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3 ימים
Location: Tel Aviv-Yafo
Job Type: Full Time and Temporary
were proud to be at the forefront of the AI revolution. As a Data Analyst on the DataOps team, youll play a key role in ensuring the integrity and reliability of our data systems. Your primary focus will be on data quality assurance auditing datasets, identifying anomalies, validating transformations, and ensuring consistency across our machine learning pipelines. This role is ideal for someone whos passionate about data, detail-oriented, and eager to support high-impact AI solutions. We're looking for a data analyst with strong analytical skills and a commitment to maintaining data quality at scale.
Conduct data audits and validation checks to ensure accuracy, completeness, and consistency across diverse data sources.

Responsibilities
Perform exploratory data analysis to identify anomalies, edge cases, and inconsistencies that could affect model performance.
Automate and monitor data quality by building tools, dashboards, or queries, and by investigating root causes of data issues, proposing improvements, and tracking their resolution.
Evaluate external data sources for usability, schema compliance, and alignment with business goals.
Collaborate across teamsincluding Product Managers, Data Scientists, Engineers, and Labeling Specialiststo understand user needs and ensure the delivery of robust, scalable ML solutions with high-quality data throughout the pipeline.
Requirements:
At least 2 years of experience in data, analytics, or QA roles.
Fluency in written and spoken English at a professional level.
Strong attention to detail and the ability to work independently while maintaining accuracy and efficiency.
Excellent verbal and written communication skills.
Critical thinking and strong problem-solving abilities.
Basic knowledge of SQL and familiarity with databases or query languages (SQL preferred).
Proven experience in improving or overhauling analytical processes or tools.
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
This is an exciting opportunity to blend data engineering and analysis in a pivotal full-stack role.

Youll be instrumental in ensuring our data's accuracy and availability, while also generating key insights to drive strategic decisions across Marketing, Product, R&D, Sales, and Customer Success. This role offers a unique chance to leverage both your technical skills and business understanding to extract actionable insights from complex data. Reporting directly to the CTO and collaborating with key stakeholders, youll have a significant impact on our data-driven culture.

Key Responsibilities

Own, maintain, and enhance data pipelines to guarantee data availability and quality.
Analyze and interpret complex data related to marketing, product performance, and user behavior.
Collaborate effectively with various teams to gather requirements, build data understanding, and communicate findings clearly.
Identify and resolve data discrepancies, defining the "source of truth" for crucial metrics.
Develop dashboards to monitor KPIs, assess performance against targets, and pinpoint areas for improvement.
Maintain user funnel dashboards, setting up alerts for anomalies and opportunities.
Implement proactive data monitoring and anomaly detection systems to ensure data accuracy and consistency.
Lead integrations with third-party platforms, optimizing data inputs for marketing tools and advertising platforms, potentially developing algorithms and triggers for targeted actions (e.g., engaging high-value, at-risk, or potential users).
Contribute to the development of our customer-facing Arena Analytics pipeline and data warehouse using tools like Fivetran, Snowflake, and ThoughtSpot.
Requirements:
3+ years of experience as a Data Analyst, Data Engineer, Full-Stack Data Analyst, or in a similar capacity.
A genuine enthusiasm for AI and a proactive approach to exploring and implementing AI technologies to enhance efficiency and drive our success.
Proven experience in a data-focused role, ideally within the SaaS industry, with a track record of building and maintaining complex data pipelines, dashboards, and integrations.
Strong analytical and problem-solving abilities to effectively dissect complex datasets.
Detail-oriented with a sharp ability to identify trends and anomalies.
Solid business acumen, strategic thinking, and a data-first approach.
Excellent communication skills to collaborate with diverse teams, elicit requirements, and articulate insights effectively.
Fluent in English, both written and spoken (all interviews and communications are in English).
Proficiency in data visualization tools such as Tableau and Power BI.
Experience with ETL management, particularly using tools like Xplenty and Fivetran.
Hands-on experience with ad hoc analyses and Snowflake SQL for deep data exploration.
Ability to integrate and work effectively with Google Analytics and various ad platforms.
Competence in managing Snowflake reader accounts and secure views.
Familiarity with dbt for data modeling and managing ETL processes.
This position is open to all candidates.
 
