דרושים » פרסום שיווק ויחסי ציבור » Website Strategic Lead

We are seeking a highly experienced and strategic VP Growth Marketing to lead growth strategy and execution. Reporting directly to the CMO, you will be responsible for building and scaling a high-performing growth team, managing large-scale budgets exceeding $2M per month, and driving measurable results across all acquisition, retention, and monetization channels.
The ideal candidate will have a proven track record in B2C companies, with deep expertise in performance marketing, lifecycle marketing, data-driven decision-making, and innovative growth strategies. You will play a critical role in shaping global growth, optimizing ROI, and identifying new opportunities to expand our user base and maximize lifetime value.
Responsibilities:
Build, lead, and mentor a world-class growth marketing team.
Manage and optimize all website panels and funnels (landing pages, sign-up flows, user activation paths, conversion panels) to maximize user acquisition and retention.
Develop and execute data-driven strategies to acquire, retain, and engage customers at scale.
Collaborate closely with Product, Design, Creative, and Engineering teams to develop and improve website components, user journeys, and creative materials related to growth initiatives.
Oversee the creation, testing, and optimization of creative assets and campaigns to ensure alignment with brand guidelines and campaign goals.
Leverage analytics and market insights to continuously improve campaigns and identify new growth opportunities.
Drive experimentation and A/B testing to refine targeting, messaging, and channel mix.

We are looking for a Site Experience Manager to own and optimize the performance of our eCommerce product and category pages. This role will be responsible for creating a seamless, engaging, and high-converting shopping experience that drives revenue growth. You will work cross-functionally with merchandising, marketing, design, and product teams to improve key metrics such as Average Order Value (AOV), Add-to-Cart Rate, and Conversion Rate.
Responsibilities:
Own Site Performance Metrics: Monitor and improve KPIs including conversion rate, add-to-cart rate, bounce rate, and AOV.
Optimize Product & Category Pages: Ensure pages are visually appealing, easy to navigate, and strategically merchandised with the right mix of products, upsells, and cross-sells.
Conversion Rate Optimization (CRO): Partner with product and design teams to plan, execute, and analyze A/B tests and personalization strategies.
Content & Merchandising Management: Oversee product descriptions, images, videos, and other content to ensure accuracy, consistency, and engagement.
Customer Journey Analysis: Use analytics and heatmaps to identify drop-off points and friction in the shopping experience, then develop solutions.
Collaborate with Cross-Functional Teams: Work closely with marketing to align campaigns with site experience, and with product/engineering to improve functionality and features.
Create & Curate New Products: Develop exclusive product bundles, recommendations, and cross-sell offerings that expand our assortment and inspire customers to buy more.
Promotions & Campaign Execution: Partner with merchandising and marketing to implement seasonal campaigns, ensuring they are optimized for maximum impact.
Stay Ahead of Trends: Continuously research industry best practices, competitor activity, and new technologies in digital merchandising and CRO.

Marketing Manager and Operations
We are making the future of Mobility come to life starting today. At our company, we support the world's largest vehicle fleet operators and transportation providers in optimizing existing operations and seamlessly launching new, dynamic business models - driving efficient operations and maximizing utilization.
We're seeking a hands-on Marketing Manager to drive our digital marketing GTM campaigns and marketing operations. This role will be pivotal in executing our marketing strategy, managing our digital presence and awareness, and creating compelling campaigns that showcase our company's innovative solutions. The ideal candidate will leverage holistic lookout between operational excellence, content and campaign management with eye for details to deliver measurable results across multiple marketing channels.
If you enjoy working on multiple types of projects, have the technical knowhow, love a fast-paced rhythm and are ready to make a big marketing impact- come work with us!
Responsibilities:
Own and optimize our digital presence through website management and optimization, SEO strategy implementation, and continuous performance monitoring
Execute integrated marketing campaigns across multiple channels, including, PPC, Google, email marketing, webinars, and video content creation
Manage and optimize paid advertising campaigns while maintaining efficient budget allocation and ROI tracking
Own Hubspot Administration end to end: S&M reporting, dashboards, data management, emails- Must!
Lead our marketing automation efforts through Hubspot, Lemlist and Zoominfo or others, including setup and optimization of workflows for both Sales and Marketing teams
Drive fast past campaign strategy, planning and execution across teams.
Help develop and maintain our social media presence
Manage Events and Field Marketing
Create and optimize video content that effectively communicates our value proposition and technical capabilities.

