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01/04/2024
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נאספה מאתר אינטרנט
15/04/2024
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are seeking a Director Of Growth Marketing.
As the Director of Growth, you will lead the charge in developing and executing comprehensive growth strategies to drive user acquisition, retention, and revenue growth.
Reporting to the VP, Revenue Marketing, this is a high-impact managerial position within the marketing team, and you will be responsible for overseeing both SEO and paid media channels, managing significant budgets, and collaborating closely with cross-functional teams.
What will you actually be doing?
SEO team management:
Lead and mentor the internal SEO team, providing strategic guidance and fostering a collaborative and innovative culture.
Oversee the development and execution of SEO strategies, ensuring alignment with business objectives.
Conduct regular performance evaluations and provide professional development opportunities for team members.
Paid Media Management:
Manage relationships with external paid media agencies, ensuring alignment with overall marketing goals and objectives.
Collaborate with agencies to develop and optimize paid media campaigns across various platforms.
Effectively communicate business objectives and provide feedback to ensure campaign success.
Manage and optimize budget allocation to maximize ROI and achieve performance targets.
Utilize data-driven insights to refine targeting, messaging, and creative elements.
Innovation in growth strategies:
Spearhead innovation initiatives within the growth team, exploring new and creative ways to acquire and retain users.
Stay abreast of industry trends, emerging technologies, and marketing innovations to inform growth strategies.
Team Leadership:
Build and lead a high-performing growth team, fostering a culture of collaboration, innovation, and continuous improvement.
Provide mentorship and professional development opportunities for team members.
Analytics and Reporting:
Provide actionable insights and data-driven recommendations to optimize marketing strategies
Requirements:
Bachelors degree in Marketing, Business, or a related field; advanced degree is a plus.
Minimum 6 years of experience in digital marketing, with a focus on SEO and paid media.
3+ years of experience leading a team - Must
Proven track record of driving growth in a similar managerial capacity.
Proven experience in a leadership role overseeing SEO and paid media strategies, preferably in a SaaS or technology-focused environment.
Demonstrated success in managing significant budgets and achieving measurable results.
Deep understanding of SEO best practices, search engine algorithms, and the latest industry trends.
Strong analytical skills with proficiency in data analysis tools and platforms.
Excellent communication and interpersonal skills, with the ability to lead and inspire a team.
This position is open to all candidates.
 
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פורסם ע"י המעסיק
09/05/2024
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Overview: As a Senior Social Brand Manager, you will play a pivotal role in shaping and executing our brand's social media strategy. You'll be responsible for managing and growing our online presence across various social platforms, ensuring consistency in messaging and brand identity. This role requires a creative thinker with a keen understanding of social media trends, excellent communication skills, and a passion for building engaging brand experiences. Key Responsibilities: Social Media Strategy: Develop and execute comprehensive social media strategies aligned with the overall brand objectives. Storytelling: Create compelling & creative, on-brand content for social media platforms, including posts, videos, graphics, and other multimedia assets. Community Engagement: Foster meaningful interactions with our audience, responding to comments, messages, and inquiries in a timely and professional manner. Analytics and Reporting: Monitor social media metrics, track performance, and provide regular reports to assess the effectiveness of campaigns and initiatives. Cross-Functional Collaboration: Work closely with marketing, PR, and product teams to ensure alignment and consistency across all brand communications. Stay Updated: Stay abreast of industry trends, platform updates, and emerging technologies to continuously optimize our social media efforts.
Requirements:
* Bachelor's degree in Marketing, Communications, or related field.
* Native English speaker - MUST.
* Short form writer.
* Social ghostwriting for executives in the company,
* Minimum of 4 years of experience in social media management, with a proven track record of managing successful organic social media campaigns.
* Extensive knowledge of social media platforms, trends, and best practices.
* Technical orientation and mindset.
* Strong analytical skills and proficiency in social media analytics tools.
* Excellent written and verbal communication skills, with a keen eye for detail.
* Ability to work independently and collaboratively in a fast-paced environment.
* Easily engage with company personnel at all levels to identify unique angles of brand storytelling.
* Experience in multiple marketing areas such as: Podcasts, Influencers, Copywriting and Creative
This position is open to all candidates.
 
