דרושים » פרסום שיווק ויחסי ציבור » Senior Marketing Automation Specialist

We are looking for a versatile, hands-on Marketing Operations & Growth Specialist who can bridge strategic content creation with technical campaign execution and business operations.

This role is ideal for someone who combines creativity with operational and analytical thinking, a marketer who knows how to write compelling content, manage complex campaigns, connect marketing systems, analyze performance data, manage and maintain related tools, and execute across multiple inbound and outbound channels.

We are specifically looking for someone with proven experience in B2B SaaS, mission-critical enterprise software, and mid-market to enterprise environments in North America.

Responsibilities
Own the lead generation process, nurture programs, and GTM initiatives
Manage and optimize inbound and outbound marketing campaigns
Build and execute email sequencing and automation workflows
Manage HubSpot operations, CRM flows, and lifecycle automation
Create high-quality marketing content for campaigns, website, email, social media, and sales enablement
Connect and manage integrations between HubSpot and tools such as ZoomInfo, Gong, LinkedIn, and other sales/marketing platforms
Launch, monitor, and optimize paid digital campaigns across multiple channels
Build and maintain marketing and business BI reports and dashboards
Analyze campaign performance, funnel metrics, attribution, and ROI
Manage campaign budgets and operational execution
Work closely with Sales, Product, CS, and Leadership teams to align growth strategies
Assist in improving marketing processes, operational efficiency, and reporting structures

We are looking for a visionary, strategic, and growth-oriented Head of Marketing to lead our global brand, communication, and lifecycle marketing efforts. In this role, you will shape how over a billion users worldwide perceive and engage with our company, with a special focus on scaling our organic reach, maximizing user retention, and accelerating user adoption and conversion within our subscription tiers.

As the Head of Marketing, you will oversee high-level marketing strategy, global brand management, PR, social media, product marketing and go-to-market strategies. You will complement our performance marketing and SEO efforts by building a powerful, cohesive brand identity, optimizing lifecycle funnels, and driving impactful global campaigns. The ideal candidate is a seasoned marketing leader with a sharp creative eye, a commercial mindset, and a proven track record of scaling global consumer brands.

Responsibilities
Global Marketing Strategy: Own and execute our comprehensive global marketing strategy to drive organic growth, brand awareness, and user affinity at a massive scale.
Subscription & Lifecycle Growth: Lead the marketing lifecycle for our subscription services, focusing on user journeys, conversion funnels (freemium-to-paid), and retention strategies to boost engagement and user lifetime value (LTV).
PR & Social Media Management: Oversee our global corporate communications, PR, and social media presence (including LinkedIn and B2C channels). Direct, challenge, and refine the output of external agencies to ensure maximum impact and alignment with our brand voice.
Product Marketing: Lead high-level Product Marketing initiatives, driving messaging, positioning, and go-to-market (GTM) strategies for major feature launches, in focused regions.
Campaign & Creative Direction: Champion the brands creative direction. Ensure top-notch storytelling, campaign concept execution, and high-converting copy across all user touchpoints.
Lifecycle Marketing Operations: Leverage advanced CRM and lifecycle marketing platforms (specifically Braze) to build sophisticated engagement loops, push notifications, and in-app messaging flows.
Cross-Functional Collaboration: Partner closely with Product, Data, Growth (Paid UA & SEO), Sales and Partnerships teams to align organic brand equity activities with high-performance growth tactics.

The Global Field Marketing team brings together demand generation, customer marketing, partner marketing, digital marketing, marketing operations, content, and regional field execution into one integrated growth engine.

The EMEA & LATAM Director, Field Marketing will play a strategic leadership role within the global field marketing organization, leading regional marketing across EMEA & Latin America. This role is responsible for driving pipeline growth, strengthening customer and partner engagement, and aligning closely with regional sales leadership and global marketing teams.

This leader will manage a regional team and external vendors/agencies while serving as a key member of the EMEA leadership team and the broader global marketing organization.

Uniquely, this role combines strategic regional leadership with direct territory ownership: in addition to leading the team, this leader will personally own and execute field marketing for a defined set of markets within the region, acting as the in-market field marketer for those territories.

The ideal candidate is a modern B2B technology marketing leader - strategic thinker, highly analytical, AI-savvy, operationally strong, and an exceptional communicator with the ability to influence across all organizational levels.

