דרושים » אינטרנט ודיגיטל » Brand Manger - iGaming

Were seeking a highly skilled Marketing Manager to join our marketing team. In this role, you will manage all our social media channels, digital assets, support product launches, and be responsible for business growth.
We are seeking a creative, results and data-driven Marketing Manager to oversee the execution of digital marketing efforts, ensuring consistency, performance, and alignment with brand and business objectives. This role is responsible for managing social media channels, websites, SEO, marketing automation, driving digital customer journeys, leveraging AI and emerging technologies, as well as immersive formats to expand brand reach and engagement.

Key Responsibilities:
Social Media Management: Oversee our Social Media channels (Instagram, TikTok, Facebook, and LinkedIn) by maintaining a content calendar, creating engaging posts, and collaborating with doctors and influencers. Track performance and optimize content to enhance brand presence.
Digital Marketing Collaboration: Develop and implement a digital marketing plan to drive brand growth. This includes managing and optimizing our websites and digital assets, focusing on user experience (UX), content, and SEO.
SEO Management: Lead and execute SEO strategy, including keyword research, on-page and technical optimization, performance tracking, and collaboration with content and web teams to drive organic traffic growth and improve search engine rankings.
Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awareness. Manage and improve marketing automation, CRM engagement, and email campaigns.
Data-Driven Optimization: Monitor campaign performance and analyze customer data to identify trends and opportunities for improvement. Monitor key social media metrics, generate reports that show progress and optimizations.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

Were seeking a highly skilled and strategic Marketing Manager to temporarily join our corporate marketing team as a maternity leave replacement. In this role, youll drive brand growth, support product launches, and ensure our global marketing efforts align with our corporate vision.
In this role, you will be a strategic partner within our corporate marketing team, leading key projects, coordinating cross-functional initiatives, and developing campaigns that resonate with our target audiences. You will manage high-impact projects such as product launches, PR campaigns, and corporate brand initiatives, ensuring their seamless execution to meet our strategic objectives.

Key Responsibilities

Global Marketing Strategy: Collaborate on the development and implementation of a comprehensive global marketing strategy that drives brand growth and generates leads through digital channels, social media, email, and LinkedIn.
Product Launch Coordination: Partner with product and regional marketing teams to plan and execute impactful product launches, aligning them with corporate objectives for maximum market impact.
Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awareness.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Performance Tracking & Optimization: Measure and evaluate the performance of global campaigns, refining strategies to optimize reach, engagement, and ROI.
Public Relations & Brand Visibility: Manage PR activities, including press releases and media outreach, to elevate brand visibility and reputation.
Employer Branding Support: Contribute to employer branding initiatives that support recruitment and retention.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

Kadabra is looking a highly motivated and data-driven User Acquisition Manager with 3+ years of experience. You will be responsible for planning, executing, and optimizing user acquisition campaigns across various channels to drive growth. Key Responsibilities: Develop, execute, and manage user acquisition strategies and campaigns across multiple channels (e.g., paid social, programmatic, search, display, mobile app networks). Manage and optimize marketing budgets to achieve ambitious ROI, LTV, CPI, and CPA targets. Conduct in-depth market research and competitive analysis to identify new opportunities and stay ahead of industry trends. Collaborate closely with internal teams including Data & Analytics, Creative, Product, and CRM to ensure alignment and maximize campaign effectiveness. Analyze campaign performance data (including cohorts, LTV, conversion funnels) to derive actionable insights, identify optimization opportunities, and inform future strategies. Manage relationships with external partners, ad networks, and agencies. Implement A/B testing and experimentation frameworks for creatives, landing pages, and targeting to continuously improve campaign performance. Stay up-to-date with the latest user acquisition trends, technologies, and regulatory changes in the iGaming industry. Monitor and report on key performance indicators (KPIs) to senior management, providing regular updates on campaign progress and results.

Were looking for a hands-on, results-oriented Marketing Manager to join us for a maternity leave replacement of at least 6 months with the potential to transition into a long-term role depending on company growth and future needs.

In this role, youll take full ownership of day-to-day marketing activities and be a key driver in maintaining and accelerating Alison.ais marketing momentum. This includes managing strategic initiatives across multiple channels while continuously analyzing data to optimize performance and guide decision-making.



Key Responsibilities

Execute multi-channel marketing strategies that drive brand awareness, demand generation, and qualified lead growth.
Manage ongoing campaigns including content, PR, digital, events, and paid marketing efforts.
Translate marketing data into actionable insights to inform strategy and campaign optimization.
Create compelling marketing materials aligned with our brand and messaging.
Track and analyze performance metrics and KPIs across all marketing channels.
Conduct market and competitive analysis to sharpen positioning and messaging.
Collaborate closely with cross-functional teams including Product, Sales, and Customer Success.

