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1 ימים
Location: Tel Aviv-Yafo
Job Type: Full Time
As the worlds leading vendor of Cyber Security, facing the most sophisticated threats and attacks, weve assembled a global team of the most driven, creative, and innovative people. At our company, our employees are redefining the security landscape by meeting our customers real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.
our company Software Technologies has been honored by Time Magazine as one of the Worlds Best Companies for 2024. We've also earned a spot on the Forbes list of the Worlds Best Places to Work for five consecutive years (2020-2024) and recognized as one of the Worlds Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.
Were looking for a Web Dev/Marketing Operations Manager to lead the strategy, design, and execution of personalized digital journeys across our website, HubSpot and Salesforce and to assist in the move of our CRM from HubSpot to Marketo later on in the year.
In this role, you will be a key player in creating, managing, and optimizing the user journey while executing impactful campaigns that enhance engagement across various channels.
Youll have the chance to enhance your skills, expand your expertise, and directly impact the growth and success of our organization.
Key Responsibilities
Own end-to-end marketing automation initiatives: from ideation and segmentation to execution, analysis, and optimization.
Own website optimization of our WordPress website, including page development, plugin updates and more.
Create Landing pages, emails, forms and other marketing elements.
Design and execute complex user journeys across our website, HubSpot, Salesforce, and connected CRMs, with a deep understanding of data structures and flows.
Track, analyze, and report on marketing performance across platforms using dashboards and data analysis tools.
Apply data-driven optimization: run structured A/B tests, monitor trends and behaviors, and optimize KPIs across segments and regions to improve engagement and retention.
Identify and implement AI-driven improvements to replace or augment manual marketing ops workflows, including documentation and performance measurement.
Collaboration with global stakeholders (marketing, sales, data, and engineering) to translate business goals into scalable MarTech solutions.
Support marketing operations as needed, including ad hoc tasks and conference preparation.
Requirements:
3-5 years of hands-on experience in marketing operations in a B2B SaaS company, including proven experience with marketing automation platforms (HubSpot & Marketo) and Salesforce CRM - must.
Hands-on experience maintaining WordPress websites - must
Solid understanding of HTML, CSS, basic JavaScript, themes, plugins, and page builders
Ability to debug common WordPress and front-end issues
Strong understanding of lead nurturing, segmentation, data integration, digital marketing workflows, Excel, marketing analytics tools and campaign execution.
Experience in campaign performance reporting and visualization tools.
Experience with additional digital tools (Google Tag Manager, Google Analytics, webinar platforms, etc.).
Detail-oriented, proactive, analytical, and a strong problem solver with excellent communication skills.
This is a highly hands-on technical role; curiosity and eagerness to learn are essentials.
Ability to work independently, manage multiple priorities, and collaborate across global teams
Advantage
Bachelors degree in Marketing, Business, or related field.
Fluent English; additional languages are a plus.
This position is open to all candidates.
 
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23/09/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and Hybrid work
We are looking for an experienced Growth Marketing Manager (Enterprise B2B) to join our Demand Generation Marketing team. In this role, you will own and scale our global digital demand engine, driving awareness, engagement, and pipeline growth across key markets.

You will lead performance marketing across multiple channels, working closely with content, Product Marketing, and Sales to deliver measurable business impact. This is a hands-on role for someone who combines strategic thinking with strong execution and is excited to scale a global B2B demand engine targeting enterprise healthcare clients. In this role you will manage external providers and agencies.

If you are passionate about growth marketing, data-driven decision making, and working in a fast-paced, collaborative environment, wed love to meet you.