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נאספה מאתר אינטרנט
22/04/2024
חברה חסויה
Location: Tel Aviv-Yafo and Herzliya
Job Type: Full Time
As a Senior Social Brand Manager, you will play a pivotal role in shaping and executing our brand's social media strategy. You'll be responsible for managing and growing our online presence across various social platforms, ensuring consistency in messaging and brand identity. This role requires a creative thinker with a keen understanding of social media trends, excellent communication skills, and a passion for building engaging brand experiences.

Key Responsibilities:

Social Media Strategy: Develop and execute comprehensive social media strategies aligned with the overall brand objectives.
Storytelling: Create compelling & creative, on-brand content for social media platforms, including posts, videos, graphics, and other multimedia assets.
Community Engagement: Foster meaningful interactions with our audience, responding to comments, messages, and inquiries in a timely and professional manner.
Analytics and Reporting: Monitor social media metrics, track performance, and provide regular reports to assess the effectiveness of campaigns and initiatives.
Cross-Functional Collaboration: Work closely with marketing, PR, and product teams to ensure alignment and consistency across all brand communications.
Stay Updated: Stay abreast of industry trends, platform updates, and emerging technologies to continuously optimize our social media efforts.
Requirements:
Bachelor's degree in Marketing, Communications, or related field.
Native English speaker - MUST.
Short form writer.
Social ghostwriting for executives in the company,
Minimum of 4 years of experience in social media management, with a proven track record of managing successful organic social media campaigns.
Extensive knowledge of social media platforms, trends, and best practices.
Technical orientation and mindset.
Strong analytical skills and proficiency in social media analytics tools.
Excellent written and verbal communication skills, with a keen eye for detail.
Ability to work independently and collaboratively in a fast-paced environment.
Easily engage with company personnel at all levels to identify unique angles of brand storytelling.
Experience in multiple marketing areas such as: Podcasts, Influencers, Copywriting and Creative
This position is open to all candidates.
 
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נאספה מאתר אינטרנט
06/05/2024
Location: Tel Aviv-Yafo
Job Type: Full Time
Required MEDIA AND CAMPAIGNS BUSINESS LEAD
If you are a visionary strategist with a passion for media and product innovation and a desire to drive tangible business outcomes, we invite you to join our team!
We have recently released in Israel a new media-marketing and promotion tool to allow our merchants and partners to advertise and provide promotional campaigns to end users on the platform.
As Media & Campaigns Lead you will be responsible for driving revenue growth through direct sales and strategic merchant partnerships, optimize presence and performance, work closely with the sales, product, operations global and local teams.
Key Responsibilities:
Build out a strong product positioning and messaging - conduct market research and analysis to identify customer needs and preferences, emerging trends.
Drive demand, adoption, and sales of our media products by effectively positioning them in the market.
Manage all aspects of our media business, from creating pricing schemes to outlining inventory and packaging the offers.
Define key performance metrics to measure the effectiveness of media campaigns, and utilize data-driven insights to optimize strategies for maximum impact for our customers and merchants, and for us as a sustainable revenue source.
Sales enablement - equip the sales teams with the necessary tools, training, and collateral to effectively sell the products, including sales presentations, product demonstrations, and performance tracking.
Requirements:
Bachelor's degree in Business, Marketing, Communications, or related field.
Proven track record of 5+ years in product marketing, media strategy, digital marketing, ad sale, or related roles, preferably within e-commerce or consumer facing product-technology sector.
Demonstrated expertise in developing and executing successful media campaigns across various channels such as social media, display advertising, and search engine marketing.
Strong analytical skills with the ability to interpret data, draw actionable insights, and optimize campaign performance.
Strategic mindset with a forward-thinking approach to identifying opportunities and solving complex business challenges.
Exceptional communication and interpersonal skills, with the ability to effectively collaborate with internal teams and external partners.
Fluent English.
This position is open to all candidates.
 