Were on the lookout for a passionate and results-driven Customer Marketing Manager to take ownership of programs that make an impact across every stage of the customer lifecycle. In this role, youll collaborate across teams to deliver initiatives that create engagement, deliver value, inspire advocacy, drive adoption, and generate measurable business resultsincluding upsell opportunities. Using data-driven insights, youll identify opportunities, develop strategies, and execute campaigns aligned with our global growth objectives. And because we believe that Customers eat first, every decision you make will put the customer at the top of your priority list

What youll do:
Develop and execute multi-channel marketing strategies and programs that create engagement, deliver value, and drive impact across all customer lifecycle stages within our growing customer install base.
Analyze data to understand customer pain points, engagement, customer experience, and product adoption and usage to identify growth opportunities and make recommendations for improvement.
Identify upsell and expansion opportunities and create targeted campaigns and motions to meet pipeline targetsacting as a key stakeholder in driving business growth alongside the customer revenue team.
Segment lists based on users behavior and engagement, and build effective conversion journeys.
Drive customer advocacy initiatives and lead the integration of customer stories, testimonials, and visuals across marketing channels.
Manage a program to drive traffic and positive reviews to third-party review sites to increase brand awareness and influence the buying process.
Plan and execute regular events (webinars) to deepen relationships with customers and partners and nurture leads.
Run ongoing A/B tests on different performance parameters and develop playbooks.
Regular tracking and reporting on campaign performance.

Required Partnerships Manager (Temporary)
As a Partnership Manager, You will be responsible for designing and implementing a strategic partnership framework across priority English-speaking regions (USA, Canada, UK, Australia and New Zealand).
Your role will focus on driving partner acquisition, managing partnership lifecycles, and delivering measurable results. Collaboration with internal teams, strategic planning, and data analysis will be essential. Central to this role is identifying and building lasting relationships with partners to ensure mutual success. Proficiency in English is essential, with additional languages being a bonus.
Responsibilities
Strategic Channel Development: Develop and implement partnership acquisition strategies tailored to priority English-speaking markets. Define and optimize the partner funnel, ensuring alignment with revenue and growth objectives.
Identify and Secure Relevant Partners: Proactively identify high-potential partners, including influencers, affiliates, ambassadors, and brands, who align with our vision and goals. Lead negotiation and onboarding efforts, ensuring partnerships are mutually beneficial and structured within company guidelines.
Partner Campaign Management: Design and oversee collaborations with content creators, and affiliate partners. Ensure they align with product goals, channel objectives, and geographic priorities to maximize reach and engagement.
Comprehensive Partnership Management: Manage the entire partnership lifecycle, from identifying and onboarding partners to nurturing long-term relationships. Collaborate with content creators to deliver impactful campaigns, providing resources, messaging, and regular updates. Continuously evaluate performance to refine strategies and maximize partnership impact.
Event Advocacy at Events:: Represent us at key industry events and trade shows, taking a lead on planning partnership activities or sponsorships to foster partner engagement and increase brand visibility.
Performance Measurement and Optimization: Monitor key performance indicators, such as conversion rates, subscriber growth, and campaign ROI. Use data insights to refine partnership strategies and improve outcomes.
Cross-Functional Alignment: Partner with internal teams, including marketing, product, and ambassador teams, to align on strategies, campaigns, and partner needs. Ensure seamless communication and execution across departments.
Innovative Initiative Development: Identify creative opportunities to engage new audiences through innovative campaigns, events, or collaborations with content creators, educators, and brands. Drive experimental approaches to expand our footprint in key markets.

Were seeking a strategic VP of Marketing to lead our growth and brand evolution. In this high-impact role, youll be an essential key member of our executive leadership team, contributing to company-wide strategy and decision-making.

Responsibilities:
Lead, mentor, and scale an in-house marketing team, including specialists in digital, brand, content, marketing automation, and social media.
Build and execute the annual marketing plan, ensuring alignment with business objectives and achievement of defined goals.
Define and track KPIs (ROAS, CAC, LTV, etc.) to drive measurable business impact.
Manage and optimize paid media and digital campaigns across platforms such as Google, Meta, and TikTok etc.
Direct relationships with external partners, including creative agencies, media buyers, PR firms, influencers, and production vendors.
Oversee lifecycle marketing, including automation, segmentation, and personalized, event-driven campaigns in collaboration with Data and Product teams.
Drive social media strategy and community engagementresponding to trends, managing influencers, and own our visual identity and tone of voice across social platforms.
Oversee marketing initiatives related to subscriptions, loyalty programs, and customer value growth.
Partner with internal teams (Sales, Product, Tech, Finance) to ensure effective execution and delivery across initiatives.

