דרושים » תוכנה » Senior Marketing Analyst

We are looking for a Marketing Analyst Team Lead.
Responsibilities:
Analyze and interpret marketing data, including customer behavior, campaign performance, and market trends, to identify insights and opportunities for business growth
Leverage multiple complex big data sets to identify patterns, trends, opportunities, and threats to our marketing operations
Monitor and report on key performance indicators (KPIs) to track the effectiveness of marketing campaigns and initiatives
Develop and maintain dashboards and reports to communicate insights and recommendations to senior leadership
Use advanced analytics, data mining, business intelligence, and statistical tools, combined with a strategic and industry point of view, to drive marketing growth
Continuously identify and implement improvements to marketing processes and systems to increase efficiency and effectiveness
Be a leader in the marketing analysis field in the company

We are looking for a Senior Marketing Analyst to drive data-informed decision-making and optimize our marketing strategies for maximum impact. The ideal candidate will possess strong analytical skills, proficiency in data visualization tools, and a passion for uncovering insights that accelerate business growth.
As a Senior Analyst, you will...
Develop and present proactive insights and recommendations to regional marketing leaders
Create and manage a suite of dashboards, and reports, using Data visualization tools (ex: Tableau) )
Own the Demand Gen performance dashboards
Collaborate with other teams to provide actionable insights on campaign performance, lead generation, pipeline contribution, and ROI
Track, analyze and provide data-driven, actionable insights to optimize and refine our marketing programs, improve conversions and performance, for efficiency and increase our business impact, ROI and support reaching our quarterly and annual goals
Utilize advanced analytics and statistical methods to forecast and optimize marketing ROI, while developing forecasting models to predict marketing outcomes.
Establish the MEL, MQL, SQL, and Pipeline delivery schedules, tracking actual vs. target performance, and shaping Demand Generation, acquisition strategies, and budget allocations.
Apply analytics techniques on complex data sets to uncover trends, insights, and growth opportunities, enhance marketing ROI and drive strategic insights.

We are seeking a Senior Marketing Analyst to join our Data group. In this role, you will be the data focal point for the Marketing team understanding their needs and translating them into actionable insights, and contribute to optimizing marketing strategies, performance, and campaigns. This is a highly visible and strategic role that offers the opportunity to shape the companys Marketing efforts through robust data analysis.

What will you do:
Analyse marketing funnels, user behaviours, and experiments to provide recommendations for improvement.
Develop and maintain complex SQL queries, dashboards, and performance reports to track key marketing KPIs, such as conversion rates, return on ad spend (ROAS), and cost per conversion (CPA).
Conduct research and ad-hoc analysis to uncover trends, measure campaign effectiveness, and optimize marketing performance (i.e., user journey, attribution models).
Collaborate with stakeholders across teams (Marketing, Sales,Product, Finance, R&D) to align on objectives, share findings, and inform decisions.
Stay ahead of industry trends and marketing analytics best practices to continuously enhance our analytical capabilities.

We are looking for a detail-oriented and data-driven Marketing Enablement Data Analyst to join our cybersecurity company. This role will focus on analysing customer behaviour and lifecycle, optimizing marketing campaigns, and leveraging automation tools to improve marketing performance. The ideal candidate will collaborate closely with cross-functional teams, including Sales, Customer Success, Business Analytics, and Marketing Operations, to create data-backed strategies that enhance customer engagement and business growth.

Key Responsibilities
Conduct in-depth analysis of customer behaviour and lifecycle trends to support data-driven marketing decisions
Evaluate marketing campaigns to identify target audiences, measure effectiveness, and provide recommendations for optimization
Develop and implement campaign automation workflows using Salesforce, in collaboration with the Marketing Automation and Marketing Operations teams
Partner with Sales, Customer Success, Business Analytics, and Marketing teams to ensure marketing strategies align with business objectives
Build dashboards and reports in Power BI and Excel to visualize key marketing metrics and trends
Identify opportunities to enhance lead segmentation, scoring models, and personalization strategies through data analysis
Ensure data integrity and consistency across marketing platforms, optimizing data collection and reporting processes

