לוח משרות דרושים Product Marketing, לחיפוש זה נמצאו 24 משרות

We are seeking a Product Marketing Manager to join our dynamic Marketing team as a maternity leave replacement. As a key member of the Product Marketing organization, youll work closely with Product, Marketing, Sales, and Customer Success to craft compelling product messaging, positioning, and content that empower our go-to-market efforts to thrive. This role will primarily focus on owning and driving the success of our rapidly growing new products which are transforming the Office of the CFO.
What Youll Do:
Lead product marketing for our growth products, driving awareness, adoption, and engagement
Oversee the creation of high-impact content, including product collateral, sales enablement materials, and executive presentations. Your role will ensure that all messaging is clear, consistent, and compelling, resonating with both internal and external audiences.
Support demand generation campaigns, including paid campaigns, content initiatives, and events.
Become the authority on our market categories and buyer personas - particularly in the Office of the CFO - understanding their purchasing decisions and key buying criteria.

Required Head of Go-To-Market, Waze
Tel Aviv, Israel
About the job
Waze is where people and technology meet to solve transportation challenges. It's a platform that empowers users to contribute road data and edit Waze maps to improve the way we move about the world. As the social navigation pioneer, Waze leverages mobile technology and a passionate global community to redefine expectations of todays maps.
Responsibilities
Develop, plan, and execute comprehensive go-to-market strategies and campaigns for new Waze features and product updates, aiming for significant increases in usage and feature adoption.

We are seeking a Product Marketing Manager to join our Product Marketing team. In this role, you will lead product marketing activities for multidisciplinary semiconductor products across the full product lifecycle, from early concept and customer validation through product launch, revenue growth, and post-launch optimization.
You will translate semiconductor market trends, customer needs, and competitive intelligence into product strategy, positioning, messaging, and go-to-market plans.
Responsibilities
What will you be doing:
Own and drive the product marketing strategy for assigned products and market segments across the full product lifecycle.
Analyze and provide market, competitive, and customer insights to support division decision-making processes.
Synthesize complex customer roadmaps and industry trends into formal Market Requirements Documents (MRDs) to guide next-generation R&D investments
Define and focus on clear product positioning, value propositions, messaging, and differentiation versus key competitors.
Collaborate closely with R&D teams to define roadmap priorities, product requirements, and alignment between product goals and customer/market needs.
Partner closely with business units, regional account teams, and field organizations to build tailored product penetration and growth plans.
Responsibility for leading Beta qualification phases, product evaluations, and C&F activities.
Support go-to-market execution, including sales enablement materials, product presentations, and customer-facing content.
Collaborate cross-functionally with engineering, applications, sales, operations, and service teams to ensure successful product adoption and business growth.

About us
A provider of cutting-edge communication and connectivity devices and applications for powersports and outdoor enthusiasts. In 2026, we are proudly unveiling our Beyond Helmet line, the first of its kind in the motorcycle industry, fostering a new age in safety, sound, and communications. After pioneering the worlds first Bluetooth-based wireless intercom headset in 2004, we have  been responsible for many of the industrys innovations, revolutionizing communication, pushing technological boundaries, and enhancing user safety. Now sold in over 100 countries, we areproud to be the worlds leading communication device for groups in motion.
Position Overview
We are seeking a highly skilled and dynamic Product Marketing Manager to join our passionate marketing team. In this role, you will be responsible for developing and executing Product Marketing strategies, tactics, and campaigns that support the growth and long-term success of our product portfolio. Reporting directly to the CMO, you will work closely with cross-functional teams to lead the launch and promotion of our powersports and outdoor communication solutions. As a key member of our high-performing marketing team, you will serve as the companys product expert - deeply familiar with our competitive landscape, creative in developing compelling product-related collateral, and confident in presenting it to a wide range of audiences and stakeholders.
*Full-time position in a hybrid model (from the companys offices at Raanana/from home)
Roles & Responsibilities:
* Develop and implement comprehensive Product Marketing strategies to drive awareness, adoption, and sales of our product lines.
* Conduct market research and competitive analysis to identify key market trends, customer needs, and opportunities for product differentiation. Identify areas for improvement and inform on future product development strategies.
* Collaborate with product management, engineering, and design teams to define product positioning, messaging, and target customer profiles.
* Create compelling product narratives and value propositions that resonate with our target customers and effectively communicate the unique benefits of our
* consumer and partners portfolio.
* Plan and execute product launches, including developing go-to-market strategies, coordinating cross-functional activities, and overseeing marketing campaigns.
* Act as a subject matter expert on consumer electronics trends, powersport market dynamics, and competitive landscape, providing insights and recommendations to senior leadership and other stakeholders.
* Collaborate with the sales and channel teams to develop sales enablement materials, pricing strategies, and promotional activities to drive product adoption and revenue growth.
* Create and manage the production of marketing collaterals such as sales presentations, product datasheets, website content, demo videos, installation, and user guides.
* Ensure that the messaging is consistent and effectively communicates the product's value to customers by doing user testing and other means
* Gather & analyze market feedback, customer insights, and sales data to continuously improve Product Marketing strategies and optimize the product lifecycle.
* Build strong relationships with industry influencers, partners, and media outlets to enhance brand awareness and drive positive product reviews and endorsements.