Responsibilities
Partner closely with regional sales leadership and cross-functional stakeholders to define GTM priorities, identify growth opportunities, and drive measurable business outcomes.
Lead, mentor, and develop a regional field marketing team while managing external vendors, agencies, and production partners.
Serve as the direct field marketing owner for a defined set of territories within EMEA & LATAM, personally planning and executing pipeline programs, customer engagement, and partner activities in those markets - not only leading others who do so.

we are looking for a Retention Marketing Manager.
The Retention Marketing Manager will be responsible for executing and designing customer retention strategy, combining hands-on campaign execution with creative content development.
This role combines technical expertise with marketing creativity, encompassing tasks such as building automations and surveys in Braze, writing engaging copy, briefing campaigns, and managing the monthly retention plan. The focus is on strengthening customer relationships, increasing ride frequency, and maximizing lifetime value.
Reporting to the Head of Marketing - Demand, the ideal candidate is a retention marketer who is both data-driven and creative, with strong experience in B2C marketing platforms such as Braze, and the ability to craft campaigns that deliver measurable results while resonating with customers.

We are looking for a strategic and execution-oriented Director of Growth Marketing to lead and scale our global growth engine. This role is responsible for driving pipeline growth, marketing operations, digital performance, and AI-enabled marketing transformation across the organization.

The ideal candidate combines strong B2B demand generation expertise with operational rigor, analytical thinking, and a modern AI-first mindset. They understand how to build scalable growth infrastructure, optimize performance across the funnel, and align marketing directly to revenue outcomes.

This role partners closely with Sales, RevOps, Product Marketing, and Executive Leadership to drive measurable business impact.

What Youll Own:
Lead global growth marketing strategy focused on pipeline generation, conversion, and revenue impact.
Drive scalable inbound and outbound demand generation programs across digital channels.
Own marketing operations, automation, attribution, analytics, and funnel optimization.
Lead AI implementation across the marketing organization to improve scalability, efficiency, and performance.
Own website growth strategy including conversion optimization, SEO, and digital experience.
Build and lead a high-performing, data-driven growth marketing organization.

Were looking for a Senior Marketing Operations Manager to take ownership of our marketing infrastructure, automation, technology stack, processes, and data strategy.
Marketing Operations plays a critical role in connecting data, systems, and teams to drive scalable growth across both Sales-Led (SLG) and Product-Led (PLG) motions. This role sits at a key intersection within our Marketing organization, enabling alignment across teams, technologies, and processes.
You will be both a hands-on builder and a strategic partner, working closely with Lifecycle Growth, Product Marketing, Demand Generation, BI, MIS and GTM teams to design and scale high-impact marketing workflows.
Youll play a central role in transforming how we operate, bringing a modern, AI-first approach to marketing operations, simplifying complex legacy processes, and driving measurable business impact.
Key Responsibilities
Own and optimize marketing automation platforms, building scalable multi-channel campaigns, lifecycle journeys, and nurture programs
Lead advanced audience segmentation and ensure seamless lead flow across SLG and PLG funnels
Design and implement scalable marketing processes, including campaign execution, lead management, and data governance
Set up and maintain lead capture integrations while operating data enrichment strategies using internal and external sources, ensuring accurate data flow and improving segmentation, targeting, and personalization
Own data governance across marketing systems and CRM, ensuring high standards of accuracy, consistency, and scalable data structures across multiple objects
Collaborate cross-functionally to translate business needs into operational solutions and drive alignment on GTM and KPIs
Analyze campaign and funnel performance, delivering actionable insights and defining measurement frameworks with BI and Analytics teams
Drive AI innovation, including redesigning workflows and implementing AI-driven solutions.

we are looking for a Demand Generation Manager to support our demand generation efforts. Reporting to the Head of Demand Generation, this hands-on role focuses on executing campaigns, optimizing marketing programs, and contributing to pipeline growth. This position is ideal for someone with experience marketing to technical audiences and a strong operational focus.