Responsibilities
Implement the B2B demand generation strategy and quarterly planning across various channels
Build, manage, and optimize multi-channel campaigns across paid search, paid social, SEO/GEO, and ABM programs.
Lead SEO and GEO across search and LLM discovery, including strategy, technical SEO, keyword and entity mapping, monitoring performance, and visibility reporting.
Own website conversion optimization, continuously improving user journeys, landing pages, messaging, forms, CTAs, and overall conversion rates through data-driven experimentation.
Identify, evaluate, and scale emerging acquisition channels, technologies, and AI-powered marketing opportunities to drive efficient pipeline growth.
Collaborate with Marketing, Design, and the content team to develop high-performing ads, landing pages, and lifecycle content, including tailored ABM campaigns
Work with external agencies and vendors as needed to scale execution.
Stay up to date with emerging digital trends, tools, and AI to continuously improve performance and scale.
Requirements:
6+ years of experience in B2B demand generation or B2B performance marketing at enterprise SaaS companies.
Proven track record of owning pipeline targets and driving measurable improvements in funnel conversion and lead quality.
Strong hands-on experience managing and scaling large paid media budgets across multiple acquisition channels, while optimizing CPL and ROI.
Proven experience with AI search optimization (GEO), and website performance.
Experience with CRM and marketing automation platforms (HubSpot and Salesforce - advantage), including workflows, segmentation, and reporting.
Experience with ABM strategies and targeting enterprise, VP, and C-level audiences.
Experience working closely with content and design teams to create high-performing marketing assets (ads, landing pages, etc.).
English - native or very good level - a must.
Strong analytical skills and a data-driven approach to experimentation and decision making.
High ownership and an everlasting hunger for growth and meeting business goals.
Loves learning, challenges, and problem-solving.
This position is open to all candidates.
 
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23/09/2026
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a Head of Marketing Operations to build, scale, and optimize our marketing technology stack and revenue infrastructure. Reporting directly to the Sr. Director of Demand Generation, this strategic operational role will own full-funnel optimization, act as the primary marketing point of contact for HubSpot, drive advanced analytics, manage tool procurement, and ensure cross-functional alignment with Sales and Data Science. You will act as the operational backbone for the marketing team, turning data into actionable insights and ensuring frictionless lead-to-revenue execution.
What youll do:
Funnel Optimization: Map, analyze, and continually optimize the end-to-end marketing and sales funnel to eliminate drop-off, increase conversion rates, and accelerate pipeline velocity.
Digital Channel Management: Execute and optimize digital channel campaigns across digital channels like email, paid media, paid social, search and display advertising, ensuring campaigns launch on schedule and meet established KPIs.
HubSpot Marketing Operations: Serve as the Marketing main point of contact for HubSpot marketing operations, partnering with system admins to manage marketing workflows, lead scoring models, email campaign execution, and lifecycle stage tracking.
Analytics, GA4 & Advanced Reporting: Build, maintain, and deliver robust reporting dashboards using Google Analytics 4 (GA4) and HubSpot; establish multi-touch attribution models to evaluate ROI across campaigns.
Data Analyst & Sales Alignment: Partner closely with Data Analysts and Revenue Operations to standardize tracking metrics, streamline lead handoff SLAs with Sales, and ensure data integrity across systems.
Tool Operations & Procurement: Own the marketing technology ecosystem, including evaluation, procurement, implementation, and ongoing optimization of martech platforms and AI tools; lead cross-functional adoption and training; maintain performance standards and drive continuous improvement.
Comprehensive People Management: Manage a distributed global team; set clear goals and performance metrics; drive accountability, provide coaching and development, and create processes that enable team effectiveness across geographies and functions.
Operational Project Management: Oversee all marketing operations projects, providing cross-functional technical support to demand generation, content, and growth teams.
Requirements:
Technical Audience Expertise: Proven experience operating in a B2B SaaS, DevTools, DevOps, or developer-focused environment, with a strong understanding of technical buyer journeys.
Hands-on Experience: 7+ years of dedicated B2B Marketing Operations or Revenue Operations experience, with a track record of scaling martech architectures in high-growth SaaS companies.
Management experience: 3+ years managing global marketing operations teams with a proven track record of building talent, driving performance, and maintaining team alignment across time zones and regions.
HubSpot Expertise: Deep functional knowledge of HubSpot marketing operations, enterprise campaign workflows, custom properties, and marketing automation processes.
Advanced Analytics: Advanced proficiency with BI tools (like Tableau) and GA4, custom attribution modeling, and standardizing cross-platform metrics (CAC, conversion rates, pipeline velocity).
Procurement & Tech Stack Management: Evaluate and pilot new marketing technology solutions; own procurement and vendor negotiations; implement platforms across the martech stack; and lead cross-functional teams through tool adoption, training, and optimization
Cross-Functional Collaboration: Proven ability to work seamlessly with Data Analysts, Sales Operations, and Growth teams to align systems, data, and pipeline processes.
This position is open to all candidates.
 
