לוח משרות דרושים Product Marketing בתל אביב יפו, לחיפוש זה נמצאו 22 משרות

Responsibilities:
Lead product and feature launches end-to-end: narrative, naming, enablement, web, press, and the launch moment itself.
Own analyst relations, including managing relationships with firms, coordinating briefings and inquiries
Conduct win/loss interviews, competitive analysis, and customer research to sharpen positioning and keep the team ahead of market shifts
Own competitive intelligence, monitoring market trends and adapting messaging to stay ahead in our space
Collaborate closely with Product, Sales and Marketing to ensure a unified narrative across the funnel
Build the sales enablement layer from the ground up: pitch decks, demo narratives, battle cards, one-pagers, discovery guides, and customer proof points.

Are you a skilled and strategic marketer looking to take your career to the next level? We are growing and looking for you! A Senior Product Marketing Manager (5+ years of experience) who will play a crucial role in helping us transform the day to day operations and tenant experience for the trillion dollar commercial and multifamily real estate industry.
You will own product marketing plans and content that increase brand awareness, drive demand, and generate leads for our solutions in the U.S. commercial real estate market. A love for the Real Estate world is a big plus. This is a full-time position based out of Tel Aviv (hybrid). If you're looking for a position with tremendous impact and room to add your personal touch, then it's time to come to us!
Responsibilities
Develop and execute product marketing plans that increase brand awareness, drive demand, and generate leads for our products.
Develop messaging and positioning that resonates with our target audience and communicates the unique value of our products.
Work closely with the sales team to create sales enablement materials that help them sell our products more effectively.
Lead GTM activities and cross-team collaboration to develop and execute successful product launches
Own all product communication, including newsletters, feature announcements, web and social media content and other ad-hoc communications
Conduct market research to gain a deep understanding of our target audience and the competitive landscape.
Partner with customers and prospects to create case-studies and demonstrate key use cases and value.

We are looking for a Product Marketing Leader with deep strategic thinking and a passion for translating product value into clear, compelling customer narratives.
In this role, you will sit at the intersection of product strategy, customer insight, and marketing execution, owning the storytelling behind our most important initiatives and ensuring consistency across every customer touchpoint.
You will lead product value articulation end to end, from market and customer research, through defining core USPs and shaping launch narratives, to execution across landing pages, email, and full funnel marketing experiences.
We believe three things matter for every role: drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll:
Own positioning and messaging for new products, major features, and strategic initiatives, defining what is new, why it matters, and why now
Translate product strategy and capabilities into clear, differentiated customer value that resonates across segments
Shape launch narratives end to end, from early go-to-market alignment with product teams through post-launch optimization
Lead qualitative and quantitative customer research to uncover real motivations, needs, and objections, and use those insights to sharpen messaging
Guide copy and narrative direction across landing pages, lifecycle emails, and marketing funnels to ensure consistent and compelling product storytelling
Improve conversion and feature adoption by continuously testing, measuring, and refining how we communicate value
Reduce go-to-market friction by embedding messaging strategy early in the product development process
Partner closely with leadership and cross-functional teams to shape go-to-market strategy, align on product narratives, and strengthen customer-facing communication across channels.

Required Solutions Marketing Manager
As a Solutions Marketing Manager, you have excellent interpersonal, written and verbal communication skills as well as presentation and process facilitation skills. You have the ability to work across-organizational lines and with executive level leaders. As a highly collaborative team member, you will report into marketing but be expected to work in unison with product and sales leaders and executives.
You are responsible for understanding our global payments technology and translating these capabilities into actionable campaigns and marketing materials. You will develop messaging, collateral, ads, thought leadership, web copy and sales tools that explain how the techstack can solve customer problems and will ultimately help our global sales teams attract and win more deals.
You have experience building, executing and measuring the success of campaigns and product launches. You are experienced with involving key stakeholders to validate launch goals, KPIs and success. You thrive in a fast paced environment and excel at driving new efforts from ideation to execution with meaningful measurements.
Responsibilities:
Ability to translate the overarching business unit GTM strategy into an actionable marketing plan.
Ownership of the entire GTM marketing process:
Understand our ideal customer profiles and buyer personas.
Develop product positioning informed by customer insights, product differentiators and competitive advantages.
Write marketable content such as thought leadership, industry insights and website content.
Create meaningful ads, landing pages and primary assets that drive quality leads
Manage cross-functional teams to ensure deliverables are on time, accurate and aligned with campaign goals, events, website and other key demand generation initiatives.
Establish and maintain strong partnerships across sales, marketing and product to deliver best in class messaging, content and training.
Report on project plan impact and results, recommend and help build new initiatives and programs to generate new and repeat business opportunities.