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25/05/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
For many of us theres that one podcast we never miss, and video content is part of our daily routine, whether its professional or personal. But how many of us truly understand the effort that goes on behind the scenes? Here at Riverside, we know it well. Thats exactly why we built an AI-powered platform that helps content creators, podcasters, marketeers, and more at major brands like Netflix, Disney, Google, and Microsoft to create high-quality content with ease. Riversides technology streamlines the entire content creation process, turning ideas into professional-grade content with the highest production standards, without requiring expensive equipment or external services. The secret? AI-driven tools that replace traditional production roles like editing, directing, and design, automating the entire process at the click of a button.
About the data Team Riversides data & Analytics team believes theres a better way to make data useful than just creating endless dashboards. We focus on in-depth analysis and building scalable, trustworthy data solutions that help every team make faster, smarter decisions. From analytics and business intelligence to data pipelines and predictive models, we turn raw information into real impact. If youre passionate about finding radical new ways to leverage data, youll fit right in.
On your day to day Were looking for a data Analyst thats proactive, curious, entrepreneurial, and has a strong opinion. You will use your analytical skills and business understanding to shed light on undiscovered issues and opportunities that can literally change the trajectory of Riverside.
What you will be doing You will have the chance to work with multiple teams (Marketing, Product, Sales, etc.) doing the following:
* Analyze customer and user behavior and inform the teams in order to influence strategy and trajectory.
* Collaborate with the team, define KPIs and measure the impact of their teams on Riverside performance.
* Design, execute, and analyze A/B tests to measure the impact of changes and refine strategies.
* Ensure data integrity and accuracy, consistently validating and updating datasets while contributing to the improvement of our data infrastructure.
* Play a key role in understanding our users and their needs.
* Lead the development of innovative data products.
* Stay updated on industry trends and best practices in data analysis and user journey optimization.
Requirements:
What Will Make You Stand Out?
* At least 2 years of experience as an Analyst in a tech company.
* Strong communication and presentation skills.
* Familiarity with A/B testing methods and the ability to make data -driven decisions.
* Proficiency in SQL is a must. Knowledge of Python for data analysis is a bonus.
* Creative thinking for product improvement.
* Understanding of business and product processes to create effective data models.
* Detail-oriented with a proven track record in quantitative fields.
* Capable of collaborating with diverse teams in a fast-paced environment.
Bottom line? If you wanna take part in transforming how people and businesses share their stories globally, Riversides your place. The work is challenging, the culture is fast-paced, and the people are exceptionally brilliant. And if thats not enough, we guarantee that your ideas will genuinely make an impact.
This position is open to all candidates.
 
