דרושים » פרסום שיווק ויחסי ציבור » Digital Experience Manager

A pivotal role in planning, executing, and optimizing marketing programs that drive measurable growth. While the primary focus of this position is demand generation, we also value a strong brand and communications background. The ideal candidate is someone who can both develop high-performing lead-generation campaigns and nurture a compelling brand presence across channels.
This is a unique opportunity to shape the direction of our marketing efforts from the ground up. Youll work closely with senior leadership and cross-functional teams (Sales, Client Success, etc.) to build integrated marketing strategies that not only deliver on short-term KPIs but also reinforce our long-term brand vision.

Key Responsibilities
Demand Generation & Growth
Plan, execute, and optimize multi-channel marketing campaigns (search, social, email, webinars, events, etc.) to drive consistent lead generation and pipeline growth.
Develop and manage marketing automation workflows, lead scoring, and nurturing programs to improve conversion rates throughout the funnel.
Set and monitor performance metrics (CAC, LTV, ROI, etc.), using data-driven insights to refine strategies and allocate budget efficiently.
2. Brand & Communications Support
Maintain brand integrity by collaborating on brand guidelines, messaging, and visual identity to ensure consistency across all marketing touchpoints.
Contribute to content development (blogs, case studies, thought leadership pieces) that aligns with both demand-gen goals and brand messaging.
Assist with PR and media outreach efforts; help position the company as a thought leader in relevant industry channels and publications.
3. Strategic Planning & Cross-Functional Collaboration
Collaborate with freelancers, and agencies (design, content, SEO) to execute campaigns on time and on budget.
Partner with Sales, Product, and Client Success teams to ensure marketing campaigns are aligned with business objectives and sales enablement needs.
Conduct market and competitive research to identify growth opportunities and adjust strategies accordingly.
Play an active role in quarterly/annual marketing planning sessions, contributing to both short-term tactical campaigns and long-term brand strategy.
4. Analytics & Reporting
Routinely measure the effectiveness of marketing programs and present results to senior management.
Analyze channel performance and conversion data, presenting insights and recommendations for continuous improvement.
Maintain data hygiene and segment leads effectively within our CRM and marketing automation platforms.

Were seeking a strategic VP of Marketing to lead our growth and brand evolution. In this high-impact role, youll be an essential key member of our executive leadership team, contributing to company-wide strategy and decision-making.

Responsibilities:
Lead, mentor, and scale an in-house marketing team, including specialists in digital, brand, content, marketing automation, and social media.
Build and execute the annual marketing plan, ensuring alignment with business objectives and achievement of defined goals.
Define and track KPIs (ROAS, CAC, LTV, etc.) to drive measurable business impact.
Manage and optimize paid media and digital campaigns across platforms such as Google, Meta, and TikTok etc.
Direct relationships with external partners, including creative agencies, media buyers, PR firms, influencers, and production vendors.
Oversee lifecycle marketing, including automation, segmentation, and personalized, event-driven campaigns in collaboration with Data and Product teams.
Drive social media strategy and community engagementresponding to trends, managing influencers, and own our visual identity and tone of voice across social platforms.
Oversee marketing initiatives related to subscriptions, loyalty programs, and customer value growth.
Partner with internal teams (Sales, Product, Tech, Finance) to ensure effective execution and delivery across initiatives.

We are looking for a Revenue Enablement Manager.
The Revenue Enablement Manager will be part of a team that designs and delivers scalable enablement initiatives across GTM functions.
You will partner with teams such as Sales, Marketing, SDR, Customer Success, and others to identify learning needs, develop and deliver training content, and drive continuous improvement through coaching and analytics. This role is ideal for someone who thrives at the intersection of education, operations, and strategy.
Key Responsibilities:
Onboarding: Own and manage personalized onboarding journeys for GTM team members, ensuring timely progress, manager involvement, and completion of key milestones. Serve as the main point of contact for new hires and managers, supporting a smooth integration process.
Ongoing Learning: Beyond onboarding, lead ongoing learning initiatives - identifying skill gaps, delivering training resources, and driving continuous development to keep teams aligned, effective, and ready to meet business goals.
Coaching: Regularly review customer-facing interactions (e.g., sales calls, demos) to assess individual performance. Provide tailored, actionable feedback to reinforce strengths, address gaps, and support skill development in alignment with team and business objectives.
LMS and CMS Management: Manage users and maintain the LMS and CMS by creating, uploading, and organizing content. Ensure the system remains updated, accessible, and optimized for a seamless user experience.
Instructional Design: Work with subject matter experts (SMEs) to create effective learning modules. Extract key information from SMEs and simplify complex topics into clear, engaging content that boosts understanding and retention.