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31/08/2026
חברה חסויה
Location: Tel Aviv-Yafo and Netanya
Job Type: Full Time
Our swamp is growing and we are looking for a Marketing Coordinator to join our team.

As a Marketing Coordinator you will
Plan, coordinate, and execute marketing activities that support lead generation, MQL generation, and marketing-influenced pipeline
Collaborate with Marketing Operations, Content, PPC, Sales, Project Managers, external agencies, and vendors to execute campaigns
Coordinate and execute marketing campaigns and programs across EMEA, including email, landing pages, nurture programs, content syndication, paid media,and other digital channels
Manage audience segmentation and targeting for emails and campaigns to deliver relevant and personalized content to prospects and customers
Own campaign timelines, execution checklists, launch coordination, and cross-functional follow-up across multiple programs
Track and analyze campaign performance and provide insights and recommendations for optimization
Coordinate regional campaign localization across EMEA, including working with translators, vendor management, timelines, workflows, budget tracking, and quality assurance
Use AI and automation tools to accelerate campaign execution, content adaptation, personalization, and localization
Requirements:
3+ years of B2B marketing experience, preferably in a technology/SaaS company or B2B agency
Bachelor's degree in marketing, communications, business, or a related field
Hands-on experience executing marketing campaigns and programs, preferably in a B2B or SaaS environment
Experience with marketing automation platforms (e.g., HubSpot, Marketo) and Salesforce
Strong project management and organizational skills, with the ability to manage multiple priorities, timelines, and stakeholders
Analytical mindset with the ability to leverage data for decision-making and optimization
Hands-on experience with AI tools for marketing, content creation, campaign execution, or workflow automation
Ability to work independently, take ownership, and deliver under tight timelines in a fast-paced environment
Passion for cross-functional and cross-cultural collaboration
High level of English proficiency is required (additional languages, such as German or French, are a plus)
Excellent verbal and written communication skills, and the ability to work with diverse stakeholders
This position is open to all candidates.
 
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30/08/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a Marketing Director to lead our marketing efforts and build a smart, scalable growth engine for the company. This individual will play a critical role in strengthening our market positioning, driving qualified demand, and helping translate our product capabilities into a clear and compelling narrative for the market.
The role requires someone who combines strategic thinking with hands-on execution, and who can work closely with sales, product, and leadership to turn marketing into a measurable growth driver for the business.
If you are passionate about marketing innovation, measurement, and building a category-leading brand in a fast-moving industry, we want to hear from you.
As a Marketing Director your role will be:
Lead all marketing activities at our company and take ownership of the companys marketing strategy and execution.
Strengthen our companys positioning as a leader in marketing measurement and incrementality.
Maintain and protect the companys brand while ensuring it remains relevant, differentiated, and trusted in the market.
Work closely with the sales team to create a smart inbound and outbound marketing engine that consistently drives qualified opportunities.
Drive marketing performance including MQL and SQL generation, while continuously identifying opportunities to improve funnel performance and unit economics.
Lead SEO, GEO, and AEO initiatives to ensure strong visibility across traditional search engines and AI-driven discovery platforms.
Plan, evaluate, and manage the industry events where our company should participate, sponsor, or speak.
Manage and grow the companys social channels, with a strong focus on building industry credibility and engagement.
Create and manage marketing automation scenarios that support prospect education and customer engagement at scale.
Produce regular marketing content including articles, reports, case studies, and thought leadership pieces.
Lead co-marketing initiatives with customers, partners, and relevant industry leaders.
Develop marketing partnerships including joint reports, research initiatives, quotes, and collaborative content.
Work closely with Product, Customer Success, and Sales teams to translate customer outcomes and product capabilities into compelling marketing narratives.
Continuously analyze marketing performance and optimize campaigns, channels, and messaging based on data.
Monitor industry trends, competitive activity, and emerging developments in marketing measurement.
You will also participate in important decisions around the product, our strategy as well as have the opportunity to choose the areas you work on based on what you want or like to do the most.
We believe in helping each other get most of ourselves rather than do what were not interested in doing.
Requirements:
8+ years experience in B2B marketing roles, preferably SaaS, adtech, or martech companies.
Proven experience leading demand generation and building an inbound measurable pipeline.
Experience working closely with sales teams to support revenue growth through inbound and outbound initiatives.
Strong understanding of SEO and modern content-driven marketing strategies.
Experience managing marketing automation tools and CRM platforms.
Strong analytical mindset with the ability to measure marketing impact and continuously improve performance.
Excellent communication and storytelling skills, with the ability to translate complex topics into clear messaging.
Self-motivated and independent, with a proven ability to manage multiple projects and deliver high-quality results.
Bonus Point:
Experience working in marketing measurement, incrementality, attribution, or marketing analytics environments.
This position is open to all candidates.
 
