לוח משרות דרושים Product Marketing בהרצליה

We are looking for a tech-driven, creative, and hands-on product marketing professional to join the Marketing team. This role will report to the VP of Marketing and will be the leading stakeholder of all our strategic marketing programs, sales enablement, messaging and positioning, as well as collaboration on marketing activities with tech partners.
You will work closely with multiple teams within (product, sales, CSM, delivery, alliances, etc,), as well as partners, customers and prospects, to deepen our thought leadership and expand brand awareness by creating effective sales assets, webinars, partner-driven programs, press releases, targeted outreach and email programs, and media opportunities.
The ideal candidate will be an excellent English communicator, creative with brilliant technological skills.
This role is full-time and is Herzliya, Israel based.
Responsibilities
Become a subject matter expert in data management focusing on the Automotive and Smart Mobility ecosystem; develop unique expertise in the cybersecurity challenges, attack vectors, competitive landscape and well as additional data-driven use cases.
Support our global sales teams in delivering the most effective messaging and positioning, based on deep market and go-to-market expertise.
Initiate and execute (end-to-end) strategic marketing programs, primarily thought leadership, tech-oriented webinars and partners-related opportunities (including related collateral and nurturing programs).
Join our evangelist team - represent us in webinars, interviews and speaking engagements, as well as moderate our own webinars.
Manage our media relations, working closely with PR partners, our tech alliances, and internal evangelists to boost brand exposure.
Craft strategic content to support our marketing programs, such as tech-focused videos, in depth interviews, podcasts, etc.

Were looking for an action-oriented Product Marketing Manager who is excited to join a fast-growing company with a disruptive product and global impact. Youll be part of our high-performing Product Marketing team, playing a key role in shaping our go-to-market strategy, product launches, and messaging - with a strong emphasis on content creation and storytelling.

This role is ideal for someone who loves translating complex products into clear, compelling narratives and enjoys owning content end-to-end, from strategy to execution.

What youll do:
Own and execute key elements of our product marketing and GTM strategy.
Develop clear, persona-based messaging that communicates our value proposition and differentiates us in the market.
Lead product launches end-to-end, including positioning, messaging, and launch assets.
Create high-quality written content across multiple formats, including:
Website and landing page copy
Product and solution pages
Sales enablement materials (pitch decks, one-pagers, battlecards)
Product guides, blogs, and thought leadership content
Manage and continuously optimize website and support site content to ensure accuracy, consistency, and alignment with the latest messaging.
Create and script product guide videos that clearly demonstrate product capabilities and customer value.
Collaborate closely with Product, Sales, Customer Success, and Marketing teams to ensure consistent messaging across all touchpoints.
Support digital campaigns, events, and other GTM initiatives with strong messaging and content.

About us
A leading supplier of SoCs, microcontrollers and security hardware solutions for tier-1 customers in the computing and server business. A self-contained design center, spanning from product management, system and chip architecture, through design, software development, system engineering and production. The group works closely with major customers, primarily key US Based OEMs in the computing and cloud space, to develop semi-custom, innovative solutions for a wide range of application platforms. Our products combine unique sets control, management, and advanced security solutions, enabling our customers to establish differentiation in their end markets.
We are seeking an experienced Product Marketing Manager (PM) for Baseboard Management Controller (BMC) SOC product in the Server domain. This role requires a blend of technical expertise, business acumen, and strong leadership skills to successfully manage semiconductor products in a competitive and rapidly evolving market. The successful candidate will play a crucial role in driving our Product Strategy, enhancing market presence, and contributing to the company's growth in the competitive semiconductor industry. Outbound Responsibilities Customer Engagement
* Serve as the primary contact for all customer interactions. Sustain current business activities and relationships while exploring new opportunities, products, and markets.
* Act as the liaison between customers, sales teams, and internal stakeholders, ensuring alignment and addressing customer needs.
* Engage in technical discussions with customers to gather feedback, understand requirements, and provide expert solutions. Industry Engagement
* Remain updated on industry developments, trends, competitor products, and new technologies.
* Build and maintain strategic relationships with key enablers and suppliers within the cloud semiconductor industry Inbound Responsibilities: Product Strategy and Planning
* Develop and maintain comprehensive product roadmaps that align with market trends and company objectives
* Understand customer needs, competitive landscape, and emerging technologies
* Collaborate with customers and engineering teams to define clear product requirements and specifications.?Product Development:
* Manage the product for its entire lifecycle from concept to end-of-life
* Prioritize product features and enhancements based on market demand and business objectives
* Lead cross-functional teams to ensure efficient product development and timely delivery, working closely with Engineering Program Managers
* Create compelling business cases to justify new product initiatives
* Manage product budgets, including cost control and pricing strategies.

we are looking for a Senior Product Marketing Manager.
As a Senior Product Marketing Manager, collaborate with marketing and product teams to enhance presence and influence in the market. Partner with demand and growth marketers to create strategies for engaging customers through key marketing initiatives. Contribute significantly to growth by driving product adoption across diverse audiences comprehensively and on a large scale.
As a Senior Product Marketing Manager, you will be responsible for:

Creating a foundation for teams/stakeholders, understanding each product's technical capabilities, highlighting product-market fit, value drivers/product positioning.
Working closely with product teams to define the product vision for different personas, and product-led growth strategies for self-service cloud customers
Delivering high value user journeys that drive customers to greater adoption and usage across the Zero Trust security portfolio.
Driving engagement for different stages of user growth through innovative stories around our solutions.
Collaborating with Marketing, Sales/Product teams, creating awareness and demand strategies and tactics for product releases and customer stories.
Designing effective educational materials, programs, plays/campaigns that drive awareness and adoption metrics, aligning with Product Marketing leadership..