דרושים » פרסום שיווק ויחסי ציבור » Mobile User Acquisition Specialist

We are seeking a Digital Advertising Specialist to join our Elite team.
In this role, you will manage our clients online marketing activities, build and implement marketing strategies, and optimize towards their business goals and KPIs.
If you are a performance media enthusiast with a track record of success in client communication and performance media management, and youre eager to learn in an agile office where your voice will make a huge difference, we want to hear from you!
What You'll Be Doing:
Manage day-to-day client relationships, both locally and globally, ensuring effective communication and satisfaction.
Develop and execute digital marketing strategies and Hands-On ongoing campaign managements across various platforms (e.g., Google Ads, Facebook Ads, Bing, DV360, native platforms etc.) to achieve client goals and KPIs.
Conduct performance analysis, AB testing, and optimization to maximize ROI and improve campaign effectiveness.
Research and stay up-to-date with industry trends to inform and enhance digital strategies.
Analyze client websites to identify opportunities for improving conversion rate (CR) performance.
Create and present PowerPoint presentations to clients, providing insights and performance analysis of their campaigns.
Collaborate with internal teams and clients to develop and refine digital marketing strategies.

Areas well trust you with:
Campaign Strategy Development: Craft and implement creative campaign strategies across various channels, tailored to our objectives and market dynamics. Leverage competitor analysis and industry insights to identify new campaign ideas and opportunities.
Innovation and Research: Proactively seek out new directions, technologies, markets, and audiences through thorough research and analysis. Stay ahead of industry trends to identify potential opportunities for growth.
Performance Ownership: Maintain a data-driven approach, closely monitoring campaign performance and key metrics.
Be proactive in identifying potential issues (red flags) as well as successes (green flags), and keep stakeholders informed with regular updates.
Funnel Optimization: Ensure thorough testing of the marketing funnel and tracking systems prior to campaign launch. Continuously optimize the funnel to improve campaign performance and lead conversion rates.
Reporting and Analysis: Prepare detailed reports on acquisition strategies, progress, and outcomes. Present findings and insights to senior management, ensuring transparency and alignment with business goals.
Collaboration and Communication: Foster strong relationships with stakeholders, including marketing teams and external partners. Schedule and lead weekly meetings to discuss campaign performance, lead management, and improvement opportunities.
Expertise in GA4: Assume responsibility as the company's GA4 expert, guiding and educating stakeholders on its capabilities and best practices. Ensure optimal utilization of GA4 for data analysis and campaign tracking.
Data Management: Oversee the maintenance and enhancement of marketing dashboards and statistics. Ensure accuracy and relevancy of data, facilitating informed decision-making.
Proactive Problem-Solving: Work with limited resources and demonstrate initiative in identifying challenges and proposing innovative solutions. Drive continuous improvement by promoting new ideas and best practices.

We are seeking a highly motivated and experienced Senior User Acquisition (UA) Manager to join our Gaming discovery and reward activity. In this position, you will play a pivotal role in developing and executing comprehensive user acquisition strategies across various UA channels, for our non-gaming applications. You will collaborate closely with cross-functional teams, to optimize performance and drive user growth.
The ideal candidate is a strategic thinker who is data-driven, hands-on and possesses strong analytical skills.
What you'll be doing:
Hands on in planning, execution, and optimization of UA campaigns across various channels, such as social media, SDK networks, DSPs, incentivized channels etc, while ensuring alignment with business goals and marketing objectives.
Collaborate with the creative team to develop compelling ad creatives and marketing assets that effectively engage and convert the target audience and maintain strategic relationships with key acquisition partners.
ASO Operations: optimizing app metadata, conducting keyword research, and implementing strategies to improve app rankings and conversion rates.
Manage fast-paced and dynamic projects in a highly organized manner and drive continuous innovation and experimentation in UA strategies and tactics to achieve optimal results.
Data Analysis (Identifying trends, opportunities, discrepancies).

We are seeking a Director Of Growth Marketing.
As the Director of Growth, you will lead the charge in developing and executing comprehensive growth strategies to drive user acquisition, retention, and revenue growth.
Reporting to the VP, Revenue Marketing, this is a high-impact managerial position within the marketing team, and you will be responsible for overseeing both SEO and paid media channels, managing significant budgets, and collaborating closely with cross-functional teams.
What will you actually be doing?
SEO team management:
Lead and mentor the internal SEO team, providing strategic guidance and fostering a collaborative and innovative culture.
Oversee the development and execution of SEO strategies, ensuring alignment with business objectives.
Conduct regular performance evaluations and provide professional development opportunities for team members.
Paid Media Management:
Manage relationships with external paid media agencies, ensuring alignment with overall marketing goals and objectives.
Collaborate with agencies to develop and optimize paid media campaigns across various platforms.
Effectively communicate business objectives and provide feedback to ensure campaign success.
Manage and optimize budget allocation to maximize ROI and achieve performance targets.
Utilize data-driven insights to refine targeting, messaging, and creative elements.
Innovation in growth strategies:
Spearhead innovation initiatives within the growth team, exploring new and creative ways to acquire and retain users.
Stay abreast of industry trends, emerging technologies, and marketing innovations to inform growth strategies.
Team Leadership:
Build and lead a high-performing growth team, fostering a culture of collaboration, innovation, and continuous improvement.
Provide mentorship and professional development opportunities for team members.
Analytics and Reporting:
Provide actionable insights and data-driven recommendations to optimize marketing strategies