Own the design of data models that transform raw data into actionable insights, and define their strategic use to inform decisions that fuel growth and optimize marketing strategies
Leverage technical skills to work with vast amounts of data, establish measurement frameworks, and analyze results to align activities with north star objectives and identify areas for growth
Conduct funnel and behavioral analyses, research key metrics, and extract actionable insights to enhance user journeys and uncover new opportunities
Collaborate with teams across Marketing and our company to understand business needs, translate them into data solutions, and align efforts with strategic goals
Create and execute A/B tests, evaluate results with statistical rigor, and provide deeper insights from detailed analysis to inform ongoing optimization
Build automated tools, design dashboards, and empower stakeholders to track and understand key metrics, making data both accessible and actionable for strategic decision-making.

We are hiring a Senior Marketing Analyst to join our growing Analytics group. We aim for a passionate individual who can influence both strategy and decision-making through data analysis and the creation of new analytical tools to facilitate self-serve analytics by our customers (leaders and employees).
Responsibilities:
Range from measurement strategy & KPIs, building the data structure, creating actionable product insights, and identifying new opportunities for the growth of our Marketing.
Collaborate with employees across the company, at all levels of seniority (individual contributors to senior leadership), and across departments.
Create cutting-edge measurement strategy and north-star KPIs for marketing, client-facing teams, and products.
Creating hypotheses, designing and executing A/B tests, and analyzing results to measure the impact of changes on our marketing campaigns and product features.
Leveraging data to inform key business decisions and create effective processes and tools for data consumption, monitoring, and reporting within the marketing department.
Communicate business insights to senior management and be a trusted partner to ensure program success and data-driven decisions.
Applying your expertise in analysis, data visualization, and data mining to tell the story behind the numbers and derive actionable insights for management.

Were looking for an experienced and passionate Growth Data Analyst to join one of our agile analytics teams. Youll be a strategic partner, and a decision maker, working closely with Revenue leadership to determine exactly where our company wants to scale its Growth and Marketing efforts. Youll help model complex data, uncovering patterns and delivering data-driven insights that help us grow our business. As a Growth Data analyst, youll ask the right business and strategic questions, and find the insights to answer them.
In this role youll
Be part of the Analytics chapter, spending your day-to-day as the data expert in our Revenue team
Build and maintain the data analytics infrastructure for accurate and timely reporting and sophisticated analysis
Provide the analytical firepower to help evolve our acquisition strategy and grow our user base effectively and efficiently
Collaborate with other data analysts and leverage the many marketing science tools we have developed to continuously measure, test, and optimize across all partners and platforms.

we are looking for an experienced BI Developer with strong analytical and engineering capabilities and a business-oriented mindset to join our team. We seek a candidate who can independently lead end-to-end data processes, understand business challenges, and deliver actionable insights that align with organizational goals. As a key member of our team, youll need the ability to partner with cross-functional teams, communicate effectively with both technical and non-technical stakeholders, and think strategically to address evolving business needs.We are searching for a curious and initiative-taking individual who can delve deep into business problems, perform in-depth analyses on datasets containing millions of records per day, and extract impactful insights to support data-driven decisions. This is a unique opportunity for someone with 4+ years of BI development and analytical experience to play an essential role in scaling operations within a rapidly growing, dynamic environment.
If youre passionate about turning data into actionable strategies and thrive on solving complex business problems, Aura is the place for you to grow and make a difference.
What you'll be doing:
Analyze complex datasets and extract meaningful insights. Identify trends, patterns, and correlations within the data to inform strategic decision-making.
Design, manage and maintain analytics products and BI solutions for the entire group.
Create clear and visually compelling reports and dashboards to present analytical findings to key stakeholders. Collaborate with cross-functional teams to develop customized reporting solutions that address specific business needs.
Work closely with multiple teams (R&D, Product, Monetization and more) to understand business objectives and provide analytical support for strategic initiatives. Translate business requirements into actionable analytical tasks and deliverables. Proactively identify opportunities for process improvement and optimization based on data-driven insights.