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25/05/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
For many of us there’s that one podcast we never miss, and video content is part of our daily routine, whether it’s professional or personal. But how many of us truly understand the effort that goes on behind the scenes? Here at Riverside, we know it well. That’s exactly why we built an AI-powered platform that helps content creators, podcasters, marketeers, and more at major brands like Netflix, Disney, Google, and Microsoft to create high-quality content with ease. Riverside’s technology streamlines the entire content creation process, turning ideas into professional-grade content with the highest production standards, without requiring expensive equipment or external services. The secret? AI-driven tools that replace traditional production roles like editing, directing, and design, automating the entire process at the click of a button.
About the Data Team Riverside’s Data & Analytics team believes there’s a better way to make data useful than just creating endless dashboards. We focus on in-depth analysis and building scalable, trustworthy data solutions that help every team make faster, smarter decisions. From analytics and business intelligence to data pipelines and predictive models, we turn raw information into real impact. If you’re passionate about finding radical new ways to leverage data, you’ll fit right in.
On your day to day We’re looking for a Product Analyst that’s proactive, curious, entrepreneurial, and has a strong opinion. The product Growth Analyst role is embedded within product teams and drives impact end-to-end through the product development life cycle. You will use your analytical skills and business understanding to shed light on undiscovered issues and opportunities that can literally change the trajectory of Riverside.
What you will be doing You will work closely with Product teams and your responsibilities will include:
* Analyze user behavior and product usage to identify customers’ needs to inform product development and strategy.
* Collaborate with the Product team, to define KPIs and measure the impact of product development on performance.
* Measure features adoption and retention and identifies opportunities for growth..
* Design, execute, and analyze A/B tests to measure the impact of product changes and refine strategies.
* Ensure data integrity and accuracy, consistently validating and updating datasets while contributing to the improvement of our data infrastructure.
* Play a key role in understanding our users and their needs.
* Lead the development of innovative data products.
* Stay updated on industry trends and best practices in data analysis and product optimization.
What Will Make You Stand Out?
* At least 2 years of experience as an Analyst in a tech company.
* Minimum of 1 year of experience as a Product Analyst or Growth Analyst, with a strong background in product-led growth strategies.
* Strong communication and presentation skills.
* Familiarity with A/B testing methods and the ability to make data-driven decisions.
* Proficiency in SQL is a must. Knowledge of Python for data analysis is a bonus.
* Creative thinking for product improvement.
* Understanding of business and product processes to create effective data models.
* Detail-oriented with a proven track record in quantitative fields.
* Capable of collaborating with diverse teams in a fast-paced environment.
* High proficiency in English, both written and spoken
Bottom line? If you wanna take part in transforming how people and businesses share their stories globally, Riverside’s your place. The work is challenging, the culture is fast-paced, and the people are exceptionally brilliant. And if that’s not enough, we guarantee that your ideas will genuinely make an impact.
Requirements:
None
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Required Data Analytics Engineer
Where does this role fit in our vision?
Every role at our company is designed with a clear purposeto integrate collective efforts into our shared success, functioning as pieces of a collective brain. We are seeking a skilled Data Analytics Engineer to join our dynamic Analytics team. In this role, you will play a critical part in building, maintaining, and scaling our data infrastructure to support business intelligence, product analytics, and business operations. You will collaborate closely with analysts, data scientists, and cross-functional stakeholders to ensure clean, reliable, and efficient data pipelines. This is an opportunity to contribute to a data-driven culture and help drive actionable insights across the company.
What will you be responsible for?
Designing, building, and optimizing robust data pipelines to ingest, process, and store data from various sources
Maintaining and optimizing our data warehouse (e.g., Snowflake, BigQuery, Redshift) and building data models to ensure scalability, reliability, and performance
Developing and maintaining ETL/ELT workflows to enable data accessibility for reporting and analysis
Collaborating with analytics teams (BI, product, and business) and cross-functional teams (GTM, product) to understand data requirements and providing the necessary infrastructure and data models to support their objectives
Monitoring and troubleshooting data quality, pipeline failures, and performance issues, and implementing fixes and improvements as needed
Contributing to automating manual processes and improving data reliability and efficiency
Staying up-to-date with emerging trends, tools, and technologies in data engineering to drive innovation and continuous improvement.
Requirements:
3+ years of experience in a data engineering role, with a proven track record of building and managing data pipelines and infrastructure.
Good understanding of data warehousing concepts such as dimensional models, database design, and data modeling
Strong business understanding and ability to analyze data
Strong proficiency with SQL for data manipulation and querying.
Hands-on experience with ETL/ELT tools (e.g., dbt, Apache Airflow)
Experience with cloud platforms such as AWS, GCP, or Azure, including data-related services (e.g., S3, Redshift, BigQuery, Data Lake, Snowflake).
Familiarity with programming languages such as Python
Knowledge of tools and frameworks for big data processing (e.g., Apache Spark, Kafka, Databricks) is a plus.
Strong problem-solving skills, attention to detail, and ability to work independently and collaboratively in a fast-paced environment
Excellent communication and interpersonal skills.
AI-savvy: comfortable working with AI tools and staying ahead of emerging trend.
This position is open to all candidates.
 
