We Want You! Were looking for a User Acquisition Manager Discovery Channels to lead and scale performance marketing efforts with a specialization in Meta and TikTok.
This is a high-impact, role where youll own strategy, execution, and optimization for our most critical acquisition channels. Youll be responsible for driving measurable growth by combining analytical rigor with creative excellence.
If you thrive in scaling discovery platforms, obsess over data-driven decisions, and understand how to stay ahead of trends, this is your opportunity to make a global impact.
Key Responsibilities:
Lead Strategy & Growth: Own the strategy and execution of paid acquisition across Meta and TikTok, ensuring campaigns align with Tailors business goals and deliver strong ROI.
Creative Excellence: Partner with design and creative teams to deliver high-performing, trend-aware content tailored for discovery platforms.
Experimentation & Innovation: Continuously test new audiences, ad formats, bidding strategies, and creative concepts to maximize acquisition efficiency.
Deep Analysis & Reporting: Build actionable insights from campaign data, presenting clear recommendations to leadership and influencing company-wide acquisition strategy.
Cross-Functional Collaboration: Work closely with Product, Analytics, Finance, and Creative to align acquisition efforts with broader company priorities.
Requirements: 5+ years of experience in online marketing, with a specialization in discovery platforms (Meta & TikTok).
Proven track record of managing and optimizing large-scale performance campaigns (minimum of $500K monthly spend on Meta).
Deep expertise in paid social, including advanced knowledge of platform tools, attribution, and performance metrics.
Creative and analytical mindset able to generate unique concepts, spot and adapt to platform trends, and pair creativity with data-driven decision-making.
Savvy in the creator and UGC ecosystem, with strong awareness of how this world shapes platform performance and consumer behavior.
Hands-on experience with AI tools daily use for workflow optimization, creative ideation, data analysis, and campaign execution.
Experience in B2C environments is highly preferred.
Fluent in English, with excellent communication and presentation skills.
This position is open to all candidates.