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נאספה מאתר אינטרנט
10/05/2024
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and Hybrid work
s the VP of Brand Marketing, you will play a pivotal role in shaping and executing the brand's media relations, influencers, and talent campaigns. This managerial role requires leadership over a dedicated marketing team, as well as collaboration with external agencies. Your expertise will be instrumental in building and nurturing relationships, crafting strategic communication plans, and driving the brand message across various channels.

Key Responsibilities:

Team Leadership and Management: Lead, mentor, and inspire an internal team of experts to achieve key performance goals.
Manage relationships with external agencies, ensuring they align with brand strategies and deliver on set objectives.
Collaborate closely with the CMO and other departments to ensure integrated marketing efforts.
Manage the department's budget, ensuring optimal allocation and efficient use of resources.
Develop and implement comprehensive media strategies that elevate the brand's presence across key channels.
Manage and cultivate relationships with journalists, editors, bloggers, and other media professionals.
Identify, engage, and manage partnerships with influencers and talents that align with the brand's values and objectives.
Develop and oversee influencer campaigns from conception to execution.
Measure the impact and ROI of influencer collaborations and continuously optimize strategies.
Collaborate with cross-functional teams to ensure a cohesive brand message and presence across all touchpoints.
Analyze market trends, competitor activities, and consumer feedback to inform strategic decisions.
Requirements:
Native English speaker
A minimum of 7 years of experience in marketing, with a proven track record in managing media relations and influencer campaigns for B2C brands.
Bachelors degree in Marketing, Communications, Business, or related field.
Demonstrated experience in team management, preferably having led both internal teams and external agencies.
Strong understanding of the digital landscape, especially in the realms of influencer marketing and media relations.
Exceptional leadership, interpersonal, and communication skills.
Proficient in using marketing tools and platforms relevant to the role.
Ability to think critically, solve problems creatively, and drive results.
Flexible and adaptable in a dynamic environment.