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03/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
A well-funded AI startup leveraging Machine Learning and Computer Vision to optimize passenger journeys by making security screening accurate, fast, and labor-free. We are at the forefront of AI innovation, located in the heart of Tel Aviv, and are looking for passionate professionals to join our dynamic team.
We are seeking a Data Analyst to work within our R&D Department. This role involves managing and analyzing complex data pipelines, building insightful BI dashboards, and supporting the development of machine learning models. Your work will directly contribute to improving our AI-driven product and driving business decisions.

Responsibilities:
Manage and maintain the labels database to ensure accurate and consistent data for machine learning model training.
Analyze machine learning model performance and provide detailed insights to improve accuracy and efficiency.
Design, build, and maintain BI dashboards using Tableau or other visualization tools to deliver actionable insights.
Develop and execute automated processes for data preparation, analysis, and reporting.
Collaborate with cross-functional teams to define technical requirements and implement scalable data solutions.
Conduct in-depth analysis of business, technology, and product activities, delivering comprehensive insights to stakeholders.
Identify trends and opportunities for optimization, presenting findings to the management team.
Requirements:
5+ years of experience as a data analyst or in a similar role.
Proficiency in Python (1-2 years of hands-on experience) for data manipulation and analysis.
Solid experience in SQL (2-3 years), including complex queries and data transformations.
Proficiency in Tableau or a similar BI tool (2-3 years).
B.Sc in Information Systems, Industrial Engineering, or a related field an advantage.
Familiarity with reporting architecture, including data warehousing, ETL processes, and data modeling an advantage.
Experience or knowledge of Machine Learning or AI environments a significant advantage.
Strong skills in data manipulation, statistical analysis, and data visualization.
Excellent multitasking and organizational skills, capable of supporting multiple projects simultaneously.
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
A global sports technology hub that offers multiple solutions to dozens of millions of users worldwide. The company provides real-time results, updated stats, original content, aggregated information, customized news feeds, and more.
Our products are based on cutting-edge technologies that enable live updates and on-demand content libraries of the highest quality and scale.

seeking a Senior Data Analyst position to join the BI Team, with a passion for technology, to solve unique problems within our measurements. Our team solves many challenges in turning raw data into accurate signals and extracting insights to improve the products. Appropriate candidates have an understanding of multiple components across the big data stack: large-scale data analysis, data quality, statistics, and visualization. If you are the kind of researcher who's focused on results and a quick learner, this role is for you. This position is located in our Tel Aviv office.
Responsibilities
Function as the data authority in the Monetization domain - performing ad-hoc research and analysis on the company's rich data to support unique and strategic business questions.
Define, analyze, and monitor KPIs and OKR metrics to continually improve company products.
Analyze large, complex data sets to address strategic and operational business questions.
Build dashboards and visualizations to answer key questions for the company's in-house various teams, specifically for the Monetization Team.
Perform qualitative, quantitative, and statistical analysis.
True passion for understanding data and finding Insights.
Provide actionable recommendations and conclusions from data to shape features and future product road maps.
Requirements:
At least 3 years experience in data analysis, preferably in a complex business environment.
Experience working with Cloud Data Warehouses (Redshift, Big Query, or Snowflake)
Experience with Monetization analysis methods and models: Retention, Ad optimization, User activity funnels, etc.
Hands-on practical knowledge in A/B testing to facilitate data-driven decision-making processes.
defining BI events for analyzing user interaction, etc.
Strong SQL skills with experience in querying large, complex data sets
A strong foundation in statistical methods and data modeling.
BA / BSc in Industrial Engineering and Management / Information Systems Engineering / Economics / Statistics / Mathematics / similar background.
Quick learner, proactive/can-do attitude with high attention to detail.
A strong sense of ownership, leading data initiatives from end to end independently.
Ability to work in a fast-paced environment.
Creative and critical thinking skills.
A team player with strong analytical and problem-solving skills as well as a business sense.
Excellent communication skills with fluent English (written and verbal); Strong "story-teller" that can communicate insights and recommendations effectively.
Previous experience as a Monetization Analyst / Close collaboration with Monetization teams - a big advantage.
Knowledge of Python for data prep, analysis and statistical modelling - a big advantage.
Knowledge of statistics and experience using statistical packages for analyzing datasets - advantages
Experience working with BI tools for data visualization (Preferably Looker) - advantages
Experience in a tech company - advantages
Passion for Sport - advantages
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Join our team as a Geo Analyst and join our experts team, which specializes in processing high-quality geographic data, databases, and layers, driving innovative solutions in the GIS world. Dive into technical research, automated process development, and critical decision-making to revolutionize real-time infrastructure data accessibility.
Responsibilities:
Process and analyze geographic data, databases, and tabular data with a focus on high-quality outputs.
Conduct technical research, assess the relevance and quality of geographic data layers, and make informed decisions regarding their usability.
Contribute to the development of broader automated processes aimed at enhancing data analysis capabilities.
Design tools for statistical analysis and automation to improve efficiency and accuracy in handling geographic data.
Utilize expertise in GIS and mapping to interpret and manipulate geographic data effectively.
Collaborate with team members to ensure the accuracy and relevance of geospatial information for real-time data product features.
Requirements:
2+ years of experience as a Geo Analyst in the IDF or equivalent.
Proficient in data processing and analysis, with experience in handling geographic data, databases, and tabular data
Proficiency in Python and SQL to drive workflow optimization and process improvements - Advantage
Familiarity with statistical analysis tools and automation techniques - Advantage
Strong understanding of GIS principles and applications. Experience working with geospatial data, including interpretation, manipulation, and visualization.
Demonstrated ability to conduct technical research, assess data quality, and make data-driven decisions.
Strong problem-solving skills and attention to detail are essential for this role.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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13/05/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a Data Security Analyst to join our Data Science team. The team is part of the security apps organization, tasked with building our suite of security products.