As a PM here, you own one of those systems end to end: you set the strategy, work daily with a team of engineers and data scientists in Tel Aviv, and drive decisions that show up in company-level growth numbers. The problems are genuinely hard and mostly unsolved - how do you prove the value of a channel you can't fully instrument, how do you respond to an ecosystem highly disrupted by AI, how do you make someone want an app before you ask them to sign up.
Product Manager, Central Products Responsibilities
Is the primary driver for identifying significant near and long-term opportunities in a large Product area, and driving product mission, strategies, and roadmaps in the context of broader organizational strategies and goals
Generate buy-in and drive consensus across organizations. Bring clarity and structure to ambiguous opportunities. Consistently demonstrate initiative and execute with limited oversight
Critically evaluate when AI is (and isn't) the optimal solution at portfolio level, setting the standard for rigorous tradeoff analysis
Translate AI capabilities into compelling, differentiated product visions that define market categories
Champion AI-native strategies including comprehensive evals and data strategies that enable org-wide continuous improvement
Drive product development with teams of engineers and designers, while maintaining team health
Work closely with cross-functional teams to drive product mission, define product requirements, coordinate resources from other groups (design, legal, etc.), develop roadmaps, and guide the team through key milestones
Reimagine workflows, responsibly using AI tools to transform team velocity and capability at organizational scale
Foster a culture of rapid experimentation and learning that becomes a competitive advantage
Scale AI best practices (including responsible AI use), workflows, and artifacts across the organization so capability compounds exponentially
Plan, initiate, and manage information technology projects for web-based products, applications, and platforms
Orchestrate complex execution across multiple organizations by combining AI automation with strategic human oversight at scale
Maximize efficiency in a constantly evolving environment where the process is fluid and creative solutions are the norm
Use AI-enabled tools to build products-setting the standard for PM technical capability
Interpret research and state-of-the-art learnings to design product strategy and apply rigorous logical reasoning at the frontier
Demonstrate expert understanding of system/architecture trade-offs and how they impact user experience and business outcomes; lead strategic technical decisions with engineering leadership
Integrate data, usability studies, research, and market analysis into product strategies and requirements to enhance user satisfaction and improve engineer productivity
Express complex and technical concepts at the right altitude, choosing the right medium and level of detail for the audience (XFN partners, execs, engineering, etc.)
Understand Meta's strategic and competitive position and deliver products that are aligned with our mission and recognized best in the industry
Define and analyze metrics that inform the success of products. Identify and track key performance metrics. Drive decision-making through user insights, quantitative analysis, and AB testing
Design sophisticated experiments and interpret results (leveraging AI) to drive strategic product decisions
Define and run evaluations (evals) to interpret model outputs at scale-establishing evaluation as a strategic capability for AI-powered experiences

We're looking for a Lead PMM - Growth & monetization to own the mid-funnel (MOFU) user journey and the pricing and packaging behind it. Sitting inside our Revenue Growth team, you'll drive monetization, adoption, and retention across the full lifecycle, from signup and first purchase through upgrades, feature adoption, expansion, and win-back. You'll decide what sits in each tier, where the limits fall, and what's worth paying for, then build the journeys that convert against it.
As the in-house owner of the MOFU strategy, you'll shape and support the product roadmap by a. rallying PMs, sales, marketing, and executives behind high-impact growth initiatives, and bringing it to life, and b. through feature releases, in-app messaging, lifecycle email, and touchpoints across our native platform, extension, AI, and API technical surfaces.
Hands-on experience with AI-powered tools and workflows is a must for this role.
This role is based in Tel Aviv. We work in a hybrid model, with 3 days a week in the office.

we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, Artlist enables creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, Artlist provides a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. For more information, visit artlist.io Artlist is looking for a strategic, hands-on, and fast-paced Senior Product Marketing Manager to lead our Go-To-Market (GTM) execution in a fast-moving, dynamic environment. In this role, you will define how our value connects with different creators and brands, turning our product, and creative tools into clear, compelling messaging that users instantly get. You'll operate at a fast pace, taking new ideas to market quickly and delivering the right message to creators across all our marketing channels. Youll act as the key driver who makes things happen-working closely with Product, Copy, Design, Growth Marketing, Social, Sales, and data teams to execute flawlessly. Additionally, you will lead our user communications across all touchpoints, leveraging modern AI platforms and workflows to scale your impact. What Youll Do
* Lead GTM Strategy & Execution: Drive end-to-end go-to-market launches and campaigns at high speed, turning new features, products, and AI capabilities into high-impact releases.
* Drive Business Impact: Turn GTM strategies and communications into measurable business results across user acquisition, conversion, retention, and revenue.
* Engage Existing & New Users: Build targeted messaging strategies to effectively reach, excite, and convert both current users and new audience segments across all relevant channels.
* Lead Cross-Channel User Communications: Own user communications across in-product, email, social, and web touchpoints to continuously boost product adoption, engagement, and retention.
* Make Things Happen Cross-Functionally: Serve as the central engine connecting Product, Copy, Design, Performance Marketing, PR, and Sales to orchestrate smooth, fast, and unified campaign executions.
* Leverage Next-Gen AI Platforms: Utilize new AI tools and platforms to move faster, optimize workflows, and scale how we produce collateral and reach users.
* Optimize Funnels & Drive Growth: Monitor campaign performance and user funnels to quickly iterate, reduce friction, and improve conversion at every step.
* Stay Ahead of Trends: Keep a close pulse on the fast-changing world of AI, creators, and competitors to keep our messaging fresh, relevant, and sharp.

