Our company is a global leader in Direct-to-Consumer (D2C) digital marketing and advertising, providing brands with a comprehensive suite of services, including proprietary AdTech backed PPC, creative production, digital marketing expertise, and data-backed CRO optimization.
We help our clients grow into world leaders by combining our unique approach to PPC with a focus on brand development, funnel optimization, and ad creative.
We are looking for a Product Marketing Manager with experience launching brands in the US market to join our amazing and joyful team and lead our in-house brands.
Responsibilities:
Responsibility for the company brands, from funnel creation Building from ground up, conducting market research, marketing strategy and and 360 degrees campaigns in all relevant channels, promotions, conversion rates and financials.
Developing the branding strategy, including new brand concepts and campaign marketing activities.
Coordinating multiple tasks with other employees (web developers, copywriters, video editors, creative team, etc) and 3rd party suppliers to deliver marketing assets and optimize acquisition marketing opportunities.
Monitoring, tracking, and evaluating all brand activities and reporting ROI of campaigns.
Performing comprehensive reviews of all creative output produced, revising, and improving existing graphics and layouts to ensure quality and relevance (by competitor analysis).
Presenting brand KPIs and updating management reports.
Manage brand budget via monthly cost reports submitted to the management.
Requirements: Experience as an online brand manager for at least 2 years in a global marketing company must.
Strong experience gained in online companies, understanding of the full marketing mix, creative and media strategies, acquisition channels must.
Strong organizational and time management skills must.
Excellent written and verbal communication skills in English must.
Creative and entrepreneurial, also in visual areas.
Experience analyzing activities and financials and ability to present data at a management level.
Strong communication and interpersonal skills.
Ability to work independently and as part of a team.
Ability to work under pressure, in a goal-oriented environment and bring results.
High motivation and dedication, eager and proactive.
Excel good level.
Bachelors degree advantage.
Experience with Google Analytics.
This position is open to all candidates.