About the role:
As a data security analyst you will play a critical role in defining the logic behind many of our security products policies and classification algorithms, based on extensive research of huge datasets. You can also expect to work closely with data scientists on cutting edge ML and AI features for our product line.

What youll do:
Analyze large-scale datasets and identify patterns that will be used to implement security policies in our products.
Define and improve classification algorithms for detecting sensitive data.
Work closely with data scientists on data analysis and exploration for ML and AI features.
Collaborate with software engineers to implement features based on your analytical research.
Partner with the product team to find new ideas for features based on analysis of product metadata.
Requirements:
Experience you'll need:
3+ years of experience as a security data analyst at a cyber security company or relevant military experience.
Proficiency in SQL.
Excellent proficiency in using Python for data analysis.
Experience with common data analytics toolkits, such as Jupyter Notebook, Pandas, NumPy, Matplotlib, etc.
Strong problem-solving skills and analytic capability to develop insights and recommendations.
Strong collaboration skills with a wide variety of stakeholders.
Excellent communication skills in Hebrew and English.

Preferred qualifications:
Bachelors degree in Mathematics, Computer Science, or other related field.
Familiarity with cloud platforms such as AWS, Google Cloud, or Azure.
Experience collaborating with data scientists on ML projects.
This position is open to all candidates.
 
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03/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
the all-in-one platform for hospitality businesses to automate and optimize every aspect of their operations. With purpose-built technology, industry-wide expertise, and an R&D team of 200+ engineers, ensures that hospitality businesses can streamline and achieve growth while delivering the best value to guests. With a complete suite of features and 150+ industry partners, including major booking OTAs like Airbnb, Vrbo, Booking.com, Tripadvisor, Expedia, Hopper, Google Travel, and many more, transforming the hospitality industry with innovative solutions.

Today, has 15 offices and 700+ team members across the globe.
We are seeking a seasoned and strategic Head of Analytics to lead and manage our team of analysts while contributing hands-on to the performance analytics domain.

This is a high-impact role requiring a blend of analytical expertise, leadership skills, and business acumen.
You will take ownership of performance analytics by tracking company KPIs, analyzing performance metrics, and providing actionable insights and predictions on business performance. Additionally, you will collaborate with cross-functional teams to promote a data-driven decision-making culture and ensure alignment with strategic goals.