Required Strategic Engineer, CEO office
About the position:
The Strategic Engineer, in our CEO's Office serves as a strategic connection point between our product organization and its go-to-market teams. Reporting to the Field CTO, this role addresses the company's highest-priority challenges as they emerge, and operates across a broad and evolving scope of strategic initiatives.
The core of the role is 0→1 execution. Each quarter, the position is aligned to specific company KPIs, and is responsible for building the required foundations from the ground up: processes, tooling, content, and enablement infrastructure. Initiatives are developed, validated, and operationalized before being transitioned to the relevant owning team.
Execution spans a wide range of activities depending on the initiative in focus. These may include:
Building product demos and technical assets on the platform
Partnering with marketing to produce content that communicates our positioning to the market
Meeting with customers and prospects to gather feedback and validate direction
Representing us at industry conferences and events
Conducting market research to inform where the company invests next
Designing and standing up new internal processes, programs, and tooling
The scope of this role is intentionally broad and will evolve alongside company priorities. It is well suited to a candidate who thrives on breadth, operates with speed and autonomy, and is motivated by working at the center of the business.
What success will look like:
Own strategic initiatives end to end, from definition through execution and handover, working in close partnership with the Field CTO on direction while driving the execution independently
Proactively identify signals in the market, product, or field, and initiate ideas and projects independently, without waiting for direction from the Field CTO or CEO
Set a consistently high quality bar, delivering work that is best in class rather than simply complete
Operate independently in front of customers and prospects, running meetings and demos with confidence and credibility
Become a recognized internal expert on both the platform and the broader market, and a person other teams come to for answers
Move quickly across changing priorities, ramping into new domains and delivering meaningful output within weeks rather than months
The clearest signal of success is that initiatives this person touches move faster, land better, and reach a higher standard than they would have otherwise.

We're looking for an Senior AI Product Marketing Manager someone who lives and breathes AI and wants to channel that into marketing. Think of this as the growth hacker of 2026, you're AI-native first, marketer second. AI tools are your default way of working, You build with Claude Code or OpenClaw instead of spreadsheets and slide decks. If you've ever built an AI agent for fun, automated a workflow because you were bored, or shipped a side project using vibe coding - and you're excited about applying that energy to marketing - this role is for you.
In your day-to-day, you will:
Own marketing projects end-to-end - from strategy to execution - using AI as your primary working environment, not just an assistant
Create campaigns, landing pages, product content, and customer stories at a speed and volume that would be impossible without AI fluency
Build your own tools, automations, and AI workflows to solve marketing problems
Run growth experiments across channels, rapidly testing messaging, creatives, and audiences to find what drives sign-ups and engagement
Lead product launches alongside Product and Growth teams - shaping positioning, messaging, and go-to-market plans
Stay on the bleeding edge of AI capabilities, constantly scouting new models and tools and figuring out how to apply them to marketing before anyone else does.

Required Senior Product Marketing Manager (Temporary Position)
As a Senior Product Marketing Manager (contract), you will support positioning, packaging, and launch execution for the flagship products at the core of the platform - the authoring and management experiences our customers work in every day - plus drive growth for the self-service trial motions that bring new teams into the platform before ever talking to a seller.
You'll run a monthly release motion for one of our fastest-moving products, turning a steady stream of shipped capability into compelling launches that resonate with our market and analyst community. You'll support our self-service experiences and be measured on something concrete: enterprise pipeline generated by the product itself. And you'll be the marketing counterpart to the product managers behind our flagship offerings, translating what they build into positioning, packaging, and assets that hold up in front of enterprise buyers.
This position is temporary for a duration of 8 months
What will you actually be doing?
Release & Launch Execution: Run an evolving monthly release motion end to end - scoping the narrative and bill of materials, coordinating cross-functional contributors, producing the assets, and landing the launch internally and externally.
Product-Led Growth: Support our self-service trial experience as a pipeline engine. Shape the packaging, in-product messaging, and conversion paths that turn self-serve users into qualified enterprise opportunities, and run rapid experiments to improve them.
Positioning & Messaging: Develop clear, compelling positioning and value propositions for our flagship platform products, grounded in real customer pain points and business objectives. Translate product functionality and technical detail into user benefits - both for individual capabilities and for their role in the broader platform narrative.
Go-to-Market Strategy: Build differentiated GTM strategies covering pricing and packaging, customer evidence, product requirements, and content, tailored to the segments and functional audiences we sell into.
Asset Ownership: Own the development and maintenance of the product marketing assets for the products in your scope, from web and demo content to decks and one-pagers, keeping it accurate as the products evolve.
Cross-Functional Collaboration: Operate as the connective tissue across Product & Engineering, Sales, Customer Success, and the wider Marketing org - driving alignment and momentum in a matrixed environment without waiting to be handed a plan.
Sales Enablement: Help train and equip the field so sellers can position and sell the platform confidently to the product-qualified leads created by the trial experiences.
Market Research: Track a fast-moving category - competitors, analysts, customers, and our own sellers - and feed what you learn back into roadmap input and GTM execution.