Role located in Ramat HaChayal, Tel Aviv.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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נאספה מאתר אינטרנט
15/04/2024
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and Hybrid work
Areas well trust you with:
Campaign Strategy Development: Craft and implement creative campaign strategies across various channels, tailored to our objectives and market dynamics. Leverage competitor analysis and industry insights to identify new campaign ideas and opportunities.
Innovation and Research: Proactively seek out new directions, technologies, markets, and audiences through thorough research and analysis. Stay ahead of industry trends to identify potential opportunities for growth.
Performance Ownership: Maintain a data-driven approach, closely monitoring campaign performance and key metrics.
Be proactive in identifying potential issues (red flags) as well as successes (green flags), and keep stakeholders informed with regular updates.
Funnel Optimization: Ensure thorough testing of the marketing funnel and tracking systems prior to campaign launch. Continuously optimize the funnel to improve campaign performance and lead conversion rates.
Reporting and Analysis: Prepare detailed reports on acquisition strategies, progress, and outcomes. Present findings and insights to senior management, ensuring transparency and alignment with business goals.
Collaboration and Communication: Foster strong relationships with stakeholders, including marketing teams and external partners. Schedule and lead weekly meetings to discuss campaign performance, lead management, and improvement opportunities.
Expertise in GA4: Assume responsibility as the company's GA4 expert, guiding and educating stakeholders on its capabilities and best practices. Ensure optimal utilization of GA4 for data analysis and campaign tracking.
Data Management: Oversee the maintenance and enhancement of marketing dashboards and statistics. Ensure accuracy and relevancy of data, facilitating informed decision-making.
Proactive Problem-Solving: Work with limited resources and demonstrate initiative in identifying challenges and proposing innovative solutions. Drive continuous improvement by promoting new ideas and best practices.
Requirements:
Areas of your knowledge and Expertise:
Proven 2 year experience in user acquisition and digital marketing.
Strong analytical skills, with expertise in Google Analytics 4 (GA4) and other analytics tools.
Excellent communication skills with the ability to engage and influence stakeholders.
Demonstrated ability to develop and execute successful marketing campaigns.
Adept at problem-solving, with a proactive approach to addressing challenges and opportunities.
Familiarity with industry trends, competitor activities, and market conditions.
Bachelor's degree in Marketing or a related field preferred.
Hubspot Marketing Hub - Advantage.
English - High proficiency.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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נאספה מאתר אינטרנט
06/05/2024
Location: Tel Aviv-Yafo
Job Type: Full Time
We seek an experienced performance marketer/ demand generation lead, to manage our growing team of performance marketing specialists. Together, the team plans, builds, and executes various paid campaigns, across all relevant platforms and channels. Supporting various B2B solutions and audiences, the Demand Generation Lead will be tasked with strategizing and running the best campaigns to meet the different KPIs each B2B business unit has, while working closely with sales, marketing and other central teams.
What youll be doing:
Own all B2B paid campaigns including Merchant/Marketplace, globally, ensuring they are implemented efficiently and with best practices built in.
Design, define and build the entire user acquisition strategy across regions, products, platforms and audiences: sales-led and/or product-led.
Hire, manage and train professionals to manage all paid channels- PPC, paid publications, content syndication and others, while acting as a coach-player: hands-on running campaigns and owning them fully.
Optimize and report on all paid activities, finding and solving leaks in the funnel, and suggesting ways to improve our customer acquisition campaigns.
Make sure all campaigns assets from ad copy and creatives to website and forms are updated, optimized and set for success.
Work closely with local Sales teams to align on the best acquisition strategy based on their needs. Building a robust feedback loop, making sure SLAs are met, and deals are handled in a timely manner.
Work closely with other B2B marketing teams to come up with a holistic approach to customer acquisition.
Work closely with local and central teams on the creatives, messages, deliverables and localization of all required campaign assets.
Set KPIs across all demand gen channels and develop monthly reports on activities and tests that can be presented to operational teams against these KPIs and wider company objectives.
Create A/B testing cycles to maximize campaign performance.
Requirements:
At least some years of experience managing large-scale acquisition teams in a B2B tech/SaaS environment.
At least some years of experience as a PPC manager, and/or media buying in a global internet company and/or well-known agency.
A track record of delivering outstanding results and generating sales.
Deep knowledge and expertise on various PPC platforms- Google Ads, YouTube, Facebook, Instagram and LinkedIn, as well as direct media buying, Intent platforms, ABM platforms, content syndication, Google Analytics, etc.
Strong understanding of all aspects of digital marketing: website, UX, content, creatives development, lead generation, scoring, nurturing, email marketing.
Analytical thinker, methodological, ROI oriented, but also have the ability to see the big picture and think strategically.
Exceptional attention to detail.
Strong problem-solving and fact-based decision-making skills.
Excellent written and oral communication skills in English.
Strong ability to prioritize tasks to maximize impact and meet KPIs.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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נאספה מאתר אינטרנט
28/04/2024
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and Hybrid work
we are looking for a talented, experienced hands-on Growth Manager who thrives at the intersection of marketing, product, and data analysis to join the Customer Growth team.
As a Growth manager, you will play a pivotal role in developing and executing strategies to engage and retain our existing customer base, driving them to realize the most value of the products theyre using and generate demand for x-sell. You will collaborate closely with PMM, CS, Product, and Marketing teams to create experiences and interactions to enhance customer satisfaction, drive loyalty, and increase customer lifetime value.
Responsibilities:
Increase L&R and Subscription customers feature adoption rates and usage by developing, executing, and managing growth initiatives end-to-end.
Manage customer communication channels such as email marketing, in-app messaging, newsletters, and community mgmt to keep customers engaged and informed.
Own and lead customer marketing strategies and plan activities such as email marketing campaigns, content planning and creation, and in-app communication to generate x-sell demand from our existing customer base.
Create knowledge enrichment programs and collaterals such as guides, walkthroughs, videos, webinars, and more to help educate our customers.
Define, track, and optimize product data and KPIs to ensure constant improvement and alignment with the business goals.
Stay informed about industry trends, competitor activities, and customer preferences to identify opportunities for innovation and improvement. Determine industry benchmarks and conduct competitive research to influence decision-making and planning.
Collaborate with other teams in Marketing,Design, Product, Product Marketing, Sales, Customer Success, Engineering, and Data.
Requirements:
3+ years of experience in customer marketing/growth management Must
Proven experience in the creation, optimization, and management of customer marketing campaigns Must
Experience in SaaS / B2B / eCommerce Big Advantage
Solid knowledge in marketing automation tools Hubspot, customer.io, Google Analytics, etc Advantage
Excellent communication and interpersonal skills and a native level of English, both written and spoken
Creative thinker with the ability to develop innovative marketing strategies.
Ability to thrive in a fast-paced, collaborative environment.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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מודים לך שלקחת חלק בשיפור התוכן שלנו :)
 