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1 ימים
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
At our company, what you do matters. Every day, we protect over 100,000 organizations worldwide from increasingly sophisticated cyber and AI-driven threats, securing their AI transformation.
Our prevention-first approach safeguards hybrid networks, cloud environments, digital workspaces, and AI systems, stopping attacks before they happen.
This is where innovation meets real-world impact. Youll help customers across industries operate with confidence in a rapidly changing digital world, working alongside smart, curious people who take ownership, challenge assumptions, and solve complex problems.
Were proud to be recognized by TIME, Newsweek, and Forbes for excellence and workplace culture.
What really sets our company apart is the opportunity to grow, contribute, and help companies navigate their AI transformation securely.
If youre excited to work at the forefront of AI-driven security on a global scale, this is the place to do it.
Key Responsibilities
Own and execute the Israel field marketing strategy, aligned with the Global Marketing strategy, Business priorities, growth objectives and sales targets
Design and deliver integrated marketing programs, including ABM, demand generation, executive engagement and thought leadership initiatives
Partner closely with Sales teams to generate pipeline, accelerate opportunities and support strategic account growth
Build and strengthen relationships with customers, partners, industry influencers, startups and technology alliances across the Israeli ecosystem
Lead our company's presence at key cybersecurity, technology and innovation events, ensuring strong brand visibility and customer engagement
Develop executive-level experiences, roundtables, innovation forums and customer communities that position our company as a trusted cybersecurity advisor
Localize and amplify global campaigns to maximize relevance and impact in the Israeli market
Drive digital marketing initiatives across email, social, paid media and emerging channels
Manage local marketing budgets and investments based on business priorities, performance and ROI
Analyze campaign performance, pipeline contribution and business outcomes, continuously optimizing activities for greater impact
Coordinate agencies, vendors and cross-functional stakeholders to deliver world-class execution
Identify new market opportunities, trends and innovative engagement models to strengthen our company's leadership position
Contribute to broader regional and global marketing initiatives, sharing best practices and innovative ideas across the organization.
Requirements:
5/8+ years of experience in B2B marketing, preferably within cybersecurity, enterprise software, cloud, networking, SaaS or related technology sectors
Strong experience in field marketing, demand generation, ABM and integrated campaigns, and customer engagement programs
Proven track record of partnering successfully with Sales to influence pipeline and business growth
Experience executing executive-level activations, customer programs and industry marketing initiatives
Strong understanding of the Israeli technology and cybersecurity ecosystem
Experience with channel, alliance and partner marketing
Excellent project management and stakeholder management skills
Experience with Salesforce, Marketo and modern marketing technology platforms
Strong digital marketing capabilities across email, social media and paid marketing programs
Outstanding communication, presentation and relationship-building skills
Fluent Hebrew and English
Willingness to travel as needed.
This position is open to all candidates.
 
