דרושים » פרסום שיווק ויחסי ציבור » Creative Strategist

we are looking for a Creative Strategist - Maternity Leave Replacement / Contractor
As a Performance Creative Specialist, you will serve as a strategic partner at the intersection of creative and data. Youll join Taboolas global Creative Shop, working hands-on to translate data into sharp, actionable creative briefs, produce high-performing assets (copy, images, videos, and landing pages), and relentlessly A/B test them to optimize campaigns for our internal User Acquisition team.
Responsibilities:
Briefing & Execution: Translate internal and external data into actionable best practices and clear creative briefs for the studio, video editors, designers, and external vendors.
Asset & Campaign Optimization: Lead the strategy for optimizing campaign assets (copy, images, videos, and landing pages) using A/B testing frameworks to ensure they hit the mark across different platforms.
Knowledge Sharing: Create and deliver educational materials (webinars, internal briefings) for both internal teams and external clients to share creative insights and best practices.
Cross-Team Collaboration: Work closely with performance marketing and in-house media buying teams to monitor and iterate on creative strategy for internal user acquisition efforts.
Performance Analysis: Analyze and communicate the business impact of creative strategy initiatives (e.g., spend uplift, CTR/CVR improvements).
This is a full time job

Were expanding our world-class team and looking for a full-stack Performance Video Creative Lead to join new, exciting initiatives. In this role, you will develop large-scale video ads that will be key in expanding growth. You will have full ownership of the creative process end-to-end from ideation, through production down to the final product and publication. We are looking for an independent, hands-on, proactive, creative thinker passionate about well-executed exceptional ideas that show our products, tell our stories, and drive sales.

This is a lead role in a critical operation of our growing, do-good startup, thats changing peoples lives.

We are seeking a Creative Strategist to lead advertising creative strategy for the Israel market and the global gaming vertical. In this role, you will partner with key advertisers to develop data-informed, culturally resonant creative frameworks that drive measurable performance across our advertising platforms. You will serve as a subject matter expert at the intersection of culture, technology and performance creative, helping gaming brands and Israel-based advertisers unlock growth through compelling, platform-native storytelling and creative innovation.
Creative Strategist, Israel & Gaming Responsibilities
Develop and drive creative strategy for gaming advertisers and Israel-market clients, translating brand objectives into platform-native creative frameworks across our advertising surfaces
Lead cross-functional creative strategy projects in partnership with sales, marketing science, and product teams to deliver integrated solutions for advertisers
Analyze creative performance data and A/B testing results to identify patterns, generate insights, and iterate on creative hypotheses that improve advertiser outcomes
Build and present creative strategy narratives to advertisers and agency partners, adapting communication style for diverse audiences including brand marketers, performance teams, and executive stakeholders
Contribute to organizational creative strategy by developing scalable playbooks, vertical-specific best practices, and thought leadership content for the gaming and Israel market segments
Proactively identify emerging creative trends in gaming advertising and the Israel market, translating them into actionable recommendations for clients and internal teams
Leverage AI tools to accelerate creative ideation, brief development, performance analysis, and the production of scalable creative strategy assets
Coach peers on creative strategy methodologies, efficient workflows, and how to apply gaming and market-specific insights to client engagements
Align creative strategy priorities across multiple stakeholder groups, holding teams accountable to shared goals and surfacing tradeoffs when competing priorities arise.

Were looking for a strategic and hands-on Chief Marketing Officer (CMO) to lead into its next chapter of growth. This role will own the companys marketing strategy end-to-end, build a powerful consumer brand, scale growth channels, and drive meaningful demand across every touchpoint with our users and community.
This is a unique opportunity to join a fast-growing market leader and shape marketing vision from strategy to execution. Youll develop bold, creative, and data-driven initiatives while driving performance across brand, content, design, performance marketing, and community.
Your main focus will be building a strong and iconic B2C brand in Israel, accelerating growth, scaling our community into a powerful engine, and positioning as the leading B2C brand in the Israeli market.
What Youll Do:
Lead and Manage Marketing team and strategy across brand, performance, content, CRM, Influencers, PR, and community.
Own and scale the full growth funnel- user acquisition, retention, activation, engagement, and monetization
Lead and develop internal marketing teams as well as external agencies, freelancers, and vendors.
Plan and manage marketing budgets, with hands-on ownership of measurement, optimization, and ROI-driven decision-making.
Conceptualize and execute creative campaigns and breakthrough brand initiatives.
Work closely with Product, Commerce, and Community teams to create a holistic and consistent user experience.
Analyze market trends, consumer behavior, and competitive landscape to continuously refine strategy.
Lead product launches, seasonal campaigns, and strategic collaborations.

Reporting to the Senior Marketing Manager of Israel and MENA, this role will be instrumental in shaping and executing a field marketing strategy that drives brand awareness and accelerates business growth in the region. You will support our marketing efforts in Israel during this rapid growth phase, working closely with the Israel commercial team and the EMEA Marketing team to deliver impactful, locally relevant initiatives. To support our fast growth, this role requires a proactive mindset, strong project management skills, and effective cross-functional collaboration to keep initiatives moving and ensure high-quality execution.
This is an amazing opportunity to help shape the next phase of growth in the region.