Responsibilities
Manage and mentor a high-performing analytics team, fostering growth and collaboration. Define team objectives and ensure alignment with business priorities.
Partner with executive leadership to identify opportunities to leverage data for strategic business decisions.
Drive high standards of data quality and governance, ensuring the accuracy and reliability of insights.
Partner with data engineering to optimize data pipelines and analytics infrastructure.
Collaborate closely with internal stakeholders and teams to deliver impactful insights that drive alignment with company objectives.
Ensure clear communication and alignment of analytics priorities across stakeholders.
Utilize strong SQL skills to engage directly with data, build queries, and support complex analyses.
Oversee the creation and maintenance of dashboards, reports, and KPIs to monitor performance across all business functions.
Identify trends, anomalies, and opportunities to inform decision-making and drive continuous improvement.
Requirements:
Proven experience (8+ years) in analytics roles, with at least 3+ years in a senior leadership position.
Demonstrated success in managing and scaling analytical teams in a B2B SaaS environment.
Strong SQL proficiency with a hands-on ability to query, manipulate, and analyze large datasets.
Significant experience with data visualization tools (e.g., Tableau, Looker) and advanced analytics techniques.
Strategic thinker with a track record of using data to drive business decisions and outcomes.
Exceptional communication and storytelling skills to convey insights effectively to diverse stakeholders.
Experience collaborating cross-functionally in a fast-paced, dynamic organization.
Fluent in English
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
8202280
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are a global sports technology hub that offers multiple solutions to dozens of millions of users worldwide. The company provides Real-Time results, updated stats, original content, aggregated information, customized news feeds, and more. Our products are based on cutting-edge technologies that enable live updates and on-demand content libraries of the highest quality and scale. We are seeking a data Analyst position, with a passion for technology, to solve unique problems within our measurements. Our team solves many challenges in turning raw data into accurate signals and extracting insights to improve the products. Appropriate candidates have an understanding of multiple components across the Big Data stack: large-scale data analysis, data quality, statistics, and visualization. If you are the kind of researcher who's focused on results and a quick learner, this role is for you. This position is located in our Tel Aviv office.
Responsibilities:
* Performing ad-hoc research and analysis on the company's rich data to support unique and strategic business questions.
* Define, analyze, and monitor KPIs and OKR metrics to continually improve company business targets.
* Deep analysis of large, complex data sets to address strategic and operational business questions.
* Build dashboards and visualizations to answer key questions for the company's in-house various teams.
* Perform qualitative, quantitative, and statistical analysis.
* True passion for understanding data and finding Insights.
* Provide actionable recommendations and conclusions from data to shape features and strategic road maps.
Requirements:
* 1-3 years experience in data analysis, preferably in a complex business environment. Application of Magna Cum Laude graduates from top universities with no prior experience will be considered as well.
* Strong SQL skills with experience in querying large, complex data sets.
* BA / BSc in Industrial Engineering and Management / Information Systems Engineering / Economics / Statistics / Mathematics / similar background.
* A strong foundation in statistical methods and data modeling.
* Experience working with Cloud data Warehouses (Redshift, Big Query, or Snowflake).
* Quick learner, proactive/can-do attitude with high attention to detail.
* A strong sense of ownership, leading data initiatives from end to end independently.
* Ability to work in a fast-paced environment.
* Creative and critical thinking skills.
* A team player with strong analytical and problem-solving skills as well as a business sense.
* Excellent communication skills with fluent English (written and verbal); Strong "story-teller" that can communicate insights and recommendations effectively. Advantages
* Previous experience as a Marketing Analyst / Monetization Analyst / Close collaboration with similar teams.
* Experience with Marketing and User Behaviour analysis methods and models: Campaigns optimization, Retention, User activity funnels, etc.
* Hands-on practical knowledge in A/B testing to facilitate data -driven decision-making processes.
* Knowledge of Python for data prep, analysis and statistical modelling.
* Knowledge of statistics and experience using statistical packages for analyzing datasets.
* Experience working with BI tools for data visualization (Preferably Power BI or Looker).
* Experience in a tech company.
* Passion for Sport.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
8211603
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שירות זה פתוח ללקוחות VIP בלבד