We are on the search for a Senior Marketing Data Analyst who will join our Data team in Tel Aviv. As a Senior Marketing Data Analyst in a Data-Driven company, you will have a significant opportunity for impact and drive the company to new heights. You will influence decision making processes throughout the user journey, be a partner to different teams within the marketing & Top of funnel landscape, and drive strategic business decisions that shape the direction of the company.
Here are a few of the things you will do:
Create and improve new and existing business processes, data pipelines, and workflows
Analyze, process and present different parts of the customer journey flows
Master of our data infrastructure, serving as the primary troubleshooter for data queries from critical business partners.
Perform ad hoc analysis with precision, delivering results that drive strategic decisions.
Brainstorm and execute AB testing ideas, furthering our understanding of user behaviors and market trends.
Utilize advanced statistical methodologies to conduct in-depth analyses and tests.
Play a pivotal role in the Data Guild, contributing your unique insights and expertise.
Engage with various stakeholders, fostering a productive environment of data-driven decisions.
Be a key collaborator with diverse marketing teams, including Paid Marketing, Social Media, Content, Lifecycle, Partnerships and more.
Transmute raw data into actionable insights that fuel decision-making processes.
Deliver persuasive presentations to stakeholders, translating data-driven suggestions into reality.
Act as the primary data authority for each initiative you engage in, ensuring data accuracy and relevancy.
Drive cross-functional initiatives, uniting data and business objectives to promote organizational success.

For many of us there’s that one podcast we never miss, and video content is part of our daily routine, whether it’s professional or personal. But how many of us truly understand the effort that goes on behind the scenes? Here at Riverside, we know it well. That’s exactly why we built an AI-powered platform that helps content creators, podcasters, marketeers, and more at major brands like Netflix, Disney, Google, and Microsoft to create high-quality content with ease. Riverside’s technology streamlines the entire content creation process, turning ideas into professional-grade content with the highest production standards, without requiring expensive equipment or external services. The secret? AI-driven tools that replace traditional production roles like editing, directing, and design, automating the entire process at the click of a button.
About the Data Team Riverside’s Data & Analytics team believes there’s a better way to make data useful than just creating endless dashboards. We focus on in-depth analysis and building scalable, trustworthy data solutions that help every team make faster, smarter decisions. From analytics and business intelligence to data pipelines and predictive models, we turn raw information into real impact. If you’re passionate about finding radical new ways to leverage data, you’ll fit right in.

On your day to day We’re looking for a Business Analyst who is proactive, curious, entrepreneurial, and passionate about building and scaling a business. You will have a direct impact on the direction of the Marketing team, and become a partner for revenue growth. You will use your analytical skills and business understanding to shed light on undiscovered issues and opportunities that can literally change the trajectory of Riverside.
* Proactively identify growth and optimization opportunities that Management, Marketing and Sales teams would be able to act upon fast.
* Lead projects such as price optimization, marketing qualified leads prediction, activation analysis, go to market strategy and deriving insights from our current customer base.
* Define input metrics and output metrics to measure the progress of our business performance and operations.
* Build innovative data products from the ground up

What Will Make You Stand Out?
* +2 years of experience as a Business/Sales//Marketing/Growth Analyst in a technology company (must).
* Strong knowledge of business and product processes and how to translate business needs into research questions and models.
* Experience in analyzing sales and marketing funnels and metrics.
* Excellent communication and presentation skills.
* Fluency in common statistical analysis methods.
* Proficiency using SQL for data querying and manipulation, Python (big plus)
* Detail-oriented with a track record of success in quantitative fields
* Capable of collaborating with diverse teams in a fast-paced environment.
* High proficiency in English, both written and spoken

Bottom line? If you wanna take part in transforming how people and businesses share their stories globally, Riverside’s your place. The work is challenging, the culture is fast-paced, and the people are exceptionally brilliant. And if that’s not enough, we guarantee that your ideas will genuinely make an impact.