דרושים » פרסום שיווק ויחסי ציבור » Head of Marketing

We're looking for an AI Growth Marketer - someone who lives and breathes AI and wants to channel that into marketing. Think of this as the growth hacker of 2026, you're AI-native first, marketer second. AI tools are your default way of working, You build with Claude Code or OpenClaw instead of spreadsheets and slide decks. If you've ever built an AI agent for fun, automated a workflow because you were bored, or shipped a side project using vibe coding - and you're excited about applying that energy to marketing - this role is for you.
In your day-to-day, you will:
Own marketing projects end-to-end - from strategy to execution - using AI as your primary working environment, not just an assistant
Create campaigns, landing pages, product content, and customer stories at a speed and volume that would be impossible without AI fluency
Build your own tools, automations, and AI workflows to solve marketing problems
Run growth experiments across channels, rapidly testing messaging, creatives, and audiences to find what drives sign-ups and engagement
Lead product launches alongside Product and Growth teams - shaping positioning, messaging, and go-to-market plans
Stay on the bleeding edge of AI capabilities, constantly scouting new models and tools and figuring out how to apply them to marketing before anyone else does.

we are looking for a Creative Growth Manager.
In this role, you wont just be running tests; you will be the creative engine behind our performance marketing - obsessed with why certain creatives convert, how to structure a winning landing page, and how to brief a creative team to get there.
On your day to day As the owner of performance creative for growth, you will move beyond building assets to managing the strategy behind them:
Define the Creative Strategy: Build a steady pipeline of concepts by defining strategies for key growth channels and establishing testing frameworks for hooks, angles, and formats.
Master the "Brief": Transform user research and performance data into clear, inspiring briefs, partnering closely with designers and video editors to bring ideas to life efficiently.
Drive Website Experimentation: Own the A/B testing roadmap for key web pages, from ideating conversion hypotheses to coordinating design and development for implementation.
Analyze & Iterate: Go beyond reporting numbers to uncover the "why"-spotting patterns in winning creatives (like UGC vs. motion graphics) to generate data-backed hypotheses for future tests.
Ensure Consistency: Collaborate with product marketing and paid media to maintain a consistent narrative and visual identity across ads, landing pages, and the full user journey.

Required Enablement & Competitive Intelligence Manager
Tel Aviv
About the role:
As our Enablement & Competitive Intelligence Manager, you will be the connective tissue between our product, sales, and SE teams, equipping them with the intelligence and training they need to win. Youll own our competitive intelligence landscape end-to-end, from managing battlecards and competitive tools to delivering high-impact enablement sessions that keep our field teams ahead of the market.
Youll partner closely with Product, Sales, and Solutions Engineering to translate product capabilities and competitive features into compelling narratives that drive pipeline and accelerate deals. This role is equal parts analyst, educator, and strategic advisor.
What youll do:
Competitive Intelligence:
Own and manage the companys competitive intelligence platform and tooling, ensuring data is current, accurate, and actionable.
Develop, maintain, and continuously refine battlecards for key competitors, incorporating positioning, differentiators, objection handling, and proof points.
Produce regular win/loss reports by gathering data from CRM, interviews, and deal debrief sessions; synthesize findings into strategic recommendations for sales and product leadership.
Monitor competitor product releases, pricing changes, marketing campaigns, and customer reviews to proactively identify threats and opportunities.
Deliver competitive briefings to sales and GTM stakeholders on a regular cadence.
Sales & SE Enablement:
Design and deliver structured enablement programs that train the Sales and Solutions Engineering teams on competitive positioning, objection handling, and differentiated value messaging.
Host regular sessions with SEs to walk through new product features and capabilities, ensuring the field is always current and confident in demos and technical conversations.
Create and maintain high-quality enablement assets including playbooks, cheat sheets, training decks, and on-demand learning resources.
Serve as the go-to resource for the field during active competitive deals, providing real-time intelligence and talk tracks.
Product & Cross-functional Collaboration:
Partner with Product Management and Product Marketing to deeply understand new features, roadmap priorities, and positioning as they evolve.
Translate product updates into field-ready messaging, ensuring Sales and SE teams can confidently articulate new capabilities from day one of launch.
Feed competitive insights and customer feedback back to the Product team to inform roadmap decisions and messaging strategy.
Collaborate with Marketing on external-facing competitive content and campaigns where appropriate.

As our Insurance Marketing Manager, Israel you'll be responsible for establishing our brand and driving broker engagement in the Israeli market. This is a unique opportunity to build our Israel go-to-market strategy from the ground up, working directly with senior leadership to launch and scale our presence. You'll lead localized marketing programs, broker events, and sales enablement initiatives that position our as the InsurSec leader in Israel.

This role requires exceptional self-sufficiency, cultural fluency in both Israeli and American business practices, and the ability to operate with minimal oversight while staying aligned with global marketing strategy. We are looking for someone who is hungry to build a business in an emerging market and brings a team player mentality, willing to both network with executives and get your hands dirty planning events. You'll report to Chelsea Valente (Director of Insurance Marketing) with a dotted-line to Tal Arazi (Director of Cyber products, Israel).