Key Responsibilities:

Assist in executing multi-channel demand generation campaigns across digital, paid media, email, content marketing, tradeshows, webinars, SEO, and ABM
Support ABM and enterprise marketing initiatives, helping target strategic accounts and key decision-makers
Collaborate with Sales, Product Marketing, and Content teams to align campaigns with business objectives
Track, analyze, and optimize campaign performance to improve ROI, engagement, and pipeline metrics
Help maintain marketing automation, CRM, and reporting workflows to ensure accurate tracking and attribution
Support paid advertising, retargeting, and performance marketing activities
Contribute to creative content, landing pages, and campaign assets to engage developer and technical audiences

we are seeking a Senior Paid Acquisition Specialist to join our growing paid acquisition team. In this role, youll take full ownership of creating, scaling, and optimizing high-volume paid campaigns across various search channels, with a primary focus on Google Search.
Youll be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. Were looking for someone who is AI-native and tech-savvy, able to integrate new tools and automation into daily work.
As a Paid Acquisition Specialist, youll lead the development and execution of our paid search strategy, collaborating cross-functionally to deliver impactful, results-driven campaigns in a fast-paced, learning-oriented environment.
Were looking for someone who is super analytical, independent, a quick learner, and a creative problem-solver, with a proven ability to work with large datasets, extract insights at both macro and micro levels, and continuously improve performance.
The ideal candidate takes ownership of campaigns, works proactively, and finds creative ways to drive growth and efficiency.
What am I going to do?
Monitor and optimize large-scale paid search campaigns across multiple channels (primarily Google Search), ensuring alignment with business objectives.
Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
Continuously explore and implement AI-driven methods to improve campaign performance and team productivity.
Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
Develop and manage monthly budget plans to optimize ROI.
Serve as the paid acquisition teams main point of contact for the external data & analytics team, aligning on measurement strategy, data access, and performance modeling.
Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

As the Head of Performance Marketing , you will lead the companys user acquisition and growth efforts end-to-end- from strategy and execution to optimization and team leadership.

Responsibilities:
Lead and scale the company's user acquisition activity across all media channels, managing and optimizing large-scale performance marketing campaigns across Search, Social, Native, and additional paid channels, while overseeing significant marketing budgets including forecasting, allocation, scaling, and efficiency tracking.
Drive continuous optimization through data analysis, experimentation, and performance improvements, developing and implementing advanced user acquisition and growth strategies to meet business KPIs, while owning campaign performance analysis and providing actionable insights to improve ROI, CPA, LTV, and revenue growth.
Conduct ongoing A/B testing across creatives, funnels, bidding strategies, audience targeting, and campaign setups.
Utilize analytics platforms, BI systems, and reporting tools to extract insights and support data-driven decision making.
Collaborate closely with Product, Creative, Analytics, Clients team and additional cross-functional teams to align growth initiatives and marketing efforts.
Build and improve internal processes for campaign management, optimization, reporting, and operational scalability.
Lead, and mentor a high-performing performance marketing team.

We are seeking a high-impact, execution-driven Demand Generation Manager to directly power our B2B revenue engine. This is a critical, hands-on role reporting to the Head of Marketing Ops, dedicated to rapidly scaling pipeline within complex B2B Enterprise and Government organizations. We are looking for highly motivated, operational marketers who are masters of modern growth playbooks and ABM, with a proven ability to leverage AI and automation to 10x their output. If your passion is building and owning end-to-end campaigns, launching high-converting pages, and executing sophisticated account-based strategies, you belong here.

Key Responsibilities:
Drive Enterprise & Gov Pipeline: Strategically design and deploy targeted multi-channel campaigns (digital, email, webinars, events) to secure engagement and drive conversion among long-cycle B2B Enterprise and Government decision-makers.
Master HubSpot & Automation: Own the day-to-day execution within HubSpot. Build automated workflows, manage database segmentation, and guarantee flawless lead routing and attribution.
Build & Optimize Landing Pages: Lead the creation, A/B testing, and iteration of high-converting landing pages to maximize ROI from paid media, organic content, and targeted outbound campaigns.
Accelerate ABM Initiatives: Collaborate closely with Sales to execute advanced Account-Based Marketing (ABM) plays, developing personalized buyer journeys for strategic accounts in the maritime, risk, and government sectors.
Achieve 10x Output with AI: Mandatorily integrate AI agents, LLMs, and modern automation tools into your daily workflow to dramatically accelerate content creation, massively scale personalization, and ensure world-class operational efficiency.
Data-Driven Optimization: Rigorously monitor campaign performance, meticulously track pipeline generation, and proactively report on key metrics to continuously optimize conversion rates across every stage of the funnel.