MA?LYS is one of the fastest-growing global D2C startups with a self-built e-commerce platform that allows us to leverage data and optimize marketing funnels to bring clinically tested body care products to women worldwide. With years of rapid growth and millions of customers worldwide. MA?LYS is on track to become one of the biggest body care brands in the world. We are a team of people who want to make lasting, impactful changes, who live (and love) to see results, who innovate with passion, and who love a good sense of humor. Is our vibe your vibe? We are looking for a User Acquisition Manager to join our talented Marketing Team. You will have the opportunity to take on a level of responsibility impossible to find in Israel. Handle and manage a multi-million dollar budget. Ensure brand consistency as you will be part of a growing brand and in a role where you can see your impact and immediate results. Optimize, refine, and manage our digital channels to drive new customer acquisition.
Your life at MA?LYS will look like…
* Lead strategic, high-volume experimentation on all key current and potential user acquisition channels.
* Develop, plan, execute, and optimize paid digital marketing strategies and initiatives, with a particular focus on paid social media.
* Define and report key metrics to monitor user experience and digital marketing effectiveness including ROI and Direct-Response campaigns. Think holistically across the business to ensure resource allocation.
You will thrive in this role if you have…
* 2+ years of experience in performance marketing from a global company / as a consultant.
* A track record for successful execution of effective performance marketing campaigns. Ideally brings expertise in Paid Social (FB / IG / TikTok / Snapchat / Pinterest).
* Managed at least $100K a month in marketing spend.
* A creative mindset with a focus on delivering results.
* Working knowledge of Excel and large data analysis.
* Experience with direct response marketing strategies.
* Strong analytical skills and the ability to interpret data to make informed decisions.
* Strong organizational and multitasking abilities.

365Scores, one of the most popular mobile sports apps globally, is looking for a Senior Monetization Manager to join our fast-growing app monetization team. 365Scores is a rapidly growing sports app and a developer and operator of online media products for millions of sports fans worldwide. With tens of millions of DAUs, across various different products, we have firmly established ourselves as one of the most widely used sports mobile apps globally. Leveraging substantial resources from our partnership with gaming powerhouse Entain, 365Scores is committed to driving pioneering research and expansion initiatives.

Responsibilities:

* Setup & maintenance of complex Direct and Programmatic ad campaigns using Google Ad Manager and internal tools.
* Work closely with Sales, Account Managers and ad agencies to effectively launch and maintain all campaigns.
* Own communication with internal and external stakeholders. Address day-to-day issues and questions from internal and external clients, follow up on open tasks, and ensure requests are resolved within our SLAs.
* Keep our campaigns tracking tool organized and up to date - Follow up tasks, dates, statuses, budgets, formats, reminders, etc.
* Handle both strategic and technical aspects of the monetization operating system.
* Monitor and track KPIs to assess the effectiveness of different users in our app.

Overview: As a Senior Social Brand Manager, you will play a pivotal role in shaping and executing our brand's social media strategy. You'll be responsible for managing and growing our online presence across various social platforms, ensuring consistency in messaging and brand identity. This role requires a creative thinker with a keen understanding of social media trends, excellent communication skills, and a passion for building engaging brand experiences. Key Responsibilities: Social Media Strategy: Develop and execute comprehensive social media strategies aligned with the overall brand objectives. Storytelling: Create compelling & creative, on-brand content for social media platforms, including posts, videos, graphics, and other multimedia assets. Community Engagement: Foster meaningful interactions with our audience, responding to comments, messages, and inquiries in a timely and professional manner. Analytics and Reporting: Monitor social media metrics, track performance, and provide regular reports to assess the effectiveness of campaigns and initiatives. Cross-Functional Collaboration: Work closely with marketing, PR, and product teams to ensure alignment and consistency across all brand communications. Stay Updated: Stay abreast of industry trends, platform updates, and emerging technologies to continuously optimize our social media efforts.

We are looking for a high-energy and driven account executive, with the ability to navigate and thrive in a fast-paced start-up, to help promote Nimble and close deals.
The ideal candidate will be a technological savvy account executive, with at least 6 years of selling to medium/large companies and have proven ability to execute software sales focused on enterprise, data products, analytics, and/or data science software products.
What Youll be Doing:
Own the entire sales process from beginning to end, building pipelines, qualifying and following up with leads, developing and delivering pitches, helping with contracts and pricing, and closing deals directly.
Demonstrate a deep understanding of our technological product
Identify & close new up-sell and expansion opportunities with existing customers.
Efficiently generate, nurture, and manage the sales pipeline to ensure consistent growth and revenue generation
Maintain impeccable Salesforce hygiene on all active opportunities and customer activity

Required Partnership Manager
Job Description:
Hands-on involvement in our affiliate program expansion
Primary contact for partners, responsible for leading ongoing communication and accountable for driving solutions and fulfilling company needs
Continually optimize the online conversion funnel to maximize partner recruitment across Rise.ai's markets, as well as to ensure high-quality leads
Collaboration with our marketing team and cross-functional teams, coordination of activity with other channels, and support of our goals through affiliates and partnerships
Identify, report, analyze, and optimize the performance of partnerships, including identifying issues as they arise, assessing possible solutions, and implementing them as needed
Become familiar with the products, services, and businesses of our partners and maintain a solid understanding of their offerings.