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30/08/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a Digital Marketing Manager to own how people discover, experience, and move through our company across our website, search, lifecycle, and performance channels. This role is responsible for turning intent into action through clear journeys, strong execution, and measurable outcomes.
What youll do
As our Digital Marketing Manager, youll own the systems that drive discovery, conversion, and lifecycle engagement across our companys digital surface area. Youll focus on building clear journeys, reliable infrastructure, and measurable performance across web, search, automation, and paid channels.
Youll own our website end to end: structure, navigation, landing pages, conversion flows, forms, routing, analytics, and ongoing optimization.
Youll lead SEO and GEO across search and LLM discovery, including strategy, technical SEO, keyword and entity mapping, monitoring performance, and visibility reporting.
Youll own marketing automation and lifecycle orchestration, including lifecycle orchestration, including workflows, lead stages, routing rules, CRM configuration, data integrity, and attribution across the full funnel.
Youll plan and execute paid and performance channels, including channel setup, budgets, pacing, experimentation, performance tracking, and tuning.
Youll support all marketing and product teams by shipping content updates, testing messaging, and enabling new use cases across digital channels.
Requirements:
You have 3+ years of experience in digital marketing or growth roles at a B2B SaaS company.
Youre a digital generalist with hands-on experience across the full digital stack, comfortable trying new tools, learning new systems, and working beyond a single specialty.
Youre fluent in working with analytics, attribution, and funnel data to understand performance and guide decisions.
You have experience with website builds, conversion optimization, landing pages, form integrations, and related web infrastructure.
You have working knowledge of SEO, technical SEO, and search-driven discovery, including emerging LLM and GEO surfaces.
Youve built out marketing automations, including email marketing and workflows. HubSpot experience is required. Salesforce experience is a plus.
You have experience planning, running, and optimizing paid performance channels, including testing and outcomes across channels such as LinkedIn, Reddit, and Twitter.
This position is open to all candidates.
 
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5 ימים
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a Digital Marketing Manager to own how people discover, experience, and move through our company across our website, search, lifecycle, and performance channels. This role is responsible for turning intent into action through clear journeys, strong execution, and measurable outcomes.
What youll do
As our Digital Marketing Manager, youll own the systems that drive discovery, conversion, and lifecycle engagement across our companys digital surface area. Youll focus on building clear journeys, reliable infrastructure, and measurable performance across web, search, automation, and paid channels.
Youll own our website end to end: structure, navigation, landing pages, conversion flows, forms, routing, analytics, and ongoing optimization.
Youll lead SEO and GEO across search and LLM discovery, including strategy, technical SEO, keyword and entity mapping, monitoring performance, and visibility reporting.
Youll own marketing automation and lifecycle orchestration, including lifecycle orchestration, including workflows, lead stages, routing rules, CRM configuration, data integrity, and attribution across the full funnel.
Youll plan and execute paid and performance channels, including channel setup, budgets, pacing, experimentation, performance tracking, and tuning.
Youll support all marketing and product teams by shipping content updates, testing messaging, and enabling new use cases across digital channels.
Requirements:
You have 3+ years of experience in digital marketing or growth roles at a B2B SaaS company.
Youre a digital generalist with hands-on experience across the full digital stack, comfortable trying new tools, learning new systems, and working beyond a single specialty.
Youre fluent in working with analytics, attribution, and funnel data to understand performance and guide decisions.
You have experience with website builds, conversion optimization, landing pages, form integrations, and related web infrastructure.
You have working knowledge of SEO, technical SEO, and search-driven discovery, including emerging LLM and GEO surfaces.
Youve built out marketing automations, including email marketing and workflows. HubSpot experience is required. Salesforce experience is a plus.
You have experience planning, running, and optimizing paid performance channels, including testing and outcomes across channels such as LinkedIn, Reddit, and Twitter.
This position is open to all candidates.
 
