דרושים » אינטרנט ודיגיטל » SEM Specialist

Required SEM Specialist
Performance driven omnichannel marketing is a critical driver of our growth. We operate and expand upon large cross-channel campaigns, such as Paid Search (SEM), Paid Social (SMA), audio channels, embedded retargeting initiatives, and Digital Display (Video + Banners). Also, we are always looking for new experimental channels to acquire new members.
This role will support the continued growth of our awareness and user acquisition channels, with a focus on paid search channels. You will help drive an integrated marketing approach by owning end-to-end our SEM [Google/Bing] activity.
In addition, you will have the opportunity to collaborate closely with other teams within the marketing org as well as product, finance, analytics, and creative teams to build and implement strategic initiatives that drive value for both our members and our company.
Here are a few of the things you will do:
Own the day-to-day management of high budget, paid search campaigns.
Perform thorough data analysis to uncover trends, optimization opportunities and efficient budget allocation that will drive performance and scale.
Perform market, keyword, and competitor research to establish the most effective SEM strategy in alignment with the company's strategic objectives.
Create and present insightful and actionable reports using data analysis and visualization
Work alongside the creative design team and iterate on high performing ads, develop new testing frameworks and present learnings.
Gain mentorship in Google ads platform channels and best practices. Youll work closely with our partners at Google and other platforms to better optimize the account, with access to beta product opportunities and specialty workshops.

Company DescriptionGreen Bay Remodeling Inc is a well-established construction company with operations across California and Texas. We specialize in residential remodeling and custom home improvement projects. Our experienced team delivers high-quality results with a strong focus on customer satisfaction and long-term value. While our core business is in the U.S., we operate a full in-house marketing team based in Israel.Role DescriptionThis is a full-time, on-site role for a Google Ads & SEO Specialist, located at our Herzliya office. You will work closely with our U.S.-based team to manage and optimize digital campaigns for the American market. This includes paid search ( PPC ), performance marketing, local SEO, and organic presence via Google tools.This position is ideal for a hands-on digital marketer who thrives on data, loves performance, and wants to work in a fast-paced environment with large ad budgets and measurable results.Responsibilities Plan, manage, and optimize Google Ads campaigns (Search, Display, YouTube, PMax, Remarketing) Handle monthly ad budgets of $150,000+ with focus on lead generation and ROI Lead SEO efforts: keyword research, on-page optimization, off-page strategy, and technical audits Manage and optimize Google My Business listings and local visibility Use Google Analytics, Google Tag Manager, and other tools to track and improve performance Collaborate daily with our U.S. marketing and sales team Report on performance and continuously improve KPIs (CPL, ROAS, CTR, etc.)Qualifications  in Israel or in California

we are looking for a Senior User Acquisition Manager to lead and optimize our Google and Facebook campaigns while driving growth at scale.
What will you do?
Manage, optimize, and scale paid acquisition campaigns across Facebook (Meta) Ads and Google Ads (Search, Display, YouTube, PMax)
Develop and execute full-funnel performance marketing strategies, from prospecting to retargeting, with a focus on revenue growth and efficiency
Utilize A/B testing and creative iteration to maximize performance across ad creatives, audiences, and bidding strategies
Work closely with our marketing team to develop engaging, high-performing ad content tailored to different platforms
Leverage Google Analytics, Meta Business Manager, and Tableau to measure and report on campaign performance
Stay updated on industry trends, platform algorithm changes, and new ad formats to maintain a competitive edge
Manage budgets effectively, ensuring the best ROAS, CAC, and LTV across all paid channels.

Our Revenue team is growing, and we are looking for a PPC Specialist to join the team.
Not Your Typical Role:
As a PPC Specialist, you will be at the forefront of driving our growth through large-scale paid acquisition campaigns across multiple platforms. The ideal candidate is a data-driven marketing expert with a knack for managing complex campaigns and a passion for staying ahead of digital marketing trends. We value creativity, innovation, and entrepreneurial thinking, encouraging you to bring new ideas to the table.
Responsibilities
Develop, manage, and optimize large-scale paid acquisition campaigns across multiple platforms
Conduct in-depth analysis and reporting on campaign performance
Collaborate with cross-functional teams (Marketing, Sales, Product) to align acquisition strategies with business goals.
Perform A/B testing to optimize campaign performance.
Stay up-to-date with the latest trends and best practices in PPC and digital marketing.

Required Campaign Manager
About the Role:
Are you fascinated by the world of advertising and analytics? Do you have a knack for numbers and a passion for uncovering insights from data? Were looking for an experienced Campaign Manager to join our dynamic team. This role is perfect for someone eager to dive into the fast-paced world of media buying, with prior experience. Comprehensive training will be provided to help you succeed and grow within the company.
Responsibilities:
Manage and optimize ad campaigns across platforms such as Facebook Ads, Google Ads, Taboola, and Outbrain.
Analyze campaign performance data to identify trends and actionable insights.
Collaborate with internal teams (R&D, Creative, Data) to troubleshoot technical issues and improve campaign outcomes.
Research market trends and evaluate new growth opportunities.
Take ownership of campaign tracking, measurement, attribution, and optimization processes.
Build strong relationships with external partners and vendors.