Regular travel within Israel required for broker visits and events. Occasional international travel may be required for company meetings or training.

How You'll Make an Impact

Support the execution of our Israel market launch, across multiple digital and in-person channels and initiatives

Localize launch materials, messaging, and campaigns for the Israeli market, including translation and cultural adaptation of key marketing materials from English to Hebrew

Support CEO and Lead Underwriter with field enablement and business development opportunities

Own the strategy, planning, budget, and execution of in-person broker events across Israel, including hosted events, industry conferences, and broker office visits

Build sales enablement tools and messaging that help our underwriting team communicate InsurSec value proposition

Develop audience-specific campaigns and content to educate brokers, advisors, and clients on products through webinars and educational content

Monitor competitive landscape and provide insights to inform positioning and messaging

Build relationships across the Israeli insurance and cybersecurity ecosystems to identify partnership and growth opportunities

Collaborate with global marketing team to share learnings and best practices between markets

Track and report on campaign performance, broker engagement, and market penetration metrics

Own marketing end-to-end. You'll shape how the world sees us and drive the growth engine that fuels our business. You'll be joining at an inflection point where your work directly shapes our trajectory. We're tackling real problems for real customers, and we need someone who thrives in the space between scrappy and strategic.

Build and execute our global marketing strategy-connecting brand, demand gen, product marketing, and content into one powerful motion.
Lead a lean, hungry team that punches above its weight.
Continue and position us as the category leader in Authorization (because we are).
Work directly with Sales, Product, and Customer Success to turn strategy into pipeline and revenue.
Tell our story everywhere it matters-events, PR, analyst briefings, digital, social.
Make data-driven decisions with budgets, KPIs, and performance metrics that actually move the needle.
Grow our partner ecosystem and drive co-marketing wins.

Required Head of Brand Marketing
About The Position
As a core management leader, you will evolve our brand from awareness to measurable impact. You'll own and scale all brand performance activities, ensuring brand efforts directly drive user engagement, revenue growth, and customer trust across all touchpoints.
This role sits at the intersection of creativity, storytelling, and execution ensuring our stands out in a crowded + creative space. You'll lead a multidisciplinary team - including PR, social media, community, events, and studio production - to build a globally trusted brand with clear Impact. Reporting directly to the CMO, you'll collaborate closely with the Head of Growth and Acquisition to align the brand with performance goals.
Responsibilities
Lead, develop and execute global and localized brand and marketing strategies.
Lead and manage teams across social, events, content, PR, community, and studio.
Align brand storytelling with user acquisition and product adoption goals.
Build systems to track brand campaign effectiveness and business contribution.
Own brand performance metrics, reporting, and optimization.
Partner cross-functionally with Product, Sales, and CS to ensure consistency and cohesion.
Maintain brand integrity and voice across all touchpoints.
Identify creative opportunities to push brand visibility in new channels and geos.

Were looking for a Senior Growth Content Marketing Manager to own performance messaging end-to-end, from insight and concept through execution and iteration.
This is a maternity leave replacement role for a period of six months, with an option to extend.
This role is responsible for developing messaging framework and delivering high-performing copy that drives lead generation and conversion across ads, emails, landing pages, and partner marketing assets. You will shape and evolve positioning for weight loss and GLP-1 audiences, translating insights, strategy, and performance data into clear, compelling messaging that can be deployed and iterated at scale.
This is a hands-on role that requires strategic thinking, strong execution, and use of AI to scale both the quality and quantity of performance content. You will have direct ownership of copy quality, consistency, and iteration, and operate as a core partner to Acquisition, Lifecycle, CRO, and Partnerships.
Responsibilities:
Own messaging across paid ads, emails, landing pages, and partner marketing assets
Write, test, and iterate conversion-focused copy for paid ads (static copy and video scripts), emails, landing pages, and partner marketing assets
Design and use AI-powered workflows to accelerate ideation, variation, versioning, and iteration of copy while maintaining quality
Develop hooks, angles, value propositions, objections, and narratives for performance marketing
Translate performance data, user insights, and growth priorities into clear creative concepts and copy hypotheses
Iterate copy based on performance feedback and clearly connect changes to outcomes
Create partner-ready copy for co-branded assets, landing pages, emails, and enablement materials
Adapt core messaging for different audiences, channels, and partner contexts
Stay informed on content marketing trends, competitor messaging, and category best practices to inform positioning and copy decisions