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25/09/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, Artlist enables creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, Artlist provides a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. For more information, visit artlist.io Artlist is looking for a strategic, hands-on, and fast-paced Senior Product Marketing Manager to lead our Go-To-Market (GTM) execution in a fast-moving, dynamic environment. In this role, you will define how our value connects with different creators and brands, turning our product, and creative tools into clear, compelling messaging that users instantly get. You'll operate at a fast pace, taking new ideas to market quickly and delivering the right message to creators across all our marketing channels. Youll act as the key driver who makes things happen-working closely with Product, Copy, Design, Growth Marketing, Social, Sales, and data teams to execute flawlessly. Additionally, you will lead our user communications across all touchpoints, leveraging modern AI platforms and workflows to scale your impact. What Youll Do
* Lead GTM Strategy & Execution: Drive end-to-end go-to-market launches and campaigns at high speed, turning new features, products, and AI capabilities into high-impact releases.
* Drive Business Impact: Turn GTM strategies and communications into measurable business results across user acquisition, conversion, retention, and revenue.
* Engage Existing & New Users: Build targeted messaging strategies to effectively reach, excite, and convert both current users and new audience segments across all relevant channels.
* Lead Cross-Channel User Communications: Own user communications across in-product, email, social, and web touchpoints to continuously boost product adoption, engagement, and retention.
* Make Things Happen Cross-Functionally: Serve as the central engine connecting Product, Copy, Design, Performance Marketing, PR, and Sales to orchestrate smooth, fast, and unified campaign executions.
* Leverage Next-Gen AI Platforms: Utilize new AI tools and platforms to move faster, optimize workflows, and scale how we produce collateral and reach users.
* Optimize Funnels & Drive Growth: Monitor campaign performance and user funnels to quickly iterate, reduce friction, and improve conversion at every step.
* Stay Ahead of Trends: Keep a close pulse on the fast-changing world of AI, creators, and competitors to keep our messaging fresh, relevant, and sharp.
Requirements:
* 4+ years of experience as a Product Marketing Manager (PMM) within a SaaS, tech, or creative tech environment.
* Proven GTM Execution: Demonstrated track record of leading fast-paced product launches and multi-channel marketing initiatives.
* Fast-Paced Doer: Highly execution-driven with a "get-things-done" mindset, comfortable moving fast in a dynamic, high-growth environment.
* Clear & Powerful Communicator: Exceptional English storytelling and copywriting skills, with the ability to convey value simply and concisely without overcomplicating things.
* Cross-Functional Orchestrator: Strong ability to collaborate with and drive action across Product, Design, Copywriters, Growth Marketers, and Sales.
* Tech-Forward & AI-Savvy: Enthusiastic about leveraging modern AI tools and platforms to speed up workflows and scale execution.
*  data -Informed Mindset: Comfortable using funnel metrics and performance data to optimize messaging and measure campaign success.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
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מודים לך שלקחת חלק בשיפור התוכן שלנו :)
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a strategic, data-driven Customer Lifecycle Marketing Manager to build and own the lifecycle marketing motion for our companys existing customer base.
Your mission is to drive customer growth and expansion by connecting the right customers with the right products, features, and experiences at the right moment in their journey.
Youll define how we segment, engage, and nurture customers across the lifecycle using product behavior, customer data, and commercial signals to build scalable programs that increase adoption, uncover expansion opportunities, and contribute to Expansion ARR.
Youll also own the orchestration of customer communications across our company, creating a cohesive experience and ensuring we engage customers with relevance and intent.This is a highly cross-functional role at the intersection of Growth Marketing, Customer Marketing, Product, Customer Success, Account Management, and RevOps. Youll set the strategy and build the operating model, while remaining close enough to execution to turn ideas into measurable programs.
Job responsibilities
Build the Customer Lifecycle Strategy
Define and own our companys lifecycle marketing strategy for existing customers, identifying the key moments, behaviors, and signals that should trigger engagement.
Develop meaningful customer segments based on factors such as product adoption, lifecycle stage, customer profile, engagement, and expansion potential.
Identify opportunities across the customer journey to increase adoption, deepen engagement, and accelerate customer growth.
Drive Expansion
Build scalable, multi-channel lifecycle programs that generate demand for our companys add-on modules and create qualified expansion opportunities for Account Management.
Partner with Customer Marketing, AM, CS and Product to define audiences, qualification criteria, signals, and routing for expansion opportunities.
Continuously identify and test new lifecycle plays based on customer behavior, product usage, and commercial signals.
Accelerate Product & Feature Adoption
Design always-on adoption journeys for strategic modules and features across email, in-app, and other customer touchpoints.
Partner with Product and Product Analytics to identify adoption gaps, activation milestones, and behaviors associated with customer value and expansion.
Connect adoption programs to broader commercial outcomes, turning product engagement into a lever for retention and growth.
Orchestrate the Customer Experience
Own the strategic governance and orchestration of lifecycle communications across the customer base.
Requirements:
5+ years of experience in B2B SaaS lifecycle, growth, customer, or CRM marketing, with meaningful experience working with existing customers.
A track record of building lifecycle programs that have influenced expansion, upsell, adoption, retention, or revenue.
Strong strategic thinking - you can take a broad business objective, identify the customer behaviors and segments that matter, and turn them into a scalable lifecycle strategy.
Strong analytical skills and comfort working with customer, CRM, and product usage data to identify opportunities and measure impact.
Hands-on experience with marketing automation platforms such as HubSpot, Marketo, Pardot, or similar, including segmentation, behavioral triggers, journey logic, and suppression rules.
Experience with in-app engagement or product adoption platforms such as Pendo, Appcues, Intercom, or similar.
Strong commercial mindset and understanding of SaaS metrics such as Expansion ARR, NRR, pipeline conversion, adoption, and engagement.
Excellent cross-functional and stakeholder management skills. Youre comfortable creating structure across teams, aligning competing priorities, and challenging requests when they dont serve the customer journey.
Strong customer-centric communication skills and the ability to translate customer insights into compelling lifecycle experiences.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
8829111
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דיווח על תוכן לא הולם או מפלה
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סגור
v נשלח
תודה על שיתוף הפעולה
מודים לך שלקחת חלק בשיפור התוכן שלנו :)
31/08/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a hands-on Marketing Lead to build marketing function from the ground up.

