דרושים » פרסום שיווק ויחסי ציבור » קבוצתנו מחפשת מנהל /ת שיווק להוביל את פעילות השיווק של חטיבת התוכנה והדיגיטל

Requirements:
4+ years of experience in lifecycle, email, or CRM marketing, preferably within B2B SaaS organizations with a focus on lead lifecycle, demand generationת CRO, or email/CRM strategy.


Proven track record of designing and executing nurture/automation programs that drive measurable improvements in conversion rates and prospects retention.


Hands-on experience with marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce). Marketo experience is a plus.


Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.

Deep understanding of B2B user journey mapping and optimizing touchpoints throughout the funnel


Excellent project management skills, with the ability to manage multiple initiatives simultaneously and meet deadlines.


Exceptional communication and collaboration skills, with experience working cross-functionally in a dynamic environment.


Comfortable working in a fast-paced environment with high standards and clear business impact