we are seeking a Senior Paid Acquisition Specialist to join our growing paid acquisition team. In this role, youll take full ownership of creating, scaling, and optimizing high-volume paid campaigns across various search channels, with a primary focus on Google Search.
Youll be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. Were looking for someone who is AI-native and tech-savvy, able to integrate new tools and automation into daily work.
As a Paid Acquisition Specialist, youll lead the development and execution of our paid search strategy, collaborating cross-functionally to deliver impactful, results-driven campaigns in a fast-paced, learning-oriented environment.
Were looking for someone who is super analytical, independent, a quick learner, and a creative problem-solver, with a proven ability to work with large datasets, extract insights at both macro and micro levels, and continuously improve performance.
The ideal candidate takes ownership of campaigns, works proactively, and finds creative ways to drive growth and efficiency.
What am I going to do?
Monitor and optimize large-scale paid search campaigns across multiple channels (primarily Google Search), ensuring alignment with business objectives.
Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
Continuously explore and implement AI-driven methods to improve campaign performance and team productivity.
Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
Develop and manage monthly budget plans to optimize ROI.
Serve as the paid acquisition teams main point of contact for the external data & analytics team, aligning on measurement strategy, data access, and performance modeling.
Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

We are looking for a Senior Internal Communications Manager to join our Israels communications team - a strategic thinker and hands-on creator who knows how to turn complex ideas into stories people actually want to read, watch, and share. Reporting to the countrys communications lead, this role will lead creative communications ideation, and shape the internal narrative across our growing footprint. Youll take part in ideation, storytelling, and content creation that strengthens employee engagement and connects teams to our mission, strategy, and culture. Youll partner closely with leadership, engineering, product, HR, and global communications to deliver internal communications that inform, inspire, and align

As part of the global corporate communications group, our internal communications team connects employees to the companys mission, strategy, and culture through meaningful content. This role will lead internal communications programs for Israel, support leadership communication, manage internal channels, and produce content that informs, inspires, and aligns our teams. Together, we foster a strong employee community and a shared understanding of our mission. This is a unique opportunity to work with exceptional talent and help shape our story.

What you'll be doing:

Lead ideation, copywriting, and hands-on content creation for internal channels, including newsletters, presentations, intranet, all-hands, leadership updates, social content, and employee campaigns - from concept to final execution.
Contribute to internal communications strategy and execution for Israel, ensuring alignment with global messaging and company priorities.

Partner with HR, Site Services, Payroll, IT, Legal, Stock, and site leadership on communications that support organizational updates, onboarding, cultural initiatives, employee programs, site events, and key business objectives.

Manage Israels internal communication channels to maintain clear information flow, consistent messaging, and employee relevance.

Partner with leadership to develop messaging, talking points, and materials for employee events and key communications, and serve as a communications advisor.

Collaborate with the global internal communications team to share best practices, provide local insights, and implement global initiatives.

Write and review messaging to ensure transparency, consistency, accurate branding, and clear voice.

Measure communications effectiveness through feedback and analytics, support issues-related messaging, and contribute to employee-brand efforts such as Best Companies to Work For surveys.

We are looking for a strategic, execution-focused Senior Global Campaign Manager to drive the next phase of our growth across global and regional markets. This is a hands-on, high-impact role at the intersection of campaign management, content strategy, and creative production, built for a digitally native marketer who thrives in fast-paced environments and knows how to scale campaigns and assets with speed and precision.
You will own the full lifecycle of integrated marketing campaigns, from intake and planning, through creative production and localization, to launch, optimization, and post-campaign analysis. Youll partner with global and regional stakeholders to adapt campaigns for local markets, build compelling content experiences, and ensure flawless delivery of digital-first assets across all channels.
Your work will directly impact pipeline acceleration and revenue growth, while shaping how we execute performance marketing at scale.
Why Join Us?
Be part of a globally recognized, people-first company revolutionizing HR.
Work with passionate, high-performing peers across the globe.
Drive regional and global impact, owning high-visibility initiatives.
Play a key role in scaling our performance creative and marketing engine.
Job responsibilities
Campaign Execution & Performance:
Own and manage the end-to-end project lifecycle of global campaigns and alignment of regionalisation with the Regional Marketing Managers.
Lead the architecture of global campaigns, defining targets, messaging, assets, channels, and funnel-stage CTA planning.
Ensuring alignment with marketing goals and collaborating with product marketing, brand, creative, web, and sales teams.
Ensure tracking, reporting, and optimization are in place (Salesforce, Tableau, analytics platforms).
Run structured post-mortems to capture insights and apply learnings for future campaigns.
Creative & Asset Production:
Oversee production of performance creative assets (paid ads, banners, videos, landing pages, emails).
Project manage multiple timelines and workstreams across creative, content, and web to ensure flawless execution.
Leverage AI and creative automation tools (Figma, generative AI, Vibe Coding) to drive speed and scale in production.
Cross-Functional Collaboration:
Serve as the connective tissue between Brand, PMM, regional marketing managers, demand generation and performance teams, and creative operations, ensuring global campaign themes are defined and localized effectively.
Shape and execute global campaigns with a strong regional footprint, maximizing resonance and imprint in each market.
Provide feedback to global stakeholders on regional performance, buyer behavior, and marketing competitive trends.