Marketing Manager abra is seeking a Marketing Manager. We are looking for a skilled Marketing Manager to lead and execute marketing activities across social media, digital channels, events, and brand initiatives. This role requires end-to-end marketing expertise, high creativity, excellent communication skills, and the ability to work closely with management, sales teams, marketing colleagues, and additional internal stakeholders. A full-time position, based in Ra'anana, Israel. Key Responsibilities:
* Build and execute annual and quarterly marketing plans, including measurement, analysis, and performance optimization with a strong focus on ROI.
* Plan and manage the marketing budget.
* Lead social media campaigns end-to-end, including market research, messaging, copywriting, content planning, and Canva design.
* Manage content creation across multiple channels, including blog posts and social media content.
* Lead and produce professional conferences, sponsorships, webinars, and roundtable events.
* Manage relationships with external service providers and agencies.
* Manage an SDR, including task allocation, follow-up, and performance tracking.
* Provide marketing services to multiple abra business units and collaborate closely with cross-functional teams across the organization.
Requirements: * 3+ years of significant experience in marketing.
* Experience in social media strategy, content creation, and campaign management.
* Experience leading marketing events, webinars, sponsorships, or professional roundtables.
* Experience building marketing plans, measuring performance, analyzing data, and optimizing activities.
* Experience working with external vendors and internal stakeholders.
* High level of creativity and out-of-the-box thinking.
* Excellent interpersonal skills, strong verbal and written communication skills, and a strong team-player mindset.
* High level of independence, ownership, organization, attention to detail, and the ability to manage multiple tasks simultaneously.
* Hebrew at mother-tongue level and very good English.
* Experience working with Salesforce.
* Hands-on experience using AI tools in daily work and an innovative mindset.
Nice to Have:
* Experience with Marketing Automation platforms and customer journey management.
* PPC knowledge.
* Background working in Professional Services companies within the IT industry.
Why Join Us? At abra, you'll have the opportunity to shape and drive marketing initiatives that directly impact multiple business units across the organization. You'll work in a collaborative environment, lead diverse projects from strategy to execution, and play a key role in strengthening abra's brand and business growth. If you're a creative marketer who enjoys balancing strategy with hands-on execution, we'd love to hear from you.
This position is open to all candidates.