This is a builder role for someone who enjoys both strategy and execution. Reporting directly to the CEO, you will help turn complex science and technology into clear market-facing assets, increase awareness of Scala among relevant biotech, pharma, and industrial audiences, and create the marketing infrastructure needed to support lead generation, sales, partnerships and events.

You will be the primary owner of marketing execution, working closely with leadership, sales, business development, R&D, and operations. This role is a strong fit for someone who has owned marketing in an early-stage or lean environment and is excited to create, test, improve, and get things done.
Location: Tel Aviv (Hybrid)

Key Responsibilities

Own, refine and execute annual core marketing plan across content, digital channels, events, webinars, and conferences.

Work with technical and scientific stakeholders to turn complex ideas into clear, accurate, compelling content for biotech, pharma, and deep-tech audiences.

Embed AI into how marketing work gets done, from messaging and content development to workflow design, and campaign generation.

Manage and expand digital footprint, including website content, SEO/AIO, social media, and ongoing content distribution.

Build lightweight workflows, timelines, and processes that create structure, reduce noise, and keep marketing projects moving.

Develop and execute marketing campaigns that support Sales and Business Development initiatives, helping generate better-targeted outreach, stronger engagement, and more qualified commercial conversations.

Use data and analytics to understand what is working, identify opportunities for improvement, and support better marketing and commercial decisions.
Requirements:
5+ years of experience in B2B marketing, ideally within biotech, life sciences, deep tech, software, or other technology-driven industries.

Strong experience creating marketing content and messaging for technical or complex products.

Experience managing ABM channels, campaigns, events, webinars, and cross-functional marketing projects.

Highly proficient in leveraging AI tools with a strong understanding of how AI is reshaping marketing and the ability to apply it thoughtfully across strategy, content, and execution.

Highly organized, proactive, and comfortable building structure in a fast-moving startup environment.

Exceptional English writing and communication skills, with the ability to translate complex ideas into clear, compelling stories
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
8803520
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