Were looking for a creative and strategic Senior Growth Marketing Manager to lead campaigns that drive awareness, acquisition, and pipeline growth. In this role, you wont just run standard plays, youll be challenged to think differently, uncover new opportunities, and launch innovative programs that cut through the noise and capture the attention of our ideal customers. You dont just fill the funnel, you architect the kind of demand that gets sales teams buzzing.
A paid campaign that breaks benchmarks?
Thats a fist pump. An ABM play that books meetings with top-tier accounts? Thats a champagne pop. Youre a full-funnel thinker who knows how to build and scale programs that actually move the needle. From paid media to SEO, website conversion to nurture flows, you blend creativity with precision to drive awareness and growth at every stage of the buyer journey.
Responsibilities:
Own and execute a full-funnel demand generation strategy to drive high-quality pipeline
Launch creative, multi-channel campaigns across paid search, paid social, SEO, GEO, ABM, emails, and more
Lead website strategy and conversion optimization, partnering with design and dev to maximize performance
Define and track key campaign metrics, deliver performance insights, and forecast pipeline generation with precision
Design and execute ABM programs that creatively engage target accounts with targeted messaging for key personas
Leverage best-in-class AI tools to catalyze production of campaigns and deliverables
Map and continuously evolve ICP targeting and segmentation across all channels
Create and test non-traditional nurture and reactivation strategies (gifting, guerilla campaigns, etc) to move leads through the funnel
Collaborate with Content, Field Marketing, and Product Marketing to amplify launches, virtual and physical events, and product updates
Contribute to SEO and GEO strategies, including blog content, to grow inbound interest and organic pipeline

we are a leading SaaS and FinTech platform transforming how real estate investment firms manage their capital, investors, and operations. Trusted by 700+ GPs, owners/operators, and investment firms globally, we help teams streamline the full lifecycle of investment managementfrom fundraising and onboarding to reporting, distributions, tax, and back-office automation.
But were more than just software. Were a team of bold thinkers, innovators, and real estate enthusiasts who believe complex processes should feel simple. Our platform combines modern technology with expert services, helping our customers raise more capital, deliver a better investor experience, and scale their businesses smarter.
we are backed by top-tier VCs like Insight Partners and Qumra Capital, and were growing fast. Weve been named one of Globes Most Promising Startups, recognized as a Best Start-Up Companies to Work For by Duns 100, and one of Business Insiders Hottest PropTech Startups.
About the role
Were looking for a Content Marketing Coordinator to join our Content & Communications team and help develop and manage digital content that supports marketing, sales, and brand awareness initiatives. You'll work closely with the Senior Content & Communications Lead and collaborate with cross-functional teams to ensure our content and social media presence are impactful, engaging, and optimized for digital success.
A strong candidate will be able to manage content operations, upload and optimize materials in WordPress, own social media publishing, and support technical content marketing efforts. You should be comfortable working with data, researching industry trends, and assisting in thought leadership initiatives.
What your day would look like
Create and edit compelling marketing content across landing pages, email, blog, ads, and other digital formats. Ensure alignment with brand voice and broader marketing goals.
Own our companys organic social media publishing. Write, schedule, and post content across LinkedIn and other channels, aligning with ongoing campaigns and brand goals.
Upload, format, and optimize content in WordPress with efficiency and attention to detail
Contribute new content ideas and campaign concepts based on industry trends, audience needs, and business goals.
Support thought leadership initiatives, helping to craft industry-leading research, reports, and expert content.
Assist in content operations and workflow management, ensuring that content is effectively organized and published on schedule.
Implement SEO best practices, monitor keyword rankings, and collaborate with the marketing team to enhance content visibility.
Coordinate with designers, multimedia teams, and external writers to ensure content meets quality standards and branding guidelines.
Analyze content performance and engagement metrics to inform strategy, improve outcomes, and guide optimizations.

We are seeking a Solutions Manager who will be the go-to expert for problem-solving production incidents. This role is critical for ensuring accurate tracking, reporting, and attribution across all digital marketing channels. The ideal candidate combines strong analytical skills with hands-on experience in marketing platforms, tracking systems, and data analysis, ensuring that our campaigns are measured accurately and efficiently while risk is being managed.

Responsibilities:
Take full ownership of marketing performance data, ensuring its accuracy, integrity, and reliability.
Lead problem-solving for any production incidents affecting paid media performance data, from detection to root cause analysis to resolution.
Analyze performance data to identify trends, anomalies, and user behavior patterns that impact marketing attribution and campaign effectiveness.
Maintain and optimize Marketing Platforms, including GA4, CAPI, GTM, and integrations with Google Ads, Meta, and programmatic platforms.
Understand the difference between client-side and backend events, ensuring proper measurement and alignment across systems.
Collaborate closely with marketing, analytics, operations, and Developers teams to ensure seamless execution and accurate reporting/production fix.
Lead cross-functional projects related to data tracking, attribution, and analytics, ensuring timely delivery and process optimization.
Provide actionable insights and regular reports to senior leadership on data quality and operational improvements.
Document processes, best practices, and incident resolutions to build a knowledge base for continuous improvement.

Were looking for a strategic, data-driven marketer who thrives at the intersection of performance marketing, creativity, and analytics. In this role, youll own the strategy and execution of paid acquisition across both search and social channels, driving measurable growth for the business.

The Paid Acquisition Team is a part of the Marketing department and works cross-functionally with multiple departments, including design, web, CRO, SEO, content, product marketing, sales, marketing operations, and data.

