales and Marketing leadership to provide strategic financial insights that optimize growth investments and improve revenue performance. You will report to the FP&A Director and be part of the finance team in our Tel Aviv offices.
Were looking for a self-motivated and proactive individual who thrives in a fast-paced environment and is eager to make a significant impact on the business. If youre passionate about using financial data to drive strategic decisions, improve GTM efficiency, and accelerate business growth, this is the role for you.
You will:
Drive FP&A Strategy Develop, implement, and lead forecasting, budgeting, and business planning processes to support revenue growth and operational efficiency.
Develop GTM Insights & KPIs Identify, track, and analyze SaaS business metrics like LTV/CAC, payback period, pipeline conversion rates, NRR, churn, and ARR growth drivers.
Enhance Revenue Forecasting Build data-driven revenue and pipeline models, aligning Sales and Marketing spend with performance impact
Implement Systems & Best Practices Identify and implement FP&A tools, automation solutions, and scalable processes to support a fast-growing organization.
Manage Annual Operating Plan, short-term and long-term business plans and support strategic growth initiatives

We are looking for a Growth Director to lead the growth strategy of our B2B SaaS product with a Product-Led Growth (PLG) motion. This strategic role is at the heart of our mission to build scalable ROI driven, paid and non-paid organic growth engines. You will play a pivotal role in shaping how millions of users experience .
What will you be responsible for?
Own our paid channels. Grow the monthly budget while maintaining a healthy CAC/LTV ratio via constant optimization and opening new channels.
Collaborate closely with product, marketing, development, and customer success teams to maximize customer value and optimize the funnel.
Conduct A/B tests, define and track KPIs, and present actionable insights to senior leadership.
Drive experimentation frameworks and iterate rapidly to test new ideas.
Continuously analyze user data to identify improvement areas and lead data-driven growth initiatives.
Foster a culture of growth thinking and continuous optimization across the company.
Lead the SEO/GEO initiatives and grow it systematically and consistently.

We are seeking a highly experienced and strategic VP Growth Marketing to lead growth strategy and execution. Reporting directly to the CMO, you will be responsible for building and scaling a high-performing growth team, managing large-scale budgets exceeding $2M per month, and driving measurable results across all acquisition, retention, and monetization channels.
The ideal candidate will have a proven track record in B2C companies, with deep expertise in performance marketing, lifecycle marketing, data-driven decision-making, and innovative growth strategies. You will play a critical role in shaping global growth, optimizing ROI, and identifying new opportunities to expand our user base and maximize lifetime value.
Responsibilities:
Build, lead, and mentor a world-class growth marketing team.
Manage and optimize all website panels and funnels (landing pages, sign-up flows, user activation paths, conversion panels) to maximize user acquisition and retention.
Develop and execute data-driven strategies to acquire, retain, and engage customers at scale.
Collaborate closely with Product, Design, Creative, and Engineering teams to develop and improve website components, user journeys, and creative materials related to growth initiatives.
Oversee the creation, testing, and optimization of creative assets and campaigns to ensure alignment with brand guidelines and campaign goals.
Leverage analytics and market insights to continuously improve campaigns and identify new growth opportunities.
Drive experimentation and A/B testing to refine targeting, messaging, and channel mix.

Were seeking a highly skilled and strategic Marketing Manager to temporarily join our corporate marketing team as a maternity leave replacement. In this role, youll drive brand growth, support product launches, and ensure our global marketing efforts align with our corporate vision.
In this role, you will be a strategic partner within our corporate marketing team, leading key projects, coordinating cross-functional initiatives, and developing campaigns that resonate with our target audiences. You will manage high-impact projects such as product launches, PR campaigns, and corporate brand initiatives, ensuring their seamless execution to meet our strategic objectives.

Key Responsibilities

Global Marketing Strategy: Collaborate on the development and implementation of a comprehensive global marketing strategy that drives brand growth and generates leads through digital channels, social media, email, and LinkedIn.
Product Launch Coordination: Partner with product and regional marketing teams to plan and execute impactful product launches, aligning them with corporate objectives for maximum market impact.
Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awareness.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Performance Tracking & Optimization: Measure and evaluate the performance of global campaigns, refining strategies to optimize reach, engagement, and ROI.
Public Relations & Brand Visibility: Manage PR activities, including press releases and media outreach, to elevate brand visibility and reputation.
Employer Branding Support: Contribute to employer branding initiatives that support recruitment and retention.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

About XM Cyber XM Cyber is a leading hybrid cloud security company transforming the way enterprises manage and reduce cyber exposure. Our Continuous Exposure Management platform identifies and prioritizes risks based on how attackers see your environment — helping security teams focus remediation where it matters most. We’re a fast-growing company, working with global enterprises across finance, retail, healthcare, manufacturing, and critical infrastructure to make the complex world of cyber risk clear, actionable and impactful. Backed by Schwarz Group, we’re scaling fast — and looking to elevate our brand and demand generation engine to the next level. But we don’t just want to grow — we want to stand out. Role Overview We are looking for a Head of Growth Marketing to lead and scale global campaigns that build pipeline, elevate brand visibility, and create lasting market impact. This role is ideal for a strategic marketer who blends deep demand generation expertise with bold creative instincts. You will lead integrated marketing efforts across digital, paid media, ABM, and content — while also driving breakthrough creative campaigns that increase awareness and engagement in a competitive category. Key Responsibilities Campaign Strategy & Execution
* Plan and execute multi-channel demand generation campaigns across digital, paid, email, social, and ABM to drive pipeline, engagement, and brand lift. Creative Brand-Led Growth
* Develop and lead unconventional brand experiments and high-impact creative campaigns that generate awareness, differentiation, and earned attention. Digital & Web Optimization
* Own paid search, paid social, SEO, and web conversion strategy, collaborating with content and product marketing teams to drive qualified traffic and optimize performance. Funnel Performance & Analytics
* Measure campaign effectiveness, lead quality, conversion rates, and overall marketing contribution to pipeline. Cross-Functional Collaboration
* Work with teams across the organization to create ideas that lead to noteworthy campaigns. Budget & Team Management
* Manage an in-house team and marketing spend across digital channels and oversee relationships with agencies.