we're looking for a Director of Product Marketing to join our growing team and help shape the future of the decentralized world!
Role Overview:
As the Director of Product Marketing , you'll lead a team of Product Marketing Managers working closely with leaders and individual contributors across Product, go-to-market teams, and customers, bringing together technical expertise and market insight to create the compelling messaging and materials required to generate demand and enable sellers to prospect and close new business.
You'll function as the glue across these orgs within , helping build a continuous and ever-strengthening feedback loop across product development, GTM messaging, and customer feedback.
This is a hybrid position ideally in NYC with flexibility for candidates in Tel Aviv, and 3-4 days per week in our NYC office in midtown Manhattan or in our Tel Aviv office! Relocation assistance may be considered for this role. Sponsorship is not offered. The target salary range is $190-240k + a 10% bonus, with flex for the ideal candidate (see Compensation and Eligibility below).

We are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across our product portfolio. This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction. We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences. This position is based in Tel Aviv, Israel.
Responsibilities:
* Own product positioning, messaging, and value proposition across our product portfolio.
* Lead the go-to-market strategy and execution for new products, features, and major releases.
* Become our internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities.
* Conduct market, customer, and competitive research to influence Product Strategy, roadmap, and commercial priorities
* Act as the voice of the customer by bringing market insights directly into Product discussions.
* Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption.
* Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging.
* Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand.
* Support Sales on strategic opportunities, customer presentations, and competitive deals.
* Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy.
We're on a mission to make the digital ecosystem safer. We help publishers, platforms, and app developers protect their users from malicious ads, scams, malware, policy violations, and other digital threats - creating safer, higher-quality digital experiences at scale. We're a collaborative, ambitious team that values ownership, curiosity, and continuous learning. You'll work alongside talented colleagues across Product, Engineering, Marketing, Sales, and Customer Success, helping shape products trusted by many of the world's leading digital businesses. If you enjoy turning complex technology into powerful market stories and want to play a key role in shaping the future of digital security, we'd love to hear from you.

Were looking for a Product Marketing Manager who will own the product story end-to-end from deeply understanding the product and customer needs, to translating complex capabilities into clear, compelling narratives for different audiences and markets.

What You'll Do
Become a true expert on platform: understand every feature, use case, and value driver.

Own product positioning, messaging, and value propositions across different customer segments and industries

Translate inputs from Product, Sales, Customer Success, and Operations into one clear, cohesive product narrative

Create product marketing assets including:

Sales enablement materials

Product decks and one-pagers

Website and launch content

Case studies and customer stories

Work closely with customers to understand their pain points, workflows, and success stories and turn those insights into impactful marketing content

Conduct market, competitive, and customer research to identify trends,gaps, and opportunities.

Conduct market, competitive, and customer research to identify trends,gaps, and opportunities.

Own competitive intelligence function, monitoring market trends and adapting messaging to stay ahead in a dynamic B2B SaaS environment.

Lead go-to-market efforts for new features and capabilities, from internal alignment to external launches.

Adapt product messaging to different verticals and customer personas, ensuring relevance and resonance.

Adapt product messaging to different verticals and customer personas, ensuring relevance and resonance.

we are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across product portfolio.
This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction.
We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences.
This position is based in Tel Aviv, Israel.
Responsibilities:
Own product positioning, messaging, and value proposition across product portfolio
Lead the go-to-market strategy and execution for new products, features, and major releases
Become internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities
Conduct market, customer, and competitive research to influence product strategy, roadmap, and commercial priorities
Act as the voice of the customer by bringing market insights directly into Product discussions
Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption
Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging
Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand
Support Sales on strategic opportunities, customer presentations, and competitive deals
Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy