דרושים » אינטרנט ודיגיטל » Performance Marketing team leader

We are looking for a Senior Campaign Manager to join the B2C Division.
The B2C Division works with leading e-commerce brands worldwide to grow international markets through digital marketing activities, creating new and impactful revenue streams for their businesses.
The PPC Campaign Manager will build the strategy, plan, manage and improve the day-to-day campaign activity of our merchants, and will work closely with our merchants on achieving our business goals, while deepening knowledge and expertise in digital advertising methodologies.
If you strive for excellence, are passionate about performance marketing and joining a strong and professional team, wed love to meet you.
Responsibilities:
Leading the launch of a large-scale merchant partnership, including multi-channel digital marketing (paid media, email marketing, influencers and performance creative) and ongoing management of the project. You will be working with internal and external teams.
Continuously managing and optimizing campaigns on various platforms including advertising platforms Google, Meta, TikTok and more.
Building digital strategies and plans for our merchants, defining target audiences, campaign structure and managing media budgets. Proactively trying out new approaches and ideas all with the ultimate goal of growing the online businesses we work with.
Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to analyzing trends, goals, opportunities, and other KPIs.
Campaign related technical problem solving for example issues with tracking, pixels, CAPI, UTMs, attribution, product catalogue feeds, etc.
Communicating with our merchants about ongoing updates, creatives, campaign performance, etc, while working towards agreed KPIs and business growth targets.
Staying on top of paid media industry trends, deepening knowledge and expertise in advertising methodologies, techniques, and channels.

weare one of the worlds largest sports betting and gaming companies, listed on the London Stock Exchange with a $4 billion valuation and a global team of 30,000 employees. We own and operate some of the biggest betting brands in the world, including bwin, Ladbrokes, Coral, and PartyCasino, serving millions of customers across multiple markets. As an industry leader, we are at the forefront of innovation, data -driven marketing, and cutting-edge technology, constantly pushing the boundaries of whats possible in the world of online betting and gaming.

Responsibilities:

* Hands-on campaign building and management
* Full responsibility for $100Ks/Month account activity
* Daily activity management, monitoring of results and optimization: Ads, assets, negative, SQR
* Work with tight monthly goals
* Expanding the activity (keywords, ads, campaigns) regularly based on sports events and with revenue focus optimization and business needs
* Weekly & Monthly reporting and as requested

We are an ever-evolving company, driven by our passion for video.
Weve grown from a small start-up to a thriving business,
and have been a part of the biggest global ad agency for ten years.
Our main priority is maintaining our fun and determined environment
and keeping our employees engaged in their work.
We need people that are as passionate about video and the ad tech industry.
If you are ambitious, hardworking, and motivated, we want to get to know you
About the Position
Our Marketing team has a new position open, and we are looking for someone self-driven, analytical, and ready to hit the ground running.
If you are a curious person with a strong work ethic looking to grow your marketing skills, this is the role for you.
Oversee and optimize all paid campaigns, analyzing performance and extracting insights to enhance current and future campaigns.
Utilize analytics from multiple systems to understand and track the user journey from initial contact to handover to the sales team.
Manage marketing automation and email marketing via HubSpot, including planning and monitoring nurture flows.
Develop and manage automated funnels to strengthen brand recognition and generate leads.
Execute both planned and ad-hoc marketing campaigns.
Collaborate closely with team members to build and continuously improve marketing processes.
Conduct competitive analysis in media, monitoring competitors campaigns, strategies, and performance to identify trends and opportunities for optimization.

Our Revenue team is growing, and we are looking for a PPC Specialist to join the team.
Not Your Typical Role:
As a PPC Specialist, you will be at the forefront of driving our growth through large-scale paid acquisition campaigns across multiple platforms. The ideal candidate is a data-driven marketing expert with a knack for managing complex campaigns and a passion for staying ahead of digital marketing trends. We value creativity, innovation, and entrepreneurial thinking, encouraging you to bring new ideas to the table.
Responsibilities
Develop, manage, and optimize large-scale paid acquisition campaigns across multiple platforms
Conduct in-depth analysis and reporting on campaign performance
Collaborate with cross-functional teams (Marketing, Sales, Product) to align acquisition strategies with business goals.
Perform A/B testing to optimize campaign performance.
Stay up-to-date with the latest trends and best practices in PPC and digital marketing.

We seek a data-driven PPC Analyst to lead and optimize search monetization campaigns for Google AdSense for Search (AFS). This role analyzes performance metrics, refining monetization strategies, and maximizing revenue growth through continuous optimization. You will manage AFS placements and implement data-led improvements while ensuring compliance with Google policies to achieve scalable and sustainable results.

Key Responsibilities:

Lead and Optimize Search-Driven PPC Monetization: Manage and optimize global B2C PPC campaigns with a focus on Google AdSense for Search (AFS). Develop and execute strategies to maximize search monetization, refine ad placements, query filtering, and bidding.
Automation and Performance Tracking: Set up and manage automation processes to improve efficiency and scale campaign performance. Implement tracking solutions to monitor key metrics, analyze performance data, conduct A/B testing, and apply data-driven improvements to drive revenue growth and ROI.
Data-Driven Testing & Strategy: Conduct A/B testing on ad creatives, search settings, and audience targeting to improve key performance indicators (KPIs) and ROI.
Performance Monitoring & Insights: Track campaign performance, analyze trends, and generate detailed reports, providing actionable insights to stakeholders for continuous improvement.
Scale Revenue & Innovate: Develop and test new monetization strategies, ad formats, and traffic quality improvements while staying up to date with Google AFS policies and industry trends.
Collaborate with Cross-Functional Teams: Work closely with creative, R&D, and other internal teams to align campaign strategies, enhance ad creatives, and implement technical improvements. Ensure all efforts contribute to meeting activity targets and KPIs, optimizing performance across all PPC initiatives.

one of the world's largest sports betting and gaming groups operating in the online sector. We are establishing a new performance marketing growth group in Tel-Aviv, that will initially serve Entains' Performance Marketing business units.

We are looking for a highly skilled and motivated Project Manager to join our Performance Marketing team.

This role plays a critical role in driving the success of all paid media initiatives. The Project Manager will be responsible for creating, implementing, and optimizing processes that ensure the smooth and efficient execution of our marketing strategies.

Responsibilities
Lead and manage the execution of paid media initiatives, ensuring alignment with overall business goals and timelines.
Design, implement, and continuously refine processes to optimize the efficiency of paid media activities.
Work closely with various teams, including creative, analytics, operations and finance to ensure seamless project execution.
Lead and manage cross-functional projects, coordinate efforts across departments to keep projects on track, monitor progress, and update teams on key milestones and deadlines. ensuring that all projects are delivered within scope, on time, and within budget.
Oversee the tracking and reporting of key performance metrics for all paid media activities, identifying opportunities for improvement.
Serve as the primary point of contact for project-related updates, providing regular status reports to the Paid Media Director and other senior leadership.
Identify potential risks and develop mitigation strategies to ensure project success.

Required SEM Specialist
Performance driven omnichannel marketing is a critical driver of our growth. We operate and expand upon large cross-channel campaigns, such as Paid Search (SEM), Paid Social (SMA), audio channels, embedded retargeting initiatives, and Digital Display (Video + Banners). Also, we are always looking for new experimental channels to acquire new members.
This role will support the continued growth of our awareness and user acquisition channels, with a focus on paid search channels. You will help drive an integrated marketing approach by owning end-to-end our SEM [Google/Bing] activity.
In addition, you will have the opportunity to collaborate closely with other teams within the marketing org as well as product, finance, analytics, and creative teams to build and implement strategic initiatives that drive value for both our members and our company.
Here are a few of the things you will do:
Own the day-to-day management of high budget, paid search campaigns.
Perform thorough data analysis to uncover trends, optimization opportunities and efficient budget allocation that will drive performance and scale.
Perform market, keyword, and competitor research to establish the most effective SEM strategy in alignment with the company's strategic objectives.
Create and present insightful and actionable reports using data analysis and visualization
Work alongside the creative design team and iterate on high performing ads, develop new testing frameworks and present learnings.
Gain mentorship in Google ads platform channels and best practices. Youll work closely with our partners at Google and other platforms to better optimize the account, with access to beta product opportunities and specialty workshops.

Were looking for a data-driven SEM specialist with strong analytical skills and hands-on experience to lead and optimize our activities across multiple channels and markets.

The role includes managing Search campaigns, analyzing performance data, and handling large-scale budgets in competitive environments. We're seeking a strategic thinker and proactive leader, someone who drives innovation, takes ownership of high-impact projects, and constantly looks for smarter, more effective ways to grow performance.

Responsibilities:
Plan, develop, and run PPC campaigns on Google Ads and Bing Ads.
Analyze campaign data for actionable insights and optimizations.
Stay updated on PPC trends, technologies and Google automation.
Analyze business results, build and track KPIs to improve company's effectiveness and help achieve our business goals.
Implement new tools for performance improvement.
Create a positive, collaborative work environment for knowledge sharing.
Encourage innovation within the team for creative solutions.

looking for a Growth Manager who will be a part of the Marketing Department and works cross-functionally with multiple departments, including design, content, product, product marketing, sales, customer success, engineering, and data.

Responsibilities:
Manage, optimize and scale paid search activity on Google Search.
Support other acquisition channels: Facebook, LinkedIn, Instagram, YouTube and more.
Manage paid campaigns end of end, including budgets, bids, account structure, keywords, ad copy, landing page, creatives, conversion optimization, and more.
Develop paid media plans for specific product lines.
Responsible for launching SEO initiatives with our SEO expert.
Promote partnerships and other growth opportunities.
Improve conversion rates from various marketing assets: website, landing pages etc.

Were looking for a hands-on SEM Manager to own and manage our global search marketing campaigns across Google and Bing Ads. This role is perfect for someone passionate about paid search, data-driven, and eager to integrate AI into every aspect of their work. Youll be part of our high-performing paid team, working with talented marketers to push boundaries, drive measurable impact, and execute campaigns in 10 languages. If you love performance marketing, thrive on problem-solving, and are hungry for growth, this is the role for you.

What you'll do:
Own the execution, optimization, and scaling of global SEM campaigns across Google and Bing Ads.
Analyze campaign performance, conduct A/B testing, and implement data-driven optimizations to improve efficiency and ROI, with clearly defined success metrics.
Leverage AI tools and automation to enhance campaign performance and continuously integrate innovative search strategies.
Manage multilingual and multicultural campaign strategies, ensuring localization and relevance across global markets.
Collaborate closely with creative, analytics, product marketing, and global teams to translate data into actionable insights and drive strategic decisions.
Stay up-to-date with industry trends, platform updates, and emerging ad formats to keep our strategy ahead of the curve.