Responsibilities:
Lead, optimize, and scale Paid Search and Paid Social campaigns across platforms such as Google Ads (Search, YouTube, GDN), Bing, Meta, LinkedIn, and others.
Manage campaigns end-to-end, including budget allocation, bidding strategies, account structure, targeting, creatives, landing pages, and conversion optimization.
Partner with in-house design and content teams to create compelling ad creatives and continuously test variations for improved performance.
Analyze performance data and provide actionable insights to improve ROI and identify new growth opportunities.
Collaborate with cross-functional teams to align campaigns with product launches, A/B tests, and overall marketing goals.
Create reports on paid acquisition performance, trends, and recommendations to key stakeholders.

As our Senior Product Marketing Manager, you will play a pivotal role in developing and executing go-to-market strategies for our innovative B2B solutions, targeting upmarket companies and enterprise organizations. You will collaborate closely with sales, customer success, marketing, and product teams to ensure that our products are effectively positioned, communicated, and sold to our target audience.

This is a rare opportunity to join a team that is growing rapidly and changing the way B2B product companies will handle and manage their GTM processes and strategies, while its still in its early days when your impact will be huge both vertically and horizontally on the market, the GTM strategy, the product, and the whole organization.

If youre passionate about building a market category, alongside with top-notch experts from every department, you belong with us.

Key Responsibilities:
Market research - Develop a deep understanding of the market, customer segments, and their pain points through close collaboration with sales and customer success teams.
GTM strategy - Create and execute go-to-market plans for new product features and releases, ensuring alignment with overall business objectives.
Sales enablement resources - Empower the sales team with high-impact sales collateral, training, and tools that facilitate the selling and upselling process.
Customer stories and case studies - Collaborate with the customer success team to identify customer stories and develop case studies and testimonials showcasing the benefits of our products.
Messaging - Translate technical details into benefits for the user, crafting value-driven messaging that resonates with the target audience.
Product marketing content - Work closely with marketing to create compelling content such as blog posts, whitepapers, webinars, and presentations that articulate the benefits and differentiators of our products.
Partner with product managers - Align on product strategy and communicate new developments to both internal stakeholders and the market.
In product communication - Oversee and update the product content within the product itself, on our website, and in customer-facing materials to ensure consistency and accuracy.
Data-driven - Measure and report on the effectiveness of product marketing initiatives, adjusting strategies as needed based on data-driven insights.
Thought leadership - Serve as an evangelist for our products through thought leadership and blogging, social media, and speaking engagements.
Self-driven - You are an entrepreneur in soul, thriving in a fast-changing environment, with the ability to create certainty and clarity in an uncertain environment.

Required Global Messaging Lead, Growth
As the Global Messaging Lead, Growth, you will be a driving force behind our global messaging strategy, taking a lead role in how we articulate our value to the world. This is not just a writing role; its a strategic position that blends high-impact copywriting with the leadership of our international expansion efforts. You will own our core messaging for North America while simultaneously building the framework to scale our voice across new regions.
You will be responsible for crafting persuasive, product-based messaging that drives user acquisition, engagement, and conversion across the entire customer funnel. You will also manage a network of regional freelancers and agencies, ensuring our message resonates authentically in every new market we enter.
What Youll Do:
North American messaging ownership: Lead the development and optimization of all growth-focused copy for the North American market, including ad scripts, landing pages, emails, and web copy.
Geo-expansion execution: Spearhead content creation for new market launches. You will develop detailed messaging briefs, manage regional insights, and oversee a team of international freelancers and agencies to generate effective, localized advertising and content.
Strategic collaboration: Act as a key strategic partner to cross-functional teams, including performance marketing, product, design, and regional GTM leads. You will ensure messaging is cohesive and aligned with our business goals.
PLG & conversion optimization: Craft and test compelling, short-form copy designed to drive product adoption and self-serve conversion. You will continuously run A/B tests and analyze performance data to refine messaging and improve key metrics across all channels and regions.
Brand voice evangelist: Uphold and evolve our brand voice and tone. You will not only maintain consistency but also guide its application in diverse cultural contexts, mentoring others and serving as the subject matter expert on growth-centric copywriting.

Required Growth Marketing Manager
About the Marketing team:
Marketing is all about getting the right message to the right people. We create campaigns that grab attention, tell great stories, and drive real growthwhether its for SMBs, mid-market, or enterprise customers. We work closely with other teams to make sure our brand stands out and our product reaches the people who need it most. If you love mixing creativity with strategy and making an impact, youll fit right in.
On your day to day:
Youll own and optimize the entire user journey, turning visitors into loyal customers through personalized website experiences, email campaigns, and onboarding flows. Leading our CRM and website personalization strategy, youll ensure every user gets the right message at the right time. With A/B testing and creative experimentation, youll refine what workswhile collaborating closely with product, design, and sales to create seamless, engaging experiences.