Over 2,200 of the worlds leading organizations trust to help secure their most critical workloads across public cloud, private cloud, containers, and on-premises networks.
Join our global team, securing application connectivity, anywhere.
We are hiring a Digital Campaign Specialist to join our global Marketing team.
Location: Petah Tikva, Israel (Hybrid)

Responsibilities:
Orchestrate, execute and analyze integrated digital marketing campaigns across various channels that drive lead generation and revenue growth to meet business goals and objectives.
Work closely with cross-functional teams, including business unit leadership, sales, and other stakeholders.
Familiarity with marketing and management tools such as Marketo, HubSpot, 6sense, Salesforce, GoTo Webinar, Monday, etc
Work with reporting to identify insights and quickly adjust strategy based on data-driven analysis.
Experiment with new channels, tactics, and messaging to continuously improve performance.
Have a strong voice in communicating and asking questions internally and externally in order to improve our messaging, approach, and overall ability to successfully reach our target audience.
Project manage deliverables with internal teams and external vendors, overseeing operational aspects of the campaign workflow including timelines and content development.
Develop and manage the campaign budget based on initial objectives and ROI expectations, ensuring efficient allocation of resources.
Monitor and analyze program results, measure program success, and provide regular reports and insights to stakeholders, highlighting key metrics, ROI, and recommendations for improvement.
Stay up-to-date with digital marketing best practices and emerging trends.
Effectively communicate the campaign results to senior management.

We are looking for a Marketing Operations (Junior).
As a Marketing Operations (Junior), youll support the day-to-day execution and maintenance of our marketing technology and processes. You will help drive operational efficiency, ensure data quality, and support demand generation programs that directly impact growth.

Working under the Marketing Operations Manager and alongside the broader marketing and revenue teams, this is an incredible opportunity to gain hands-on experience in marketing automation, CRM, and campaign execution within one of the most exciting companies in cybersecurity.

This is a role with room to grow and learn in a highly technical and analytical function.
Responsibilities:
Support day-to-day execution in HubSpot and Salesforce, including campaign setup, segmentation, and workflows
Maintain clean, accurate, and up-to-date contact and account data across systems
Assist in building automated lead flows, scoring, and routing rules
Monitor campaign performance and provide basic reporting support
Help QA and troubleshoot marketing workflows and system issues
Support database segmentation for email marketing and Account-Based Marketing (ABM) efforts
Partner with the Marketing Operations Manager to evaluate and implement new tools or processes
Collaborate with RevOps to ensure seamless data sync and integration across platforms

We are looking for an experienced Influencers & Affiliates Specialist to join the B2C Division. The B2C Division works with leading e-commerce brands worldwide to grow international markets through affiliate and partnerships activities, creating new and impactful revenue streams for their businesses.
The Influencers & Affiliates Specialist will be tasked with strategy building, planning, managing the day-to-day campaign activity and achieving our business goals, while continuously working towards improving and scaling the activity and opportunities further.
If you strive for excellence, are passionate about influencers, partners and fashion, and the idea of working with leading e-commerce brands excites you, wed love to meet you.
Responsibilities:
Build the Influencer and Affiliate Marketing plan and ongoing management of the activity and operations including budget management and meeting KPIs
Identify, acquire and maintain ongoing relationships with new and existing influencers to join our influencer program, and working with partners/agencies to support this activity when needed.
Working with affiliate partners through a selected affiliate network ongoing planning and management of the activity
Managing campaigns, creating promotional materials, coordinating with partners on campaign execution, and tracking campaign performance to measure success.
Negotiating contracts with new affiliates or renewing existing agreements with existing partners.
Working with partners to create high performing content at scale for paid media activities.
Data analysis and reporting identifying trends, optimize campaigns and partnerships, and providing insights and recommendations for improvements that inform business decisions.
Working within our marketing team and with cross-functional teams, coordinating activity with the other channels and supporting our objectives through the influencers and affiliates channels.
Staying up to date on trends and developments in the influencers and affiliate marketing industry, identifying opportunities to include in program strategy and execution.

We are looking for a Product Marketing Manager to join our Product Department and play a crucial role in the success of our cross-border e-Commerce business.
Responsibilities:
Market Research and Insights:
Conduct market analysis to understand customer needs, competitive landscape, and emerging trends.
Stay up to date with the latest industry trends, emerging technologies, and competitive landscape.
Analyse market data and customer feedback to identify opportunities for product enhancements and new feature development.
GTM Enablement:
Train and equip GTM teams with the tools and resources needed to effectively sell and position products.
Develop competitive battle cards and objection-handling strategies.
Manage product launchs, release notes, communications, and deliverables.
Content Development:
Collaborate with cross-functional teams to create sales collateral, case studies, whitepapers, and other assets.
Ensure consistency and alignment of content across channels.
Product Messaging:
Develop clear, compelling, and differentiated messaging frameworks.
Create product value proposition.

We are looking for a Technical Alliance Director.
Roles and Responsibilities:
Build and execute technical alliances strategy aligned to product and GTM priorities; identify, prioritize, and onboard strategic ISV partners.
Drive strategic alliances to deliver value to customers as well as delivering significant impact in GTM and supporting sales and ARR growth
Own the integration portfolio: solution design, API usage, reference architectures, validation, certification, and lifecycle management.
Drive joint development with partner engineering teams; oversee POCs, co‑innovation projects, and security/quality reviews. Publish and maintain technical collateral (integration guides, solution briefs, demos, lab environments, listings/marketplaces) and enable field teams.
Measure and report KPIs (certified integrations, usage/adoption, influenced pipeline, ARR impact, support health).
Serve as the senior technical point of contact for alliances; present joint value at executive briefings, roadmap sessions, webinars, and industry events.
Partner with Product Management to shape roadmaps based on partner capabilities and customer demand; champion ecosystem requirements into R&D.