XM Cyber is a global leader in hybrid cloud security. XM Cyber brings a new approach that uses the attacker’s perspective to find and remediate critical attack paths across on-premises and multi-cloud networks. The XM Cyber platform enables companies to rapidly prioritize and respond to cyber risks affecting their business-sensitive systems. As XM Cyber continues to grow its global customer base and recurring revenue, we recognize the strategic importance of deepening relationships with existing customers. We’re looking for a passionate and results-driven Director of Customer Advocacy to lead our customer marketing initiatives and turn satisfied customers into loyal advocates. In this role, you will design and execute scalable marketing programs that drive engagement, satisfaction, retention, expansion, and advocacy across our customer base. You will be at the forefront of creating meaningful connections between our brand and our customers, ensuring they feel informed, appreciated, and inspired to grow with us. Responsibilities 1. Advocacy & Community Building
* Build and scale a robust Customer Advocacy Program , including testimonials, reviews, referrals, and case studies.
* Develop and manage user groups, roundtables, community initiatives, and online/offline community initiatives to foster peer networking and brand connection.
* Lead the planning and execution of key 1:N programs such as user events The Exposure Room webinars monthly newsletters , and customer gifts 2. Events & CX Touchpoints
* Oversee the full execution of user and CAB events, including content, logistics, and communications with customers and internal stakeholders (e.g., Sales, CX, and Execs).
* Drive the planning and orchestration of internal CX events to improve alignment and visibility of customer programs/initiatives.
* Ensure strategic customer touchpoints like Executive Business Reviews (EBRs) and Kickoff decks reflect current messaging and positioning. Ensuring the templates are up to date with the latest marketing and product materials 3. Loyalty & Rewards Programs
* Design and manage programs that recognize and reward customer loyalty—delivering perks, recognition, and exclusive experiences. 4. Expansion & Retention Campaigns
* Collaborate with Marketing, Product, Sales, and Customer Success to support upsell and cross-sell activities as required. Design materials that promote new features, services, or solutions to existing customers that CSMs can leverage..
* Launch targeted lifecycle programs that address key stages in the customer journey to improve satisfaction and reduce churn.
* Create and run campaigns tailored to existing customer segments, focused on loyalty, and upsell opportunities. 5. Customer Advocacy Strategy & Execution
* Work with Marketing to build and maintain a content marketing calendar targeting customer personas, including newsletters, webinars, success stories, and product education.
* Develop and execute a customer marketing strategy that maximizes Customer Lifetime Value (CLTV) and supports retention and growth.

We are seeking a highly experienced and strategic VP Growth Marketing to lead growth strategy and execution. Reporting directly to the CMO, you will be responsible for building and scaling a high-performing growth team, managing large-scale budgets exceeding $2M per month, and driving measurable results across all acquisition, retention, and monetization channels.
The ideal candidate will have a proven track record in B2C companies, with deep expertise in performance marketing, lifecycle marketing, data-driven decision-making, and innovative growth strategies. You will play a critical role in shaping global growth, optimizing ROI, and identifying new opportunities to expand our user base and maximize lifetime value.
Responsibilities:
Build, lead, and mentor a world-class growth marketing team.
Manage and optimize all website panels and funnels (landing pages, sign-up flows, user activation paths, conversion panels) to maximize user acquisition and retention.
Develop and execute data-driven strategies to acquire, retain, and engage customers at scale.
Collaborate closely with Product, Design, Creative, and Engineering teams to develop and improve website components, user journeys, and creative materials related to growth initiatives.
Oversee the creation, testing, and optimization of creative assets and campaigns to ensure alignment with brand guidelines and campaign goals.
Leverage analytics and market insights to continuously improve campaigns and identify new growth opportunities.
Drive experimentation and A/B testing to refine targeting, messaging, and channel mix.

We are seeking a Solutions Manager who will be the go-to expert for problem-solving production incidents. This role is critical for ensuring accurate tracking, reporting, and attribution across all digital marketing channels. The ideal candidate combines strong analytical skills with hands-on experience in marketing platforms, tracking systems, and data analysis, ensuring that our campaigns are measured accurately and efficiently while risk is being managed.

Responsibilities:
Take full ownership of marketing performance data, ensuring its accuracy, integrity, and reliability.
Lead problem-solving for any production incidents affecting paid media performance data, from detection to root cause analysis to resolution.
Analyze performance data to identify trends, anomalies, and user behavior patterns that impact marketing attribution and campaign effectiveness.
Maintain and optimize Marketing Platforms, including GA4, CAPI, GTM, and integrations with Google Ads, Meta, and programmatic platforms.
Understand the difference between client-side and backend events, ensuring proper measurement and alignment across systems.
Collaborate closely with marketing, analytics, operations, and Developers teams to ensure seamless execution and accurate reporting/production fix.
Lead cross-functional projects related to data tracking, attribution, and analytics, ensuring timely delivery and process optimization.
Provide actionable insights and regular reports to senior leadership on data quality and operational improvements.
Document processes, best practices, and incident resolutions to build a knowledge base for continuous improvement.