נאספה מאתר אינטרנט
15/04/2024
Location: Tel Aviv-Yafo
Job Type: Full Time
We are seeking a Director Of Brand and Corporate Communications.
As the Director of Brand and Corporate Communications, you will lead the
strategy and execution of our brand and design initiatives.
This role shapes how we are perceived by stakeholders, including prospects, customers, partners, influencers, and the market at large. Reporting directly to the VP of Corporate Marketing, you will have the opportunity for potential advancement based on performance and impact.
What will you actually be doing?
Develop and implement brand strategies that align with our mission and business goals, maintaining brand integrity across all company materials and digital platforms.
Define and oversee our corporate style and tone of voice, ensuring cohesive messaging and branding across all marketing and advertising channels, including collaboration with the programs team.
Direct and manage a comprehensive communications strategy, including public relations, influencer programs, and social media management. Own the relationships with global PR firms and agencies.
Collaborate with cross-functional marketing teams, including Product Marketing, Demand Generation, and Programs, to support product launches, major events, and marketing campaigns with aligned messaging and visuals.
Guide event branding and messaging, enhancing our presence and consistency at events.
Lead market research efforts to inform brand strategies and stay ahead of industry trends and customer insights.
Develop and maintain thought leadership, including overseeing annual industry research, reinforcing our position as a leader in the digital adoption space.
Mentor and lead a diverse team, promoting a culture of creativity, innovation, and collaboration.
Contribute to customer acquisition and retention strategies, aiding our growth in the B2B sector.
Requirements:
Minimum of 10 years of experience in brand management, ideally in B2B SaaS or tech industries.
Bachelors degree in Marketing, Communications, Business, or a related field; Masters degree preferred.
Proven experience in people management, including leading, mentoring, and developing teams within a corporate setting. - Must
Demonstrated success in developing and executing brand strategies. - Must
Experience in global brand management and adaptability to fast-paced environments.
Excellent communication, negotiation, and presentation skills. -Native English speaker
In-depth knowledge of digital marketing, social media trends, and public relations.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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נאספה מאתר אינטרנט
01/05/2024
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a Growth Marketing Manager, Paid Social to join our diverse Marketing team.
Reporting to the Director of Paid Social, the primary objective of this position is to manage the launch, ongoing reporting, and management of paid social media advertising campaigns.
The Growth Marketing Manager, Paid Social will focus on creating impactful advertising strategies that increase brand visibility, drive sales, and enhance customer engagement on various social media platforms.
Roles and Responsibilities:
Campaign Launch and Management:
- Plan and execute the launch of paid social media ad campaigns, ensuring alignment with the company's marketing goals.
- Collaborate with creative teams to develop engaging ad content, including visuals and copy that reflects the brands voice.
- Configure campaign settings, including targeting, budgets, and scheduling, to maximize ad performance from the outset.
- Continuously monitor and manage live campaigns to ensure they are performing optimally.
- Adjust campaign strategies as needed based on performance data and changing market trends.
- Work within budget constraints to allocate funds effectively across campaigns and platforms for maximum ROI.
Requirements:
- BA in a business field, such as marketing, communications, or a related field a must
- 2+ years experience of actively managing Paid Social campaigns a must
- Experience driving ROI-positive paid social campaigns for an e-commerce business a must
- Analytically minded person, with the ability to optimize campaigns based on data generated
- Experience in a fast-paced, start-up environment with the ability to quickly get up to speed, iterate, and take on other projects
- Collaborate with diverse teams in various time zones, English fluency a must
- Experience with Google Analytics and Looker/Data Studio or similar analytics tools
- Experience within all relevant native Paid Social platform-tools/UIs
This position is open to all candidates.
 
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