We seek a data-driven PPC Analyst to lead and optimize search monetization campaigns for Google AdSense for Search (AFS). This role analyzes performance metrics, refining monetization strategies, and maximizing revenue growth through continuous optimization. You will manage AFS placements and implement data-led improvements while ensuring compliance with Google policies to achieve scalable and sustainable results.

Key Responsibilities:

Lead and Optimize Search-Driven PPC Monetization: Manage and optimize global B2C PPC campaigns with a focus on Google AdSense for Search (AFS). Develop and execute strategies to maximize search monetization, refine ad placements, query filtering, and bidding.
Automation and Performance Tracking: Set up and manage automation processes to improve efficiency and scale campaign performance. Implement tracking solutions to monitor key metrics, analyze performance data, conduct A/B testing, and apply data-driven improvements to drive revenue growth and ROI.
Data-Driven Testing & Strategy: Conduct A/B testing on ad creatives, search settings, and audience targeting to improve key performance indicators (KPIs) and ROI.
Performance Monitoring & Insights: Track campaign performance, analyze trends, and generate detailed reports, providing actionable insights to stakeholders for continuous improvement.
Scale Revenue & Innovate: Develop and test new monetization strategies, ad formats, and traffic quality improvements while staying up to date with Google AFS policies and industry trends.
Collaborate with Cross-Functional Teams: Work closely with creative, R&D, and other internal teams to align campaign strategies, enhance ad creatives, and implement technical improvements. Ensure all efforts contribute to meeting activity targets and KPIs, optimizing performance across all PPC initiatives.

Were looking for a data-driven SEM specialist with strong analytical skills and hands-on experience to lead and optimize our activities across multiple channels and markets.

The role includes managing Search campaigns, analyzing performance data, and handling large-scale budgets in competitive environments. We're seeking a strategic thinker and proactive leader, someone who drives innovation, takes ownership of high-impact projects, and constantly looks for smarter, more effective ways to grow performance.

Responsibilities:
Plan, develop, and run PPC campaigns on Google Ads and Bing Ads.
Analyze campaign data for actionable insights and optimizations.
Stay updated on PPC trends, technologies and Google automation.
Analyze business results, build and track KPIs to improve company's effectiveness and help achieve our business goals.
Implement new tools for performance improvement.
Create a positive, collaborative work environment for knowledge sharing.
Encourage innovation within the team for creative solutions.

weare one of the worlds largest sports betting and gaming companies, listed on the London Stock Exchange with a $4 billion valuation and a global team of 30,000 employees. We own and operate some of the biggest betting brands in the world, including bwin, Ladbrokes, Coral, and PartyCasino, serving millions of customers across multiple markets. As an industry leader, we are at the forefront of innovation, data -driven marketing, and cutting-edge technology, constantly pushing the boundaries of whats possible in the world of online betting and gaming.

Responsibilities:

* Hands-on campaign building and management
* Full responsibility for $100Ks/Month account activity
* Daily activity management, monitoring of results and optimization: Ads, assets, negative, SQR
* Work with tight monthly goals
* Expanding the activity (keywords, ads, campaigns) regularly based on sports events and with revenue focus optimization and business needs
* Weekly & Monthly reporting and as requested

About us We are Tailor Brands. We built a platform that builds businesses. From launching and managing to growing a business, Tailor Brands is the all-in-one solution that empowers any business owner. Our "Guidance Engine" assesses each new business introduced to our platform and devises a tailored plan that allows you to manage all your business needs from a single dashboard. Through our business-building platform, were turning the process of starting, managing, and growing a business into a better experience; were simplifying the business journey. At Tailor Brands, we believe in more than just handing you another tool; we are dedicated to teaching you the art of building a business.
About the Role As an SEO Associate, youll be responsible for our link building acquisition efforts, managing the flow on a daily basis, which requires a high-level of self-learning and understanding of a high-paced and changing environment. You will work closely with different agencies, manage their work in-line with our overall SEO strategy. Along with the link building efforts, youll help with technical SEO, working on our website prospects along with the SEO team and other teams within the marketing department.
* Ability to learn a new set of skills, in the SEO world
* Analyzing websites to identify potential partnerships
* Managing freelancers and link acquisition activities
* Helping the SEO team with day to day tasks
* Maintaining SEO best practices across Tailor Brands web properties
* Outreaching to online publishers to create content partnerships
* Building partnerships with online publishers
* Managing outreach campaigns
* Ability to grow and learn additional SEO skills, such as content creation, technical SEO and others
* Day to day work managing our website

We are looking for an SEO Manager to join our Organic Search team. This role combines strategic thinking with hands-on execution. Youll be one of the main stakeholders of our organic search strategy, growing Riversides revenue and visibility in Search Engines, AI Search and LLMs.

What youll do:

Monitor and analyze and its competitors organic performance to improve and build SEO campaigns
Perform keyword research, trends and audience analysis using various sources and across different organic channels
Build, manage, and execute the SEO roadmap
Use automation and AI responsibly to increase efficiency and results
Fix technical issues and improve the domains site health in collaboration with internal and external stakeholders
Create and manage high-impact content strategies
Collaborate with external and internal stakeholders to create content that achieves its goals
Collaborate with external and internal stakeholders to increase authority, earn links and mentions