Were on the lookout for a passionate and results-driven Customer Marketing Manager to take ownership of programs that make an impact across every stage of the customer lifecycle. In this role, youll collaborate across teams to deliver initiatives that create engagement, deliver value, inspire advocacy, drive adoption, and generate measurable business resultsincluding upsell opportunities. Using data-driven insights, youll identify opportunities, develop strategies, and execute campaigns aligned with our global growth objectives. And because we believe that Customers eat first, every decision you make will put the customer at the top of your priority list

What youll do:
Develop and execute multi-channel marketing strategies and programs that create engagement, deliver value, and drive impact across all customer lifecycle stages within our growing customer install base.
Analyze data to understand customer pain points, engagement, customer experience, and product adoption and usage to identify growth opportunities and make recommendations for improvement.
Identify upsell and expansion opportunities and create targeted campaigns and motions to meet pipeline targetsacting as a key stakeholder in driving business growth alongside the customer revenue team.
Segment lists based on users behavior and engagement, and build effective conversion journeys.
Drive customer advocacy initiatives and lead the integration of customer stories, testimonials, and visuals across marketing channels.
Manage a program to drive traffic and positive reviews to third-party review sites to increase brand awareness and influence the buying process.
Plan and execute regular events (webinars) to deepen relationships with customers and partners and nurture leads.
Run ongoing A/B tests on different performance parameters and develop playbooks.
Regular tracking and reporting on campaign performance.

Required Global Messaging Lead, Growth
As the Global Messaging Lead, Growth, you will be a driving force behind our global messaging strategy, taking a lead role in how we articulate our value to the world. This is not just a writing role; its a strategic position that blends high-impact copywriting with the leadership of our international expansion efforts. You will own our core messaging for North America while simultaneously building the framework to scale our voice across new regions.
You will be responsible for crafting persuasive, product-based messaging that drives user acquisition, engagement, and conversion across the entire customer funnel. You will also manage a network of regional freelancers and agencies, ensuring our message resonates authentically in every new market we enter.
What Youll Do:
North American messaging ownership: Lead the development and optimization of all growth-focused copy for the North American market, including ad scripts, landing pages, emails, and web copy.
Geo-expansion execution: Spearhead content creation for new market launches. You will develop detailed messaging briefs, manage regional insights, and oversee a team of international freelancers and agencies to generate effective, localized advertising and content.
Strategic collaboration: Act as a key strategic partner to cross-functional teams, including performance marketing, product, design, and regional GTM leads. You will ensure messaging is cohesive and aligned with our business goals.
PLG & conversion optimization: Craft and test compelling, short-form copy designed to drive product adoption and self-serve conversion. You will continuously run A/B tests and analyze performance data to refine messaging and improve key metrics across all channels and regions.
Brand voice evangelist: Uphold and evolve our brand voice and tone. You will not only maintain consistency but also guide its application in diverse cultural contexts, mentoring others and serving as the subject matter expert on growth-centric copywriting.

we are the first company to converge enterprise networking and security into one centralized and global service that is delivered by cloud. It is led by networking and security pioneer Shlomo Kramer (Check Point, Imperva) and early investor (Palo Alto Networks, Exabeem, Trusteer and more). our companys unique technology inspired a brand-new product category, later named SASE by Gartner and a market expected to reach $25 billion by 2027.
This is your opportunity to get on the rocket ship and join a company that is building a cutting-edge enterprise network and secure cloud platform, and is on a fast track to becoming the worldwide market leader dont miss it!
we are a channel-first company. We leverage our growing ecosystem of partners (Resellers, service providers, system integrators, technology service distributors, etc.) to support our hyper-growing business. Our channel-first mentality drove us to develop a world-class partner portal that serves thousands of users worldwide, an effective partner program, and a unique channel value proposition.
Our growing channel marketing team is responsible for all aspects of our company's channel engagement and interaction, including partner acquisition, onboarding, campaigns, promotions, enablement, outbound and inbound communication, and more.
Responsibilities:
Lead integration of new Partner Portal with our company's IS team for the Channel Marketing organization.
Drive channel marketing programs to support all regions globally, ensuring alignment with company objectives and partner growth.
Develop and implement channel marketing programs at scale that align with company objectives and drive Channel Partner growth.
Collaborate with regional channel stakeholders to ensure consistency and effectiveness of programs across all regions.
Oversee partner portal marketing processes, campaigns, and content, ensuring they meet partners needs and support business objectives.
Utilize data analytics to inform marketing strategies, track performance, and optimize campaigns.
Monitor and analyze program performance, providing insights and recommendations for continuous improvement.
Coordinate with other marketing teams to create and leverage compelling in-house marketing tools (ABM, content syndication, targeted campaigns), program content, and resources.
Develop and manage programs budget, ensuring efficient allocation of resources.
Build and optimize channel marketing processes within information systems to efficiently support business needs and maintain high partner experience.