What Youll Do
Own field marketing initiatives across Israel and the Middle East including event sponsorships, exhibitions, roundtables, dinners, and webinars.

Partner with the Channel Partnerships Manager and Head of Startups to help execute high impact measurable co-marketing activities.

Lead the end-to-end execution of field activities, from project management through operations, ensuring smooth delivery and execution.

Collaborate with EMEA marketing teams, together with local Sales teams, to develop localised sales and marketing collateral, shape event messaging, and define pre- and post-event engagement plans for the Israel market.

Drive strong event ROI by setting clear objectives and KPIs for each activity, ensuring lead follow-up, tracking performance, gathering feedback, and identifying opportunities to optimise the field marketing funnel.

Represent on-site with professionalism and energy, acting as a trusted point of contact for customers, partners, and internal stakeholders.

Were looking for a data-driven event marketing professional to join as Field Marketing Manager, Growth. This full-time role in our Tel Aviv Office is part of the Geo Marketing Organization and works closely with our Growth Marketing Team to drive measurable business impact through strategic events targeting our high-potential SMB clients.
In this role, you will play a key part in executing our global growth events strategy, designing high-impact events that generate new business opportunities. Youll bring a strong analytical mindset, leveraging data to optimize event performance, measure success, and continuously improve marketing outcomes.
Were looking for an event marketing pro with a can-do attitude, exceptional collaboration, verbal and written communication skills, willingness to travel the world often, and a passion for learning. If you thrive at the intersection of events, analytics, and growth marketing, wed love to hear from you!

We're looking for a Senior Marketing Operations & AI Manager to own the systems, processes, and data that power our marketing machine. This is a multidimensional role: you'll be the operational backbone of the marketing team, own performance analytics and funnel visibility, and actively drive AI adoption across marketing workflows, all in close collaboration with the Growth and GTM teams.

Own and optimize HubSpot end-to-end, with working knowledge of Salesforce for field mapping and lead flow alignment
Design, implement, and continuously improve email marketing and nurture campaign strategies to drive engagement, lead progression, and conversion
Maintain operational workflows, scoring models, and segmentation strategies that support personalized, scalable campaign execution
Build and own marketing analytics frameworks, including dashboards, attribution models, and funnel reporting, to give clear visibility into campaign ROI and pipeline contribution
Analyze campaign and channel performance and translate findings into actionable recommendations for the team
Partner with the GTM Operations team to ensure data integrity and unified reporting across marketing and sales
Identify, pilot, and scale AI-powered tools and workflows within the marketing team, from intelligent segmentation and lead scoring to content automation and campaign optimization
Assist with event operations: flows, routing, landing pages, and reporting
Work cross-functionally with content, demand generation, and SDR teams to support pipeline growth
Serve as the go-to operational and data resource for the marketing team

we are looking for a Growth Marketing Lead.
Tell the Frank story to the architecture world: own demand, content, and positioning for an AI architect.
s our Growth Marketing Lead, you own how we reach architecture firms: demand generation, content, product positioning, and the launches that put Frank in front of the right people.
What youll do:
Build and run demand generation across channels: content, email, events, and the website.
Own positioning and messaging for Frank, in close partnership with product and leadership.
Produce credible, technical-but-clear content that resonates with architects and BIM leaders.
Measure what works and double down: pipeline, not vanity metrics.

We are seeking a GTM Business Analyst with strong marketing analytics expertise to help Marketing make faster, more measurable growth decisions. You will partner with the CMO, Marketing Operations, SDR leadership, RevOps, Sales, Finance, and Data/BI to create a trusted view of marketing impact and investment efficiency.
This hands-on role combines digital and web analytics, attribution, campaign optimization, and data storytelling in a high-growth B2B SaaS environment.

Responsibilities

Marketing Analytics & Insights

Analyze performance across digital channels, campaigns, segments, regions, and the customer journey.
Build measurement frameworks for awareness, engagement, lead generation, conversion, campaign effectiveness, and marketing ROI.
Develop and improve attribution models that assess the contribution of marketing touchpoints and inform investment decisions.
Analyze direct, indirect, partner, affiliate, paid, organic, and field marketing activities to optimize channel mix and ROI.
Measure channel marketing performance, including partner-sourced activity, co-marketing initiatives, partner engagement, and contribution to demand generation.
Identify opportunities to improve targeting, audience segmentation, campaign conversion, and marketing investment efficiency.
Analyze SDR productivity, lead follow-up, capacity, conversion, and marketing-to-SDR handoff effectiveness.

Data & Analytics Operations

Build a scalable marketing data domain integrating campaign, web, CRM, marketing automation, partner, product, and commercial data.
Develop reliable data models and analytical datasets using dbt, Snowflake, and SQL.
Create self-service dashboards using Tableau, Looker, Power BI, or comparable visualization tools.
Partner with Marketing Operations and Data/BI on tracking, campaign taxonomy, data quality, governance, and metric definitions.
Use Generative AI and modern analytics tools to automate reporting and accelerate insight generation.

Cross-Functional Collaboration

Act as a trusted partner to Marketing leadership on planning, budget allocation, and performance management.
Work closely with Marketing Operations, SDR, Channel, RevOps, Sales, Finance, and Data/BI teams to align measurement and improve execution.
Present clear, executive-ready insights and recommendations.